Dave Fleet

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Trust in 2012: 4 Implications for Social Media

Dave Fleet

Given the events of the last year, it’s hardly surprising that trust is decreasing pretty much across the board. Today we announced the Canadian results of the 2012 Edelman Trust Barometer at an event in Toronto. Edelman recently released the results of its 2012 Trust Barometer survey. That is, except in Canada.

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Digital is facing a Trust Crisis

Dave Fleet

Over the last year we’ve seen a series of events fundamentally shake and undermine peoples’ confidence in a variety of facets of our society. Most recently, events south of the border in the wake of the US election have shaken both the trust of many US residents in the ‘system’, and views of that system by people around the world.

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