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15+ social media platforms your customers are using in 2021—and why you should be using them

Sprout Social

Rather than employ the spray and pray method, identifying which social media platforms a brand’s customers use is a more effective way to connect with one’s target audience. According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands.

Platform 114
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6 Brands Achieving Amazing Results on Facebook

Social Media Strategies Summit

Brands have many reasons to move away from the social media giant Facebook. So they launched a campaign intended to show off the quality and engineering of their products, including messaging like: “RIMOWA’s iconic designs and lifetime guarantee is engineered for the modern discerning traveler.”

Brands 130
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Free Social Media Strategy Template For 2023 [+ 5 Brand Examples]

Keyhole.co

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Download our free social media strategy template to help develop a plan with more ease and speed. Altering existing strategies can be difficult, too. Identify: One or Two Primary Audiences.

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5 Ideas to Start the Perfect Lifestyle Blog

SocMed Sean

The challenge that sets successful lifestyle blogs apart from the rest is consistency and dedication to publishing high-quality content on a regular basis. People who manage general lifestyle blogs may publish articles on parenting, crafts, product reviews and more all on the same website. What is a general lifestyle blog?

Travel 130
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What Are the Top Social Media Platforms for SMBs?

Later

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Are you looking to reach new customers?

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What Is an API & Why Does It Matter for Social Media?

Sprout Social

How Does an API Relate to Social Media Marketing? The major social media networks all have APIs. If you use a third-party social media management platform like Sprout Social , then you’ve experienced the use and limitations of APIs. 9 top social media scheduling tools to save time in 2019.

API 109
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5 Instagram SEO Tips to Increase Your Reach

Hootsuite

Get the list of secret shortcuts Hootsuite’s own social media team uses to create thumb-stopping content. Here are the top results for the same search term—”travel”—from my secondary Instagram account, where I follow far fewer accounts and don’t focus on travel: The top four recommended accounts are completely different.

SEO 145