The Presidential Election 2012 is now over. Like always, it has been a long, exhausting struggle between Democrats and Republicans who made use of every possible voter encouraging sentiment to win over voters. Unlike the past 56 elections, however, the 2012 election embraced a new media of direct voter engagement at a large scale: Social media. Though emotional touch points and indiscreet bullying of the opponent have always been natural parts of any branding game, this election once and for all showed the importance of social media as a campaigning tool in political branding and communication. MORE >>

The #RLTM Scoreboard:  Social Networking Stats for the Week. Facebook: 1 billion active users. via  Facebook. Twitter: over 500 million users. via  Twopcharts. Qzone: 599 million monthly active users. via  TechCrunch. Sina Weibo: over 368 million users. via  China Daily. Renren: over 170 million users. via  iResearch iUser Tracker. LinkedIn: 187 million active users. via  LinkedIn. Google Plus: 100 million monthly active users. via  Google. Tumblr: 80 million blogs. via  Tumblr. Instagram: 100 million users. via  TechCrunch. Tagged: 20 million unique monthly users. via  Tagged. via  AdWeek. MORE >>

When you write a blog post, what is your workflow or your blog promotion strategy? This is a pretty serious question, and I’m really interested in hearing people’s responses to it, because I think we might all have a lot to learn from this one. If you asked me this a year ago, I’d say Facebook, Twitter, email list… and be done with it (then wonder why my blog wasn’t growing…). Now, those steps are just the beginning, and I realize the process is a lot more involved and systematic than I had ever given credit to. What I’m Currently Doing (Social Networks). Email List. Guest Posting. MORE >>

Social Media Video 2013: The concluded election has us looking into 2013 and beyond. The future is all about digital media. You, as supporters and fans of Socialnomics understand this and is why you demanded a revised version of my book Socialnomics and its Social Media Revolution video – the are both finally here! Please enjoy and thanks for all the support. Social Media Video 2013 | Fatboy Slim Music. Social Media Video 2013 | New Music. Social Media Statistics 2013 from Video. Over 1 billion users on Facebook. population. Over 50% of the world’s population is under 30-years-old. MORE >>

‘Likehunting’ is now a common derogatory term within the sphere of social media marketing. However, I think most social media managers have to admit that they, at some point, have regarded a boost in likes gained through a competition as an indicator of brand loyalty or success. The recent cry-out following the changes in Facebook’s Edgerank algorithm has helped social media managers focus on what really will make brands gain value from social media: To value your existing Facebook fans by providing them with relevant content and thereby making them grow into becoming Superfans over time. MORE >>