Social Media Provides Small and Medium-Sized Firms (SMEs) With Tools to Mitigate Internationalization-Related Threats
The Realtime Report
DECEMBER 17, 2020
Social Media Provides Small and Medium-Sized Firms (SMEs) With Tools to Mitigate Internationalization-Related Threats. For SMEs seeking to enter the international markets, social media is a tool for overcoming liabilities connected to their smallness, newness and foreignness, a new study from the University of Eastern Finland shows.
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