Sat.Jan 11, 2014 - Fri.Jan 17, 2014

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17 Critical Elements of a Solid Social Media Strategy

Harp Interactive

'Categories: Blog , Social Media Marketing Tags: content plan , Facebook strategy , set up social media , social media goals , Social Media Marketing , social media monitoring , social media optimization , social media plan , social media strategy 92% of companies are currently using social media*. But a much smaller percentage actually understand how to leverage their platforms and make them work toward their goals.

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Telecommuting: It’s Not for Everyone

Waxing UnLyrical

'[Ed: it''s Shonali''s, er, my, birthday today! In the spirit of this post, she''s, er, I''m, taking the day off. But she, er, I, will be making up for it later, as you''ll see is wont to happen when you read Karelyn''s terrific guest post.]. When I tell people I work from home, I’m often met with an envious stare and the inevitable question, “How do I get started?”.

Flickr 216
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Trending Sources

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Content Creators Unite At NMX 2014: A Brief Review

Firebelly

'A few weeks ago my father ( @shashib ) and I attended the New Media Expo in Las Vegas (If you want more information on this check out my Blogworld post ). While we didn’t stick around for as many sessions as last year, we met some great people and learned a ton. Here are some of the key takeaways: The Iceberg Analogy. Social media specialist Lynette Young spoke about her path to success and how it didn’t come overnight.

Review 176
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Doing Just Vine: How Vine Changed the Social Landscape

The Realtime Report

'This is a guest post by Megan Totka, Chief Editor for ChamberofCommerce.com. Approaching the one-year anniversary of its launch, Vine has proven to be the little app that could. The seemingly-revolutionary microvideo platform has managed to make a splash in the social sphere and show that it means business. The numbers don’t lie when it comes to Vine’s success, especially when we consider: Just how many Vines are shared on Twitter per second.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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01/17/2014: Social Media Snapshot

Harp Interactive

'Categories: Blog , Facebook , Google , LinkedIn , Social Media Marketing , Twitter Tags: Facebook , gmail , Google , linkedin , social media , Social Media Snapshot , Twitter Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Below are highlights of changes on top social media platforms for the week ending January 17, 2014: New on Facebook New Desktop Messaging Interface Coming Soon?

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Monday Roundup: Step Out of Your Comfort Zone

Waxing UnLyrical

'Happy Monday! The year is still fresh and though it may seem easy to settle back into old habits (they do die hard, don’t they?). Image: Gordon Bell via Flickr, CC 2.0. This week’s roundup features seven posts from around the web to inspire and help you step out of your comfort zone. After all, what is a New Year if not a chance to start fresh and break the binds of years past?

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Smartphone Users To Total 1.75 Billion This Year

The Realtime Report

'Mobile phones will be used by 4.55 billion people across the globe in 2014, according to the latest estimates from eMarketer. And smartphone users will total 1.75 billion by the end of 2014; this means nearly one-quarter of the worldwide population will use a smartphone at least monthly in the coming year. Here are the highlights for mobile phone adoption: new users in the Asia-Pacific, Middle East and Africa regions will drive further growth. between 2013 and 2017, mobile phone penetration wil

Mobile 170
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Meet the Power of Blog Syndication

Ari Herzog

'I recently wrote 19 best practices on tweeting like a human. Please visit that link and focus on the number of people who clicked my social sharing buttons. As of this moment in time, 9 people shared it on Facebook, 46 shared it on Twitter, 10 shared it on Google+, and 3 shared it on LinkedIn. And that’s just from my post on my blog. Visit the same post on Business 2 Community and you see 8 LinkedIn shares and 87 retweets.

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#measurePR Recap: Chatting with Eric Wittlake

Waxing UnLyrical

'Since I’m flying back to the U.S. from India today, I figured we’d post the recap of this month’s #measurePR chat (i.e. don’t look for me to reply to comments any time soon) … which turns Four. Years. Old. this year. Can you believe it? The baby’s growing up! January 7th saw the first #measurePR chat of 2014 being curated from Kolkata, India.

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It’s Friday! Which Hashtag Will Kick Start Your Weekend?

Firebelly

'We have already covered #ThrowbackThursday , so from now on I expect to only see appropriately tagged photos on my Instagram timeline. Just kidding! We have more ground to cover, after all there are 7 days in a week! This begs the question, which hashtags are associated with Friday? First we have #FridayFunday. This one seems obvious since it is Friday!

Hashtag 157
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Who Cares What Chris Brogan is Drinking?

Convince & Convert

'Image via BigStockPhoto.com. You know who Chris Brogan is, right? Skip the following paragraph. What?!? You don’t know the name? Chris is the publisher of Owner Magazine , CEO of Human Business Works, a publishing and media company, a keynote speaker, marketing consultant to major brands, and the bestselling author of six books. Marketers want a piece of Chris.

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Infographic on Amazing Google Facts

Idaconcpts

'If you saw The Internship starring Vince Vaughn and Owen Wilson, you would have learned a couple of amazing facts about Google. For example, the scene about the green paddle for “yes” and the red paddle for no goes much more than just for training. It is an actual method used by Googlers for quick group discussion. A lot of Googlers were happy to see that reference to their company on the movie.

Google 160
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Cinime Lets Moviegoers Connect Little Screen To Big Screen

The Realtime Report

'The time has come: mobile apps have arrived at the movies. Cinime , a new “second screen” app developed by Digital Cinema Media and Yummi , serves as a realtime viewer companion for users looking for interactivity in a classically passive medium. The second screen platform, designed by Phonix, recognizes time, location, image, and even sound; this helps the app decide which content to send to users during the movie, and when to send it.

Film 160
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Discovering A Progressive Design Agency In Indianapolis

Firebelly

'As I mentioned in my previous post , when Firebelly first contacted me to interview for a design position I was a little leery. I had just recently moved back from a life-altering experience working in one of the most progressive design-thinking countries in the world, and was unsure about staying put in good ole’ Indiana. When I arrived in Copenhagen last year to work as an Art Director’s Assistant at INDEX: Design to Improve Life , I was prepared to start my career as a “World Cha

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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5 Ways to Find Keywords That Deliver Superior Web Marketing Results

Convince & Convert

'Everyone knows that building organic traffic to a website starts with having great content. But the topics that have the best chance of attracting the most prospects often aren’t the most obvious ones. The best content is both likely to rank highly in the search engines, and to motivate your visitors to become new customers for your business. So where can you find these amazing keywords?

Microsoft 160
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3 Smart Ways to Amplify Your Online Customer Service

Idaconcpts

'Customer service is perhaps the most important element of online business because poor human interaction can deter individuals from completing the transaction. The secret to customer service really does come down to treating others with respect, knowing the subject. For online business owners the real trouble comes when they wish to interact with their customers and leads to provide valuable support.

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Social Media News Ticker: New Gmail-Google+ Link, Sponsored Stories Shutting Down

The Realtime Report

'Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and Pinterest: Facebook. Facebook to shut down ad program – on April 9th, Facebook will shut down its controversial ad program Sponsored Stories; the ads were under fire from privacy advocates, though Facebook’s newer ad versions won’t offer any more privacy protection, unless users opt out by changing their privacy settings (WSJ).

News 150
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Court Rules Yelp Must Reveal Identities of Anonymous Reviewers

Bill Hartzer

'A court has ruled that Yelp must reveal the true identities of people who have left reviews on Yelp. Specifically, Yelp has been ordered to reveal the identities of 7 people who have left (bad) reviews of Hadeed Carpet Cleaning in Alexandria, Virginia. This court ruling sets a precedent for online reviews, and, more specifically, the reviews by anonymous reviewers on Yelp.

Review 153
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Community Managers, Be Wary Of The Phrase “Super Bowl”

Firebelly

'The Super Bowl is as American as apple pie. And despite its ties to being an integral part of American culture, it is still an event heavily trademarked by the NFL. Nearly everyone uses the phrase “Super Bowl” on a regular basis during conversations, either online or in person, leading up to the championship game. However for community managers, using the words “Super Bowl” to push out brand messages is a big no-no.

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Social Media: Answering Questions from Your Clients

Idaconcpts

'As a freelance marketer specialized in the digital space, I get asked almost on a daily basis about whether or not a business should get into social media. The problem with this question is that it is the wrong one to ask. Let’s backtrack a bit. If you sell a good or provide a service, you depend on clients to make a living. You need to make them interested in your good/service, answer their questions, and provide them great customer service.

Questions 153
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Realtime Restaurant Deals: Can LiveDeal Succeed Where Groupon, LivingSocial Failed?

The Realtime Report

'Restaurants have been experimenting with ways to combine geolocation, mobile and social to bring more customers in the door. There are daily deals from the likes of Groupon and LivingSocial, or the ability to offer deals to consumers checking in or using Foursquare, the location-based social platform. Now there’s a new kid on the block: LiveDeal.

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3 Big Questions for Social in 2014: Celebrating 100 Episodes of Social Pros

Convince & Convert

'Several esteemed former guests from the show join the Social Pros Podcast this week to celebrate the 100th episode and to discuss the current landscape of social, how it has changed over the past year, and what things look like going forward. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Please Support Our Sponsors.

Questions 137
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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6 Places Your Customers Find You Online

Small Business Mavericks

'The most important thing for you to do is make it easy for your customers to find you online. But how do you that? Here are six ways to ensure that your customers, or potential customers, find you and do business with you through the Internet. Your Website – People can find your website through a number of ways. They can search for information in your niche or be led to your site by a link in your e-mail correspondence.

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Phil’s Fish Market Just Hit the Jackpot

Navolutions

'SEO professionals (and SEO “professionals”) love to talk about great content. “Content is king” may be the oldest adage in the industry, but a lot of SEO people are under the impression that more is always better, and that great content is just a matter of sweat equity. So that’s a lie. On Reddit today, someone posted a picture of an attraction at a local restaurant.

Reddit 100
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Social Networking Stats: Are Social Media Passwords Fair Game for Colleges, Employers? 13 States Say No.

The Realtime Report

'The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.19 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube. Twitter: over 218 million monthly active users. via Twitter. Qzone: 599 million monthly active users. via TechCrunch. Sina Weibo: over 500 million users. via The Next Web.

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10 Bizarre Inbound Marketing Strategies that Actually Work

Writtent Blog

'Image credit: FreeDigitalPhotos. There’s nothing old in the world of inbound marketing. The internet itself is only around 2 decades old , and the concept of using professional blog posts, social media and other newfangled marketing ideas to gain traction online is newer still. When you factor in how quickly digital trends can change and the recent meteoric rise of mobile technology , it’s clear that smart marketers are in a perpetual state of research and development.

Strategy 108
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Why Readers Are More Important Than Google

Small Business Mavericks

'Everyone wants to impress Google. But will Google pay your bills? Unless you have a Made For AdSense website, and even then it’s a crapshoot, Google is not going to send you a check at the end of the month to say “thank you” for posting your content. If you write great content that is helpful to your readers, then there’s more than a reasonable chance that some of them will become paying customers.

Google 105
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Search Engine Market Share for December 2013

Bill Hartzer

'Every month about this time, comScore releases their data for the search engine market share for the previous month. Google’s search engine market share rose.6 percent during December 2013. Google’s search engine market share is 67.3 percent, Microsoft (Bing) went up.1 percent to 18.2 percent, Yahoo! had 10.8 percent, Ask Network had 2.5 percent, and AOL had 1.3 percent.

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Kuwait Has Most Twitter Users Per Capita

The Realtime Report

'Kuwait has the most Twitter users per capita, according to a recent paper by analysts from Northeastern University. The Netherlands ranks #2, while the UK and US fall behind in 4th and 5th place, respectively. The researchers also found a clear correlation between GDP per capita and Twitter adoption. It should be noted that Twitter use is affected by government restriction in some countries: a Twitter user in Kuwait was sentenced to five years in prison after making ‘religiously offensive

Twitter 132
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Change Your Marketing. Change Your Brain.

Twist Image

'Don''t stop advertising. Don''t stop marketing. Let''s agree to stop the madness. Do a quick search online for the "death of marketing and advertising," and you will be shocked at the level of discourse out there. It has become so heated that an entirely new group of people called, Growth Hacker Marketers , seem to be the pinup dolls for a new way to build customers, loyalty and push sales (while calling for an end to the advertisers).

Marketing 100
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Is Google+ A Necessary Evil?

Small Business Mavericks

'I’ve been encouraging you for some time to join Google+ and start posting content. There are just too many benefits to doing so and hardly none for not. If you own a business and do any Internet marketing, then you should at least have a modest presence on Google+. Selena Larson seems to be saying the same thing. At least, she’s hinting that Google+ is becoming more and more important.

Google 105