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9 Inspiring Examples of Higher Education Institutions on Social Media

Social Media Strategies Summit

It’s hard to understate the importance of social media in higher education marketing. So, clearly, social media is a massive opportunity for higher education marketers. A big piece in the higher education marketing puzzle lies in figuring out the best way to position a given town, city, or state to prospective students.

Education 264
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10 Great Examples of TikTok Content for Higher Education

Social Media Strategies Summit

Marketers love the short-form video platform because it generates far higher organic engagement than other platforms. That’s a massive advantage in higher education marketing, where budgets are often tight, and marketers must split it across a wide range of tools and channels. Harvard College. Washington University In St Louis.

Education 163
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How to Successfully Digitize Events During COVID-19

Waxing UnLyrical

I’m well used to webinars, virtual events, virtual happy hours, virtual younameits and digital whatchamacallits , both as a participant as well as an organizer, for clients as well as my own business and educational efforts. Virtual event best practices. Event Notice: Navigating Grief During COVID-19.

Eventful 334
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Can Social Business Reshape the Organization?

SocialFish

This is a great slide deck by Rawn Shah, social business strategist at IBM, one of the most social organizations we know of – from his presentation at the Social Business Forum in Milan last week. Read this pensive post by John Stepper for more on that event).

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Before, during & after: 6 powerful tips to get the most out of a virtual event

Sprout Social

Maybe it’s a live, in-person event at a conference center, like in the olden days, or maybe it’s online. You eagerly await the event recordings and follow-up resources so you can pass them along to your colleagues who didn’t attend. Attending continued education events, virtual or in-person, is truly priceless.

Eventful 130
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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Figuring that stuff out can be tough.

Marketing 240
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The 2 Things You Should Do Before, During, and After a Virtual Event

Sprout Social

Maybe it’s a live, in-person event at a conference center, like in the olden days, or maybe it’s online. You eagerly await the event recordings and follow-up resources so you can pass them along to your colleagues who didn’t attend. . Attending continued education events, virtual or in-person, is truly priceless.

Eventful 114