Guest post by Maureen Gorman, editor for Progressive Business Publications. ———————– Online donations have been the bright spot for nonprofits in the last few years. People are giving online in large and small amounts, even as they cut back on writing checks. And your website serves as the portal to those donors. That’s why it’s worth making improvements to your site, whether your visitors are long-time supporters or potential givers who just found about your cause. Here are five website changes that can give you major results for minor effort: 1. MORE >>

ROI stands for Return on Investment. Period. No, that’s not true. It is also used as an acronym for ‘Receipt of Invoice’, ‘Release of Information’ and ‘Risk of Infection’. But I bet you don’t care about that. If we talk about Social Media ROI in this post, we talk about the return on investment of [.]. Marketing ROI Social business Social CRM Social media marketing Web analytics Jim Lenskold Jim Sterne marketing ROI Olivier Blanchard return on marketing investment ROMI social media measurement social media metrics social media ROI MORE >>

I love dealing with a talented sales person. Sometimes I’ll buy from them just because they are so good at their job I just want to support them. will choose a store, a vendor because of the caliber of sales. Think about it, good sales people have always been social. They get to know you, what you like, how to please you and bring you back for more. That’s their job, and with the good ones it’s their passion. What are the traits of a good sales person? Knowledge of the product and industry. Understands competitors their products and markets. Asks good questions. Rinse, repeat. MORE >>

What is the simplest, easiest and fastest way to bookmark web pages? Are you still saving bookmarks in your web browser? Are your  bookmarks and ‘read later’ lists available when you need them? In In early days I used to save to YahooMyWeb ,   delicious , Furl ,   Google Bookmarks , (and these services kept going away!)  - then I starred interesting posts in Google reader, but now I am using Google +1 and I find it is the easiest and fastest way to save bookmarks anywhere across the web as they neatly collect on our Google+ profile pages. Superfast Bookmarking with Google +1. MORE >>

The issue of blogging ethics came to the fore recently when prominent Canadian wine blogger, Natalie MacLean was accused of copyright infringement by the US wine magazine, Palate Press. Natalie is a much respected blogger and her reviews have been features in wine books and several top-tier mainstream media outlets; the Ottawa Citizen and The Guardian are among these. The magazine contended that Natalie had included the work of wine journalists on her website with little or no attribution and that none of these authors had given their consent for their materials to be used. MORE >>