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FRESHNETWORKS MARCH 15, 2009  How to use Twitter for PR Again this week, Twitter has been high on the media agenda. As is always the case during a time of innovation, brands are experimenting with lots of different ways of using Twitter. Some successfully and some less so. That’s why Required Reading this week at FreshNetworks is Conner Weisgerber ’s presentation on Twitter for PR. Monitoring. Live-reporting. Journalism. Activism. | SOSHABLE MARCH 17, 2009  46% of the Digg Front Page is Controlled by 50 Websites Blast. Recent changes and restrictions made by Digg.com to encourage diversity in the range of users whose submissions reach the front page have had 2 profound results. Newer and less active users have seen their stories reach the front page, but the sources that are able to hit the front page have tightened. of the Digg front page comes from 50 websites, according to data accumulated on di66.net. | BILL HARTZER MARCH 18, 2009  TwitterJobSearch Debuts, Helps Search Twitter for Jobs TwitterJobSearch has launched, the first smart job search engine that actually extracts meaning from Twitter content. TwitterJobSearch creates a real-time global “online resource&# for all jobs posted onto Twitter. TwitterJobSearch uses relevancy algorithms developed by Workhound , the UK’s largest job search engine. TwitterJobSearch requires no registration and is free to use. | CITIZEN MARKETER 2.1 MARCH 19, 2009 Experts in the Industry: Natanya Anderson (52 of 45) Every day that goes by makes me appreciate my colleague and fellow exec-team member, Natanya Anderson , that much more. For one, her understanding of how to create engaging content that drives customer loyalty is second to none. Many times, I find myself being "fan boy" as I sit and listen to her talk about things like "learning modalities," and the DNA of great content. But that's not the only reason I love working with Natanya. She's also incredibly smart, funny and shares my passion for the NFL. How did you get into the world of online community, social media or social marketing? | | | | | | | |
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 Personal Brands RULE on Social Networks
On Facebook you can’t be a Friend of a brand but you can be a Fan of a brand. While it sounds like a subtle difference it is actually an important distinction. Brands are the sum total of the experience a customer has when they are interacting with your brand. But on Facebook that interaction is relatively low and un-engaging. The interactions people may have with your brand will be limited to the people they interact with from your company. Yet many companies limit the use of Social Media at work which I think is very short sighted. Blocking social media sites entirely may not be a good idea. MORE >> -
NET-SAVVY EXECUTIVE | TUESDAY, MARCH 17, 2009 Matrix Management and Social Media
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CITIZEN MARKETER 2.1 | TUESDAY, MARCH 17, 2009  Experts in the Industry: Francine McKenna (50 of 45)
One of the things I love about my friend, Francine McKenna , author of RE: The Auditors Using the Tools Instead of the Tools Using Me , is that she comes from "outside" the industry. While a fantastic blogger and Twitterer (she's as good as they come when it comes to re-tweets), she has a background working "with" and "for" the "Big Four" so she knows of what she speaks in her blog. Oh yeah, Francine also has a delicious sense of humor. How did you get into the world of online community, social media or social marketing? Blogging has since replaces my interest writing a book. For now. MORE >> -
BILL HARTZER | WEDNESDAY, MARCH 18, 2009  Cranberry Launches PeoplePond.com Search Engine Optimization for People Service
Cranberry , a company led by led by Internet visionary David McInnis (formerly of PRWeb ), has launched PeoplePond , an Internet service that provides search engine optimized (SEO) profiles and online identity verification services for individuals. It was officially launched to the general public during the annual South by Southwest conference and festival in Austin, Texas. PeoplePond allows you to create an online profile complete with an “About Me&# biography–it will then link to your social media content. Drupal plugin is expected soon. Tasha Bourgeois. Peter Joles. Eric Dorsett. MORE >> -
FRESHNETWORKS | TUESDAY, MARCH 17, 2009  Examples of online communities in the financial services industry
For this week’s instalment in our series of online community examples we turn to the financial services industry. Online communities in the financial services industry. There’s no escaping the fact that the financial services industry has been hit hard by the current economic climate. But like any industry at the moment, now is a great time to innovate in the way financial services companies communicate with and engage their customers. Royal Bank of Canada Next Great Innovator. This turns the competition into an example of real consumer co-creation. HSBC Business Network. Wesabe. MORE >> -
- Diva Marketing Talks About Social Media Sponsored Conversations With "Auntie" Melanie Notkin and Scott Monty DIVA MARKETING BLOG | THURSDAY, MARCH 19, 2009
- Interview with Arik Hanson: Tips for Job Seeking Students WHAT SPINKS THINKS | THURSDAY, MARCH 19, 2009
- Recession? Not for Social Media Marketing! ATOM THOUGHT | MONDAY, MARCH 16, 2009
- Do we all have status update anxiety? FRESHNETWORKS | WEDNESDAY, MARCH 18, 2009
- @Shane Talks Video with @andybumatai BARE FEET STUDIOS | TUESDAY, MARCH 17, 2009
- Interview with Lauren Fernandez: Tips for Job Seeking Students. WHAT SPINKS THINKS | MONDAY, MARCH 16, 2009
- Recession? Not for Social Media Marketing! ATOM THOUGHT | MONDAY, MARCH 16, 2009
- Twitter, Twitter, Twitter SOCIAL MEDIA CITIZENS | THURSDAY, MARCH 19, 2009
- Announcing: the Diggnation Lives in HD Contest GREG VERDINO | SUNDAY, MARCH 15, 2009
- Twitter vs Facebook and the fight for the crumbs… EXTANZ | THURSDAY, MARCH 19, 2009
- Experts in the Industry: Susan Bratton (47 of 45) CITIZEN MARKETER 2.1 | SATURDAY, MARCH 14, 2009
- links for 2009-03-17 NET-SAVVY EXECUTIVE | TUESDAY, MARCH 17, 2009
- Quigley, Havens & Verdino get social (podcast) GREG VERDINO | MONDAY, MARCH 16, 2009
- The Do’s And Don’t’s Of Using Web Video To Build Your Brand: Ceo Of Fliqz MARKETING VOICES | MONDAY, MARCH 16, 2009
- Experts in the Industry: Jim Turner (48 of 45) CITIZEN MARKETER 2.1 | SUNDAY, MARCH 15, 2009
- links for 2009-03-20 NET-SAVVY EXECUTIVE | FRIDAY, MARCH 20, 2009
- Google SearchWiki Preempts Twitter & Facebook Competition SOCIALNOMICS | WEDNESDAY, MARCH 18, 2009
- What’s so social about social media? DARETOSHARE | SUNDAY, MARCH 15, 2009
- Experts in the Industry: Lani Rosales (49 of of 45) CITIZEN MARKETER 2.1 | MONDAY, MARCH 16, 2009
- Comparing paid and organic search strategies for online communities FRESHNETWORKS | THURSDAY, MARCH 19, 2009
- Social Media Madness – Final Four SOCIALNOMICS | WEDNESDAY, MARCH 18, 2009
- With Facebook Pages - Who needs a Website? BUZZ MARKETING FOR TECHNOLOGY | TUESDAY, MARCH 17, 2009
- Experts in the Industry: Shel Holtz (51 of 45) CITIZEN MARKETER 2.1 | WEDNESDAY, MARCH 18, 2009
- Consumers prefer social media to email, so should we FRESHNETWORKS | SATURDAY, MARCH 14, 2009
- Barack Obama Picks North Carolina over Louisville SOCIALNOMICS | WEDNESDAY, MARCH 18, 2009
- Experts in the Industry: Sam Eder (53 of 45) CITIZEN MARKETER 2.1 | FRIDAY, MARCH 20, 2009
- Overheard: I Survived SXSW '09 and Lived To Talk About It (part 1) CITIZEN MARKETER 2.1 | FRIDAY, MARCH 20, 2009
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