The Realtime Report

AUGUST 25, 2020

Small Business Social Media. Marketing your small business on Social Media is key to becoming successful. In this article we will discuss why small businesses need social media and tips and tricks to market your business. Why do Small Businesses need Social Media? Marketing Strategies.

Small Business 251

Small Business Social Media Strategy Marketing 251

Oktopost

MAY 16, 2022

“We’re using social media for brand awareness.”. However, if you’re not using social media to drive real revenue to your brand, you’re leaving money on the table. So, how do you use social media to actually earn revenue for B2B? Transforming Social Media into a B2B Growth Engine through Employee Advocacy.

B2B 93

B2B Engineering Social Media Privacy 93

Sherrilynne Starkie

JANUARY 11, 2018

Why is good writing important for social media success? million Google searches, and almost half a million tweets are published. In owned media, the writer will produce blog posts, social media updates, web content, speeches, video scripts and more. How do skilled writers improve search engine ranking?

Social Media 321

Social Media Journal Crowdsourcing Skills 321

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? Because they’re about to shed some light on 16 social media video tips! This blog shares some bright ideas and social video best practices you can use to light up your feed. We’ll illuminate the world of social media video content in a flash.

Video 106

Video Social Media Tips HootSuite 106

Adam Sherk

FEBRUARY 10, 2014

On average, what percentage of referral traffic to publishers comes from search, social media, links and direct navigation? To get an idea of where things currently stand, I pulled 2013 referral data for a selection of 52 magazine and content sites, all well-known brands from major publishers. Social Media 10.2%.

Publishing 198

Publishing Hitwise Social Media Analysis 198

Hootsuite

JANUARY 2, 2024

Social media growth reached a new high in 2023, with 4.88 billion total active social media user identities, representing 60.6% How do brands grow their own social presence to reach that ever-increasing audience base? We’ve got 10 strategic tips (and 3 tools) for optimum social growth in 2024.

Social Media 105

Social Media Strategy HootSuite Hubspot 105

Your Escape From 9 to 5

JULY 8, 2022

20 Tasks Before You Hit Publish. Content publishing is easy right? After all you have done your keyword research and content creation; how hard can it be to hit ‘Publish’? So here is the content publishing checklist with 20 things to do before you hit ‘Publish’. This could be links to your post in social media.

Publishing 98

Publishing Content URL Engineering 98

Sherrilynne Starkie

FEBRUARY 20, 2018

Social media is great for brand recognition, community engagement and public relations. It’s also highly-effective at driving website traffic, which can boost search engine ranking. But, if gaining a page-one ranking is the main goal, a social media strategy can’t do it alone. Keyword strategies.

Consultant 220

Consultant Social Media Marketing Skills 220

Social Media Strategies Summit

FEBRUARY 23, 2024

If you’re already creating Reels or TikToks, YouTube Shorts is an obvious addition to your social media strategy — and if you aren’t , there’s no better time to start than right now. Massachusetts Institute of Technology Working with influencers, thought leaders, and celebrities is key to many social media strategies.

Examples 203

Examples YouTube Transportation Video 203

SocMed Sean

DECEMBER 1, 2018

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. Whether you work for a Fortune 100 company or a blogger who relies on revenue from your content to supplement your income, it’s important to think about what goes into your social media headcount.

Blogger 266

Blogger Company Social Media Curata 266

Oktopost

DECEMBER 5, 2022

Backlinks are the backbone of SEO, but Google does not consider backlinks from social media websites as strong as other links. The search engine recognizes that it’s easy for website owners to place these links, thus downgrading their value. Nevertheless, your SEO efforts with social media are still valuable.

SEO 115

SEO Social Media Reputation Real Estate 115

Adam Sherk

MARCH 8, 2012

For most publishers social media has earned itself a prominent seat at the audience development table. However many still face issues with strategy, execution and incorporating social into a cohesive program. Here are eight social media questions that publishers should be asking themselves: 1.

Publishing 215

Publishing Questions Social Media Activities 215

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? Because they’re about to shed some light on 16 social media video tips! This blog shares some bright ideas and social video best practices you can use to light up your feed. We’ll illuminate the world of social media video content in a flash.

Video 74

Video Social Media Tips HootSuite 74

Sherrilynne Starkie

MARCH 14, 2018

As in most professions, an experienced social media consultant knows certain tricks of the trade to content marketing work better, faster, easier. Search engines love sites that have several pieces of content on the same topic; it will boost a website up the ranking for a desirable keyword. Special Tricks.

Consultant 268

Consultant Social Media Content Marketing 268

Sprout Social

JUNE 30, 2021

Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. The latest craze that nearly every platform is jumping on seems to be social media stories. What are social media stories? What to post on social media stories.

Social Media 135

Social Media Platform Instagram Feed 135

Sprout Social

JUNE 13, 2023

As a solutions engineer at Sprout Social, I work with our customers to help them uncover the power of social across their business, from optimizing digital workflows to making the most of the tools in their martech stack. In 2021, the company incorporated the Smart Inbox and Publishing add-ons.

Atlassian 99

Atlassian ROI Social Media Collaboration 99

Hootsuite

AUGUST 22, 2023

Except whether or not social SEO has a crush on you. In all seriousness, social SEO is newer than traditional search engine optimization, so there are still a lot of unknowns. In this experiment, we tested some popular social SEO tips to see if they worked on TikTok and Instagram. That’s between you and the internet.)

SEO 89

SEO Social Media HootSuite Instagram 89

agora pulse

FEBRUARY 10, 2021

Want to build a strong social media presence or strengthen your existing one? We’ve got tips to transform your social presence for the better … without going broke. Ever wondered how top brands have such a strong social media presence? Develop a Multi-Channel Social Media Strategy.

Organization 207

Organization Social Media UGC How To 207

Hootsuite

MARCH 27, 2023

When, exactly, is the best time to post on social media? It’s a question social media marketers have been asking since the dawn of time — well, since the dawn of Facebook, at least — but we’re here to help. Is there really a best time to post on social media? But every network has its own sweet spot.

Social Media 123

Social Media HootSuite Statistics Analysis 123

Sprout Social

OCTOBER 11, 2022

Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. Managing social media moderation is especially critical to plan ahead for as news becomes more continual and even more immediate. What is social media moderation? Enter social media moderation.

Eventful 111

Eventful Social Media How To Sports 111

Adam Sherk

AUGUST 21, 2012

I was invited to contribute a column to an upcoming social media guidebook from Media Industry Newsletter and Folio. It is intended to be a general overview for publishers. How does social media activity impact search engine optimization? Hopefully you’ll find it useful. Personalized Rankings.

SEO 278

SEO Social Media NoFollow Engineering 278

Buffer Social

OCTOBER 16, 2023

Thanks to ever-changing social media algorithms and the ever-growing list of platforms that make them, it’s easier than ever to become a creator. A content pillar is a key theme or topic you want to focus on in your content and become known to your audience on social media. What is a content pillar?

Template 102

Template Templates Social Media Content 102

Hootsuite

JANUARY 23, 2023

That’s why making sure you’ve nailed your brand’s social media profile isn’t optional — it’s critical. But a good social media profile goes beyond a first impression. It’s easy to take your social media profile for granted or think your posts will speak for themselves.

Social Media 145

Social Media Tips Instagram HootSuite 145

Hootsuite

JANUARY 13, 2021

Real talk: With all the social media acronyms being used right now, it can be hard to understand what’s going on. But if your brand is using social media for business , properly using social media acronyms and social media abbreviations might be part of an effective social strategy.

Social Media 145

Social Media List HootSuite Content management systems 145

Hootsuite

SEPTEMBER 7, 2022

Your social media bio is one of your first opportunities to make an impression on your audience. To help you and your brand put your best foot forward, we’ve rounded up 28 social media bio examples and templates for Instagram, Twitter, Facebook, TikTok, LinkedIn, and Pinterest. Why a good social media bio matters.

Template 145

Template Templates Social Media UGC 145

Hootsuite

OCTOBER 19, 2023

Looking for inspiration for your Black Friday social media posts? From creative graphics and catchy captions to engaging videos and influencer collaborations , use these ideas and examples to make your Black Friday social media posts stand out. Bonus: Check out the weirdest holidays to celebrate on social media. #1

Examples 87

Examples Social Media Instagram UGC 87

Sprout Social

NOVEMBER 18, 2020

There are so many elements that go into social media videos including subtitles, length, details and sound. Here you’ll find all the resources you need from the basics of establishing a social video strategy, to analyzing your results and refining your approach. Social Media Video Basics.

Social Media 108

Social Media Video Strategy Tips 108

Hootsuite

JUNE 13, 2022

In this post, we’ll break down everything you need to know about share of voice, including how it works for SEO, PPC, and social media. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. What about social share of voice?

Social Media 144

Social Media How To HootSuite Metrics 144

Your Escape From 9 to 5

APRIL 15, 2022

Google, the world’s top search engine, is instrumental—if not the instrument—to the rapid flow of information. How can you maximize social media and SEO (search engine optimization) to turn clicks into profits? For neophytes, the concept of search engine algorithms can be overwhelming. Social is the New SEO.

SEO 74

SEO Social Media Engineering Social Media Management 74

Adam Sherk

MAY 14, 2013

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? For publishers with multiple titles cross-network promotion is an excellent tactic.

Publishing 209

Publishing Module Syndication Badge 209

Hootsuite

OCTOBER 26, 2022

Are your relying on social media algorithms to get your content seen (a.k.a. Social SEO helps your content be seen by people who are actively searching for companies like yours or the products and services you offer. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy.

SEO 104

SEO Social Media HootSuite How To 104

Hootsuite

JULY 18, 2023

If your business uses social media to interact with your customers (and at this point, it’s pretty much non-negotiable), you need a plan for handling social media interactions. These days, social platforms play a role in customer service, brand management, sales, and more. What is social media interaction?

Types 92

Types Social Media HootSuite How To 92

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. That’s where reliable social media automation tools can help you. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Hootsuite

NOVEMBER 28, 2022

There’s nothing more convincing than a friend’s endorsement — especially on social media. That’s why a social media advocacy program is the best way to show the benefits of your products instead of telling your customers why they should care. What is social media advocacy? Start with your goals.

Social Media 122

Social Media UGC How To HootSuite 122

Sprout Social

JULY 23, 2020

As a young social media manager, getting into the habit of thinking through each pitfall and every improvement opportunity was critical in helping me grow my career. My boss also taught me the importance of social media silence, a strategic measure we take during times of crises—local or national—and halt all social media publishing.

Social Media 145

Social Media Brands Sentiment How To 145

Hootsuite

NOVEMBER 2, 2023

Need help planning your Valentine’s Day social media posts? Social media managers are some of the most creative people in the business, but even the pros need a little inspiration from time to time. Bonus: Check out the weirdest holidays to celebrate on social media. It’s seriously easy.

Examples 88

Examples Social Media Apparel Banking 88

yMarketingMatters

JANUARY 10, 2014

Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business.

Social Media 277

Social Media Tips Marketing Mobile 277