Sat.May 31, 2014 - Fri.Jun 06, 2014

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Win tix to NAC Orchestra Casual Fridays

Sherrilynne Starkie

'I’ve got two tickets to the last NAC Orchestra Casual Friday of the season, taking place June 6, 2014. A Postcard from the New World, features violinist Leila Josefowicz. features in thi s Stravinsky ‘s Baroque-inspired concerto. Then, in a truly ingenious musical postcard that sends his “greetings from the New World”, Dvor?

Sample 391
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Internet Trends for 2014 Report is a must read

Dave Fleet

'Tweet. Every so often you stumble across a report that contains so much insight that it’s futile to try to digest it all in one sitting. The latest annual Internet Trends Report from Mary Meeker , venture capitalist at Kleiner Perkins Caufield Byers , is one of those, and it’s a must-read for those of us in digital marketing. Mary Meeker.

Trends 383
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Trending Sources

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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

'Disclaimer: Pic-n-Post is a client of RedShift Writers. Hello, WUL readers! Remember me? I used to write here all the time. Then I started my own business, wrote about what was going on with it in my first six weeks , helped a B2C pet product get off the ground and dove headfirst into the world of entrepreneurship. It’s been a heck of a ride!

Content 253
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Personal or Business, Pictures Can Tell Your Story

The Social Media Incubator

'photo: Krista Reynolds, Never Miss a Moment. As a photographer and visionary myself, it’s hard for me to imagine not sharing images. This world that we live in today is so visually based. We’re able to see what people all over the world are eating for breakfast which is totally crazy, but incredible. Let me ask you this: The last few times you scrolled through Facebook or Twitter and only saw a written post without an image attached, did you read it?

Proposal 175
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Bank of America Teams Up With Major League Baseball for #Troopthanks Vine Campaign

The Realtime Report

'In recent months, Vine has become a popular way for Major League Baseball to express its personality to the public. The MLB has generated about 150 Vines, dedicating these six-second videos to topics ranging from big summer movies including “Godzilla” and “Guardians of the Galaxy,” to Mr. Met attending a New York City gala. Vine has also played a significant role in Bank of America’s recent marketing efforts; the app has sparked 50% more engagement than any of th

Banking 188
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Presentation: The Power of Loyalty in Social Media

Dave Fleet

'Tweet. This afternoon I was pleased to have the opportunity to present at Sprinklr ‘s Social @ Scale event in Toronto, as part of an impressive lineup of speakers featuring Mitch Joel , Keith McArthur , Di Gallo , Mathieu Legace and Tara Hunt. In my presentation – entitled The Power of Loyalty in Social Media – I posited that social media presents an opportunity to drive significant ROI through customer loyalty.

Loyalty 344

More Trending

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How to Start the Day

Direct Marketing Observations

'I haven’t been posting much, for that I blame it on client work. With that being said, I stumbled on this and thought I would share. It comes from a site called Funders and Founders. Good stuff!

How To 162
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Social Media News Ticker: Crowdfunding Coming To YouTube Soon

The Realtime Report

'Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and YouTube: Facebook. Facebook changes default privacy settings for new users to friends-only – for new users signing up to Facebook, default posting status is now set to friends only; previously, the default was global (Inside Facebook).

News 182
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Presentation: The Power of Loyalty in Social Media

Dave Fleet

This afternoon I was pleased to have the opportunity to present at Sprinklr ‘s Social @ Scale event in Toronto, as part of an impressive lineup of speakers featuring Mitch Joel , Keith McArthur , Di Gallo , Mathieu Legace and Tara Hunt. In my presentation – entitled The Power of Loyalty in Social Media – I posited that social media presents an opportunity to drive significant ROI through customer loyalty.

Loyalty 257
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How I Became the Person Most Mentioned by Digital Marketers on Twitter

Convince & Convert

'A quick parenting tip: If you want your pre-teen and teen kids to listen to you (at least temporarily) beat out Pharrell and Jimmy Fallon on an Internet list. That happened to me – and you’re damn right I dad-milked that sucker – when it was announced last week that (among digital marketers) I am the most retweeted and most mentioned person on Twitter (PDF).

Twitter 167
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Take Advantage of Additional Google News Opportunities for Publishers

Adam Sherk

'Google News continues to be an important source of traffic for publishers, in particular from the news OneBoxes that are frequently included in regular Web search results. While most news search optimization efforts rightly focus on editorial best practices and avoiding Google News errors , there are some additional opportunities that are worth taking advantage of.

News 147
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Social Networking Stats: Millennials Are 56% More Likely To Find Brand Content On Social Networks

The Realtime Report

'The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube. Twitter: 255 million monthly active users. via VentureBeat. Qzone: 599 million monthly active users. via TechCrunch. Sina Weibo: over 500 million users. via The Next Web.

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Internet Trends for 2014 Report is a must read

Dave Fleet

Every so often you stumble across a report that contains so much insight that it’s futile to try to digest it all in one sitting. The latest annual Internet Trends Report from Mary Meeker , venture capitalist at Kleiner Perkins Caufield Byers , is one of those, and it’s a must-read for those of us in digital marketing. Mary Meeker. I spent a chunk of time digesting some of it this weekend, and I know I’ll be spending more time over the coming days.

Trends 210
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How to Choose (and Use) the Best Tools for Your Business

Kikolani

'I must confess – I am a tool junkie. Apps, services, platforms – I like them all. I love trying out various analytics tools, SEO tools , social media tools, and so forth. Tools have the power to either make your life simpler, or more complicated, depending on what you choose. That is why making the right choice is important. Here are my top tips on finding what tools are right for your blog or business.

Tools 163
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Appalling: US Patent US8515941 B1: System for Generating Search Engine Spam

Bill Hartzer

'US Patent US8515941 B1 granted Aug 20, 2013, is titled “System for unique automated website generation, hosting, and search engine optimization” And their websites still rank well in Google despite Google Panda 4.0. It’s pretty rare that I out another SEO firm or company (okay, well maybe not). But this one really has me fuming this time.

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Asia-Pacific Will Account For One-Third of All Twitter Users In 2014

The Realtime Report

'The number of Twitter users worldwide is projected to increase by nearly 25% in 2014, according to new estimates from eMarketer. By 2018, overall social media growth is expected to reach double-digit gains, and Twitter is calculated to expand by nearly 11%, reaching about 400 million users worldwide. This year, the Asia-Pacific region will make up one-third of all Twitter users – well above North America’s 24%.

Twitter 175
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How to Waste Your Content Marketing Efforts

Convince & Convert

'Wow, your traffic numbers look awesome! Growing faster than kudzu in a southern state, you’ve got the whole thing licked! Kudos. Kick back and relax, job well done. But wait a second. Getting traffic to your site through your SEO and content marketing initiatives is only half the story. Once the visitor arrives, you want to keep them coming back. If the visitors stay, see, and vamoose again, never to return, your efforts are being wasted.

Content 160
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Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters

Idaconcpts

'It’s easy, in our web-dependent world, to think that—especially if we’ve been doing this awhile—we know all there is to know about digital marketing. After all—knowing that we need a website and a social media presence is old news. At the same time, though, the web moves fast. Just look at how often Google changes the rules and metrics for SEO! We thought—given some of the recent changes, that it might be nice to provide our readers with an overview of how to apply our “standard” skills in a wa

Marketing 151
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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What You Do is Not That Important

Ari Herzog

'“Strive not to be a success but rather to be of value.” – Albert Einstein. Tara Hunt created a wonderful video that highlights the difference in Youtube video introductions. Some people begin the video in a friendly manner and others begin with their title and employer. I attend a lot of meetings and gatherings when it is common for the host to ask everyone to introduce themselves.

YouTube 127
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Google’s CookieChoices.Org Is Now Live

Bill Hartzer

'Back on May 16, 2014, I wrote about Google registering the domain name CookieChoices.org. Well, now I have discovered today that it looks like there is a version of Google’s search engine on CookieChoices.org. Currently, several of the links (like the links to the “sign in” doesn’t work), but most of the Google search engine is there.

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3 Ways to Engage Your Team and Improve Your Blog

Convince & Convert

'It’s something that comes up again and again: Your business has a blog, and a team of people responsible for the strategy, content creation, execution, and overall success of that blog. A team of people. The team of people is actually one or two people partially allocated to the blog. The blog is one in a series of projects that the team of people are responsible for managing day-in and day-out.

Team 159
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What Are You Doing Wrong With Social Media?

Small Business Mavericks

'A few days ago, WebProNews discussed What Brands Are Doing Wrong With Visual Social Media with Apu Gupta( the founder of visual analytics company Curalate ). Here’s the highlights, in Gupta’s own words: “I’ve always looked at this as less of a social network phenomenon and more of a consumer behavior one.”. “The primary problem we see most brands facing is that they’re too focused on the content they’re pushing out rather than the content their fans are organically sharing.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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It’s OK to Name Your Blog Your Own

Ari Herzog

'For the longest time, the name of my blog was ariherzog.com. And while it still resides on that domain, it’s in its own subdirectory right now so it didn’t make sense to keep titling the blog by the domain. For the longest time before I called it ariherzog.com, the name of my blog was Ari Herzog’s Blog. I brought that name back — because that’s what this is.

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Is Your Work Your Hobby?

Twist Image

'I tried to take electric bass lessons. It didn''t last long. I know so many people who attempt to start playing an instrument once they have an established career, kids, some sense of security, and it never takes. You don''t see many rock (or even jazz) stars only start to breakthrough in their mid-forties (and, if you do, it is a rarity). Music is an amazing hobby.

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How to Get Your Leadership Team To Blog More Effectively

Convince & Convert

'As a marketing director, I slip in on calls with prospective clients from time to time. This call was like most calls – a successful yet struggling marketing manager was up against bosses who wouldn’t give a real content strategy a chance. When Matt, one of our consultants, asked her why her strategy wasn’t working, her exhale said it all.

Team 157
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Panda vs eBay — Don’t Poke The Bear

Small Business Mavericks

'Panda 4.0 – Google’s latest algorithm change publicized this week – isn’t a “sweeping overhaul” but merely another change Google is making in their continued quest to rid the web of spammy content and sites. What happened to eBay is no surprise, and they aren’t alone. If It Looks Like Spam… In Larry Kim’s article, “ebay Just Lost 80% of its Organic Rankings” , it’s clear that eBay implemented a strategy that was destined

Adwords 93
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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How Google’s Panda 4.0 Affects PR

Proactive Report

'Too busy to read the full article? Join us for the webinar June18, 2014 at 10 am Pacific, 1 pm Eastern and get all the insider tips on how Panda is affecting your news content. Register here https://www1.gotomeeting.com/register/672636384. About 10 days ago Google started the roll out of Panda 4.0 – a major update to their search algorithm. The goal of this update is to remove what Google calls “thin content” from the search rankings.

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Top 4 Twitter Fails (& how to fix them!)

Absolute PA

'Are there things you’re doing on Twitter that have a negative effect on your efforts? . There are certain habits and time-saving behaviours that could actually be stopping Twitter working for you as a business generating superpower ( read on here for how Twitter can be a massive game changer for your business ). And, if you’re not getting business results but find you spend lots of time on Twitter ( or money if you’re outsourcing your tweeting ), you might be making these massive Twitter fails

Twitter 98
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How Nokia and Volkswagen Are Embracing 360 Storytelling In New Video Campaigns

Convince & Convert

'The level of video quality found through smartphone cameras, plus specialty cameras like GoPro, have ushered in a wave of inspiring videos produced by brands and consumers alike (Red Bull Stratos, anyone?). But, why just use one smartphone or GoPro? As seen with these new campaigns from Nokia and Volkswagen, strapping multiple devices to an object in motion results in a impressive, 360 degree visual storytelling experience.

Video 151
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Do You Need Help With Twitter?

Small Business Mavericks

'Twitter just published an interactive help called The Small Business Guide To Twitter and it looks like it really can be helpful. I like the fact that it is interactive, allowing you to choose the path through their advice based on your own selections. If you don’t ‘get’ Twitter , you can learn the basics, find some customers, create your profile, and download a free checklist that helps you get started.

Twitter 87
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The Truthiness Of Net Neutrality

Twist Image

'Yes, the net neutrality beast is showing some fangs again. Do you want a two-tiered Internet? Should brands that pay be allowed to have superior speed and reach on the Internet? Should all brands have the same speed? Well, if you''re still unclear as to what the problem is, I think John Oliver nailed it on his new show, Last Week Tonight. This clip is hilarious.