Sat.Mar 15, 2014 - Fri.Mar 21, 2014

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How to Add Call-to-Action Buttons to your Organic Page Posts

Harp Interactive

'Categories: Blog , Facebook , How To , Social Media Marketing Tags: CTA buttons in posts , Facebook call to action buttons , Facebook Power Editor Page owners want more clicks and engagement from organic Facebook posts. Did you know Facebook recently added the ability for Page owners to add a call-to-action button to organic Facebook posts? Below you’ll find easy-to-follow steps that will show you how to add a Facebook Call to Action button to any of your organic Page [.] ( Read more. ).

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#measurePR Recap: Complying Socially with Eric Schwartzman

Waxing UnLyrical

'Guest Post by Jen Zingsheim Phillips. We had a lively group on board for the #measurePR chat held on March 4, with very special guest Eric Schwartzman of Comply Socially. The primary discussion centered on privacy, and what the boundaries are for those who monitor social media. The chat was kicked off with a question about the risks of social media monitoring in the workplace.

Training 211
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Facebook and Ferraris: An Interview With Emeric Ernoult, Agora Pulse

Firebelly

'Emeric Ernoult was recently named one of the Top 40 digital strategists in the world by Online Marketing Institute. He’s the founder of Agora Pulse, a platform that manages Facebook pages by measuring apps, statistics, moderation, and qualifications. Words that I’d use to describe Emeric: serial entrepreneur, Facebook marketing fanatic, Ferrari driver, and French (very).

Facebook 203
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App of the Week Makes Conference Networking Easier

The Social Media Incubator

'Are you attending a conference soon, or hosting one yourself? The Bizzabo app is great for event organizers and attendees and is used by more than 3,000 conferences worldwide. With Bizzabo , it is easier for attendees of events to find business and networking opportunities in real-time. So, what can the app do for you if you’re attending a conference?

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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03/21/2014: Social Media Snapshot | Twitter’s Major Update Rumors, Evernote Updates Business Card Scanning Tool & More

Harp Interactive

'Categories: Blog , Social Media Marketing , Twitter Tags: @-reply , evernote , hashtags , social media , Social Media Snapshot , Twitter , twitter videos Twitter’s Major Update Rumors, NBA Tries Out Instant Play Twitter Videos & Evernote Updates Business Card and Presentation Mode Scanning Tools Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.

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Monday Roundup: Impressions

Waxing UnLyrical

'Aaaarrr! It’s Saint Patrick’s Day! Oh, wait… that means I talk like a leprechaun, not a pirate. Ha! Image: Damian Gadal via Flickr, CC 2.0. The impressions that we make on others, good or bad, can shape the course of whether or not we succeed in business (and life). Check out these seven posts that discuss impressions, one way or another. 1.

Flickr 190

More Trending

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These are the 6 Steps I Use for Great Content Marketing

Convince & Convert

'Image from BigStock.com. Now that it’s a “thing,” we have a tendency to overcomplicate content marketing. Not coincidentally, this was also the case when websites became a “thing” as well as when email, and SEO and social media got hot. Probably even butter churning, when that first went viral (or whatever passed for viral in feudal Europe).

Content 167
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Content Marketing and Social Business

Janet Fouts

'Content marketing is the new buzzword on the lips of every marketer these days, but what does it mean for your newly social business? The easy answer is that depends. It depends on what your goals are and how you plan to measure your success. It depends on whether you can consistently create content that is of high quality, useful and shareable by the people you need to care about it.

Content 145
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10 Questions You Need to Ask Before Hiring a Social Media Consulting Firm

Bill Hartzer

'According to Social Media Today, the rate of social media usage rose by 18% in 2013. This brings to nearly 25% the number of subscribers using social media today. This includes personal and business accounts. Social media has defined the marketing fronts of most companies with many of them registering phenomenal success. With this rapid growth in social media uptake, the demand for social media training and consulting has risen tremendously.

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Mobile Ad Spending Grows 105% in 2013

The Realtime Report

'In 2014, mobile ad spending will account for nearly one-quarter of total digital ad spending worldwide, according to the latest estimates from eMarketer. Much of this growth is driven by increased mobile ad spending from Facebook and Google. Mobile ad spending worldwide increased 105% in 2013 to $17.96 billion; in 2014, that number is projected to rise 75.1% to $31.45 billion. 2013 saw an additional $9.2 billion allocated to mobile ad spending; Facebook and Google were responsible for 75% of th

Mobile 167
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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New Data Demonstrates Teens are Not Abandoning Facebook

Convince & Convert

'There have been innumerable posts and articles about how Facebook is no longer “cool,” or as important to teens as it once was. Frustratingly, however, much of the speculation I’ve seen regarding this has been based either upon anecdotal evidence, or upon research that isn’t projectable to the population of teen Facebook users. So, I decided to take a look at some hard facts.

Data 165
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Split Testing Made Easy with the ConverThis WordPress Plugin

Kikolani

'If you have a sales page on your website for products or services, chances are you want to do everything possible to ensure that it leads to more sales. And if you have a squeeze page to grow your mailing list, you want to do everything possible to ensure that it leads to more opt-ins. The questions is, how do you do this? Split Testing. The answer: split testing.

WordPress 132
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What Is Twitterjacking And Does It Work?

Small Business Mavericks

'Twitterjacking is a little known strategy where you can “hijack” a tweet or retweet, hashtag, or another specific Twitter marketing strategy and use it for your own gain. It’s a controversial tactic, but if you use it wisely it can be very powerful. Let’s start with hashtags. Find two or three popular hashtags in your niche and follow them for a while.

Hashtag 125
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Retarded or Brilliant?

Ari Herzog

'Did you hear about the guy who pre-orders video games at GameStop , paying for them with his company paycheck? If he needs money, he cancels the necessary games for fast cash. If you can’t see that image (via Casey Johnston and Jason Kottke ), here’s what he wrote: Does anyone else use Gamestop as a bank? I got really pissed off with US Bank because I kept overdrafting my account even though I opted out, and the same thing happened with my credit union when I got a debit card.

Banking 114
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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9 Big Personal Branding Changes I Just Made

Convince & Convert

'It’s been a big month of launches, and more on the way (including a brand new Convince & Convert, and an amazing Social Pros eBook.) So far, my new Kindle/Nook eBook Youtility for Accountants has debuted, and now I’ve turned on an all-new version of my speaking-oriented site, JayBaer.com. Since I’m now doing a ton of keynote speaking in North America and beyond, I decided to take the personal brand imagery to the next level of polish.

Brands 158
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MyBlogGuest.com Guest Blogging Network Penalized by Google

Bill Hartzer

'MyBlogGuest, a popular guest blogging network, has been penalized by Google. In at Tweet posted by Matt Cutts of Google last night at one o’clock in the morning, Matt posted: Today we took action on a large guest blog network. A reminder about the spam risks of guest blogging: [link]. Today we took action on a large guest blog network. A reminder about the spam risks of guest blogging: [link]. — Matt Cutts (@mattcutts) March 19, 2014.

Google 110
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3 Benefits To User-Generated Content

Small Business Mavericks

'User-generated content (UGC) is any content created by users of your website. It can be blog comments, forum posts, guest articles, author bios, or anything that is created by your website’s users and published on your website, blog, forum, or other Web property. So what are the benefits to allowing this type of content? We all know about one of the drawbacks: Spam.

UGC 105
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I Want to Write Something Here

Ari Herzog

'I want to write something here. Maybe that is enough. Thanks for reading. If you were inspired, please add a comment and sign up to receive blog posts by email. Related Stories Retarded or Brilliant? Tell That Story But Be Emotional There is Nothing to Read Here.

Comments 105
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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9 Ways to Improve Your Blog from Beginner to Advanced

Convince & Convert

'Corporate blogs have become de rigueur in the social and content marketing worlds as vehicles to build authority, share insights, foster community and provide value. As an integral part of your marketing portfolio, it’s more important than ever to truly put some elbow grease into making your blog the best it can be. If you’ve already got the basics down, but you’re looking to take your corporate blog to the next level, come join us!

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15 Places to Find Free Images for Your Blog

Writtent Blog

'The ancient saying that a picture is worth 1000 words comes as no surprise to content marketers. Images arouse emotions, set the tone for your writing, help you tell a better story, and aid your readers in “seeing” what you’re trying to convey in words. It’s certainly possible to buy images. In fact, it’s easy. However, it can get expensive pretty quickly, especially if you’re committed to delivering quality visual content.

Wikimedia 105
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How To Cross-Promote With Hashtags

Small Business Mavericks

'Hashtags present a unique opportunity for online marketers. You can cross-promote your products, services, and brands with hashtags in very powerful ways that before was not possible. For instance, if you have an active presence on Twitter, Facebook, Google+, and Pinterest, you can post to each of these social networks separately and keep your social media marketing segmented and siloed OR you can tie them together with a unique hashtag that allows your target market to find you on any social n

Hashtag 101
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On Doing More With Less

Ari Herzog

'Joshua Becker , Rachel Jonat , Ashley Ambirge , and Leo Babauta are among the bloggers I religiously read who preach the benefits of doing more with less. There is a 3-step process to embrace minimalism: 1. Accept you have clutter. 2. Reduce your clutter. 3. Be productive. If this is appealing, you will enjoy this documentary trailer: Thanks for reading.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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How to Find the Path to Useful Content That Works

Convince & Convert

' 600,000 emails sent to 50,000 names and a trend has emerged. Your company is probably not unlike ours: You are trying to sell products and services to your target customers. Your solution is unique but there are many others out there with close enough replicas and their marketing can, and probably does, sound exactly the same as yours. There are many moving parts to your demand generation efforts: gathering names, building content, distributing content through as many channels as possible.

Content 137
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Question: #Slactivism vs #NoMakeupSelfie – #socialmedia

Laurel Papworth

'Cancer Council UK introduced the #NoMakeupSelfie campaign and “accidentally” raised $2 million. Social Media vs Slactivism? ROI of social media in Not for profit and charity space. Slactivism. Charities and Not For Profits regularly trash social media as slactivism – slack activists that would rather click Like or Share or Retweet than “do something” Like give the charity MONEY.

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Google Adds New Content To Webmaster Academy

Small Business Mavericks

'If you haven’t heard of Google’s Webmaster Academy, don’t worry. You’re not the only one. The program was launched just two years ago but hasn’t received a lot of attention. Google Webmaster Central, however, recently announced that new content has been added to the educational program for webmasters. There does seem to be some useful content at Webmaster Academy.

Google 98
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Are Brands Ready For The Instagram Economy?

Twist Image

'When you hear the name Instagram , what do you think of? For most brands, when they think of Instagram, three ideas probably enter their noggins: 1. The fact that the company got bought by Facebook in back in April 2012 for about one billion dollars (it still stings for most). 2. That there is currently no dramatic sign of advertising or marketing on this platform (making it difficult for brands to figure out an angle). 3.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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The One Thing You Can’t Teach in Social

Convince & Convert

'Erica Campbell Byrum, Homes.com @ericacampbell. Erica Campbell Byrum , Director of Social Media at Homes.com and ForRent.com , joins the Social Pros Podcast this week to discuss business to business social media education and support, maintaining authenticity in a large operation, and begging the IT guy at her first job to give her access to MySpace for business purposes.

MySpace 135
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There’s Something About Chess

Ari Herzog

'Checkmate occurs when your king cannot move without being captured. It marks the end of the game of chess — and your goal is to checkmate the other player first. If you fail, you are checkmated. If you both fail and only two kings remain, stalemate occurs. I lost my first few games. I was a teenager and my parents had given me a chess set. I played with friends and, later, in the high school chess club.

News 79
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Do you REALLY think what you’re doing online will bring you more sales and profits?

Absolute PA

'Recently, I was a speaker at Women Unlimited’s Thrive! , one of the UK’s leading women-only business conferences in London. It’s the only conference I make a point of attending each year. I’m always excited by the variety of speakers sharing their real stories, inspiration and expertise. There’s plenty of laughter, tears, and the energy is electric (200 women together in a room has that affect).

Energy 91
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What Is The News Doing To Your Brain?

Twist Image

'How often do you check a screen to see what''s going on in the news? It''s probably a lot more often than you think. Consider your Twitter feed. Consider your Facebook timeline. Consider how many text message alerts you are signed up to receive. The list keeps growing, doesn''t it? CNN turned the news into a twenty-four hour cycle, and the Internet pushed it further into real time.

News 93
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A Public Service Announcement From The Dublin Airport

Convince & Convert

'St. Patrick’s Day may have passed, but this public service announcement from the Dublin Airport is too good not to share. Leading up to St. Patrick’s Day, the airport went on a mission to ensure the country’s beloved holiday was being referred to correctly. Why, you ask? Turns out, some folks outside of Ireland have been referring to the holiday incorrectly as, “St.

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