Media Relations Gone Wrong: How Not to Pitch a Journalist (Video)
Adam Sherk
MAY 15, 2012
Being required to do cold-call follow-ups as a junior employee was one of the main reasons I gravitated toward other forms of online marketing as soon as they started to emerge. –But I embedded multimedia in my release. Or stand over the fax machine feeding through one press release at at time. My news is best of breed!
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