Dave Fleet

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Monday Morning Reads: Digital Reputation, Facebook Tutorials, Speed up Blogging

Dave Fleet

Sounds like a good way to get yourself smacked by Matt Cutts : “To trick the search engines, these managers employ programmers who create dummy Web sites that link to a client’s approved list of search results. Hop on over for the full list. The more links, the higher the approved sites rank.&#.

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Eight Tips for Scaling Social Customer Support

Dave Fleet

Edelman’s Trust Barometer shows that search engines are the #1 source of information about companies for informed consumers. What tips would you add to the list? Here are eight pointers for scaling your customer support: 1. Shift from reactive to proactive + reactive. Listening and reacting isn’t enough.

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Trust Barometer Reveals Need For Mature Social Media

Dave Fleet

Online search engines are Canadians’ number one source for news and information about a company. Social media comes in at the bottom of the list. The credibility of online news. Frankly, this isn’t too surprising, from a couple of angles.