Sat.Oct 10, 2015 - Fri.Oct 16, 2015

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Empathy and Marketing: How to Turn Your B2B Prospects Into People

Webbiquity SMM

Guest post by Brooke Cade. Social media has changed the way we interact with each other. Not only on a personal level, but also of course in business. Brands know they can’t ignore these platforms (which is why 95% of B2B marketers have created corporate social media accounts) and the successful companies have figured out a way to effectively engage and build strong relationships with their customers.

B2B 191
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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

I’ve been enjoying a needed break from blogging this year but I thought it was time to pop my head up and share some thoughts. So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. Some are newer, others are longstanding, but I wanted to gather them together and focus on the benefits for news and content sites.

SEO 172
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Top 9 LinkedIn Social Media Marketing Groups

Firebelly

Denys Prykhodov / Shutterstock.com. Here is a list of my nine favorite LinkedIn social media marketing groups that I think you’ll enjoy too. They’re great places to solicit and share social media marketing advice! Social Media Marketing. Description: This is the largest and most active social media marketing group on LinkedIn and it includes 20 subgroups for special interests.

Groups 157
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The Boy Who Loved to Fly [In Memoriam: Mehtab Mukerji Dere]

Waxing UnLyrical

This is the story of a boy who loved to fly. Once upon a time, there was a boy. He had big eyes, and a big smile, shy, but very sweet. The smile could often be hesitant, but once it came out, it lit up his face like the moon. As a small child, the boy saw a lot and said little. His eyes were watchful, thoughtful, and you always wondered just what was going on in that little head of his.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Why Customer Experience is the Ultimate Marketing Tool

Convince & Convert

Image via BigStockPhoto.com. According to Gartner , customer experience is the practice of designing for and reacting to customer interactions to meet and exceed customer expectations to increase customer satisfaction, loyalty, and advocacy. As technology evolves, it is rapidly pushing the bar higher for more intuitive user interactions and transcendent usability.

Tools 131
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Take the pledge, #putdownthephone before you kill somebody

Janet Fouts

I love live-stream apps and I’ve seen some amazing Periscope broadcasts. Sadly I’ve also seen some really scary stuff including a well know ‘scoper driving in the car with his wife and small kids while periscoping to a bunch of people how great his life is. True, I know this guy, his life IS pretty […].

Twitter 115

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The Boy Who Loved to Fly [In Memoriam: Mehtab Dere]

Waxing UnLyrical

This is the story of a boy who loved to fly. Once upon a time, there was a boy. He had big eyes, and a big smile, shy, but very sweet. The smile could often be hesitant, but once it came out, it lit up his face like the moon. As a small child, the boy saw a lot and said little. His eyes were watchful, thoughtful, and you always wondered just what was going on in that little head of his.

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How to Tell an Effective Story with Content

Convince & Convert

Content marketing is passé. While no one would argue its effectiveness, it’s becoming a word without meaning, a word that lacks a real identity. What is content marketing? We know that it’s an integrated approach to content creation, SEO, social media marketing, and influencer and customer engagement, but this is where the story ends, and far too often, it takes your brand—and its story—with it.

Content 129
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Social Media Tips from Celebrities that Are AWESOME for Marketing

Devumi

Out of all the places you could get social media tips, the last place you’d expect to look is celebrities. They have lots of followers because they’re already famous, right? Well, yes and no. First, some celebrities built themselves purely on social media. There are also plenty of famous people, but not all of them […]. The post Social Media Tips from Celebrities that Are AWESOME for Marketing appeared first on Devumi.

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Prepare yourself and your team for the future of Sales #SalesStack15

Koka Sexton

I’m happy to announce that I will be speaking at the upcoming Sales Hacker event In San Francisco. It’s been a while since I’ve been at an event where I can talk very specifically with sales professionals about social selling best practices with LinkedIn and other social media applications. Join me, the other experts, over 60 vendors, and close to 1,000 salespeople at the inaugural Sales Stack event in San Francisco on November 10th.

Team 87
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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The End Of Blogging?

Twist Image

Yesterday, I posted the following on Facebook's new Notes platform (btw, feel free to follow me on Facebook. you will see where this is going). It's time for bloggers to take a deep breath, look in the mirror and admit that something (dramatic) is going on here. The other week, I celebrated 12 years of blogging (not a typo). I have posted anywhere from four to seven items a week, over on my Six Pixels of Separation blog , every week. for over twelve years.

RSS 83
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What You Can Learn from a Tweeting Chicken

Convince & Convert

In pursuit of Guinness World Record glory, Chicken Treat, an Australian restaurant chain, has handed its Twitter account over to a tweeting chicken named Betty. Betty’s mission? To live tweet from a keyboard in her coop until she spells out a five letter word , the word count needed to nab the record. Sound crazy? See Betty in action. The campaign was launched on October 8 th , and Betty has been at it for over one week now.

Campaign 118
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Blogging to build your business (30 day challenge review)

Lucy Hall

Blogging CAN grow your business, it's true. I write this after completing the amazing 30 day blogging challenge with Sarah Arrow (The blogging queen) at Sark EMedia. As an online marketer I know already the benefits of blogging for business but until I embarked on the blogging challenge to create my own content daily for 30 days did I realise exactly how powerful blogging is.

Review 60
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How to find (and keep) your dream clients online

Absolute PA

So you’ve got your dream biz idea, you’re sure that your service or product is going to make life easier / better / prettier for your clients. Then the million dollar question is: How are you going to find them? This is one of the most asked questions EVER – of course it is. Without clients you’ve got no income – and without that you have no business.

How To 59
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Decoding Human Motivation

Twist Image

Episode #483 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Sometime, you pick up a book that you can't put down, and realize that you've never really heard of the author. and, you're embarrassed. That's the exact feeling I had after reading The Science of Why by Dr. David Forbes. He's a clinical and cognitive psychologist, who was a member of the faculties of Harvard Medical School Department of Psychiatry and the Harvard Laboratory of Human Developm

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How the New Twitter Moments Change News Discovery

Convince & Convert

#SeeTheMomentWhen Twitter Got a New CEO. The Twitterverse made many big announcements this week, and we have been watching everything unfold. On Monday, the social networking giant announced its appointment of co-founder, Jack Dorsey, as CEO. Twitter’s board of directors began the search back in June, after former chief executive, Dick Costello, stepped down.

Twitter 114
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Digital is Driving PR Industry Growth

Proactive Report

Over the past couple of years companies have been spending more of their marketing and communication budgets on digital and social media. 72% of the PR firms polled by the 2015 Holmes Report rated digital and social as one of their top three growth drivers. Statista predicts that by 2019 spend on social and digital media will grow to $17 billion in the US alone.

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Hello world!

Taylor Marek

Welcome to WordPress. This is your first post. Edit or delete it, then start writing!

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Six Links Worthy Of Your Attention #277

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll ( BitCurrent , Year One Labs , GigaOM , Human 2.0 , Solve For Interesting , the author of Complete Web Monitoring , Managing Bandwidth: Deploying QOS in Enterprise Networks and Lean Analytics ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist's Manifesto ) and I decided that every week the three of us are going to share o

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How Priceline Uses Instagram to Build Fan Engagement

Convince & Convert

INSTAnt Fans. By utilizing a combination of corporate social placement with Instagram, conversational contests with travelers and influencers, and employing the help of an agency on targeted campaigns, Karianne has started her community talking about and sharing their rockstar experiences with Priceline. This has given her the opportunity to completely reframe the idea of Priceline in the minds of her consumers from “bargain basement” to “luxury on sale” while growing the

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Visibility is More About Social Than Search

Proactive Report

Guest post by Chris Abraham, Digital Strategist at Gerris Corp. Google Penguin and Panda have changed thr face of search forever. Google is severely penalizing sites that are buying links or are invested in private blog networks. Sites that have dominated search in the recent past are being penalized or de-indexed, going from the first page to page twenty or being removed completely, stripping many eCommerce sites of revenue.

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Survey on Social Media Analysis in 2015

Net-Savvy Executive

I'm working on a new research project, and I need your help. If monitoring or analyzing social media is part of your job—and you don't work for one of the software providers—please take part in a survey on the state of social media analysis at https://www.surveymonkey.com/r/sma-2015. I'm looking into current trends and issues on the practice of social media analysis, as well as the technologies.

Survey 47
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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You Have Reached The End Of This Blog

Twist Image

or, have you? Posted by Mitch Joel on Tuesday, October 13, 2015. What do you think? Tags: blog. blogger. blogging. borg. brand. business blog. buzzfeed. content. content creator. content distribution. content marketing. digital marketing agency. digital marketing blog. digital publishing. facebook. facebook notes. google. google reader. harvard business review. inc magazine. j walter thompson. james altucher. journalism. journalist. jwt. linkedin. marketer. marketing. marketing blog. mashable. m

RSS 60
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#79: How to Add Urgency to Your Next Promotion

Amy Porterfield

It’s a fact. Sometimes people are reluctant to buy from you. Even when they want your product, even when they’re smitten with your brand, there will be some prospective buyers that seem to have a built-in pause command that holds a their finger poised above the “purchase” button on your website. It’s just par for […]. The post #79: How to Add Urgency to Your Next Promotion appeared first on Amy Porterfield | Online Marketing Expert.

How To 44
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Lack of Digital Skills Hampers Company Progress

Proactive Report

Employees are aware of their lack of digital skills, they know these skills are vital to the success of the business and they’re keen to improve. Almost half said they’d use their own time to learn these skills. But due to budget constraints companies are not investing in digital skills training. (Source: VMWare survey ). The survey shows that digital skills are essential for growth and success in business today.

Skills 50
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Flickr adds Downloadable Video Sharing

The Way of the Web

It’s not often that there’s a new feature worth talking about at Flickr. And it seems to have been so long that Flickr’s marketing team dropping it into a particularly bare email, giving it just two lines. But it’s actually quite interesting. Flickr has now made it possible to allow you to share videos in the same way as you can allow people to download your photos.

Flickr 34
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Tips for Using Keywords When Writing Blog Post

Kikolani

Search engine optimization is easy. All you need to do is use automated software that launches popular keywords, so you can includes those words and phrases into your content, right? Wait; it’s not that easy! You need a strategic approach that combines diligent research, audience scanning, and setting specific goals for each piece of content you create.

Tips 132
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Draw Me a Story: Six Storytelling Lessons From Cartooning

Waxing UnLyrical

Guest Post by Rob Cottingham. Think of cartoons as storytelling, and you probably think of animation or graphic novels. You won’t get much argument here: my kids and I spent months enraptured by Noelle Stevenson’s “ Nimona ,” and we’ve probably watched every episode of “Shaun the Sheep” a dozen times. But single-panel cartoons are stories, too — just really distilled ones.

LinkedIn 175
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Social Media Usage Skyrockets in Last Decade

Proactive Report

Back in 2005 when Pew started tracking social media usage just 7% of adults where active on social networking sites. Today that number is 65%. Over the years Pew has monitored how the rise of social media has affected our work, relationships and communication patterns and how these changes have affected business and politics. An analysis of their reports over the past decade has revealed some interesting facts – here are the key findings: Age Groups: 90% of young adults (18- 29) use social

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5 Useful Tips for Working From Home

Idaconcpts

Are you ready to quit the daily grind? Or maybe you’ve already become your own boss, but you’re struggling to match your old pace or worried about meeting your new quotas. If you’re one of the millions of people working from home (one in five Americans work from home, according to Forbes [link] here are four useful tips to ensure that you’re making the most out of your self-directed workday. 1.

Tips 142
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How to Master the Art of the Upsell

Convince & Convert

Image via BigStockPhoto.com. Much like the old saying that compares new friends to silver and old friends to gold, current customers are often your best customers. Unless you’re a monopoly or a bloated government agency, logic dictates that you must strive to keep your current clients happy. After all, the only thing that spreads faster than good news is a bad reputation.

Discount 109