Social Media Strategery

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What Does Integrated Marketing Mean to the Future of the PR Professional?

Social Media Strategery

Today we have Search Engine Marketing (SEM) Managers, Search Engine Optimization (SEO) analysts, Digital Analysts, Community Managers, Content Marketing Specialists, and way too many social media ninjas, gurus, and rockstars. Image courtesy of Flickr user Rasta Taxi. If only things were still this easy.

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Is Our PR Community Part of the New Pittsburgh or the Old One?

Social Media Strategery

Creative Commons image from Flickr user Slackley. Even in our own city, it’s the startups in the East End, or the CMU engineers, or the foodie restaurants that are opening up who get all the attention for the “new Pittsburgh.” This post originally appeared on PRSA Pittsburgh’s blog. .

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When Was the Last Time Your Intranet Empowered Anyone?

Social Media Strategery

When was the last time: Image courtesy of Flickr user Search Engine People Blog Someone spent their own money to purchase promotional items to help build awareness and get more people to participate? Sat, Jun 26, 2010 Enterprise 2.0 This post originally appeared on AIIM’s Enterprise 2.0 Community Blog.

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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

Development Social Media I Started a Blog But No One Cared Fri, Jan 8, 2010 Enterprise 2.0 Image Courtesy of Flickr user cogdogblog As many of you know, here at Booz Allen, we’ve got an internal suite of social media tools available on our Intranet – hello.bah.com. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0

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What Can Advertising Learn From PR When It Comes to Social Media?

Social Media Strategery

Image Courtesy of Flickr user cgallent. Google became the dominant search engine yet it didn’t air a single TV ad until last year’s Super Bowl. Public Relations vs. Advertising. Earned media vs. Paid media. Huge budgets vs. tiny ones. What’s more effective? What offers better ROI? How should they work together?

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Disagreements and Debates Are Good Things

Social Media Strategery

Development Image Courtesy of Flickr User pboyd04 Have you had a disagreement with your boss about the direction of a project? A problem, at least from an engineering perspective, is generally something that must be solved to make something work. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0

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