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CREATIVE RAMBLINGS OCTOBER 25, 2012 8 Twitter chats you should check out today! Looking for ways to increase your followership and establish your expertise on Twitter? If so, have you ever thought of participating in Twitter chats? Twitter chats are meetups that take place at a specific time on the social network. Each is hosted under a unique hashtag, which allows attendees to follow the conversation and interact [.] 8 Twitter chats you should check out today! was written by Cendrine Marrouat for her social media blog, Creative Ramblings. Branding Twitter Twitter chats | SOCIALFISH OCTOBER 23, 2012  How to Design Your Content Strategy Here’s our follow-up post from Bob Le Drew, responding to questions that arose during his Think Tank Webinar on content strategy. View the archive here. —————-. Your New Content Strategy from Bob LeDrew – Translucid Communications. Content strategy is something that isn’t revolutionary – it’s not rocket science. But it is also important. Heatmaps. | WAXING UNLYRICAL OCTOBER 24, 2012  5 Social Sites That Aren’t Facebook Guest post by Kate Endress. Facebook has been struggling since its IPO in May. Its stock has been almost cut in half, GM dropped a $10M ad deal, and Google is nipping at its heels with the purchase of Wildfire. Facebook was not initially built to monetize; it was built to go viral. Unlike Google, I am not on Facebook to look for products, hence I’ve never clicked on a Facebook ad. Networking. | THE REALTIME REPORT OCTOBER 23, 2012  70% Of Users Visit Pinterest For Inspiration On What To Buy Pinterest beats out Facebook as a destination for shopping inspiration, tracking and product discovery, according to a new study by Bizrate Insights. And within these categories, the gap between the two social networks is quite large. 67% use Pinterest “to help keep track of or collect the things that I like” vs. 21% using Facebook for the same reason. | | | | | | | |
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SPIN SUCKS | TUESDAY, OCTOBER 23, 2012  Users, Stakeholders, Target Audiences…Or Just People
You may have noticed a new feature here that comes out on Sunday mornings. Very creatively called, “ The Three Things ,” Howie Goldfarb , Michael Schechter , and I provide links to one article, video, or podcast we think the other should pay attention to that is outside our professional comfort zones. couple of weeks ago, Howie suggested, “ Robbie and Ruthie Talk about Pickles ” from the Ad Contrarian blog. If you missed it, I’m going to hope Ad Contrarian author, Bob Hoffman , doesn’t mind my posting it here. The phone rings. ROBBIE : Hello. ROBBIE : Sure. MORE >> -
MINDJUMPERS | MONDAY, OCTOBER 22, 2012  How to Adjust to Facebook’s Changes in the EdgeRank Algorithm
During the past month, there has been a lot of discussions regarding the change in Facebook EdgeRank algorithm related to brand pages. Since September 20 th , numerous of page owners have written blog posts, articles and comments to express their concern regarding a quite serious decrease in their posts’ reach by up to 50%. In response to an e-mail from EdgeRank Cracker , a Facebook Ad Rep wrote: “We’re continually optimizing News Feed to ensure the most relevant experience for our users. Have you already observed a decrease in your Facebook page’s reach? You probably have. price of $7. MORE >> -
THE RELATIONSHIP ECONOMY | TUESDAY, OCTOBER 23, 2012  Making Money From Social Prostitution
Brands use social media to sell stuff. Brands also entice people to use their opinions and presence on line to sell stuff through “tricks” of the social media trade i.e., buying followers, “likes” and positive sentiments. Would you consider such acts as a form of prostitution? This creates a moral dilemma when someone is paid to create a false impression about the value of something they either have no idea of the value or they know the value is low while claiming it to be high. In other words people get paid to prostitute their opinions for money. MORE >> -
THE REALTIME REPORT | FRIDAY, OCTOBER 26, 2012  Social Networking Stats: Facebook Drives More Dollars, But Twitter Drives More Traffic [Study], #RLTM Scoreboard
The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1 billion active users. via Facebook. Twitter: over 500 million users. via Twopcharts. Qzone: 599 million monthly active users. via TechCrunch. Sina Weibo: over 368 million users. via China Daily. Renren: over 170 million users. via iResearch iUser Tracker. LinkedIn: 175 million members. via LinkedIn. Google Plus: 100 million monthly active users. via Google. Tumblr: 78 million blogs. via Tumblr. Instagram: 100 million users. via TechCrunch. Tagged: 20 million unique monthly users. via Tagged. via Forbes. MORE >> -
SPIN SUCKS | THURSDAY, OCTOBER 25, 2012  Know Thy Enemy: How to Work with Tough Reporters
Today’s guest post is by Elissa Freeman. Dealing with difficult reporters is a necessary evil if you’re a PR pro. But does it really have to be? During my career I’ve developed an approach to dealing with reporters who are inherently difficult. Sure, I’ve harboured delicious thoughts of telling a choice few just what I think of them; and these are great conversations – inside my head. If an entity as powerful as the U.S. state department can lose the war of words with an ornery reporter , then so will you. Here, then, is my secret recipe for dealing with tough reporters. Know Thy Enemy. MORE >> -
- How to Make a Blog in 10 Days MR. RYAN CONNORS | TUESDAY, OCTOBER 23, 2012
- Strategic Marketing of Managing Expectations UNSPOKEN | MONDAY, OCTOBER 22, 2012
- Facebook 2012: This Is What Success Looks Like [INFOGRAPHIC] MINDJUMPERS | FRIDAY, OCTOBER 26, 2012
- Will Lack of Creativity Be the Demise of the PR Industry? SPIN SUCKS | MONDAY, OCTOBER 22, 2012
- The 5 Elements Of Successful Influencer Marketing Programs THE REALTIME REPORT | FRIDAY, OCTOBER 26, 2012
- A Century Later, Business Gets Personal…Again UNSPOKEN | MONDAY, OCTOBER 22, 2012
- Announcing the launch of Social Media for Good! CREATIVE RAMBLINGS | SUNDAY, OCTOBER 21, 2012
- The Lance Armstong PR Crisis SPIN SUCKS | THURSDAY, OCTOBER 25, 2012
- Facebook Brand Engagement Grows 896% Year-Over-Year THE REALTIME REPORT | THURSDAY, OCTOBER 25, 2012
- 3 Ways Content Marketing Makes Every Business Better JEFF KORHAN | FRIDAY, OCTOBER 26, 2012
- 6 Innovation Roadblocks Worth Busting Through GREG VERDINO | MONDAY, OCTOBER 22, 2012
- Win a ticket to IABC 2012 Canada Business Summit preconference workshop SHERRILYNNE STARKIE | TUESDAY, OCTOBER 23, 2012
- 5 Benefits of Walking THE MARKETING BLOG | SATURDAY, OCTOBER 20, 2012
- Wonderful Day – Seinfeld’s productivity secret now on the iPhone! STEPHEN P SMITH | WEDNESDAY, OCTOBER 24, 2012
- People Don’t Care About Your LinkedIn Profile ONE SOCIAL MEDIA | TUESDAY, OCTOBER 23, 2012
- 28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far) WEBBIQUITY SMM | TUESDAY, OCTOBER 23, 2012
- Study shows social media drives sales SHERRILYNNE STARKIE | THURSDAY, OCTOBER 25, 2012
- The Network Society Presentation – Chartered Management Institute Guernsey CROWD MEDIA | THURSDAY, OCTOBER 25, 2012
- Is Twitter Trying To Be Like Facebook? FIREBELLY | WEDNESDAY, OCTOBER 24, 2012
- 5 Ways to Use LinkedIn Answers for Your Next Blog Post KIKOLANI | WEDNESDAY, OCTOBER 24, 2012
- The Red Queen Effect in Marketing GREG VERDINO | WEDNESDAY, OCTOBER 24, 2012
- How Does a Brand Become Social? #WeFirst BLUE FOCUS MARKETING | SUNDAY, OCTOBER 21, 2012
- Success is the tip of the iceberg CREATIVE RAMBLINGS | TUESDAY, OCTOBER 23, 2012
- How To Boost Blog Performance By Focusing on What Works PUSHING SOCIAL | TUESDAY, OCTOBER 23, 2012
- The International: Taking Social Media Overseas WAXING UNLYRICAL | THURSDAY, OCTOBER 25, 2012
- The Social Global Internet [Infographic] JEFF KORHAN | SUNDAY, OCTOBER 21, 2012
- Social Media is Changing Leadership [DATA] SOCIALFISH | WEDNESDAY, OCTOBER 24, 2012
- You Must Have A Full Time Community Manager FEVER BEE | WEDNESDAY, OCTOBER 24, 2012
- LinkedIn Endorsements: Does It Get Any Cheaper? GEOFF LIVINGSTON | WEDNESDAY, OCTOBER 24, 2012
- What Happens After Your System Notices Something Important? NET-SAVVY EXECUTIVE | THURSDAY, OCTOBER 25, 2012
- Without an Audience your Brand means nothing SOSHABLE | FRIDAY, OCTOBER 26, 2012
- Podcast 406 - Generating Leads Through Email Marketing ENGAGING BRAND | MONDAY, OCTOBER 22, 2012
- Tweet Bombs and Waterfalls GEOFF LIVINGSTON | TUESDAY, OCTOBER 23, 2012
- As Much As I Hate To Admit It, Influencers have More Influence SOSHABLE | SATURDAY, OCTOBER 20, 2012
- Top 50 Most Visited US Sites List QUICK ONLINE TIPS | THURSDAY, OCTOBER 25, 2012
- Live Journaling a Tough Mudder: Fire, Electrocution and More GEOFF LIVINGSTON | FRIDAY, OCTOBER 26, 2012
- 5 Goals Every Blogger Should Set Up in Google Analytics PROBLOGGER | TUESDAY, OCTOBER 23, 2012
- 5 Best Tools for Email Marketing SOSHABLE | THURSDAY, OCTOBER 25, 2012
- Why Facebook Share Price Jumped 22% Today! QUICK ONLINE TIPS | WEDNESDAY, OCTOBER 24, 2012
- 5 great articles you may have missed (October 15-21, 2012) CREATIVE RAMBLINGS | MONDAY, OCTOBER 22, 2012
- Preparation Is Good Manners CHRIS BROGAN | MONDAY, OCTOBER 22, 2012
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