Sat.Sep 26, 2015 - Fri.Oct 02, 2015

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Video is The New King of Content Marketing

Mindjumpers

Video content is taking over. New stats from Cisco have revealed that by 2017, video will account for 69% of all consumer internet traffic. The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. It’s not just the blue chips and consumer giants that need to get behind this trend; SMEs need to embrace the possibilities of video content marketing as well.

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9 Social Media Marketing Twitter Chats You Shouldn’t Miss

Firebelly

Twitter chats can be a great way to solicit (and share) social media marketing advice. Here is a list of my nine favorites that I think you’ll enjoy too! #BLOGCHAT. What: Different blogging topics are discussed each week. [ Learn more ]. When: Sundays at 9pm EST. Sample topic: Finding Your Blog’s Target Audience. #CONTENTCHAT. What: Business professionals from around the world gather each week to discuss tools and methods for effective content marketing. [ Learn more ].

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A Look Back: What to Look for in Your Next Social Media Director Hire

Direct Marketing Observations

About four years ago I wrote a post/checklist on what you should require when you hire your next social media rockstar. Recently I was asked to build a roles/responsibilities description for a client who had a similar ask and thus I thought my old post might help me in building out that description. So let’s relook at the post and see how it compares to 2015 with comments, updates and observations in red. 1.

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Build Relationships. Not Numbers.

Techipedia: Tamar Weinberg

She friended me on Facebook. Not once, not twice, but a few times. Her profile photo made her look fantastic. Clearly, the plastic surgery worked. The way she flaunted her assets in photo after photo made her a prime candidate for some Sports Illustrated spread. She probably was too short to be a real model, I’d concluded. I never met her. Didn’t know her.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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86 Speakers to See at Pubcon Las Vegas 2015

Bill Hartzer

So, every time that I attend a Pubcon conference (PubCon South Florida, PubCon Austin, PubCon Las Vegas, etc.) I hand-pick a list of speakers that you absolutely must see. I know it’s quite a daunting task to figure out which sessions you should see and which speakers you should try to meet, so I have done some of the heavy-lifting for you. I’ve been attending and speaking at the PubCon conferences for over 10 years, so I have a good handle on which speakers are the best.

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How to Enable Salespeople With Content Marketing

Convince & Convert

A Data Geek With a Passion for Content. To many of us, Cox Media conjures up images of a huge company, with tons of people, processes, and departments. Merrie Beth works in the B2B side of things, however, preferring to think of her department as a ’boutique ad agency’ within a big company. Merrie Beth seeks to connect local advertisers with local consumers, offering on air advertisement as well as accompanying digital marketing.

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More Trending

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3 Ways for Becoming a More Productive Writer

Kikolani

Does a blank screen intimidate you? Does the thought of writing 2000 words seem like a tough task? Do you have an indescribable fear of not being a “good enough” writer? If so, relax. Most people do! That’s why I’m writing this blog post for you. By sharing my top three tips, I’m going to help you become a more productive writer!

Products 118
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Twitter and DMCA violations

Janet Fouts

A little while ago people were making a fuss about freelance author @RunOlgaRun who noticed a joke she posted on Twitter being shared without credit. She asked Twitter to take it down as a violation of her copyright and they responded by replacing the tweet in violation with the text. “Tweet has been withheld in response to a report from the copyright holder.”.

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3 Marketing Metrics for Savvy Content Marketers

Convince & Convert

Traffic is nice and all, but it’s just the tip of the iceberg when it comes to measuring your content marketing success. Metrics are what businesses and digital marketers around the world use to determine how effective their marketing strategy is. Breaking down that data and developing a better marketing strategy is one of the keys to consistent growth.

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7 Ways to Be More Effective on Social Media

Small Business Mavericks

It’s good that you are active on social media, but how effective is your marketing? It’s not that there are right and wrong ways of marketing through social media sites like Facebook and Twitter, but you can be more effective with a few simple tweaks to your strategy. Here are seven ways to make your social media strategy more effective for your business.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Can You Sell Your Blog for Millions?

Kikolani

If you’re considering selling your blog, then you’re probably well past the point of just blogging for the fun of it. You’ve heard plenty of blogging success stories , and now it’s your turn to succeed! But selling your blog is more than just a simple exchange of money and product: it’s an entire process. Throughout the course of this selling process, there are some specific steps that you can take to ensure that your blog sells for the highest possible price.

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How Paleo Eating Embraces Your Inner Caveman

Ari Herzog

Growing up, we were told by doctors, teachers, and our parents that it is unhealthy to eat too many eggs because of their saturated fat and cholesterol levels. They lied to us but it’s not their fault. Science tells us that a large egg has 2 grams of saturated fat and 212 milligrams of cholesterol – but regardless how many of them you eat, you will never get heart disease.

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How Smart Brands are DemoCasting in Social Media

Convince & Convert

Image via BigStockPhoto.com. I am often asked which social networks are best for a particular company or organization. The answer, consistently unsatisfying in its lack of specificity is: “it depends.” This is, of course, because different social platforms attract difference audiences based on the nature of the technology that powers them and the community and content they attract.

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Shareable Seven: The Best Free WordPress Themes for Social Media Sharing

Devumi

WordPress have done everything possible to help people build great websites. For those looking for the next level of website development and social sharing, this list of the seven best free WordPress themes considers how good the theme works, as well as how easily it leads to social sharing. In a previous article, we looked […]. The post Shareable Seven: The Best Free WordPress Themes for Social Media Sharing appeared first on Devumi.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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5 Ways You Aren’t Using Facebook Ad Reports

Jon Loomer

There was a time when Facebook ad reports were a secret among the most knowledgable advertisers. This goldmine was buried behind sublinks and very few advertisers benefited. But since Facebook redesigned Ads Manager, the ad reports are now front and center. You can no longer avoid them. And it’s imperative you understand how to use them so that you, too, might benefit.

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5 Offline Activities That Can Impact SEO

Small Business Mavericks

In today’s interconnected and integrated world, small- and medium-sized businesses can’t think in binary terms (i.e. online vs. offline). Instead, you’ve got to think about ways you can make all of your marketing pay off both for offline business and your online business brand. Here are five specific offline activities that have the potential to impact your search engine optimization.

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How to Sell Smarter Using Social Insights

Convince & Convert

Image via BigStockPhoto.com. If knowledge is power, then knowing what’s happening with your customers is the most powerful marketing tool out there. Using social insights and data points are the best ways to gain understanding about any and all parts of a campaign. Are sales dropping? Find out why. Is engagement down? Discover what your audience didn’t respond to.

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List of 3rd Party Social Media Tools #Blab #socialmedia

Laurel Papworth

Shares Whether you are a VA looking after the Facebook and Twitter of a small business or the marketing manager who needs to social media Monitor Instagram and Risk Management, social media tools to schedule, automate, autofollow, autotweet, monitor are critical to saving time and resources. In this blab session we looked at low cost or free tools for VAs, online businesses and medium size businesses.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Know Your Hustle. Own Your Hustle.

Twist Image

What are you chasing? What are you running after? Is someone chasing you? To hustle or not to hustle? That is the question. Or, at least, that seems to be the battlecry of everyone you follow online. There's always a plane that someone is on, an important meeting that someone else is attending, some major event that you're not at, at big business meeting that you wish was yours, and more.

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Link Building Like It’s 2010

Small Business Mavericks

You may find it surprising that there are still folks link building like it’s 2010, but I was recently approached by a company that wanted me to write a 200-300 word blog post on why their real estate product was a good buy. And I was supposed to link back to their website. The pay was good, but there was one problem. Small Business Mavericks isn’t a real estate blog.

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Why Storytelling Is Essential to Science

Convince & Convert

An Aquatic Beginning. Randy Olson began his journey as a Harvard Ph.D. and a tenured professor of marine biology at the University of New Hampshire. One day he realized that he had a broader interested in the mass communication of information through story and he tossed in the towel on teaching and moved to Hollywood to study narrative and cinema. He is now an independant film maker an author of three books , and a consultant and teacher of his own Story Circle workshops for scientists and entr

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You don’t have to bare all to be seen online (here’s what to do instead)

Absolute PA

If the thought of baring all on social media makes you want to hide under a big rock, for a long time, with a strong drink. I have good news for you! You can still show yourself, your personality and your brand without compromising on your personal life or privacy. Privacy is a hot topic, and in the modern world it can feel harder than ever to keep hold of a bit of it for yourself.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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12 Years

Twist Image

September 29th, 2003. That's when I wrote my first blog post. 5000 posts later. and here we are. Deaths. Births. Ups. Downs. Health. Sickness. You name it. The highest of the highs, and the lowest of the lows have all come together in the past twelve years. My life. Your life. These words. While it's hard to love every minute, it's easy to look back on these twelve years of blogging with a sincere sense of happiness, fulfillment and hope for the future.

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7 Ways to Be More Effective on Social Media

Small Business Mavericks

It’s good that you are active on social media, but how effective is your marketing? It’s not that there are right and wrong ways of marketing through social media sites like Facebook and Twitter, but you can be more effective with a few simple tweaks to your strategy. Here are seven ways to make your social media strategy more effective for your business.

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How Blab Went From an Idea on a Napkin to the Hottest Thing in Social Media

Convince & Convert

Starting the Conversation. When a team of Idealab innovators gets a little burnt out, Brittany’s experience with crafting Blab is a great lesson on getting back into that startup mentality and emerging with a pioneering software idea. Blab’s unlikely origin story includes an exiled nomadic team of thinkers, a bar, and somebody’s living room.

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5 Tips for Growing Your Periscope Following

Lucy Hall

Periscope is a supercharged way of using social media, because it's live and feedback with your audience is live, it's the perfect tool for building targeted connections and boosting brand awareness for you or your business. But if you are just starting out, chances are that you want more people to watch your periscope streams so it doesn't feel like you are 'talking to your phone'.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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To Understand Content, You Have To Understand Publishing. BuzzFeed Is Pushing The Limits.

Twist Image

Three Billion Content Views Per Month. Mobile, social and ideal production facilities. Publishing and understanding how content now flows from a media company down to the consumer is fascinating to watch. Jonah Peretti has had a front-row seat. As the co-founder of the Huffington Post and now founder/CEO of BuzzFeed , Peretti is experimenting across multiple platforms, distribution channels, content options and more.

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#77: 5 Video Marketing Mistakes Most Businesses Make with James Wedmore

Amy Porterfield

I know it’s only October, but I’m already thinking about how to boost my business in 2016. And one of my biggest goals is to do more video. Video is a complex issue for a lot of entrepreneurs. You know that it could help you make an amazing connection with your audience. But all the tinkering that […]. The post #77: 5 Video Marketing Mistakes Most Businesses Make with James Wedmore appeared first on Amy Porterfield | Online Marketing Expert.

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Will the New Apple Car Have Windows?

Convince & Convert

Social Fresh. Down in sunny Tampa, FL, Social Fresh 2015 kicked off on Wednesday. This event is run by Jason Keath and his social media education company (under the same name), producing conferences for industry leaders from around the world (so much to learn, always a blast!). Over the past few days, Social Fresh has generated THOUSANDS of mentions across the board: Other highlights?

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Five Apps to Help You Manage Your Blog

ProBlogger

This is a guest contribution from Cassie Phillips. If you’re here at ProBlogger, I’m betting you already know writing a blog can be a useful endeavor for a number of different reasons. A blog can help you journal your life or collect ideas from other people’s blogs that will be useful in your life. It can be a powerful tool in helping you keep in touch with friends and family, or you can use it to meet and interact with strangers.

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Find Your Next Big Idea

Twist Image

What's your big idea? Struggling with finding one? What's Next? Too much has been written on creativity, big ideas and where they come from. For some, it's a pragmatic approach. Author Steven Pressfield once said, that writers have to "put their ass where their heart is." Others believe that no matter how hard you may be working, something magical is what makes creativity happen.