Keyhole.co

FEBRUARY 3, 2024

In the case of measuring the share of voice on social media, you can leverage social signals, social listening tools, and brand visibility analytics. Without further ado, let’s dive into the meat and potatoes of how to measure the share of voice on social media. But that’s not all you can do.

Social Media 59

Social Media How To Metrics Sentiment 59

Waxing UnLyrical

AUGUST 24, 2015

How can you track your social media efforts to ensure that your strategy is up to par? This week’s roundup introduces you to some best practices for social media metrics. 5 Social Media Metrics You Can Stop Tracking Yesterday. From likes to leads: The new metrics for B2B social selling.

Metrics 100

Metrics Social Media B2B Consultant 100

Sprout Social

SEPTEMBER 30, 2020

A lot of social marketers ask, does our brand really need to be on LinkedIn? By the end of March 2020, LinkedIn reached 690 million users and saw a 26% increase in user sessions quarter-over-quarter. Your LinkedIn social media strategy will be a bit different than your strategies for other platforms.

Organization 104

Organization LinkedIn Strategy Social Media 104

Oktopost

DECEMBER 5, 2022

Backlinks are the backbone of SEO, but Google does not consider backlinks from social media websites as strong as other links. The search engine recognizes that it’s easy for website owners to place these links, thus downgrading their value. Nevertheless, your SEO efforts with social media are still valuable.

SEO 115

SEO Social Media Reputation Real Estate 115

Keyhole.co

FEBRUARY 5, 2024

Linkedin has become the cornerstone of professional social networking for businesses and employees alike. LinkedIn audits are a fundamental part of any yearly brand spring clean. What is a LinkedIn audit? First things first, what even is a LinkedIn audit? How to enhance your profile with a LinkedIn audit 1.

LinkedIn 52

LinkedIn How To Privacy URL 52

Hootsuite

SEPTEMBER 7, 2022

Your social media bio is one of your first opportunities to make an impression on your audience. And although followers shouldn’t be the only metric you care about, more followers can lead to more reach and collaboration opportunities. Why a good social media bio matters. Other social media accounts: [Username(s)].

Template 145

Template Templates Social Media UGC 145

Sprout Social

JUNE 13, 2023

As a solutions engineer at Sprout Social, I work with our customers to help them uncover the power of social across their business, from optimizing digital workflows to making the most of the tools in their martech stack. Sprout removes the curtain of mystery between all teams that touch social media.

Atlassian 102

Atlassian ROI Social Media Collaboration 102

Your Escape From 9 to 5

APRIL 15, 2022

Google, the world’s top search engine, is instrumental—if not the instrument—to the rapid flow of information. A set of keywords can return billions of suggested pages in seconds, ranked based on certain metrics such as relevancy, page visits, etc. For neophytes, the concept of search engine algorithms can be overwhelming.

SEO 74

SEO Social Media Engineering Social Media Management 74

yMarketingMatters

JANUARY 10, 2014

Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business.

Social Media 277

Social Media Tips Marketing Mobile 277

Buffer Social

JULY 12, 2023

I started learning about Search Engine Optimization (SEO) and looking for other ways to get more visibility to my content. I learned about ways I could appeal to search engines while still having my content perform well on social—and how, in fact, SEO could help me perform better on some social networks.

SEO 77

SEO Sites Social Media Metrics 77

yMarketingMatters

APRIL 7, 2016

March saw a few relevant new social media updates that will help you to be more effective, resourceful and efficient in your social media marketing for your business. If the video is shorter than 10 seconds, this metric refers to the number of times people viewed at least 97 percent of the video. Here we go….

Social Media 100

Social Media Real Estate Metrics Feed 100

agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? You’ve reached the point now that your brand can no longer manage your social media channels in house. Either way, it’s time to look for a social media marketing agency to handle your requirements.

Social Media 190

Social Media Marketing How To Social Media Management 190

Oktopost

SEPTEMBER 12, 2023

Types of Intent Data Sources Social Media Engagement Data How Can Intent Data Boost Lead Generation? Sources include your website, email campaigns, ads, surveys, social media, or customer interactions. You can find zero-party data from interviews, surveys, and even from the signals they leave on social media.

Data 124

Data B2B How To Metrics 124

Oktopost

FEBRUARY 23, 2021

Whether we’re looking for up-to-the-minute news of the world or silly distractions to escape from it, we turn to the same place — social media. With these platforms holding so much of our attention, it’s no surprise that they’ve become such a powerful engine for commerce. What is a Social Media Audit?

Social Media 62

Social Media Metrics CPA ROI 62

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? I’m grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media.

Analytics 111

Analytics Social Media Tools Klout 111

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. That’s where reliable social media automation tools can help you. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Sprout Social

MARCH 16, 2022

And with many social media platforms doubling down on video and TikTok-style shorts, it’s no question that video engagement is key. If you haven’t brought video into your social media strategy, consider this your “twist my arm” moment. And to know what videos work, you need the right metrics. Click-through rate.

Engagement 125

Engagement Report Video Metrics 125

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Later

FEBRUARY 16, 2021

For a small business, having a social media strategy is essential for increasing brand awareness, reaching your target audience, and driving sales. With a strong social media strategy, you’ll never run out of ideas on what to post — and you’ll soon have an engaged community at your fingertips.

Small Business 85

Small Business Social Media Strategy UGC 85

Firebelly

JUNE 6, 2011

Below are 5 social media must-reads that we wouldn’t want you to miss. 3 Key Metrics To Measure Social Media Success. 3 Key Metrics To Measure Social Media Success. By Clay McDaniel Social media marketing has entered a new era. 15 Slideshare Marketing Secrets.

Social Media 189

Social Media Sentiment LinkedIn Metrics 189

Buzzlogix

AUGUST 22, 2017

If you handle the content, social media, or PR for a company, you need to keep track of specific KPIs. Keep an eye on the right metrics so you’ll know just how well received that content is. You want your blog to go viral, and that won’t happen without social shares. Analyze the impressions when gauging this metric.

Metrics 40

Metrics Social Media Sentiment Conversation 40

Small Business Mavericks

DECEMBER 30, 2013

If you’ve been paying attention to the rise of social media in the past few years, then you know that Facebook has risen to be the No. 1 site online, and you may know that social media traffic has been on a steady rise, as well. LinkedIn delivers a lot of traffic to B2B sites. Social Media'

Metrics 98

Metrics Tumblr StumbleUpon B2B 98

Hootsuite

MAY 3, 2021

Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. UTM parameters are just short pieces of code that you can add to links — for example, the links you share in your social posts. Paste your link into your social media post and shorten it if you have not already done so.

Sample Code 145

Sample Code Social Media HootSuite URL 145

The Realtime Report

AUGUST 17, 2012

LinkedIn: 174 million members. via Search Engine Land. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. LinkedIn Is Most Important Social Network for B2B Marketers. Qzone: 576 million active users. via TechCrunch. via Tumblr.

Social Networking 184

Social Networking B2B LinkedIn Tumblr 184

Social Media Marketing

SEPTEMBER 27, 2017

Social media has become an important part of life for many as it allows people to connect and communicate no matter where they are. LinkedIn has emerged as the platform of choice for businesses and professionals. All that can change if you take the best free LinkedIn training courses.

LinkedIn 96

LinkedIn Training Case Study Course 96

Webbiquity SMM

AUGUST 23, 2010

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? Among social media pundits, the debate rages on. Among social media pundits, the debate rages on.

ROI 193

ROI Social Media Vocus Metrics 193

Sprout Social

OCTOBER 19, 2023

AI is also helping social teams understand and respond to audiences better. It’s providing them with critical brand insights from social listening to inspire engaging content, personalize customer care and dig deeper into performance metrics.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Sprout Social

JANUARY 31, 2024

And like any other type of social media engagement , competition on YouTube is fierce. The good news is that there are ways to increase your reach and move your video metrics in the right direction. YouTube’s native analytics provide metrics to help channels understand how engaged your audience is. Video duration.

YouTube 100

YouTube Engagement Metrics Analytics 100

agora pulse

SEPTEMBER 5, 2017

It’s finally reached the point where your brand can no longer manage your social media channels in house. You want to grow your social media engagement or your pages have been neglected for a long time but you don’t have the knowledge or resources to manage them. . Why do you need a social media agency?

Social Media 126

Social Media How To Social Media Management Case Study 126

Convince & Convert

DECEMBER 14, 2013

What is the difference between content marketing and social media? Jeff asked several other content/social thinkers and consultant-types to weigh in as well. Social media is used by customers and prospects to communicate among themselves, and occasionally with companies. Social media is the new telephone.

Social Media 167

Social Media Content Marketing Repository 167

Oktopost

SEPTEMBER 12, 2023

Types of Intent Data Sources Social Media Engagement Data How Can Intent Data Boost Lead Generation? Sources include your website, email campaigns, ads, surveys, social media, or customer interactions. You can find zero-party data from interviews, surveys, and even from the signals they leave on social media.

Data 62

Data B2B How To Metrics 62

agora pulse

JULY 10, 2018

No two small businesses have the same social media marketing objectives. That’s why it’s so important to create a targetted social media marketing plan that takes your location, target market, products and services, and sales objectives into account. You can upload videos directly to LinkedIn.

Small Business 83

Small Business Platform Social Media Hashtag 83

Rebekah Radice

DECEMBER 28, 2015

When it comes to building a solid social media strategy , there are many things to consider. I also know the importance of a plan that’s engineered and then executed upon consistently. Below are seven tips to equip you with the tools and information you need to take full advantage of all that social media has to offer.

Social Media 114

Social Media Strategy How To Analytics 114

Webbiquity SMM

JUNE 11, 2013

It starts with a well-optimized website of course, but there’s much more to it than that; a website isn’t the only way to show up in a search, and traditional search engines aren’t the only online tools that buyers are using to learn about products and services. Provides referral visits to your website. It’s work, but well worthwhile.

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

Webbiquity SMM

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Social and Alternative Search Engines. Create animations?

Tools 206

Tools Social Media Lithium Sysomos 206

Convince & Convert

APRIL 26, 2016

Social Media Targeting. So why would a business such as Raytheon need social media? So why would a business such as Raytheon need social media? But when their tune changed, it was Lori who helped launch its entry into the social space. The importance of tying metrics to business goals.

Social Media 60

Social Media Yammer Metrics Engineering 60