[Engineering] Facebook Forms Partnership to Create Affordable Housing in Silicon Valley
    The partnership will devote $625,000 to job training in the science, technology, engineering and mathematics (STEM) fields. Facebook Affordable Housing California Charitable Donations Charitable Giving Comité de Vecinos del Lado Oeste--East Palo Alto Community Groups Community Legal Services in East Palo Alto East Palo Alto Economic Activity Elliot Schrage engineering Faith in Action Bay Area housing Job Training Legal Support Mathematics Menlo Park Newsroom partnerships Philanthropies Rebuilding Together Peninsula science STEM technology Youth United for Community Action
    [Engineering] Twitter Acquires Yes, Names Founder Keith Coleman VP of Product
    Twitter spokesperson told Kia Kokalitcheva of Fortune  that Coleman will report to chief technology officer Adam Messinger , while the rest of the Yes team will be added to various product and engineering teams at the social network. Twitter finally found a replacement for former head of consumer product Jeff Seibert , who vacated the position in June, but the social network had to acquire a company in the process. Keith and team are joining Twitter to help lead and strengthen our service! https://t.co/5aFouFxTsh. 5aFouFxTsh. First day is Monday – let's go!
    [Engineering] [Webinar Replay] Content for Real Estate: Build Your Brand, Your Audience and Your Business
    Search engine optimization (SEO) basics. Do you have a content strategy in place to move your real estate business forward in 2017? In this special webinar hosted in partnership with Adwerx we covered keys for a successful content strategy for real estate including: Why your real estate business needs a content marketing strategy. How to build a blog that works. Best practices for distribution – how to get your content out there! Tools and tips for planning, creating and curating hot content.
    [Engineering] Facebook Analytics for Apps Adds Time Zones, Hourly Charts
    Software engineer Tianqi Li introduced the new Analytics for Apps features in a blog post : You can now set a time zone on the settings page of Analytics for Apps. Facebook added two major features to its Analytics for Apps  Thursday: the ability to set time zones and view data by hour of the day. The social network also added an option for “last 24 hours” in Analytics for Apps’ date picker and the ability to break down reports by time interval. You can get to the settings page by clicking the gear icon at the upper-right corner of your screen.
    [Engineering] Six Links Worthy Of Your Attention #337
    Well, Princeton engineers may have gone from theory to practice. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another:  . Listening to Trump - Nonsite.org. "I am not going to post links about the election. I am not going to post links about the election. I am not going to post links about the election. So with that: ' he structure of Trump's discourse will never demand that all the pieces be connected. He Alistair for Hugh). Alistair for Mitch). The result?
    [Engineering] ‘Fourth Transformation’ book: Brace for impact
    Book review: The Age of Context captures the pulse of new tech. • JD Lasica’s book reviews JD Lasica , founder of Socialmedia.biz, is now co-founder of the cruise discovery engine Cruiseable. Book review: A clear-eyed look at the mind-blowing changes in spatial computing dead ahead. Title : “The Fourth Transformation: How Augmented Reality and Artificial Intelligence Change Everything”. Authors : Robert Scoble & Shel Israel. My rating : ☆☆☆☆☆. Release date:  December 7, 2016  on Amazon. A t the Launch Scale conference in San Francisco on Nov. They predict that by 2025 (holy crap!
    [Engineering] The more the messier for search success
    Unfortunately, all this esprit de corps  is mostly wasted in your pursuit of search engine optimization (SEO) ranking and in your content marketing campaigns. Content Marketing SEO content content marketing marketing Organic Search Search search engine optimization Search MarketingY ou need to spend only 20% of the time you do on your content marketing and marketing SEO than you’re doing — at least for now. Be quick, be messy, be pedestrian, maybe even turn off your Grammatik and your Autocorrect. Leave everything else as close to as-is as possible. Please. America voted Donald J.
    [Engineering] Hot Association Jobs – December 1
    The Director of Sales and Business Development will be responsible for helping build and sustain Trellis’ sales strategy, subscription licensing revenues, all supporting the mission of AAAS to advance science, engineering, and innovation throughout the world for the benefit of all people.The Director is responsible for developing a collaborative and consulting sales relationship with assigned customer accounts and clearly communicating Trellis’ sales proposition in the market. large part of this role will be focused on the Association’s membership and event program support. Hurry!
    [Engineering] 37 Free Marketing and Social Media Classes to Elevate Your Skills Today
    Search Engine Optimization (SEO). The vocabulary of search engine optimization. Learn how to figure out which terms your customers actually search and how to create online content that is most likely to rank high in Google search engine page results.  For most organizations, search engine optimization presents a greater conversion opportunity that social media outreach. Considerations for search engines and accessibility. About this course: Optimizing a web site for search engines  requires looking at a ton of unique elements both on and off your website.
    [Engineering] How advanced marketing automation tactics can increase sales
    eCommerce recommendation engine. The eCommerce recommendation engine creates dynamic emails based on customers visiting your website.  It also creates dynamic product suggestion widgets on your online store, based on the customer. The recommendation engine. When we drive visitors from social media and other sources to our website, they are all at various stages of the buyer journey. Imagine two scenarios: Person A:  They are not following you but they see an update reshared by a fan on Facebook. They see a link to a blog post and visit your website. See the next point!
    [Engineering] How to Create Consistently Valuable Content for Your Blog
    When referring to SEO , the most important metrics you should follow consistently are your articles’ page rankings in the high-traffic search engines and the keywords that bring visitors to your blog. Doing something of value is a basic motive that drives us in doing pretty much anything in our lives. Writing is a passion and there is a little art in every piece of content we create, irrelevant of the topic or the reason why we put the words in this sequence on the sheet in front of us. The art of blogging. Every professional can tell you that writing is the easy part of blogging.
    [Engineering] Waze Does Display Advertising Right
    Few were around selling banner ads when they first came out, like I did. I was on the front lines of the dot com boom, bust and echo. I was there when search engine marketing first became a thing. I was there when the IAB came online, and standards became part of the formalization and validation of this advertising channel. This was before search engine marketing became the online advertising juggernaut that it is. search engine. search engine marketing. There was a time when I thought all display advertising was "meh." . Waze does display advertising right. . brand.
    [Engineering] Did the Amazon CTO get catfished by John Gabriango? An example of Fake News
    Same for Bing.com and then another search engine. By now you’ve probably heard about John Gabriango, the ill-informed sales professional that sent a (bad) cold email the Amazon CTO Werner Vogels. When I first read the post, I cried a little on the inside. First because I know what it’s like to send cold emails and sometimes they backfire. Proper research and personalization was missed here. Second because it was clear “who” had sent the email. So I had find out for myself and confirm it. Sure enough, no Linkedin profile. could have stopped there. Only 10 results?
    [Engineering] The Ultimate Guide to More Social Media Shares
    Best Tool:  A headline analyzer tool like the one from ShareThrough  analyzes the SEO (search engine optimization) value and sharability of your post. Whether you are using Facebook, Twitter, Instagram or any other social media platform one thing is true: social sharing matters! Social sharing creates awareness of your brand, increases ROI and multiplies your fan base.  So let’s improve your bottom line with this handy guide to more social media shares. 1. Fix Your WordPress Sharing. When people love your content, they will want to share it. Know Your Target Demographic. Gender.
    [Engineering] PB169: Single Author Blog to Multi Author Blog – How to Make the Transition
    My goal in that first stage was really to build my traffic, to build up my archives of content, to rank in search engines, to hook people into subscribing to my blogs and email lists, to build my brand, and, I guess, to build a bit of engagement as well. Transitioning From Single Author Blog to Multi Author Blog. In today’s lesson, I want to talk about hiring writers for your blog. In order to do so, I want to share a case study of how I took my own photography blog from a single author blog, publishing 3 posts a week, to a blog that now has around 50 writers, and I don’t write anything.
    [Engineering] Facebookers Are 2.5 Times More Likely To Read Fake News Plus More - The Week's CTRL ALT Delete Segment On CHOM 97.7 FM
    Including the fact that it might become the best recommendation engine any of us could have ever imagined. recommendation engine. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly on iHeart Radio , if you're interested in hearing more of me blathering away. morning show. This week we discussed:  . Ugh. .
    [Engineering] Top 10 Black Friday Brand Social Media Posts
    search engine for compers and bargain hunters. I’ll be back in a minute, I need to pitch this idea to my boss and win myself that big promotion. Have you ever thought that the Thanksgiving meal is meant to give you all the energy to deal with Black Friday? If you had better luck than I did, you probably got the Black Friday deal you had your eyes own. Sometimes I forget that I can use Discover to find exciting deals. Who said it was only useful for content creators? Hmm, maybe I’m onto something here. Here are some of the best pieces of content from Black Friday 2016. Amazon.com.
    [Engineering] Creativity Is Alive And Well
    In fact, I'd argue that they are much more than just "music videos," but rather engines that inspire creativity - on many different levels. Don't worry, the robots and artificial intelligence-driven creatives will have a hard time doing this. The rock band OK Go make some of the most astonishing and creative music videos. Many believe that we live in a world, where it is increasingly difficult to do anything that is original. How does a brand create a message that can cut through the many levels of noise that we're all exposed to? Well, OK Go did it in only 4.2 seconds. salt company.
    [Engineering] The PESO Model: Changing the World—One PR Campaign at a Time
    If you want to be successful in the modern world you have to master modern PR. Katie Harrington shares a case study on how applying the PESO Model to the marketing and PR strategy led to a successful campaign that saved human lives. The post The PESO Model: Changing the World—One PR Campaign at a Time appeared first on Spin Sucks. Related Stories Master Modern PR By Integrating the PESO Model The PESO Model, Edward Bernays, and Lucky Strike The 2016 Modern Blogging Masterclass. Communication Planning #MissingType #NationalBloodWeek Allianz BBC Breakfast BBC Radio 1 BBC Radio Five Live.
    [Engineering] Obsolete SEO Techniques It’s Time To Forget
    Due to constant changes to policies, search engine giants like Google are constantly forcing SEO experts to adapt to new realities. There was a time when SEO experts had a secret keyword density formula that was said to be optimal for search engine results. Third party sites such as Yelp, Foursquare and TripAdvisor have more significant effects on search engine results today as they are more relevant and user driven, which boosts social signals as well, another important factor in today’s SEO landscape. Obsolete SEO Techniques It’s Time To Forget. Excessive Link Building.
    [Engineering] London Calling, and Facebook Answers With 500 New Jobs
    is home to the company’s largest engineering base outside of the U.S., Facebook vice president for Europe, the Middle East and Africa Nicola Mendelsohn  said in a speech Monday to the Confederation of British Industry, as reported by Turner: Many of those new roles will be high-skilled engineering jobs. Facebook Revolving door Bloomberg Brexit Confederation of British Industry engineering Facebook London Giles Turner London Nicola Mendelsohn U.K. There will be no Brexit  for Facebook, as the social network announced plans to boost its staff in London  by 50 percent.
    [Engineering] Should You Move Your Blogging Site To HTTPS?
    Search Engine OptimizationBy ProBlogger SEO expert Jim Stewart of StewArt Media. You’ve no doubt seen the subject of HTTPS in the media recently – the importance of applying it to your blogging website in order to preserve your Google rankings has been widely reported. But what does it mean for you? Do you have to drop everything and start the process of moving over right away, or will it pay to wait a few months? What’s All the Fuss About? HTTPS encrypts the information, so only the reader and web server knows what’s in the information. Video. CSS and JS files.
    [Engineering] Your Social Media Manager Resume Better Have This
    Good social media manager resumes will include collaboration with other other departments like public relations, search engine marketing, email marketing and even sales just to name a few. With adoption of social media marketing at an all time high and fans requiring constant attention, both B2B and B2C companies are finding it necessary to hire an entirely new marketing role, one that didn’t even exist 10 years ago — the social media manager. That’s good news for a lot of us looking to get into the industry! What should be in your social media manager resume?
    [Engineering] PB168: 7 Steps to Editing Your Blog Posts
    But ultimately, you really do want to serve your readers, you don’t want to make your content awkward but there are some times some ways to weave in your keywords a little bit more and to optimize your post for search engines. Edit Your Blog Posts With Seven Simple Steps. A lot is taught about the importance of writing great blog posts, but it is in the editing of your writing that your post can really be made to shine. If left unedited, it can create a very different impression that can hurt people’s view of you and your blog. Listen to this post in the player above or here on iTunes.
    [Engineering] PB168: 7 Steps to Editing Your Blog Posts
    But ultimately, you really do want to serve your readers, you don’t want to make your content awkward but there are some times some ways to weave in your keywords a little bit more and to optimize your post for search engines. Edit Your Blog Posts With Seven Simple Steps. A lot is taught about the importance of writing great blog posts, but it is in the editing of your writing that your post can really be made to shine. If left unedited, it can create a very different impression that can hurt people’s view of you and your blog. Further Resources on 7 Steps to Editing Your Blog Posts.
    [Engineering] 7 Little Tricks To Achieve The Best Results In Social Media
    If your goal is search engine traffic, longer is better.  Everyone wants a shortcut to social media success but sadly there is no “easy button.” ” I’d like to share seven proven little tricks to achieve the best results in social media. They’re sure to give you a boost in your social media results. Be helpful. Best-selling social media author Jay Baer says, “ Youtility is marketing so useful, people would pay for it (if you asked them). It’s marketing customers actually want, instead of marketing that companies think they need.” Be interested.
    [Engineering] The Photographer’s Choice: Favorite and Unpublished #FYPx Shots
    Engine. FYPx Influencers from Left to Right Mario Villaneuva , Victoria Ramos , Victoria Gonzales , Edgar Woo , Juan Flores , Jacob Fu , Faith Eve Bee , and Erin McGrady. Last September, I had the great pleasure of serving the National Park Foundation as a volunteer photographer for its Find Your Park Expedition (#FYPx) 2016. It was an incredible way to be of service, especially during the National Park Service’s 100 year anniversary! Market Castro. My friend Joe Newman interviewed me about the assignment and what I thought of it. ” Mandatory Ranger Pointing Pic. Hang Time.
    [Engineering] 2 Google Demo Day award winners
    JD Lasica , founder of Socialmedia.biz, is now co-founder of the cruise discovery engine Cruiseable. BeerOrCoffee lets people who use a mobile app connect at a cafe (or elsewhere) in real time. Target audience: Startups, entrepreneurs, technologists, innovators, businesses, digital marketers, educators, journalists, Web publishers. haven’t had time until now to write about Google Demo Day Women’s Edition, which drew hundreds of participants to Google’s Mountain View, Calif., headquarters on Nov. 3. Beer or Coffee. BeerOrCoffee (tagline: “Meet people. just did.
    [Engineering] Niche Co-Founder Rob Fishman Leaves Twitter
    Twitter acquired  the discovery platform for Vine  content creators in February 2015, but the Niche application was removed from app stores in September, and much of its former engineering team was laid off. The latest Twitter employee to enter the revolving door  is Niche  co-founder Rob Fishman , Fortune  reported. Fishman, who had been a senior product manager at Twitter, confirmed his departure to Fortune. Image courtesy of Rob Fishman’s LinkedIn profile. Revolving door Twitter Applications apps Fortune LinkedIn Niche Rob Fishman Vine
    [Engineering] 5 Ways NASA Accomplishes Its Digital Marketing Mission
    As John Yembrick, Head of NASA’s social media efforts said recently: “ If we can post something that may inspire a young girl to pursue a career in science, technology, engineering and math, then we’ve done our job”. Twitter as an Engagement Engine. All of us at one point or the other have looked at the sky and wondered what lies beyond. The stars, the planets, and the galaxies have captured our imaginations by their sheer mystery and beauty. 2015 Holiday Planning Guide for Social Marketers Download. Million. NASA’s Mission. Let’s explore how NASA accomplishes these missions.
    [Engineering] Facebook Announces Crisis Response, Charitable Giving Tools at Social Good Forum
    And in June, the social network announced the development  of a tool enabling non-engineering employees to activate Safety Check and an internal Messenger bot  for employees to monitor the process. Facebook used its Social Good Forum in New York Thursday to introduce several tools for its users in the areas of crisis response and charitable giving. Vice president of social good Naomi Gleit  detailed all of the updates and new features in a Newsroom post : Safety Check. We launched Safety Check in 2014 to make this easier. Once marked safe, a person can then invite friends to do the same.
    [Engineering] How to Boost Your Search Rank with Better Social Signals
    These signals are a way for search engines to determine whether or not your brand is getting noticed, and being talked about. Search engines then take these social signals into account when ranking a website for search. However, the recent Moz Search Engine Ranking Factors survey found that page-level social metrics are one of the top ranking factors used by Google.  . Building links – If you’re familiar with SEO, you already know that quality links play a huge role in your search engine ranking. And you’ve tried everything from keyword optimization to link building.
    [Engineering] Don't Kill Them With Kindness
    It seemed to be in place as an engine of internal validation. How does your brand build a relationship with your customers? There's been a long-standing saying. It goes like this: Kill them with kindness. The brands who are nice, likeable, transparent and direct will win. It seems right. It feels right. It may be the wrong way to go. Case in point: My car lease was up recently. Like many of us, the process of buying or deciding on a new car is complex. want an engaged sales rep, a smart and empathetic service experience and the like. Candidly, my experience was great. I'm satisfied. .
    [Engineering] When Everybody Gets It Wrong
    On this week's Beancast , I joined host Bob Knorpp and guests Farrah Bostic (founder of The Difference Engine ) and Sloane Kelley (Senior Director of Content at the PGA Tour ) to discuss how everything went in the polar opposite direction of what we were told, what the marketing lessons were, what they mean for brands going forward and what we can all learn about building, scaling and proving your brand value in our complicated marketplace. the difference engine. Individuals get it wrong. Brands get it wrong. What happens when everybody gets it wrong? Very wrong. analytics. brand.
    [Engineering] Takeaways from Launch Scale 2016
    JD Lasica , founder of Socialmedia.biz, is now co-founder of the cruise discovery engine Cruiseable. Launch founder Jason Calacanis chats with Zenefits CEO David Sacks at LaunchScale. Photo by JD Lasica). Solid advice for startup founders, from startup founders. Target audience: Startup founders and teams, entrepreneurs, angel investors, VCs, businesses, brands, digital marketers, educators, journalists, Web publishers. A s regular readers of Socialmedia.biz know, I’ve attended every Launch conference and every TechCrunch Disrupt conference since the very first one back in 2007.
    [Engineering] The 5 Most Important Questions to Ask Prospective Facebook Ads Clients
    ”  People tend to think of Facebook as demand fulfillment when it is more about demand generation.They ask, “How can I find someone looking to hire a search-engine-optimization firm?,” while ago, as an experiment, I posted the following job ad on oDesk: “For $5,000, I want you to build me a search engine that is better than, faster than and returns more relevant results than Google.” So I asked Sarah Sal , a longtime friend of BlitzMetrics and an amazing Facebook ads consultant, for some tips here. Shortest answer possible: Always qualify them.
    [Engineering] 5 Ways Your Social Media Posts Improve Your SEO
    This means that social media marketing and search engine optimization work in tandem; what works well for one works for the other. Social media platforms are searchable, just like search engines, so you need a social SEO strategy to help people search for and discover your content. Social Media Strategy search engine optimization SEO social media engagement Social Media Marketing social media strategyGoogle has been particularly enigmatic about how, or even if, its rankings are influenced by social media. And that makes sense. highlight to tweet). Size Matters.
    [Engineering] 5 Visual Content Curation Ideas to Ramp Up Your Blog and Social Strategy
    They also have their own search engines that you can use to find relevant images. Guest Post by Jessica Davis. What do you feel when you see the visual on this post? Imagine recreating this visual verbally! wouldn’t be satisfied with the result unless it was penned down in Dylan style – with so much said in just a few words. Sometimes, visuals can make people understand and feel things that words can’t. A few months ago, when I was buried in research for a visual marketing piece, I came across an interview of Marcel Just, a cognitive imaging expert. It doesn’t have to.
    [Engineering] This Week’s Coolest Jobs – November 16
    The Director of Sales and Business Development will be responsible for helping build and sustain Trellis’ sales strategy, subscription licensing revenues, all supporting the mission of AAAS to advance science, engineering, and innovation throughout the world for the benefit of all people.The Director is responsible for developing a collaborative and consulting sales relationship with assigned customer accounts and clearly communicating Trellis’ sales proposition in the market. Compensation for this position includes base salary and sales commission. Hurry! This promotion is almost over.
    [Engineering] Social Media’s Impact on SEO
    All social media sites use NoFollow links, which tells the search engines to not pass PageRank through to those links. Social Channels are Becoming Search Engine’s on their Own. Also, we can’t forget Google has a partnership with Twitter to serve select tweets in relevant results and that YouTube is the second largest search engine behind Google. Social media is taking up more time in terms of online activities; therefore, its’ users are generating more content to consume. This post will take a closer look at how social media makes an impact. Social Media’s Impact on SEO.
    [Engineering] 7 Reasons Why Ecommerce Websites Are Underperforming in 2016
    People very well know how to achieve a great ranking on search engine, but they fall back on the search count. The whole world has accepted the digital media for business. Everyone knows the limitations of physical market over the online market. Physical market businesspersons were eager and always optimize their shops with various trendy material. Same concept can be applied to the digital market, where website optimization services helps to improve your online presence. An eCommerce website has always faced many competitions. Website bulkiness makes it unoptimized. steps…10 steps….
    [Engineering] Facebook Connectivity Lab Touts Record-Setting High-Speed-Data Test
    group of Connectivity Lab researchers and engineers are working to address them with next-generation MMW point-to-point links. Facebook Connectivity Lab  announced a record-setting successful test of its millimeter wave technology  for providing high-speed data over long distances. Facebook said in an email to SocialTimes that a test at its Southern California lab successfully beamed data at a rate of nearly 20 gigabits per second from a mountaintop in Malibu to a rooftop in Woodland Hills, 13 kilometers (eight miles) away. The next step?
    [Engineering] Watch out Google & TripAdvisor, Facebook Reviews are on the Rise | Social You Should Know
    For 16-24 year olds, social networks are only 6 percentage points behind search engines for product research. If This week we see Facebook challenging the likes of review sites, YouTube adding community-oriented features to drive engagement and minimize trolls & inappropriate comments, and social media sites threaten Google in terms of product research, all of this, in this week’s Social You Should Know. Facebook Takes On Review Sites. While it may seem like Google and review sites like TripAdvisor have a stronghold on reviews, Facebook is going head-to-head with them.
    [Engineering] Post Election Digital Skills Shortage
    SEO: Search engines are now regarded as a media source by the public. Your content has to be found in search and news engines. One of Donald Trump’s major platform promises is to tighten immigration laws. We already have a shortage of workers with digital skills and recruiters report that they are struggling to find people with the right talent. Predictions are that tighter immigration laws will make it even harder to find technically skilled workers. Marketing and PR jobs are one area where digital skills are in high demand. The Top 10 Digital Skills Needed in PR.
    [Engineering] The Void That Twitter Could Leave
    This is, literally, like trying to change the engine while the plane is in flight. I'm not sure if Twitter can change the engine in flight. I am sure that I will miss what it brings to my day. Dear Twitter, please don't go. These are dangerous times for Twitter. The public markets are no longer in love (their market cap has been dropping). Their leadership is changing (it is being questioned and executives have been departing). Their users are curious (yes, there are millions of people still looking at Twitter daily, but are they really using it?). Should it be acquired? brand.
    [Engineering] Why Social Networks Need to Be Part of Your Holiday Sales Strategy
    Among 16-24-year-olds, social networks are now just 6 percentage points behind search engines for product research. We’re just two weeks away from the biggest shopping push of the year. Convenient,  GlobalWebIndex just released some fascinating stats around product research on social platforms. According to the study, 37% of internet users use social networks to research products and brands. That’s a large leap from the 28% back in 2015. The post Why Social Networks Need to Be Part of Your Holiday Sales Strategy appeared first on Ignite Social Media - The original social media agency.
    [Engineering] Reading Roundup: What’s New in Blogging Lately?
    FAQ: All about the Google mobile-first index | Search Engine Land. Well now, wasn’t that an eventful week? I don’t know about you but it’s been hard to get my head around work and usual processes when everything has been shaken up so much. Social media was in its element (both good and bad, really) with election news, but regardless of what’s going on at the top, we have to keep on working and making our projects the best they can be. hope these posts will help you do just that this week! The Most (And Least!) Effective Types of Marketing Content | Meet Edgar.
    [Engineering] Why Press Releases Are Still a Viable PR Techniqiue
    According to the 2016 Global Trust Barometer search engines (read Google) are the first-used and most trusted media source. Yes, the public regards Google and other search engines as a media source.  It’s where they go to find news and information. So how do you get your news and content displayed in these valuable search engines and new sites? Online PR PR Tech Tools content google Newswire online PR optimized press releases press releases search engines wire serviceWe hear the lament that press releases are dead every so often. MEDIA SOURCE. THE WIRE SERVICE.
    [Engineering] How to Improve Your Website Rankings in Search Results
    We know that these tags are used by search engine to compile snippets (text blocks that describe the theme of the site, and present it in the search results). . SEO Tips Search Engine Optimization Seo Tips TrafficThere’s no secret that the amount of traffic depends on the position in the search results. In its turn, company’s profit depends on the amount of traffic. Many SEO specialists at the beginning of their careers are struggling to find some additional sources for promotion. Sometimes even experienced SEOs face this same problem. How to make an optimization plan. Resume.
    [Engineering] 5 Surprising Reasons To Reconsider Google+ (That You Can Act On Today)
    Google+ is a powerful search engine marketing tool for companies, influencers, and your own personal branding. I’ve personally always been a huge fan of Google+, but it’s been several years since I’ve been consistently active: It simply became too difficult to keep up with posting. Sharing to Google+ natively was too much of a stretch from my regular routine of scheduling everything in one place. Well, I’m excited to share some good news and some helpful G+ tips. Now, you can connect a Google+ account to Buffer, which we hope will make your Google+ brand even stronger.
    [Engineering] Hot Association Jobs: November 10
    Marketing Manager, Publications’ Accounts – The American Society of Civil Engineers  -The American Society of Civil Engineers (ASCE), a nonprofit professional membership association dedicated to the advancement of civil engineering to serve the public good, seeks a well-rounded marketing and sales professional to promote and sell ASCE publications in the corporate market. Here are some of the coolest jobs you can find on the  SocialFish job board !  We focus on jobs in  social media ,  marketing ,  communications ,  PR ,  advocacy ,  digital  and  technology. Hurry!
    [Engineering] Facebook Open-Sources Community Cellular Manager
    Software engineers Kurtis Heimeri and Steve Muir and infrastructure strategist Shaddi Hasan  announced in a blog post  last week that the code for Community Cellular Manager is available via GitHub. Facebook announced the open-sourcing  of a solution aimed at furthering its mission of connecting the world. CCM requires only basic technical literacy, with a simple web interface for users of the system. The first network utilizing the CCM software went up in a rural area lacking cellular coverage approximately 1.5 hours outside of Manila.
    [Engineering] Meet Team Sprout: Arlo, Lead UI Designer
    As the head of our UI team, Arlo works primarily with the design and engineering teams to ensure that Sprout users enjoy a beautiful, consistent and user-friendly experience every time their use our platform. In some respects, our team is the glue that holds engineering and design together. “How can we make what we did yesterday better?”. This is the question that stood out to me when I first spoke to Arlo Guthrie, Lead User Interface (UI) Designer, for Meet Team Sprout. Name: Arlo Bryan Guthrie. Department: Design. Started at Sprout: June 2013. You have to be curious.
    [Engineering] Facebook Caffe2Go Deep-Learning System Powers Video ‘Style Transfer’ Test
    Posted by Facebook Engineering on Monday, November 7, 2016. This was a major engineering challenge, as we needed to design software that could run high-powered computing operations on a device with unique resource constraints in areas like power, memory and compute capability. AutoML: Infrastructure that allows engineers to optimize new AI models using existing AI. Facebook’s focus on artificial intelligence  may soon help users turn their videos into “works of art.”. Video style transfer demo. Readers: What are your initial impressions of Caffe2Go?
    [Engineering] PB166: Editorial Strategy – 11 Factors to Consider When Shaping the Content Strategy for Your Blog
    What I thought I’d do today in today’s episode is to kind of reverse engineer my experience and to go back through some of those decisions and to put them all together so that you can be a little bit more strategic about this type of stuff. Factors to Consider When Shaping Content Strategy for Your Blog. In today’s lesson, I want to share 11 factors to consider when thinking about developing your blog’s editorial strategy and thinking about your blog’s editorial style. The success of your blog hinges on many factors but among the most important of them is your content. Full Transcript.
    [Engineering] PB166: Editorial Strategy – 11 Factors to Consider When Shaping the Content Strategy for Your Blog
    What I thought I’d do today in today’s episode is to kind of reverse engineer my experience and to go back through some of those decisions and to put them all together so that you can be a little bit more strategic about this type of stuff. Factors to Consider When Shaping Content Strategy for Your Blog. In today’s lesson, I want to share 11 factors to consider when thinking about developing your blog’s editorial strategy and thinking about your blog’s editorial style. The success of your blog hinges on many factors but among the most important of them is your content. Full Transcript.
    [Engineering] Six Links Worthy Of Your Attention #333
    Eastern promise: gender lessons from the Islamic world - The Engineer.  This seemed like a good share during a week leading up to a general election in the US. ' he high GDP countries in the Gulf tend to have female representation up to 60 per cent in fields such as electrical engineering, computer engineering, chemical engineering and bioengineering.' the engineer. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another:  . amazon.
    [Engineering] Kimberly-Clark uses social quiz to woo talent
    BOO ve over Silicon Valley , Austin , TECH xas, and the Big Apple ; welcome original thinkers to  Neenah, Wisconsin , where young creative chemical and product engineers can find the job of their dreams. A re you an original thinker? You can quickly find out by taking the Welcome Original Thinkers Quiz (WOTQuiz) —I’m an Adaptor: “You enjoy exploring every side of an issue and like a wicked great maestro you tease out the positive in each approach. ” What did you get? Please be sure to let me know in the comments. From HAIWatch to WOTQuiz !
    [Engineering] A Complete Guide to Facebook’s Q3 2016 Financial Results, Earnings Call
    More than 40 teams at Facebook, and more than 25 percent of the company’s engineers, are using artificial intelligence  to power the products and services they are building. More than 40 teams at Facebook and more than 25 percent of our engineers are already using AI to power the products and services they build. Beat the Street, indeed: Facebook’s third-quarter-2016 financial results exceeded Wall Street’s projections across the board, and the social network now boasts 1.79 billion monthly active users as of Sept. The company posted revenue of $7.01 billion. Ad revenue of $6.82
    [Engineering] What Your Exit Rates Say About Your Blog (and How to Fix Them)
    The question of whether bounce rates affect your rankings in search engines has been debated, but the shortest succinct answer given by SEO Roundtable suggests the answer is “no.” In the content marketing world, your success depends on being able to appeal to your key demographics. The trouble is, sometimes it’s hard to tell if your strategy is working on that qualitative level. You might be seeing lots of traffic, or you might be seeing more followers trickle in, but are people actually reading what you’re creating? Bounce and Exit Rates. Enter bounce and exit rates. Recommended Posts.
    [Engineering] The Ultimate Editing Checklist for Content Marketers
    Search engines put more weight on the keyword in line with how early on in the title it occurs. Not only does it look better and is easier to remember, search engines prefer it. This is a guest contribution from Benjamin Brandall. Unless you’re writing instructions or technical copy, writing is a creative process. When writers are in the flow, they work in bursts of energy, hammering out paragraphs without stopping to think about editing. Unedited writing is, in the words of Annie Lamott : shitty. And so it should be. That’s where using an editing checklist comes in. on a roll.
    [Engineering] “I Don’t Know What an API Is, and at This Point I’m Too Afraid to Ask”
    To be honest, I had to get that definition out of the way because API can mean so many things to engineers that I needed somewhere to point when someone inevitably replies “But an API can also mean blah, blah, blah…”. Working in an industry that is even remotely technical means acronyms. A lot of them. Most of us have an acronym assertion routine (AAR) that gets us by, and don’t even think twice about it. Hear it once on a podcast? Probably not important. Twice from a peer? Politely ask its meaning. Three times from a guru at a conference? Too high level definition”. Too high level?
    [Engineering] Looking Good on Paper: Writing a Memorable Bio
    based social media company : “My work is split between growing the company and working with the team on all areas of product, engineering and customer happiness.”. 5. Guest Post by  Elaine Andrus. Thanks to cell phones, people have shorter attention spans than goldfish. But But they’re also more eager than ever to make connections with authentic, genuine people. While a resume is helpful for job applications, a captivating bio can provide a short summary of your background to introduce you to colleagues, job prospects and potential clients. Think for a moment. Start with the basics.
    [Engineering] Facebook Login Updated for tvOS, FireTV, Android
    Software engineer Chris Pan  detailed the changes in a blog post , writing that following the update to Facebook’s software-development kits for tvOS  and Android/FireTV , those SDKs can communicate directly with the social network’s application via users’ wireless networks, enabling them to sign in to their TV sets with “just a few taps.”. Facebook last week announced improvements to Facebook Login  for television and Android. Over the past few months, we’ve seen a 60 percent increase in login success rate for people using Facebook Lite across 4,500 apps. Smart Login for TV demo.
    [Engineering] Don’t Kill Your SEO Chances Before Your Blog Has Even Begun
    It’s a tried and tested truism that to be truly successful when it comes to attracting organic traffic from search engines like Google, you have to be willing to stick at it. If your site struggles to deliver on what it promises visitors from search engines, they’ll inevitably return to their search, informing the engine at the same time that they’ve bounced back. Search engine crawlers will also take a dim view if they repeatedly find they can’t access a page. Your CMS, or content management system, is essentially the engine that powers your blog. But wait!
    [Engineering] Pinterest for Business: How to Get Started & Be Successful
    Pinterest is different from other social media platforms in that it acts more like a search engine. Important Point: It seems fun to get clever with your board names but remember Pinterest acts as a search engine. Again, remember that Pinterest acts as a search engine so SEO and social media optimization are important. Should you be using Pinterest for business? With With so many other social networks to choose from, why Pinterest? That alone makes it a powerful medium for your business. Pins have a long lifespan that bring you traffic for months to come. Convert now.”.
  • STAY N' ALIVE  |  MONDAY, OCTOBER 31, 2016
    [Engineering] Here is How Easy it Is to Hack Your Computer. Sophos Home Can Fix It!
    This is besides the possibility of someone calling you on the phone pretending to be someone else and using social engineering to get your password – go read my review of “Ghost in the Wires” and the story of Kevin Mitnick for how easy that is. This is a sponsored post by Sophos , however, like all things I post and review, these opinions are my own, and I only take sponsorships from the brands I truly love! Did you know you, or your kids are likely vulnerable to someone hacking your computer? Did you know someone could monitor every keystroke you type on your computer?
    [Engineering] 3 Top Internet Marketing Jobs To Watch In 2017
    An SEO specialist’s sole purpose is to make sure that websites have the most favorable positions on search engines. They allow business owners to benefit from the tremendous traffic search engines generate every day. An SEO specialist will also make sure that the site is designed to appear in the highest position possible in search engine results. Many website owners make critical mistakes that can hurt their search results or even erase their websites from search engine indexes completely. Search Engine Marketing. Social Media Manager.
    [Engineering] 10 Top Influencers to Guide You through the Social-Media Jungle in 2016
    Fast Company called her “A veritable engine of personal branding, a relationship marketing whiz and the Pied Piper of the Online World.” Post by Adi Englander. Social media, like life, is a rollercoaster of ups and downs. It’s full of supporters and fans, as well as friction, surprises and risks. marketing manager could wake up to discover worldwide approval for a witty tweet, only to face a tidal wave of bad press an hour later because of a hashtag that went wrong. Even worse, the bright spotlight of social media could turn a minor mistake into a potential legal disaster. Neil Patel.
    [Engineering] How Our Big Data Platform and Social Analytics API Work
    Multi-Channel Social Media Search Engine. In order to get there, we built a very comprehensive cross-channel, enterprise-class search engine. Metric and Measurement: This search engine now has the ability to provide an interactive web experience as compared to traditional Excel extracts. When you use Simply Measured, you interact with metrics, charts, reports, and data tables that help you answer business questions about social media. The big data platform behind the scenes is what makes this all possible. Here’s how it works. Data Ingestion. Let’s use an analogy here.
    [Engineering] 5 Ways to Revitalize Stale Content With Your Personal Brand
    It no longer generates any new attention, aside from a few remote stragglers who happen to find it in search engines. As content marketers, we’re occasionally stuck with “stale” content. Stale content comes in many forms, but it shares a commonality in being less effective than its “fresh” counterparts. It may be too old, too uninteresting, or too late to resonate with audiences. But stale content presents an interesting dimension; it isn’t necessarily “bad” content. It doesn’t deserve to be thrown away, necessarily, nor will it do active harm to your brand if and when you publish it.
    [Engineering] Three Influencer Marketing Secrets to Drive Traffic
    This is particularly effective if you add a link in the bottom of the post to your site—it can not only allow people to click through to your website, but also drive up your ranking in search engines, which is one of the most powerful ways to drive traffic long term. Guest post by Tim Brown. When was the last time you clicked on an ad on social?” I asked. Blank stares. Come on guys—were there any ads in the past year that you actually looked at?”. In 2016, we may very occasionally pay attention to ads, but generally consider them a nuisance. Blog comments. Tweets very regularly.
    [Engineering] Search Engine Optimization For Growth With John Jantsch - This Week's Six Pixels Of Separation Podcast
    He's a phenomenal speaker and the author of many bestselling business books, including  Duct Tape Marketing , The Referral Engine , The Commitment Engine , Duct Tape Selling and the recently published, SEO for Growth - The Ultimate Guide for Marketers, Web Designers, and Entrepreneurs. Admittedly, when I saw that John was publishing a book on search engine marketing, my first reactions was, "what year is this? So, what is the state of search engine optimization? the commitment engine. the referral engine. Apparently not. Is there a world beyond Google
    [Engineering] How to Combine SEO, Social, and Content Strategy for Supercharged Results
    The goal back then was to manipulate search engines for high rankings. From an SEO perspective, unique, original content gives search-engine crawlers something they haven’t indexed 100 times already. Uniqueness is good for search engines, and therefore it’s good for you. This will not only help search engines crawl your site and help you rank higher for certain terms, but it will also give readers of your content a better experience. Profile info is indexable by search engines, and social-media profiles are often the first to get listed in search results for brands.
    [Engineering] How to Increase Site Speed and Improve Your SEO Ranking
    General Search Engine OptimizationContributed by ProBlogger SEO expert Jim Stewart of  StewArt Media. Whether you’re a hobby blogger or have turned your blog into a business, your main goal is always going to be increasing the number of visitors you have to your site. The way most of your visitors will find your blog is by searching on Google and finding it high in the search rankings. The closer to number one your site lands, the more people who will see it and visit your page. The big question is: how do you get your site ranked closer to the number one spot? Create a Benchmark.
    [Engineering] Reading Roundup: What’s New in Blogging Lately?
    SEO is Not Dead: It’s Just a Shape Shifter | Search Engine Land. Coming to you live from the city that spring forgot — it still feels like winter here in Melbourne but perhaps that means more time for working on our blogs and finding out what’s new in blogging and social media this week! As usual, it’s a diverse lot. 20 Unseen Instagram Tools to Grow Your Audience | Forbes. haven’t used all of these, but no doubt they’re helpful. Steer clear! Five Big Brands Strategies for Recycling Social Media Updates | MeetEdgar Blog. APPARENTLY YOU CAN! Have you?
    [Engineering] How One Facebook Post Increased Referral Traffic by 6,166%
    Barn Pros offers pre-engineered barn kits. It is an attractive product, and while the brand is technically in the engineering and manufacturing space, over the past three years our team has worked to position Barn Pros as a high-end online retailer. Composing a social post that resonates with a client’s target audience and is amplified organically is one of the biggest thrills a social media marketer can experience. This August our team at Thin Pig Media experienced that thrill. There is no magic formula that makes every Facebook post go viral. Finding That Sweet Spot.
    [Engineering] Best Link Building Strategies for Your Blog
    Search engines crawl the vast World Wide Web looking for pages that relate to each other, the way the search engines determine this is through links. Since the 90s the algorithms that the search engines run on have become sophisticated and no longer treat all links equally. Today the search engines can determine not only a website and its pages popularity based on the links coming to them from other sources but also on things like trust, authority, and spam.  How to do this is to use SEO link building for search engine ranking that will result in traffic to you site.
    [Engineering] PB161: 3 Things Most Bloggers Don’t Pay Enough Attention To
    The first one is search engine optimization. found it fascinating that not a single blogger in that group, including myself, said that search engine optimization was the number one place that they put time into driving traffic. really do think that as bloggers we should be putting a little bit more time and effort into thinking about search engine optimization. Search engine optimization, email, and creating a bigger picture of their editorial. Three Things That Could Be Limiting the Potential of Your Blog. Today I want to share the 3 things I said. AWeber. SumoMe.
    [Engineering] Facebook Customizable Push Campaigns for Apps Are Out of Beta
    Software engineer Brian Ni announced in a blog post  that push campaigns are now available to all businesses, complete with a redesigned targeting section to ensure that push notifications  result in conversions. Facebook announced earlier this week that the customizable push campaigns for applications that it introduced at F8  earlier this year are out of closed beta. Ni wrote that apps that deploy push notifications see retention rise by up to 180 percent, adding that those notifications can be used for reminders, offers or sharing deep links within apps.
    [Engineering] Verified Pages (All Pages Soon) Can Schedule Facebook Live Videos via API
    Product manager Peter Roybal  and software engineer Brian Lin announced the new feature in a Facebook Media blog post , noting that starting Thursday, verified pages will be able to schedule Facebook Live broadcasts up to one week in advance, and that once those broadcasts are scheduled, announcement posts will go to News Feed , where users can opt to receive one-time reminder notifications shortly before the start of the broadcasts. The feature will be made available to all pages “in the weeks to come,” they wrote. Copy your stream credentials (e.g. stream key, server URL).
    [Engineering] Top RankBrain Optimization Tips to Skyrocket Your Positions in Google
    Before Google was created, search engines were in the habit of displaying search results by the appearance of a certain amount of keywords in the text. Prior to RankBrain’s introduction, engineers at Google had to improve the algorithm manually. billion searches Google receives per day is completely new to the search engine. From the screenshot displayed below, it’s easy to see that performing these tasks is a cinch for search engines. SEOs, keen to get quick results and Google, have been waging a battle that has been ongoing since 1998. Our Knowledge of Google.
    [Engineering] 33 Personal Blogs of Startup Marketers We Love
    Engineering Manager for the Engagement team at Pinterest. Founder of WP Engine & Smart Bear Software. I like to think that reading the blog of a marketer I admire is like having a coffee with them and getting a chance to learn all about their approach to marketing. ☕. Personally, I have benefited a lot from reading these blogs, especially blogs published by startup marketers. Here When they write about their personal life, I get a peek into what they do outside work to make them such great. We’ve also asked you about your favorite blogs. Hiten Shah. Twitter:  @hnshah.
    [Engineering] Six Links Worthy Of Your Attention #330
    The Binge Breaker - The Atlantic. "If apps are addictive, and developers try to make them impossible to leave under the moniker of 'growth hacking', does software engineering need a Hippocratic Oath? Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another:  . Make America Great Again: The Trump Presidency. "I am avoiding posts about the U.S. presidency. There's plenty of that on my (Canadian) Facebook wall. Videos games are satire." Alistair for Hugh). Scary."
    [Engineering] Reading Roundup: What’s New in Blogging Lately?
    How to Host a Webinar That People Remember | Search Engine Journal. I don’t know about you but the fact we’re half way through October really freaks me out. I’m neck-deep in editorial schedules and I even wrote “2017” on a post the other day – where did this year go? As usual, the news that caught my eye this week is pretty diverse – small business blogging stuff, emojis, online courses, and case studies of folk who are doing it right online. Enjoy! It’s that important. Make it Digital | Future Learn. You truly do learn so much.
    [Engineering] The Spin Sucks Inquisition: Joe Hackman
    FollowFriday follow Social Media Arment Dietrich css javascript Joe Hackman Managed Solutions software engineeringOn today's Spin Sucks Inquisition, Gini Dietrich interviews Joe Hackman about dirt biking, life in northern California, business pivoting, and more. He's one of the good guys and, if you ever have any need to work with him, we highly recommend it. Learn more here. The post The Spin Sucks Inquisition: Joe Hackman appeared first on Spin Sucks. Related Stories The Spin Sucks Inquisition: Betsy Decillis The Spin Sucks Inquisition: David J.P.
    [Engineering] How to Avoid Killing Your Content With Copy Blindness
    Neglecting keywords can make your copy harder to understand for both users and search engines. Don’t mean to scare you but…copy blindness is real and it’s in an office near you. It’s making us produce content that isn’t aligned with our goals, strategies or brands – and sometimes we don’t even know where, or why, we lost our way. I’ve suffered attacks of copy blindness in the past and only narrowly escaped complete content ruin – it happens to us all. Avoid content disaster with these blindness-busting strategies to help solve the most common content killers. Win-win.
    [Engineering] PB159: Link Building Tip – How to Generate Hundreds of Links for Your Blog in 5 Minutes a Day
    Incoming links to your blog are important because they drive traffic to your site from other parts of the web, and they also help you to rank higher in search engines like Google. So, if you want more traffic and a bigger profile in the search engines this episode is for you. They also help you to rank higher in search engines, Google in particular, which again leads to more traffic. If you want more traffic and a bigger profile in the search engines, this episode is for you. Link Building Tip – Generate Hundreds of Links for Your Blog in 5 Minutes a Day.
    [Engineering] Facebook Names Rachel Rubin Franklin Head of Social VR
    The software Mark showed is the early work of our Facebook social VR team, which is made up of amazing engineers and designers who for the past year have been hard at work imagining and building this new platform. It is a blast to fuse the experience of people who have developed many successful immersive online worlds with engineers who have decades of collective experience building Facebook. It is a blast to fuse the experience of people who have developed many successful immersive online worlds with engineers who have decades of collective experience building Facebook.
    [Engineering] Open Communication & Coffee
    Alan Boyce, the VP of Engineering at Sprout Social, averages three coffees a day. Here at Sprout, we have found that successful Product Managers and Engineering Managers match Grove’s managerial description. Alan, like other leaders across our engineering organization, has found that coffee dates are one of the quintessential tools managers can use to achieve a high level of effective communication. Sprout EngineeringThe truth is, Alan doesn’t even drink coffee. He’s one of the hardest workers at Sprout Social and one of its premier leaders.
    [Engineering] Simply Brilliant With William C. Taylor - This Week's Six Pixels Of Separation Podcast
    That magazine got my engines going. Episode #535 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Time sometimes forgets the name of those that we should never forget. It may be easy to point to a book or author as a form of inspiration. For me, I happened stumble upon a magical magazine in the early days called, Fast Company. It helped me to learn, think and imagine a better kind of business world. still never miss a print issue, and will visit their website daily for more insights. Most know William C. Enjoy the conversation. amazon. apple.
    [Engineering] 2016 Media Landscape
    Search engines are now regarded as the first and most trusted source for news. The media landscape is still shifting – and will continue to do so as the young digital natives grow up and grow older. Right now TV is still the number one choice for news across the entire American population, but it’s by a narrowing margin. The 18 – 49 year-olds prefer to get their news online. And as more digital natives get to an age where they’re reading and watching news, the numbers will keep  moving in the direction of online.’ This is up from 54% in 2013. Need help?
    [Engineering] How to Make the Most of Your Social Media Budget
    If you spend part of your social media budget on copywriters for your articles or blog posts, maximize that investment by ensuring content is: Search engine optimized. The average amount businesses allocate toward their social media budget varies tremendously. Depending Depending on the size of your company, whether or not you’re running social media ads  or the number of handles you manage–costs can reach a few hundred dollars a month or several thousands. According to the survey, businesses are spending 9.4% of their marketing budgets on social media. How do you do it? Analytic
    [Engineering] Three Content Approaches that Dominate SEO
    How do you create content that thrives in search engines? Marketing SEO backlink opportunities backlinks comprehensive guides provide detail content content marketing create content for SEO that drives traffic create content that stands out create shareable content gain linkbacks links relevant to webpage provide value to audience resource pages search engine optimization think about why your audience uses search enginesRyan Ferguson shares three tips to create content that stands out, generates results, and increases you search results.
    [Engineering] How to improve Google Ranking with H1 Tags
    Because… they will help with your search engine rankings or cause damage, depending on what is done. Have you ever wondered how many H1 tags you need in your content…? Or wondered what a H1 tag is? If you’ve thought about either of these questions, you’ll love today’s post. … I’m going to give you all the details you’ll ever need to know about the H1s, including the SEO requirements which will help your onsite SEO. What is a H1 Tag? You can put heading 1s (i.e. So   H1 or Heading 1  are the same in a blog post. Good question! Summary.
    [Engineering] #measurePR Recap (September 2016): 2nd Annual #measurePR-palooza
    numbers & graphs were key to talking to engineers, so I’ve measured ever since #measurepr. Guest Post by Jen Zingsheim Phillips. The September #measurePR chat was a Measurement Month special, and featured a HUGE panel of measurement professionals and experts. and has worked with clients in over 30 countries to help them measure the impact of communication on business results; and. Mark Weiner : CEO of PRIME Research US. Sahana (@hellosahana) September 8, 2016. A1 Prior to working in #pr measurement I was in PR itself – agency and in house #measurePR #amecmm. measurePR. Ready?
    [Engineering] Everything you need to know about Private Label SEO
    There are uncountable digital marketing companies that provide both affordable and impactful, search engine optimization services to their clients. SEO outsourcing is just ruling the internet marketing world. Thanks to its incomparable business benefits. There are many companies that look for better SEO service providers that can reduce their overall burden while keeping the revenue stream opened for them. At the same time, with loads of options, many companies fall in trap of fraudulent service providers and end up losing their money, time and clients. suit the both parties.
    [Engineering] 3 Tools for Social Media Listening on a Budget
    socialmention is a “real-time social media search and analysis” tool that acts like a search engine. Listening to what your customers are saying about your brand and product(s) is an important part of any social media strategy. Tools that provide monitoring services are doorways into a world of product feedback, customer complaints & praise, competitor announcements, industry trends and much, much more, such as conversations around Making a Murderer or pets on Instagram. However, if you’re a small shop or running on a very tight budget, listening tools can seem out of reach. RSS Owl.
    [Engineering] Which is the Best Permalink Structure For Your Blog?
    Even the search engines and other websites use permalinks to link to your website – so, you can understand how important they are. It may not differentiate between a post permalink and a page permalink but still it may convey the search engines and the users what topic your post is related to. Having your post name and category helps to keep it in well-defined format and is beneficial from the search engine and user point of view. Search Engine OptimizationThis is a guest contribution from  Richard Richsh. You can take it from here! What is a Permalink?
    [Engineering] Marketing Minds: Vanessa Baker – Owner @ Fast Forward Marketing
    One of the best ways to evolve as a marketing professional is to generate, collaborate, and nurture ideas among like-minded peers. This post is part of a blog series called “ Marketing Minds ,” where I solicit thoughts and ideas from cutting-edge marketing leaders and post them on PuzzleMarketer.com. Below is an interview with a true marketing thought leader. Vanessa Baker Owner  @  Fast Forward Marketing Vanessa Baker is the owner of Fast Forward Marketing in Crystal Lake, IL. We are a friendly and focused local resource for digital marketing and advertising. Stay humble.”
<< 1 2 3 ... 50 51 >>