Sat.Aug 20, 2016 - Fri.Aug 26, 2016

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#SocialPR Spotlight: Corina Manea

Waxing UnLyrical

This week’s #SocialPR Spotlight shines a much-deserved light on Corina Manea – someone who lives and breathes Social PR. If you don’t know her yet, check out her blog, Nuts PR; you’ll see just how apt this description is. Corina was literally Virtuoso #2, and has been steadily building a business as – what else? – a bona fide Social PR Virtuoso.

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How I’m Promoting My Webinar Series with Facebook Ads

Jon Loomer

In June, I started a free webinar series for beginner , intermediate and advanced advertisers. The goal was to segment these groups so that I could offer each registrant a more relevant product (either my Power Hitters Club for advanced marketers or one of my 4-week training programs for beginners or intermediates). This has been a fun experiment for me, and it’s fallen mostly on the down-low for the first few months.

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How to Know If Your Brand Should Hop on a New Social Media Trend

Ignite Social Media

Does everyone on your Twitter timeline seem to be obsessed with a new movie, television show, or mobile app? Are all your Facebook friends talking about the next big sporting event, upcoming holiday, or election? Trends can be found everywhere but social media is the best place to find the freshest and most relevant trends today. Take for example Pokémon Go, #MotivationMonday, the Super Bowl, Stranger Things, and “The Dress”.

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How to Regram Your Way to Instagram Success

Jenn's Trends

One of the features that so many people take advantage of on pretty much every social media site is sharing. Whether it’s sharing something on Facebook or LinkedIn, retweeting on Twitter, or pinning on Pinterest, sharing is something we commonly do. Sharing is caring, right?! But Instagram doesn’t inherently allow for this function (yet… I… The post How to Regram Your Way to Instagram Success appeared first on Jenn's Trends.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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An Introduction to Social Media for Business

Sprout Social

Despite the growing popularity, social media for business is still put on the back burner for a lot of organizations. There’s skepticism around its effectiveness for local or small businesses because we see huge brands like Coca-Cola, Nike and Starbucks get all the success. However, social media can benefit businesses of any size. Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place.

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PPC vs SEO

Social Media Marketing

PPC (pay per click) and SEO (search engine optimization) are two major channels which made up the search marketing. Both channels have their own advantages and disadvantages that need to be considered before committing resources and time to either approach. Advantages of Google AdWords over SEO Minimal Impact: SEO often involves website design changes, and these changes can be important while in PPC websites do not have to make layout or design changes in order to use this channel.

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More Trending

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Effective & Motivating Ways To Boost Your Creativity

Kikolani

It’s difficult to feel inspired by an inbox full of emails and a to-do list that keeps growing. Increasing the psychological distance between you and your tasks may seem counterproductive, but it actually boosts creativity, insight and clarity. Other than distancing, what else can you do? Here are seven awesome strategies to help you access your (trapped) creative genius.

Energy 75
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12 Do’s And Don’ts Of #SocialSelling

Social Selling Masters

As a salesperson seeking out new prospects of generating leads, chances are that you have tried your “luck” in social selling. Social selling revolves around social media, helping you to stay connected to your customers and get more insights of their wants and needs in order to offer your product in a customer-oriented mindset. In brief, it is about educating your potential customers about your product and leaving the decision to their discretion.

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Why PPC is the best Online Marketing Channel for Businesses?

Social Media Marketing

Experts say that there are only two most effective online marketing channels that generate the highest return on investment for any business. These two channels are: pay per click (PPC) and email marketing. Between the two, PPC is even more preferable due to faster results. PPC opens up new revenue channels and brings in more profits so fast that ROI has become the topmost reason behind the popularity of this marketing channel.

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Fad Four: 4 Social Networks You’ve Probably Forgotten About

Ignite Social Media

New social networks pop up every now and then, leading the marketing and tech blogging world to collectively proclaim it as the next big thing. Some transcend fad and end up in our hearts like Pinterest, while others caused a freak-out for a few weeks only to disappear into obscurity. In this post, I want to pour one out for the fallen warriors of social media innovation. 1.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Goldfish Have Longer Attention Spans Than We Do: How 4 Brands Engage Their Audience on Social Media

Meltwater

Brands have a better chance of keeping the attention of a goldfish than their targeted… Read More.

Brands 89
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What Does An Ideal LinkedIn Profile Look Like

Koka Sexton

When we talk about social selling , we inevitably think about LinkedIn as a major asset for building prospects. LinkedIn can accommodate you with the tools to build your online presence if you are determined enough to focus not simply on yourself but also on your buyers and their achievements. Put an extra effort to make your LinkedIn profile buyer-friendly by adjusting every section of your profile in accordance with the best practices listed below.

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How to Choose an Ideal White Label PPC Agency?

Social Media Marketing

Paid search advertisement has been popularized due to its immense benefits to innumerable online businesses. This is, perhaps, the most effective tool to promote your business and make sales in today’s extremely competitive internet marketplace. When pay per click is that important for your business, it is better to hire a white label PPC agency and outsource your work.

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Blocking the Ad Blockers | Social You Should Know

Ignite Social Media

Last week we told you that Facebook was making moves to thwart ad blockers. Not so fast apparently! That, plus the continued dismantling of Google+ and new Twitter branded stickers, in this week’s Social You Should Know. AdBlockers Work to Block FB Ad Blocking. Last week, we told you that Facebook was making their sponsored stories indistinguishable from regular content, thus stopping ad blockers from working.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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FOMO, influence and the internet. Still high school?

Janet Fouts

The fe3ar of missing out and the influence of our friends and connections is a powerful tool for businesses to market to us. Are we still in high school or what?

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Trending Hashtags: How to Reverse Negative Sentiment for Your Brand or Influencer

Meltwater

On social networks such as Twitter and Instagram, the use of hashtags has increased explosively since… Read More.

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5 Essential Chrome Extensions for Social Media Management

agora pulse

There are millions of Chrome extensions for your favorite Internet browser but as a social media manager you need the ones that will help to ease your busy schedule. In this article, I’m going to tell you my five essential Chrome extensions for social media managers. Once you’re tried them you will never want to live without them! 1. Best For Busy People: Pocket.

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Find out how ANZ is Minting Engagement on Social Media

Unmetric

Banks are increasingly taking social media by storm (and surprise). You’d be amazed to know that quite a few banks are doing exciting stuff on social media. Let’s take a look at some of the top banks in Australia. In this post, I explore the social media habits of Commonwealth Bank, ANZ, Westpac, NAB and ME Bank. I will be focusing on their performance on Facebook during the month of July 2016.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Incredible YouTube Promotion Tactics, With Help From our Services!

Devumi

When it comes to YouTube promotion, every little bit helps. Why? Well it seems like everyone and their 12 year old brother is opening up a YouTube channel in order to chase that YouTube money. Competition is really picking up. To succeed, you will have to spend a little money to make a lot of […]. The post Incredible YouTube Promotion Tactics, With Help From our Services!

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Make Your Presence Felt: The PR and Content Marketing Guide to Productive Events

Meltwater

So, professional conference season is upon us! Once you’ve decided to go to a conference… Read More.

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Can Instagram Drive Traffic To Your Website?

agora pulse

Is it possible to direct Instagram traffic to your website? My instinct told me no but I wanted to test that assumption. Background. I’ve been using Instagram personally since the beginning. Drawn in by the cool filters, I soon found it a place to discover great photos and share my own. I loved viewing photos from people around the world — moments that I couldn’t see anywhere else.

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Effective & Motivating Ways To Boost Your Creativity

Kikolani

It’s difficult to feel inspired by an inbox full of emails and a to-do list that keeps growing. Increasing the psychological distance between you and your tasks may seem counterproductive, but it actually boosts creativity, insight and clarity. Other than distancing, what else can you do? Here are seven awesome strategies to help you access your (trapped) creative genius.

Energy 60
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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#124: 4 Key Roles to Help You Grow Your Business

Amy Porterfield

Who makes up your support team? What are their unique qualities that help you run an all-in business? Today I’m talking with Christy Wright, expert business coach and speaker, who is telling us the four specific roles you must have filled—with the right people—to ensure that your business is exceeding all of your wildest expectations. […]. The post #124: 4 Key Roles to Help You Grow Your Business appeared first on Amy Porterfield | Online Marketing Expert.

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5 Content Marketing Dimensions for the Customer Journey

Meltwater

Companies are spending an inordinate amount of time crafting and promoting content for prospects and… Read More.

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How to Run Instagram Ad Campaigns with Better Results

agora pulse

Are you running Instagram ad campaigns but seek better results? Upgrade your Instagram advertising to generate more brand awareness and boost sales. Here are six tips to create better Instagram ads for your company. 1. Target the Right Audience. Reaching the wrong consumer base isn’t helpful for business. It’s actually a waste of time. So, before digging deep into your budget, figure out your target audience.

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How Does An Ideal LinkedIn Profile Look Like

Social Selling Masters

When we talk about social selling , we inevitably think about LinkedIn as a major asset for building prospects. LinkedIn can accommodate you with the tools to build your online presence if you are determined enough to focus not simply on yourself but also on your buyers and their achievements. Put an extra effort to make your LinkedIn profile buyer-friendly by adjusting every section of your profile in accordance with the best practices listed below.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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How to Get a More Engaged Audience With Your Social Media Content

Sprout Social

On social media, increasing audience engagement is like keeping the attention of a two-year-old. There’s so many things published each day that we’re often “on to the next” before finishing the content in front of us. So as a brand, the social competition can make it feel impossible to keep your audience engaged and focused. You can’t expect everyone to like what you post on social media, but there are ways to stay current and relevant by posting content viewers will want to read.

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How to Turn Your Employees into LinkedIn Content Superstars

Meltwater

A B2B client approached us last week with a problem we’ve heard over and over… Read More.

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Twitter Search or Instagram Search: Which is Better for Business?

Diva Marketing Blog

Recently I was chatting with long time BBF, Paul Chaney , about the changes in social media from the days when we began in what was then called The Blogosphere. Paul wondered if search on Twitter or Instagram could be a good business tool. He kindly offered to share his views and research on Diva Marketing. How could I say no to such a generous offer?

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Your Face Has Been Hacked (Sorry) And Other Stories From The Digital Edge on CHOM FM

Twist Image

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly to SoundCloud , if you're interested in hearing more of me blathering away.

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#SproutChat Recap: Social Content & Engagement

Sprout Social

Social media managers are often trying to increase social audience engagement. Testing and measuring content and post types across social networks is the best way to see what resonates with your audience. However, there are some proven tactics that tend to garner the best results. This week at #SproutChat , we discussed what content strategies work best for each popular social network.