Sat.Sep 27, 2014 - Fri.Oct 03, 2014

article thumbnail

5 Tips To Book A Baller Vegas Trip Affordably That You Haven’t Heard

Jason Yormark

'Okay, maybe not celebrity baller, but there are ways to experience an upgraded Vegas experience. I love Vegas. I do. It’s not for everyone. But for me, 2 times a year is standard. There’s just something about a city that’s always on. It’s a place I can go and really do whatever the hell I want and not have to worry about it.

Tips 214
article thumbnail

How do you Measure Success?

Direct Marketing Observations

'I save way more than I need to. I’ll admit I do have a bit of a hoarder in me, not to the extremes that you see on TV, but only in the sense that the things that I save have a) some sort of lifetime business value or b) a sentimental family value. So, needless to say, there is a bit of an accumulation. That means not only do I occasionally print things out, but I also bookmark a lot of sites and I also write stuff down on anything and everything.

Sentiment 196
article thumbnail

Whither WUL?

Waxing UnLyrical

'Zomigawd! Where did WUL go?! I’m really, really sorry. I truly didn’t mean to simply blank on you and disappear. The thing is, we’re working on a new look and feel for WUL, as well as incorporating it into my business site (yes, I decided I needed to drink my own coconut water). So we’ve been working on that, and it’s going so well (really, we keep making it better and better), that it’s taking a little more time than we thought it would.

article thumbnail

Why PR and Marketing Must Work Together to Measure Success

Convince & Convert

'Image via BigStockPhoto.com In the olden days before the Ad Tech revolution , back when advertisers were counting the number of drivers passing a billboard on a Tuesday as a metric for success, PR and marketing rarely combined forces to prove ROI. Today, with new methods of measurement, a blurring of responsibilities across social, and the growth of content marketing , an organization’s success is built on solid results from its communication efforts.

ROI 166
article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

Learning Facebook Business Manager

Janet Fouts

'Facebook is making it much easier for agencies like ours to manage business pages and ads with Facebook Business Manager. You may have gotten some emails from the third party apps you use for ad creation, sweepstakes and custom tabs on your page. These are what Facebook calls “Grey accounts” These are accounts where you are using a 3rd party application to manage your ads, known as “shared logins” You’ll need to enable these accounts through your business manager d

Facebook 139
article thumbnail

Outsourcing Medical Package Testing

Idaconcpts

'The design of medical packaging can be difficult, but equally difficult is the testing that needs to be done to insure quality, safety and adherence to government regulations. If your firm has a good design team, it is often best to have the packaging tested by professionals outside of your company. There are several critical tests that need to be done, and it is more efficient to have this testing done by those with the skill and experience to do the job properly.

More Trending

article thumbnail

Why Every Organization Needs a Chief Marketing Improvisation Officer

Convince & Convert

'Image via BigStockPhoto.com As a stage improviser, I love playing with the audience and creating stories in real-time. As a marketer, that often applies improvisational tools to improve client outcomes. Being prepared and still knowing when to ditch the playbook is a very important balancing act. Improvisation does not mean “winging it.” Improvising requires preparation, fluency, and knowledge – the oxymoronic “art” is in knowing when to deviate from the plan.

article thumbnail

Sentimental Insights For CXO

Saying It Social

'Details on how the rapidly evolving technology landscape has shaped millennial purchase behavior. Through the lens of my past, I will highlight 3 key considerations that businesses should keep in mind throughout their customer experience optimization (CXO) efforts. Businesses must give their customers instant access to a personalized and integrated shopping experience in order to generate brand loyal advocates.

Sentiment 114
article thumbnail

Evaluating and Selecting Manufacturing Software

Idaconcpts

'Manufacturing software has changed how companies do business for the better. One of the ways in which this software is used is to help oversee all parts of the manufacturing process. Software of the highest quality can be easily used across several industries. How Manufacturing Software Helps. Manufacturing software can help keep inventory levels proportionate to the current demand.

Software 134
article thumbnail

Is Your Marketing Strategy Flexible?

Small Business Mavericks

'Have you heard any variation of the idea that no strategy survives the first contact of the enemy? That’s usually attributed to a military strategist named Helmuth Von Moltke, but he said it as a practical observation that any seasoned warrior would have made. Now, marketing isn’t warfare, but there is a real similarity in the idea that strategy has to be flexible.

Strategy 127
article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

5 Scientifically-Proven Tips to Drive More Conversions

Convince & Convert

'Image via BigStockPhoto.com Thanks to sites like Upworthy and Buffer, the content marketing industry is experiencing a sort of renaissance. Not that it wasn’t before, but copywriting is now extremely important. Success is no longer about cramming SEO keywords into posts and littering your site with as much content as possible; it’s about delivering useful, entertaining, and quality content.

article thumbnail

Facebook Timeline Fails Yet Again

Bill Hartzer

'I’m getting increasingly sick and tired of how Facebook’s timeline feed is utterly failing, time and time again. Yes, yet another Facebook Timeline Fail. We really don’t know what we are missing in our Facebook timeline, and this has to take the cake. 23 hours after severe weather and high winds were reported by our local emergency agency, Facebook decided to post their post in my timeline.

Facebook 124
article thumbnail

Whither WUL?

Waxing UnLyrical

'Zomigawd! Where did WUL go?! I’m really, really sorry. I truly didn’t mean to simply blank on you and disappear. The thing is, we’re working on a new look and feel for WUL, as well as incorporating it into my business site (yes, I decided I needed to drink my own coconut water). So we’ve been working on that, and it’s going so well (really, we keep making it better and better), that it’s taking a little more time than we thought it would.

article thumbnail

Your Content Marketing Should Be Originalized

Small Business Mavericks

'I like the message being presented here by Elisa Gabbert. Most of the content marketing advice small business owners get online is rehashed pat answers from stale old questions. Three examples she offers are: You need a content marketing strategy – Of course, it begs the question, “What IS a content marketing strategy?” Your content should tell a story – As in, “Once upon a time?

Content 111
article thumbnail

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

article thumbnail

4 Email Plugins That Will Grow Your List Today

Convince & Convert

'As a blogger, I understood that the email list was important to build, but without the proper tools it was impossible. Plugins will either help you succeed or destroy your image among your readers. So, I began to search for those plugins. The plugins I came across were either outdated, horrible looking, or buggy. I was frustrated for months as I searched for the perfect plugin for my site.

List 157
article thumbnail

Introducing Ello, the New Ad-Free Social Network

Bill Hartzer

'Ello is a new social network that has literally exploded onto the social networking scene. It’s in private beta right now, so you’ll need in Invite from someone to get an account. Think Facebook and Twitter combined into one social media network–without all of the ads, retweets, and “likes” And there’s no algorithm behind their newsfeed or timeline.

article thumbnail

Top Tips For Packaging Your Goods

Idaconcpts

'If you sell and deliver products in any way, then you may be forgiven for thinking that packaging isn’t the most important aspect of all. Perhaps you have come up with a brilliant product that you are proud of and you see this as the true selling point of your business – as your crowning achievement. You will probably then focus on your web design and marketing, to make sure that people can find out about it and get the information they need and on your profit margins and manufactur

Tips 98
article thumbnail

Ranking Factors And Popular Myth

Small Business Mavericks

'It is a nice idea, to think that Google has lists of things to do to make SEO a breeze. All you have to do is find the list of ranking factors and check it off, right? Gianluca Fiorelli just started a debate on Moz with his views on The Myth of Google’s 200 Ranking Factors. and by the time you read this, there will be some interesting discussions on the subject.

SEO 102
article thumbnail

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

article thumbnail

Managing a Facebook Page with 7 Million Fans

Convince & Convert

'Tweetable Moments It all comes down to writing. stotto Tweet This Cascading Strategy Outward Shannon Otto has made the leap from the agency side of social media marketing to the client side. This was great training because it was a social-media-only agency. She realized she might like to make a change when she focused for 2 years on one client and really enjoyed learning that client’s social media inside and out.

Training 152
article thumbnail

SEO for Web Developers

Bill Hartzer

'Last week, on September 26th, I presented at the Little Rock Tech Fest , held in Little Rock, Arkansas. The topic was SEO for Web Developers or simply SEO for Developers. The site UserGroup.TV was there, and recorded just about all of the presentations and put them online. If you weren’t at the conference, or were unable to see my session, then you can watch the video right here on the web.

SEO 102
article thumbnail

The End Of Agile Marketing (Before It Begins)

Twist Image

'Is the concept of Agile Marketing a failed state? A few weeks ago, I attended a private event for Chief Marketing Officers. There was a lot of conversation (buzz, excitement, peacocking) over how much smarter brands have become as technology and connectivity changes the rules, the landscape and the outcomes. I was particularly interested in the closing keynote speaker.

Marketing 101
article thumbnail

This Panda Update Proves You CAN Be Too Thin

Small Business Mavericks

'You know that old adage, “you can’t be too rich or too thin”? Well, Google disagrees. Matt Southern of Search Engine Journal says that with the New Google Panda Update Rolling Out, Google Takes Another Stand Against Thin Content , and we should see the results this week. Google has been getting the feedback from users and webmasters and using it to rank higher-quality small & medium sites higher.

article thumbnail

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

article thumbnail

How Marketers Can Get Back to Modern Marketing

Convince & Convert

'Not long ago, Eric Swayne wrote a piece entitled Back to School 2014: A Social AND Shopping Occasion. His post looked at the whole “back to school” process and mindset from a retail perspective. He took us along as he, like so many of us, made the trek to their favorite retailers to load up their children with all the necessary and obligatory supplies and apparel.

Apparel 145
article thumbnail

10 SEO Techniques to Increase YouTube Rankings

Devumi

'YouTube is the number one, all-time, undisputed, online video sharing Champion. Vimeo has its following, but YouTube is Number 1. A big aspect of why YouTube is so popular is because it is also an exceptional search engine , the second most popular in the world. With those facts in mind, having an SEO strategy to increase YouTube rankings is essential.

SEO 79
article thumbnail

Was Eleven Years Of Relentless Blogging Worth It?

Twist Image

'It was eleven years ago today. Actually, that''s a bit of a lie. I started blogging eleven years ago yesterday. It wasn''t every day (at first), but quickly - over time - the pace picked up. It was less about driving traffic, building audience and studying analytics, and much more about disbelief. That''s right, disbelief. I could not believe that I didn''t need a magazine editor, a newspaper editor or anyone else to give me permission to communicate with an audience.

article thumbnail

Thinking of Rebranding Your Blog? Read This.

ProBlogger

'Rebranding an established and successful business? Why would you do that? For some, the risk of changing the name of something people have grown to know and love is too big. For others, the risk of being boxed into something they no longer feel much affinity for is even bigger. No doubt it’s a scary leap to rebrand a blog – would people still read?

article thumbnail

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

article thumbnail

ICYMI – Atlas, Windows 10 and Twitter TV ratings

Danny WhatMough

'Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Want this in your inbox each week? Subscribe here. News. Facebook launched (relaunched) Atlas – a new people-targeting ad network. Microsoft released a preview of Windows 10. Google rolls out Panda 4.1 and takes aim at thin content.

Twitter 40
article thumbnail

How to Create Better Pinterest Promoted Pins for your Business

Devumi

'Pinterest is one of the most exciting new social media marketing opportunities. Pinterest themselves are seeing this, and are working hard to help you create better Pinterest Promoted Pins all the time. But what can you, the ‘go get ‘em’ social seller do to help your brand create betterer Pinterest Promoted Pins? Read on to discover the basics, and then keep reading for some advanced notes in point form.

How To 74
article thumbnail

The State Of Business, Brands And Marketing With Tom Peters

Twist Image

'Episode #429 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. I love Tom Peters. I''ve declared it before and it''s true. So, this is a total fanboy moment for me. A couple of weeks ago, I decided that I wanted to up the quality of conversation on this podcast. At the same time, I realized that there are a handful of my true idols that I''ve always either been scared or intimidated to ask to come on the podcast with me.

Brands 88
article thumbnail

How Our eBook Launches Have Evolved (after 235,000 eBook Sales)

ProBlogger

'This week on my main blog – Digital Photography School – we launched our 24th photographic eBook ( a guide to post production of portrait images ) and it got me thinking back about some of the changes in my blogging since I started back in 2002. Over the last five years I’ve completely changed the way that I monetise my blogs. Up until this point my focus had very much been about making money through advertising (with some affiliate marketing) but in 2009 I began to experiment

eBook 53
article thumbnail

Social Media News & Updates: September

yMarketingMatters

'There are so many changes and updates in the social media world, its hard to keep track of them all if you are busy with the day to day running of your business! I’ve put together the most important updates that took place in September to keep you ahead of the curve in social media marketing for your business: Facebook Adds View Counts to Videos : With this new update people will be able to see how many views a video on Facebook has received: New Tools to Promote Facebook Events: Facebo

News 239