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Which Social Media Channels Should I Use For My Business?

yMarketingMatters

Remember: Google+ is Google, which means great search engine results for your business! Linkedin is the largest social media network for business people and professionals but most small business owners still don’t have it on their marketing radar. There are over 230 million LinkedIn users and 2.7

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Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

This means boosted search engine results for your business! These search engine rankings alone make Google+ an important social media platform. Blogging helps your search engine results: Google and other search engines just love an active website with current useful content in the form of a blog.

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Social Media Updates: March

yMarketingMatters

LinkedIn Introduces Account Targeting : This new functionality makes it possible for marketers to tailor their Sponsored Updates or Sponsored InMail campaigns to a priority list of accounts. LinkedIn Account Targeting is currently available through a Linkedin account representative, but Linkedin plans to expand this to self-serve clients.

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Linkedin Update: Linkedin Products & Services Page To Be Removed

yMarketingMatters

On April 14 Linkedin Products & Services Tab will be removed from LinkedIn Company Pages! So, on April 14 : Your LinkedIn Products & Services pages will go away (disappear). In its place, Linkedin is recommending two alternatives to share information about your products and services: Company updates.

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Why Social Media Is So Important for Your Business in 2014

yMarketingMatters

Read more on how important Google+ is for Your Business and how it has a major impact on search engine results for your biz. LinkedIn is still the largest professional business network and continues to grow but not at the pace of Pinterest,Google+ or Twitter. That number for Twitter is 60% and for LinkedIn is 30%.

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5 Tips for Creating Quality Social Media Content

yMarketingMatters

Every time your content is liked on Facebook, tweeted on Twitter, +1′ed on Google+ or shared on LinkedIn, it gets a stamp of approval—boosting its reach along with your website traffic, lead generation and search engine optimization. Publishing content that gets widely shared on social media is good for business.