Adam Sherk

DECEMBER 2, 2009

Not surprisingly, social media gets the most attention with 80% of respondents indicating they plan to do more with it in 2010. Over time I’d expect to see social media monitoring tools grab more budget at the expense of both, as more and more focus is placed on direct communication with target audiences.

Vocus 166

Vocus SEO Social Media Press Release 166

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? Publishing timely, relevant content results in happy, engaged fans.

Engagement 56

Engagement Social Media Brands UGC 56

Adam Sherk

OCTOBER 23, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

Hitwise 124

Hitwise Social Media Digg Survey 124

Adam Sherk

AUGUST 25, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 5 Ways to Deal with Seasonal Dips in Search Engine Traffic by Adam Sherk on August 25, 2009 July and August are a time when many content sites see a seasonal dip in all forms of traffic, including search engine referrals.

Engineering 102

Engineering Hitwise Health Care Press Release 102

Adam Sherk

JANUARY 21, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Journalist Social Media Usage Increases, Concerns About Reliability of Information by Adam Sherk on January 21, 2010 Yesterday Cision released the results of their Social Media and Online Usage Study, a survey of social media usage by print and Web journalists.

Social Media 122

Social Media Press Release Microblogging Survey 122

Adam Sherk

OCTOBER 6, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Which News Sites Get the Most Social Media Engagement? by Adam Sherk on October 6, 2010 It is safe to say that most news sites are now experimenting with various forms of user engagement and content promotion through social media.

Sites 176

Sites News Postrank Engagement 176

Adam Sherk

JULY 28, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Article Highlights: Good for Users, Good for Search Engines by Adam Sherk on July 28, 2009 Yesterday Steve Rubel pointed out how the article highlights on sites like CNN.com and iMedia Connection are a good time saver for him.

Engineering 100

Engineering Press Release Survey Syndication 100

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

Adam Sherk

APRIL 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag by Adam Sherk on April 30, 2009 Really you shouldn’t need it. What you should be doing is avoiding duplicate content altogether.

Issues 100

Issues Publishing URL Syndication 100

Adam Sherk

DECEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Search Marketing Dwarfs Social Media in Interactive Marketing Budgets by Adam Sherk on December 17, 2009 This week both Brian Solis and SEOMoz made reference to a recent Forrester report forecasting US interactive marketing budgets for the next five years.

Social Media 123

Social Media Marketing Press Release Survey 123

Twist Image

MARCH 12, 2014

In an effort to better involve themselves in social media, many brands still attempt to decide which channel to hop on. Brands can be like little, distracted squirrels when it comes to social media. The best way to understand this brave new word of marketing is to think of it as a publishing platform.

Social Media 92

Social Media Analysis Analytics Publishing 92

Twist Image

DECEMBER 6, 2012

I dropped out of university because I was (at the time) already publishing magazines. My general train of thought was that it would be easier to go back to school should my career in media not work out than to stay in school and try to manage the workload of running my own publishing company while attempting to secure a degree.

Blogroll 109

Blogroll Social Media Tumblr Yahoo 109

Adam Sherk

JUNE 5, 2009

Vanessa Fox did an extensive write-up for Search Engine Land which covers the changes in detail. While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. What Horrible Things Did Time Magazine Do in 1964?

Publishing 100

Publishing Google NoFollow Guidelines 100

Adam Sherk

DECEMBER 1, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? That may be getting carried away but the new format does have some advantages for publishers, although they are not being fully utilized by Google News yet.

News 104

News Publishing Google Press Release 104

Adam Sherk

JANUARY 26, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Super Bowl: Which Team Has More Reach? But I’m here to look at what really matters – which team has more reach via social media? What Horrible Things Did Time Magazine Do in 1964?

Team 150

Team Social Media Digg Press Release 150

Proactive Report

OCTOBER 8, 2012

And almost three-quarters (73%) agree that ‘brands are becoming publishers.’ The survey polled 1300 1,300 marketers working for brands, agencies, and publishers. So it would seem that just as they did at the birth of social media, the majority of companies are diving in without a plan. requires purchase).

Publishing 79

Publishing Content Marketing B2B 79

Adam Sherk

APRIL 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Corporate Social Media Marketing is about Two-Way Communication by Adam Sherk on April 14, 2009 It’s a simple concept, but one that many companies are still struggling with in terms of practical implementation.

Social Media 100

Social Media Press Release Syndication Marketing 100

Adam Sherk

AUGUST 11, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pro PR Tips: 100 PR Tips from Rafe Needleman Published as a Book by Adam Sherk on August 11, 2009 Yesterday I received a copy of Rafe Needleman ’s Pro PR Tips in the mail from ITDatabase. What Horrible Things Did Time Magazine Do in 1964?

Tips 102

Tips Publishing Press Release Syndication 102

Adam Sherk

JANUARY 4, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk My Top 10 Posts of 2009 on News Media, SEO and Social Media by Adam Sherk on January 4, 2010 I was going to post this last week but then opted wisely for letting myself enjoy a holiday break.

SEO 101

SEO News Social Media Syndication 101

Sprout Social

MAY 24, 2022

As consumers turn to social media for everything from education to entertainment and more, the channel’s role in a successful integrated marketing strategy expands. Now, social strategies apply to more than just owned media. In fact, they can and should play a role in all three media buckets. What is paid media?

Sentiment 97

Sentiment Metrics Hashtag Review 97

Later

JUNE 3, 2021

We tuned in to F8 Refresh , Facebook’s annual developer conference, to learn what’s to come in the world of social media marketing, especially for Instagram Stories. This will help guide your content and tailor your publishing strategy to focus on what’s most important for your business. Tip #2: Create On-brand Stories Content

Instagram 122

Instagram Tips Template Templates 122

SocialFish

FEBRUARY 18, 2011

We have clients who come to us at a stage where they understand the tools, they see the benefits, and they need help defining a social media strategy for their organization. We work through our strategy process, starting with a social media assessment and brainstorming session. SOCIAL MEDIA POLICY WORK.

Review 160

Review Policies Consultant Training 160

Razor Social

AUGUST 10, 2017

Unless you have the right tools to help you out, you’ll lose a lot of time on social media that you could’ve invested in other important work. Content curation is the process of filtering through huge amounts of content from different online outlets to find the best content to share with your social media audience.

Curation 111

Curation Curata Storify Tools 111

Adam Sherk

AUGUST 20, 2009

This is encouraging news for publishers as previously once an article was indexed in Google News no changes or updates to it would be registered. This is encouraging news for publishers as previously once an article was indexed in Google News no changes or updates to it would be registered.

News 101

News Google Syndication Press Release 101

Adam Sherk

MAY 26, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Where Do You Want Your Social Media Press Releases to Live? Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

Press Release 102

Press Release Social Media Syndication Hosting 102

Twist Image

OCTOBER 3, 2013

As the news arm of a 141-year-old science and technology magazine, we are as committed to fostering lively, intellectual debate as we are to spreading the word of science far and wide. Prior to the mass popularization of social media, there was an interesting functionality for blogs called the trackback. Are there any solutions?

Comments 102

Comments Social Graph Publishing Curation 102

Adam Sherk

JUNE 9, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites Not Making Much Use of Static FBML on Facebook Pages by Adam Sherk on June 9, 2010 Between privacy issues, a sweaty CEO and technical problems with its “Like&# buttons Facebook is having a rough time lately.

News 181

News Sites Yahoo Facebook 181

Adam Sherk

OCTOBER 1, 2009

Many search trends come and go quickly, so sites that cover a topic after its peak will likely miss out on the larger search engine visibility opportunity. Many search trends come and go quickly, so sites that cover a topic after its peak will likely miss out on the larger search engine visibility opportunity. Does this work?

Trends 146

Trends Tools Embedding Digg 146

Adam Sherk

MAY 12, 2010

Actually it would work online, if not for search engines giving users access to everything in one place and filtering out duplicate content to improve their experience. What Horrible Things Did Time Magazine Do in 1964? A wire service’s whole business model is built around selling the same content to as many news outlets as possible.

Content 116

Content Aggregator Press Release Syndication 116

Adam Sherk

AUGUST 31, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular News Sites on YouTube by Adam Sherk on August 31, 2010 YouTube is both a major opportunity and an interesting challenge for news sites. Reference to other social media measures of influence here by NewsKnife [link] Thanks for this post again.

Sites 182

Sites News YouTube Press Release 182

Twist Image

APRIL 2, 2013

Think this is a scene out of some Mad Magazine parody that mixes The Terminator with Mad Men ? The seminal business book on this topic, The Cluetrain Manifesto (originally published in 1999) said that "markets are conversations. What we have learned is this: social media is not advertising, nor is it a replacement for advertising.

Marketing 109

Marketing Adwords Advertising Publishing 109

Adam Sherk

DECEMBER 22, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk How to Identify Your Own Top Trends by Adam Sherk on December 22, 2009 Yesterday Facebook shared its Top Status Trends of 2009 , providing insight into what terms most commonly occurred in users’ status updates. were most (and least) popular? Happy New Year.

Trends 167

Trends How To Digg Press Release 167

Adam Sherk

JANUARY 11, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk PEJ Study Shows Print Still Primary Source of Original News Reporting by Adam Sherk on January 11, 2010 The Pew Research Center’s Project for Excellence in Journalism released a study today of the modern news ecosystem, examining a week of news activity in Baltimore, MD.

Study 147

Study News Press Release Report 147

Buffer Social

JULY 28, 2022

Just as search engine optimization can fuel your growth in the Google rankings, Google Business Profiles are another way to direct eyes from organic searches to your business. So, unlike other online publishing platforms where you can post and then be rejected, posts on your GBP must be approved before they appear on your Profile.

Google 82

Google Insurance How To Types 82

Adam Sherk

AUGUST 11, 2010

This is particularly appealing for publishers with content that may be of interest to specific audiences as opposed to the wider Digg user base. To find out more about NBC’s efforts I contacted Lauren Bertolini , Social Media Editor for NBC Local Media. What Horrible Things Did Time Magazine Do in 1964?

Digg 166

Digg Marketing News Press Release 166

Adam Sherk

JULY 10, 2012

Women are the strong majority in every age group: Now for a fashion magazine site with a largely female readership that is hardly surprising. And even if Google+ is not a strong traffic driver or seemingly natural fit for a particular site, +1 activity has a direct and indirect impact on search engine visibility.

Google 119

Google Fashion Sites Report 119

Kikolani

MAY 3, 2016

As one of the hottest content marketing companies today, Trendspottr uses real-time data to identify trending information across social media platforms before these topics become popular. Search Engine Expertise. Search Engine Optimizing (SEO) is an essential component of content marketing. Boostability.

Tools 94

Tools Content Marketing Curata 94