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Google Quality Rater Guidelines 2014

Bill Hartzer

I just got ahold of the latest copy of Google’s Quality Rater Guidelines, with a date of March 2014. Now, I have gotten a copy of the guidelines, and have set up the “pay with a tweet” service in order for you to download a copy of this document. Part 2: Utility Rating Guideline.

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SEO Guidelines for Sponsored Content and Partner Links

Adam Sherk

However in any implementation it is important to comply with search engine guidelines to avoid negative repercussions for SEO. For example The Huffington Post is allowing brands to sponsor a section on the site which (in some cases) includes only regular HuffPo editorial content, as opposed to brand-created content.

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10 Examples of How Content Creators and Teams Are Using AI

Buffer Social

To help make the process a bit easier, we put together a list of examples from different creators and content teams about their policies regarding using AI in content creation. Example of a CNET AI disclaimer The tech publication now updates an AI Policy page detailing how they’re using AI. Or edit it?

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Search Engine Optimization – Position Zero and Featured Snippets

Proactive Report

Google has a specific set of content guidelines that change regularly. Position zero is a location on a Search Engine Results Page (SERP), while a featured snippet is a format in which information can appear. They can be seen either below paid ads but above the organic search results or on the right hand side- as in this example.

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There is Nothing About Negative SEO in Google Webmaster Guidelines

Bill Hartzer

There is nothing about Negative SEO in Google’s Webmaster Guidelines. After a review of Google’s Webmaster Guidelines, from what I can tell, there are no actual references to the practice of Negative SEO. Let’s say, for example, a company built low quality, spammy links to their competitor’s website.

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SEMPO Caught Violating Google Webmaster Guidelines for Advertorials

Bill Hartzer

SEMPO, The Search Engine Marketing Professional Organization , is taking advantage of text links in advertorials, clearly a violation Google Webmaster Guidelines for link schemes. As professional SEOs who are paid to know these guidelines and advise others, we should hold SEMPO and its Board of Directors to higher standards.

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Google Irrelevant Keywords Section In Quality Guidelines

Bill Hartzer

Google added the “Irrelevant keywords” section to the sidebar of the Google Quality Guidelines. This section, called “ Irrelevant keywords “, details the practice of keyword stuffing, and gives specific types of examples of where it is being used today is worth noting. Search Engine Optimization'