Social Media Strategery

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Why Implementing the Plain Writing Act Will Take Decades

Social Media Strategery

This memo comes six months after the Plain Writing Act of 2010 was signed into law, 13 years after President Clinton issued his “ Plain Language in Government Writing &# memorandum, and more than 40 years since President Nixon ordered that the “Federal Register&# be written in “layman’s terms.&#.

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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

What drives readership is a slowly building witches’ brew of search engine exposure, awareness within your target community, subscriptions to your feed, etc. What drives readership is a slowly building witches’ brew of search engine exposure, awareness within your target community, subscriptions to your feed, etc.

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Dear IT Guy, Can You Actually Use the Tool You're Creating.

Social Media Strategery

You gain trust and respect because they know that you’re dealing with the same issues they are. Your approach here is one attempt to answer my question, “where is the value in social media for the plumber/accountant/engineer/production worker/waitress etc. You’re struggling to access the site on your phone too.

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What Can Advertising Learn From PR When It Comes to Social Media?

Social Media Strategery

Google became the dominant search engine yet it didn’t air a single TV ad until last year’s Super Bowl. Take it from PR. Need a job for that intern? Just give him to the PR team – anyone can do that stuff anyway. Things are starting to change though.

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Who Owns Social Media? Everyone and No One | Social Media Strategery

Social Media Strategery

Who resolves that issue? I see your point as being an organizational culture issue and not anything specific to social media. I see your point as being an organizational culture issue and not anything specific to social media. Do the Directors of IT and Public Affairs arm-wrestle? Steel cage death match?

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The Public Doesn't Need to Know What Gov 2.0 is, But They Do Need.

Social Media Strategery

Government is a machine, like a car engine. Government is a machine, like a car engine. I think, Steve, that you are getting to this issue. I think, Steve, that you are getting to this issue. It’s not so much much a marketing issue, but a customer service one. That’s what I disagree with. .&#

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