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How to Successfully Digitize Events During COVID-19

Waxing UnLyrical

I’m well used to webinars, virtual events, virtual happy hours, virtual younameits and digital whatchamacallits , both as a participant as well as an organizer, for clients as well as my own business and educational efforts. Virtual event best practices. Even though the topic might be serious we still need energy in the session.

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5 Ways to Host A Virtual Event For Your Business

Later

Looking for some fresh virtual event ideas to bring your community together? With virtual events on the rise, the opportunities are endless with so many platforms to choose from — whether it’s a weekly Instagram Live series, or a one-time private Zoom chat. . Table of Contents: Why You Should Host a Virtual Event.

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Social Media Event Promotion: The Complete Guide

Hootsuite

When it comes to social media event promotion, it’s important to make a plan. Whether you’re hosting a private party for clients, or putting on a festival for thousands, having a strategy is key. Often, organizers can spend a lot of money and energy on marketing before an event without much thought about what comes next.

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3 Tips for Covering Live Events on Social

Likeable

Whether your brand is a participating sponsor at a major conference or hosting an event of its own, there’s no question that live events are a major investment for marketers. Before the Event: Drive Awareness, Intention, and Planning. During the Event: Be Available and Enable Participants to Tell the Story.

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TikTok for Business: Top 10 Brands Smashing it on TikTok

Social Media Strategies Summit

One recent example is the 2023 UEFA Champions League Final, where Pepsi hosts an annual pre-match “kickoff show.” The brand shared over a dozen posts on TikTok before and during the event as part of a comprehensive three-month engagement campaign, including a dance challenge featuring Real Madrid soccer star Vinicius Jr.

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Tech Industry Ready to Roll Up Its Sleeves to Fight Climate Change at Africa Tech Festival

The Realtime Report

“Africa has sufficient resources to power itself entirely by clean energy. Therefore, the question for most of the continent is not one of transitioning to clean energy or reducing emissions in power generation, but how to effectively finance the development of clean energy in the continent.”

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B2B Marketing’s Editor-in-Chief on Making Community the Secret to Success

Oktopost

Joel Harrison, Editor-in-Chief at B2B Marketing, sits down with host Jennifer Gutman to shed a bright light on why more B2B brands are leveraging community. You’ll walk away with insight into how to bring the right people with the right energy to lead and grow your community. You can find him tweeting here. Stay in the Loop.

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