Buzz Marketing for Technology

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Facebook can’t be stopped and here’s why!

Buzz Marketing for Technology

I am just putting the finishing touches on the 2nd Edition of Facebook Marketing for Dummies (Wiley) with my co-author Rich Krueger (and BTW we have sold over 20,000 copies in less than a year!). We also just completed Facebook Advertising for Dummies (Wiley) which is due to ship in November.

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LinkedIn Search Optimization (LSO) Critical for B2B Marketers

Buzz Marketing for Technology

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via natural search results. For a good example check out these searches for the terms Facebook Marketing and Social Media. Share this on Facebook. Share this on Reddit. Tweet This!

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Trending Sources

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Social Media for the Boardroom

Buzz Marketing for Technology

They identified around 60 Million conversations (per year) across blogs, microblogs such as Twitter, discussion forums and social networks like Facebook and other enabling technologies such as YouTube, Vimeo and Flickr relating to Energy. Many listening engines provide you with “streams” of data which is great. Share this on Facebook.

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Sharing is how you build a Brand

Buzz Marketing for Technology

They spend lots of time building the perfect blog, the perfect Facebook page, the perfect Twitter page but then have no plan for a sustained content creation. The #1 question I get about Facebook Marketing (because of my book Facebook Marketing for Dummies) – is what do I do now after I set up my Facebook page for my business?

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The 4 C’s of B2B Marketing

Buzz Marketing for Technology

Share this on Facebook. Share this on Reddit. Conversion – and then converting them at the illusive moment of need. In the next post I will show you the new 4 S’s for Social Media Marketing … Tweet This! Share this on Linkedin. Share this on del.icio.us. Stumble upon something good? Share it on StumbleUpon.

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Brand Advocates vs Brand Adversaries – it’s a Very Thin Line!

Buzz Marketing for Technology

I think there are 2 factors at play here – the first is listening and being able to react quickly – if you don’t have a listening engine in place and a routing for that complaint to get fielded you are just tempting fake – its not IF there will be an issue its WHEN is there going to be an issue. Share this on Facebook. Tweet This!

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In B2B Marketing: Content is Media

Buzz Marketing for Technology

Building a solid content creation engine is critical to B2B marketers today. Your Content engine should be able to answer all these questions – and when you do then you will be able to use your Content as Media! Share this on Facebook. Share this on Reddit. Tweet This! Share this on Linkedin.

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