Harp Interactive
DECEMBER 19, 2013
'Categories: Blog , Google , Google Plus , Social Media Marketing Tags: +post ads , google plus , Social Media Marketing Google+, in its first monetization effort, is testing ads in a format called +Post ads. Utilizing this new social ad format (currently in beta) will provide businesses and brands a medium to amplify content from Google Plus across the web. ( Read more. ).
Mindjumpers
DECEMBER 20, 2013
'2013 is coming to an end after what has been an interesting year for social media and we think that 2014 isn’t going to be any less interesting. We’ve looked into our crystal ball and made predictions of what we think 2014 has to offer. Real time is king. Most of us have realized that real time content has the potential to engage a large part of the fan base and go viral.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Firebelly
DECEMBER 16, 2013
'In a marketing and public relations world that is constantly evolving, it is imperative to keep up with the latest terms, lingo and vocabulary associated with the current trends. Influencer Marketing is turning out to be one of those terms that people should pay attention to, especially from a social media standpoint. I had the opportunity to sit in on a webinar about influencer marketing a few weeks ago given by Christine Wilson, CEO of MtoM Consulting, and Holly Hamman, CMO of TapInfluence.
Waxing UnLyrical
DECEMBER 18, 2013
'This year, Election Day in India (for the legislative assembly elections in which the Indian electorate choose the members of the Vidhan Sabha (or Legislative/State Assembly) fell on a weekday (December 4th). The first thought I had – and I’m pretty sure I wasn’t alone – was, ”Thank goodness, we get a day off from work!
Advertisement
Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Harp Interactive
DECEMBER 20, 2013
'Categories: Blog , Facebook , Social Media Marketing , Twitter Tags: Blog , Facebook , social media , Social Media Marketing , Social Media Snapshot , SportStream , Twitter , Video Ads Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Below are highlights of changes on top social media platforms for the week ending December 20, 2013: New on Facebook Facebook Acquires SportStream Announced Tuesday, F
Webbiquity SMM
DECEMBER 16, 2013
'Content marketing is more than just text of course, and infographics have become one of the most popular non-text formats. While their ubiquity has caused some to call for their death , as Jamie Cartwright points out below, infographics aren’t likely to go away any time soon—though the form will continue to evolve. How do infographics fit with other content marketing tactics?
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Waxing UnLyrical
DECEMBER 16, 2013
'Happy Monday! As many of you know, I started the #measurePR Twitter chat back in 2010. We’ve gone through quite a few changes in the past (almost) four years, but despite everything, the chat has endured and the hashtag has taken on a life of its own (which I love). We’ve I’ve been up and down on the blogging front this year, and there are several #measurePR recaps we owe you.
Convince & Convert
DECEMBER 14, 2013
'Image from Bigstock.com. What is the difference between content marketing and social media? And, with the burgeoning interest in the former, will the latter wane as a tactic or as a marketing term? These were the questions posed to me by my very wise friend Jeff Cohen of the SocialMediaB2B blog. Jeff asked several other content/social thinkers and consultant-types to weigh in as well.
The Realtime Report
DECEMBER 16, 2013
'Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Instagram: Facebook. Facebook puts its web feed in motion with auto-playing videos – shortly after rolling out auto-playing videos to mobile users, they’ve now arrived on Facebook.com (TechCrunch). Facebook’s new offline sales measurement trick could make ad clicks obsolete – retailers using Facebook’s Custom Audience campaigns can now measure t
Firebelly
DECEMBER 17, 2013
'Many people turn to social media for dating these days. In fact, one of my coworkers met her current boyfriend on Twitter. And now online dating is even in an addicting game form. Swipe left, swipe right. It’s like a fun drinking game, but it involves some decently attractive people. I’m swiping through and in one short minute, I am able to “stalk” at least 10 viable dating candidates within a 25-mile radius of where I currently am located.
Advertisement
A beginner's guide to social media automation tools and getting automation right.
Waxing UnLyrical
DECEMBER 20, 2013
'Happy Friday! Have you already started feeling the holiday merriment or is that still a ways away from you? We at WUL have. Now, don’t worry, we’re not going away again… at least, not permanently! But seeing as how Christmas is around the corner, we’re going on a blog holiday starting tomorrow until Jan. 6. Yes, I know we just came back, but we want to celebrate the holidays too!
Ari Herzog
DECEMBER 19, 2013
'Do you remember when brand pages on Facebook had fans? You used to be able to visit a page and click a button that said, “Become a Fan.” Organizations large and small created marketing materials to tell their supporters and prospects to be their fan on Facebook. About three years ago, Facebook changed the rules. “Become a Fan” became “Like” and you and I ceased being a fan.
The Realtime Report
DECEMBER 18, 2013
'How can a retailer effectively reach consumers in-store and educate them about deals that might be of particular interest? Apple’s iBeacon technology is looking to accomplish both, and after a successful run with the MLB’s ‘At the Ballpark’ mobile app at Citifield , Apple has now installed the location technology into its own retail stores.
Firebelly
DECEMBER 20, 2013
'It’s that time of year…everyone is going present crazy! What do they want? What size? How much? How many? Can I order it online? Do they already have one? What if they hate it? The older I get the less interested I am in receiving presents. I’m always the last person to open my presents, and my joy really just comes from watching everyone else open their gifts.
Advertisement
Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Adam Sherk
DECEMBER 17, 2013
'I wasn’t able to write as many posts as I’d have liked this year, but I did put out some things that I was happy with and people seemed to find useful. And fortunately I do this just for fun so in the end it doesn’t really matter. So as I stumble across the finish line, here are my top posts of 2013 by pageviews: The Most Common Google News Errors and How to Avoid Them.
Convince & Convert
DECEMBER 20, 2013
'This week, we have a very special Year in Review episode of Social Pros. Jay, Jeffrey, Zena, and Jess Ostroff discuss content, collaboration, free lunches, predictions for 2014, predictions for 2015, and Mark Wahlberg. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Please Support Our Sponsors. Huge thanks to our amazing sponsors for helping us make this happen.
The Realtime Report
DECEMBER 20, 2013
'The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.15 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube. Twitter: over 218 million monthly active users. via Twitter. Qzone: 599 million monthly active users. via TechCrunch. Sina Weibo: over 500 million users. via The Next Web.
Firebelly
DECEMBER 19, 2013
'With Christmas quickly approaching, its important to make sure your site is ready for the onslaught of holiday traffic. Below are a list of optimization tips to get you in the holiday spirit: Make Sure Google Webmaster Tools Is Installed/Configured. Google Webmaster Tools is one of the best ways for you to see what Google is seeing, and also acts as a dashboard that can help you submit your site index and diagnose various issues.
Advertisement
SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
The Social Media Incubator
DECEMBER 16, 2013
'For years, Google provided marketers with its keyword research tools, free of charge. Search Engine Optimization specialist, Caroline, Melberg , has been recommending the Google Keyword Research Tool for years as a great place to start your keyword research. In the past, Google Adwords users could use the Google AdWords Keyword Research Tool while logged into their accounts.
Kikolani
DECEMBER 20, 2013
'One of the things I find is missing about mobile app stores is the ability to find suggestions from people you know and trust. Sure, an app may have 1,000 reviews, but you don’t know who these people are. For example, I’m more likely to trust a review about a social media app from someone who is a social media professional vs. an average user.
The Realtime Report
DECEMBER 19, 2013
'The latest estimates from eMarketer show staggering growth in UK mobile advertising. Mobile ad spend for 2013 will total over £1 billion (around $1.89 billion) in the UK. Previously, eMarketer forecasted 90% growth in mobile advertising from 2012; now, an upward revision expects 126% growth. And in 2014 total mobile ad spend is expected to nearly double, reaching almost £2.26 billion (or more than $3.58 billion).
Convince & Convert
DECEMBER 18, 2013
'If you pay attention to digital advertising, you’ve probably heard the big news: Twitter is diving headfirst into retargeting with the launch of a new program called Tailored Audiences. With Tailored Audiences, it’s now possible to target Twitter users based on their actions across the Web. Using a technique called cookie-mapping, ad partners anonymously transfer a segment of users to Twitter (no personally identifiable information is exchanged).
Advertisement
Learn the 10 worst social media marketing mistakes and how to avoid them.
Bill Hartzer
DECEMBER 18, 2013
'Well, if you were one of the lucky ones who got Google Glass , you had better take really good care of your Glass. If you are unfortunate enough to break it, then Google apparently is not going to be any help. Deb Lentz, a Google Glass Explorer, slipped outside on slick pavement , they came off, and hit the ground. When she contacted Google about a fix or replacement, they apparently told her she was on her own.
The Social Media Incubator
DECEMBER 18, 2013
'Spend a lot of time checking email on your mobile device, or maybe just trying to sort through and organize it all? This week’s app can help iPhone and iPad users do just that. Mailbox was introduced a couple of years ago, hoping to introduce users to a new way of viewing their inbox. For some time you had to put yourself on a waiting list just to receive the app, but as they continue to grow, it is now downloadable in the app store.
Atom Thought
DECEMBER 20, 2013
You all would have heard about the Lemp incident. It was a turning point for social media and service industry in India. A well known brewery&pub received a massive public back-lash owing to a guest’s blog write about the alleged poor experience at the property.
Small Business Mavericks
DECEMBER 20, 2013
'The one question that keeps popping up regarding the loss of Google’s keyword data is, “How can we track which keywords people are using to find our website?” It’s a good question and there’s no easy answer, but if you look at your referrer logs, you can see what pages site visitors enter your website by. If you know what social media and paid advertising campaigns you have run targeting those entry pages, then you can ascertain whether that traffic is from those e
Advertisement
Discover just how easy it is to boost SEO with social media.
Bill Hartzer
DECEMBER 16, 2013
'As you know, I have helped numerous businesses and site owners respond to Google’s manual link penalties. And get those manual link penalties removed or revoked by Google. Every site is unique, every website has different links pointing to them, and some have more bad links than others. And not all sites have received manual link penalty messages from Google.
Twist Image
DECEMBER 19, 2013
'We are quickly entering into the holiday season. That''s a lie. We''re already deep into it. The parking lots at the local shopping mall are unbearable. The streets are filled with people trying to get everything in order before we all take a well-deserved break next week to spend time with our loved ones (and the ones we have to fake it with). With that joy and happiness often comes some excess (too much food, too much drink) and some lapses (not enough good judgement, not enough time to go to
Atom Thought
DECEMBER 20, 2013
You all would have heard about the Lemp incident. It was a turning point for social media and service industry in India. A well known brewery&pub received a massive public back-lash owing to a guest’s blog write about the alleged poor experience at the property. This blog post became viral and users started writing negative [&hellip.
Small Business Mavericks
DECEMBER 18, 2013
'PPC Hero has a post about alternative ad networks to Google AdWords. The top two on the list are Bing and Facebook. Surprised? I wouldn’t recommend giving up on Google AdWords, of course. But you should know that your click-throughs will cost you less at Bing and Facebook. However, you’ll get more traffic from Google if you write good ads and have a high quality landing page.
Bill Hartzer
DECEMBER 20, 2013
'Do you have a domain name that you just don’t want anymore? Maybe you had an idea for a really good website. And you bought the domain name. But you ended up realizing that the domain name wasn’t so good after all. So, you just want to get rid of that unwanted domain name. Well, here is your chance. Daniel Zarick has started the Web Domain White Elephant Exchange program.
Expert insights. Personalized for you.
274 
Let's personalize your content