The Social Media Incubator

article thumbnail

Gallup Poll: Social Media Doesn’t Influence Purchases

The Social Media Incubator

Are consumers really influenced by content they see on social media? Gallup released a recent poll that suggests a majority of users aren’t influenced by social media to make purchases. Consumers do not consciously recognize the influence of social media on any purchases they make.

article thumbnail

Prioritize Your Social Media

The Social Media Incubator

Social media for your business can be the same way. If your business is on social media, it can be a struggle to determine which platforms could be best for you in the long run. CEL helps many clients determine how, or if, social media can be a player in their integrated marketing strategy.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

SMI Heads to Duluth for the Zenith Social Media Marketing Conference

The Social Media Incubator

The Social Media Incubator prepares for Zenith Social Media Conference in Duluth this upcoming Wednesday, May 23. The advanced track will be hosted by aimClear , an advertising and social media company located in Duluth. Social Media Administrator Chelsea Janke will be attending the Zenith Conference.

article thumbnail

Have You Considered Segmenting Your Social Media Marketing Channels?

The Social Media Incubator

Mention social media marketing and most people think of Facebook and Twitter. It’s true that Facebook and Twitter receive a lot of visitors each day, but that doesn’t make them the biggest players when it comes to social media marketing. Social media sites are not all the same.

article thumbnail

Is Your Business Using the Correct Facebook Profile?

The Social Media Incubator

In our work with many different industries, including education marketing with schools and school districts, we’ve come across many different types of Facebook set ups. There are three types Facebook offers: Profiles, Groups, and Pages. What is a Facebook Profile?

Facebook 183
article thumbnail

Has Social Media Gone Mainstream for Business?

The Social Media Incubator

A recent USA Today article claims that “Small businesses use social media to grow”and quotes Smashburger ’s Jeremy Morgan, Senior VP of marketing and consumer insights as saying, “Social media is an opportunity for us to engage with consumers and have a conversation, which is different than paid media, when you’re just shouting through a bullhorn.”.

article thumbnail

Is Auto-Posting for Social Media a Good Policy?

The Social Media Incubator

Have you been forced to deal with an unfortunate social media disaster? So what do you do if you come across a major social media emergency? Whether you’re posting on behalf of your clients or your own company, every business needs a social media policy. Do you have a social media policy in place?

Policies 119