Small Business Mavericks

JULY 26, 2012

Just as there is a link graph the search engines use to measure your authority, there is a social graph. This includes your website and blog, but it also includes social media such as LinkedIn, Facebook, Twitter, etc. The search engines use that information to connect you everywhere you exist on the Web. It’s good SEO.

Social Media 107

Social Media Social Graph Reputation SEO 107

Small Business Mavericks

JUNE 5, 2012

There is a lot to be said for search engine optimization and paid advertising. You can be at Facebook, Twitter, LinkedIn. Both have their places. But social media is a two-way conduit that requires your interaction. If you do it right, you can win new customers and make old clients happy with just a little effort.

Social Media 170

Social Media Reputation Engineering LinkedIn 170

Small Business Mavericks

NOVEMBER 3, 2015

Here are those three tactics you should plan on using for a long, long time: Search engine optimization – There are a limited number of ways people will find your website. They may find it by word of mouth, social media sharing, or they can find it by searching for specific concepts in one of the several search engines online.

Marketing 70

Marketing Small Business Engineering Forums 70

Small Business Mavericks

JULY 3, 2012

Here they are, the 5 dimensions of blogging: Search engine optimization – Every blog post is a separate web page. Since search engines rank web pages , if you blog every day for a year and each blog post is optimized for 3 key phrases, then you’ll have 1,095 potential No. 1 rankings for your blog alone.

Reputation 96

Reputation Compete Engineering Conversation 96

Small Business Mavericks

OCTOBER 22, 2011

Since Google+ is owned by the largest search engine, you can bet there will be search implications to using the service. You can’t do that on Facebook, Twitter, or LinkedIn. There is actually more than one reason. Your Google profile gets a boost when you use Google+. Google+ is easy to use.

Picasa 175

Picasa Google Privacy Social Networking 175

Small Business Mavericks

NOVEMBER 7, 2011

This all becomes even more interesting when you consider that Google is the most used search engine and YouTube is No. And most traffic is still coming from the search engines, not from social media (however, this could very well change in the future as well). It’s on. Who’s going to win? Is it Facebook?

Social Media 98

Social Media YouTube Engineering LinkedIn 98

Small Business Mavericks

DECEMBER 23, 2015

I’m a big believer in search engine optimization. If you want your website to rank for the keywords that are important to your business, then you should write your content in such a way that your chances of obtaining high search engine results increases. That’s a smart way to go about content distribution.

Influencer 70

Influencer SEO Forums ROI 70

Small Business Mavericks

DECEMBER 30, 2013

In fact, some websites are now reporting that they are receiving more traffic from social media than from search engines. LinkedIn delivers a lot of traffic to B2B sites. I believe this is a trend you are going to see more and more of in the next few years – starting in 2014.

Metrics 98

Metrics Tumblr StumbleUpon B2B 98

Small Business Mavericks

OCTOBER 1, 2013

YouTube is still the second largest search engine online. Maximize your exposure by sharing your videos on Twitter, Facebook, LinkedIn, Google+, and Pinterest. YouTube is a great opportunity for most brands to tell their stories visually and through a powerful medium. It’s the largest video sharing site.

YouTube 101

YouTube Video Embedding Social Media 101

Small Business Mavericks

SEPTEMBER 9, 2015

It’s not impossible to improve your search engine optimization. Not only do they clue readers in on what your content is about, but search engine spiders pick up on keywords to determine how to rank those pages. But put it out there on Twitter, LinkedIn, and Google+ too. Yes, do that.

SEO 70

SEO Engineering Blogger LinkedIn 70

Small Business Mavericks

JANUARY 31, 2013

For instance, if you have to get a new domain name to correspond with your new business domain, then when you redirect your old site to the new domain you’ll likely lose some search engine rankings. The bright side is you can regain those for the new site, but you might have to work extra hard to build up their authority.

Cost 98

Cost Domain Name Newsletter Engineering 98

Small Business Mavericks

AUGUST 16, 2012

That includes Facebook, LinkedIn, Twitter, Google+, Pinterest, YouTube, and several others. In fact, the search engines have de-listed a lot of them. You’ll get a bio and a link back to your website. Social media websites – Social media websites are some of the best places to publish your content. Places like Yahoo!

Content 98

Content Directory Marketing Yahoo 98

Small Business Mavericks

DECEMBER 15, 2011

Search Engine Optimization (SEO) is actually the better way to go for small businesses. At the same time, the survey also suggests that 70% of all small businesses do use Facebook over any other social media like Google, LinkedIn, Yahoo and Myspace just to name a few. It depends on the market and how well you get your information out.

SEO 110

SEO Social Media MySpace Small Business 110

Small Business Mavericks

MAY 11, 2011

You can link to your Twitter, Facebook, YouTube, LinkedIn, and other social sites around the Web from your About.Me I wouldn’t expect a great deal of search engine traffic from About.Me.Me domain names don’t typically do well in the search engines. domain names don’t typically do well in the search engines.

Small Business 150

Small Business Domain Name Case Study Press Release 150

Small Business Mavericks

SEPTEMBER 8, 2011

Danny Sullivan of Search Engine Land posted yesterday about the half-life of a tweet and Facebook share. In other words, you should submit your links again, to both Twitter and Facebook (and probably LinkedIn too) in 4 or 5 hours. Just to recap, check out these earlier posts about Twitter: How To Get More Tweets (And Retweets).

Engineering 98

Engineering YouTube Twitter LinkedIn 98

Small Business Mavericks

SEPTEMBER 18, 2015

Keyword – In search engine optimization language, a keyword is any word or phrase you hope to rank for. Popular social media websites include Facebook, YouTube, Pinterest, Twitter, and LinkedIn. In other words, these are words you hope people will search for to find your business website.

Domain Name 70

Domain Name Marketing Small Business URL 70

Small Business Mavericks

SEPTEMBER 11, 2015

Optimize your posts – Search engine optimization is not dead. Write longer posts – This is especially useful on your Facebook page, Google+, LinkedIn, and Pinterest. Use images – Make your content more visual. You’ll get better responses and more interaction. It really does increase engagement.

Social Media 70

Social Media Marketing Discount Engagement 70

Small Business Mavericks

SEPTEMBER 11, 2015

Optimize your posts – Search engine optimization is not dead. Write longer posts – This is especially useful on your Facebook page, Google+, LinkedIn, and Pinterest. Use images – Make your content more visual. You’ll get better responses and more interaction. It really does increase engagement.

Social Media 70

Social Media Marketing Discount Engagement 70

Small Business Mavericks

SEPTEMBER 13, 2011

The search engines – Bing and Google organic listings. When it comes to marketing online, here are a few of the channels you have at your disposal right now, today. Google+ (still in beta, by invitation only). Pay per click ads. Article directories (yes, they still work). Knol pages. HubPages.

Hubpages 87

Hubpages Directory Marketing Tumblr 87

Small Business Mavericks

APRIL 20, 2011

Let’s see – there’s Facebook, Twitter, LinkedIn, YouTube, and a whole host of other websites that have both a global reach as well as a local reach. So what is meant by social media?

Social Media 156

Social Media Small Business Case Study Press Release 156