Janet Fouts

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Book Review and Giveaway- The Commitment Engine by John Jantsch

Janet Fouts

The Commitment Engine: Making Work Worth It , by John Jantsch. In the Commitment Engine he shows us what commitment really means in a business and a personal sense. In the book he says “A commitment engine business must always ask ‘How can we make what we give away better than what our competitors charge for?’”

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5 Top Social Media Professionals on Google+

Janet Fouts

First it was the meteoric rise of the new platform and social media types rushed to learn it and get those tips and tricks posts out. With the recent hoo-ha about brands abandoning Google + pages for Pinterest , I reached out to my network to ask some top social media practitioners what they thought. OptimizeBook.com.

Google 133
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How does your brand look on social media?

Janet Fouts

It supposedly also rates your search engine visibility but that’s a paid service that’s not available yet, so I haven’t evaluated it. Like Momentus Media’s application it can be quite revealing to see how it scores your friends and competitors and even compare them through a nifty drag-and-drop interface.

Klout 138
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Maria Ross The Empathy Edge on #MindfulSocial

Janet Fouts

Maria has authored multiple books, including The Empathy Edge: Harnessing the Value of Compassion as an Engine for Success. She has spoken to audiences ranging from The New York Times to BlogHer and has written for numerous media outlets, including Entrepreneur.com. Find Maria on her website and social media: LinkedIn.

Skills 70
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Scribe SEO for Wordpress

Janet Fouts

I thought I knew quite a bit about search engine optimization until I found this nifty new tool called Scribe. Even though I optimize sites for search engines as part of my daily duties, it can be tedious and there is always more to learn. Unless you do this for a living it’s probably not the central part of your day now is it?

WordPress 133
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Advertising Is Not Content Marketing

Janet Fouts

That content written by “amateurs” or worse yet “engineers” is not worthy of publication. If you’ve got an engaged social media presence start looking at who those people are. Look through your social media engagements for issues people are having and help them resolve the issue.

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Graduates- Think about Your Brand

Janet Fouts

Most students have a social media presence of some sort, but thinking about a professional brand hasn’t been high on their priority list. Tips to create and monitor your brand on social media. Gratitude is a basic element of society, but not used enough on social media. Practice gratitude.

Brands 97