Sat.Apr 24, 2010 - Fri.Apr 30, 2010

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20 Top Twitter Monitoring and Analytics Tools


20 Top Twitter Monitoring and Analytics Tools. The Twitter fail whale error message. Image via Wikipedia. Social media is much more than a way to stay connected and to have fun: it's a way to market yourself, your business

Why Do Customers Tattoo Themselves with the Brands They Love?

Bill Hartzer

By BJ Bueno , guest author. Harley-Davidson , Nike , Playboy, Coca-Cola , VW , and Apple logos have been permanently etched into the skins of customers worldwide. Why do they do it? Why do these raving fans, or Brand Lovers, scorch their bodies with a company’s mark? And what can marketers and brand managers learn from them? Why do bikers brand Harley’s flaming eagle onto their arms? Digg this!

Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

Though I've written about working as the social media manager for brands like Nissan, Land Rover and Hewlett Packard, I've never talked about many of my

Social Media and the Contact Center for Dummies (Wiley)

Buzz Marketing for Technology

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Avaya is the industry leader in worldwide business communication systems and market share leader in contact centers.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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7 Twitter Tips for Health Professionals


As a medical, health, wellness or fitness professional, you may have been lured into using social media tools such as twitter to promote your brand, promote

Government Use of Social Media - "In Addition to," Not "In Lieu of.

Social Media Strategery

Pew Internet released their Government Online report today, and it's chock FULL of great statistics. If you get an opportunity, I highly recommend reading

Top 100 Most Innovative and Influential People in the Web 2.0 World

Bill Hartzer

Internet Evolution has come up with their first-ever list of the top 100 most innovative and influential people in the Web 2.0 world. In the social networking category, Mark Zuckerberg, the Founder of Facebook , beat out Kevin Rose, the Founder of Digg. In the search category, the heads of Google , Microsoft , and Yahoo! were named, but surprisingly Jason Calacanis of Mahalo was named, as well.

Report: social media concerns for companies | Sherrilynne Starkie

Sherrilynne Starkie

A World Gone Social

Learn how companies must adapt to survive.

How Marketers are Using Social Media for Business: New Report

Webbiquity SMM

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner.  This excellent study provides a wide array of answers, statistics and insights. If there was any doubt that social media has become a mainstream marketing channel, 91% of respondents of respondents said they are using social media for marketing. Here are a few more of the key findings and my own observations. The Biggest Question. This year, questions about ROI top the list. Expertise Without Experience?

And Not Or

Net-Savvy Executive


How to serve the sale through social media (Part 1)

Social Media Citizens

serving the sale. Sales, sales, sales – there is only one final and ultimate goal for any business. Don't get me wrong, I understand that companies have to build relationships, develop brands and cherish their communities

How to Get Guaranteed ‘Wows’ and ‘Fans’ for your Facebook Page?

Atom Thought

Creating a facebook page is easy. But more important is what you do with it and how you create more impact. You have the option of integrating twitter and using applications like Polls etc. and I guess you already know about them. You also know about the power of interactivity and how small, relevant and continued snippets of information can keep your fan based engaged and growing. Is it difficlut.


Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

An Open Letter to Facebook

Techipedia: Tamar Weinberg

I started this letter before f8, so for the record, it's not about anything new. However, it even holds more water as a result. While Facebook is introducing new developments, they are losing sight of the old issues that are mostly

Facebook Updates that May Warrant a Marketing Plan Tweak!

Harp Interactive

More than ever, prospects are making purchasing decisions based on their interaction with brands and recommendations from peers. They are most likely to interact with brands and each other on social networks…especially Facebook where they spend hours on end. Nielsen reported that in January, U.S. consumers spent a staggering seven hours a month on Facebook! more robust.

Who is the Modern Media Consumer? [Infographic]


Who is the Modern Media Consumer? Infographic]. The ways in which people are consuming and engaging with news and media is quickly changing. The sheer number and type of available media outlets, coupled with the regularity of access

An Early Look at Facebook Open Graph Protocol Integration on News.

Adam Sherk

There has been a lot of news and reaction around Facebook's new additions to the Facebook Platform: Social Plugins, the Open Graph protocol and the Graph API. News and content sites are a natural fit for participation and Facebook is


How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Top 10 social media, marketing and pr links from last week

Gemma Went

Here are last week's top 10 social media, marketing and pr links. Enjoy. Ning and Customer Betrayal 11 Signs You Are An Old School Twitter User Marketing feedback: This just looks horrible! LikeMinds Insights Here's how the new Facebook

Brown's 'bigoted' comment | Sherrilynne Starkie

Sherrilynne Starkie

Average Email Campaign Stats of MailChimp Customers by Industry.


Is Facebook’s Social Graph Beacon 2.0?


With its incredible growth (200 million to 400 million users in the last 12 months), and announcement at its April 21 F8 developer conference of new capabilities, Facebook seems to have become, as Chris O’Brien of the San Jose Mercury News says, “the most important company on the Web.”. With Facebook users comes their friends; incorporate these connections to make your product more engaging. Social plugins like the Like button and the activity feed enable you to offer social experiences with just a line of HTML. All of this raises interesting privacy concerns.


8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

We didn’t mean that transparent…

Direct Marketing Observations

Transparency and openness are so 2008 and you’re so 2000 late. OK so I’m paraphrasing Fergie of the Black Eyed Peas a bit there. But I have a simple point to make with a larger concern. look at these latest headlines. Facebook CEO Mark Zuckerberg Doesn’t Believe In Privacy. What Do New Facebook Features Mean for Your Privacy? See What Facebook Publicly Publishes About You.

Spotify goes social | Sherrilynne Starkie

Sherrilynne Starkie


How to Market to Millennials


Goldman Sachs Story Highlights Classic PR Blunder


Within the past 10 days I have told someone “Don’t put into an e-mail, chat, a tweet, a Facebook status update or anywhere else something you don’t want on the front page of the New York Times.” It’s classic communications advice. And yet, Goldman-Sachs executives are apparently too stupid and too arrogant to show any such restraint. The U.S. In email messages, “Lloyd C. Blankfein, the bank’s chief executive, acknowledged in November 2007 that the firm had lost money initially. But it later recovered by making negative bets, known as short positions, to profit as housing prices plummeted.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.

What drives participation in a social network?

Direct Marketing Observations

If you’re a social media consultant like Jay Baer , or a larger organization like Accenture for instance, one of the constant constants in social media is the amount of education required to get people all on the same page, before anything can really be accomplished. It’s amazing that I can be so immersed in it and not really see what is going on. What is the common theme there?

Online Video For Business: Strut Your Stuff

Bare Feet Studios

Slide show on Online Video is available at Let's discuss the data, technology, and humanity trends that make online video so powerful for business. This presentation was given at the Next Level Social Media Hawaii

From Branded Content Publishing to Networks (Madonna vs. Lady Gaga)

Geoff Livingston

A written narrative of my #NextLevel Hawaii Keynote… There’s nothing worse than performing before an empty venue. Yet isn’t that what most nonprofits and companies do on the social web? The rush to play with new tools in this scary Brave New World has been the focus. We’ve seen the many, many successes, and yet organizations find they rarely succeed. No one follows us.&#.

My Favorite 2010 Search & Social Awards Nominees


This past Monday morning, when I started my day with the usual routine checking of my TweetCaster mention alerts, I was greeted with the following tweet from @LorenBaker : Talk about a great start to the day. In just a few hours, I had the Search and Social Awards banner in my sidebar and had sent out a tweet asking readers for support. Nominees for Best SEO Blog of 2010. Daily SEO Tip. GrokDotCom.