Sat.Nov 30, 2013 - Fri.Dec 06, 2013

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How Lean In got me thinking

Dave Fleet

'Tweet. If you haven’t read Sheryl Sandberg’s book Lean In , you probably should. It’s an entertaining and insightful read that raises as many questions as it answers about the challenges women face in the workplace. It mixes research with anecdotes, and does so in an easy-to-read style that is self-deprecating and insecure enough to avoid crossing the line into preachy.

Team 399
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3 Secrets to Optimizing Images for Facebook Sharing

Harp Interactive

'Categories: Blog , Facebook , How To , mobile marketing , Search Marketing , Social Media Marketing Tags: facebook marketing , Facebook sharing , optimizing images for social sharimg You put a lot of time & energy into building your website and/or blog; every page has a specific purpose and every photo was picked using great care! It goes without saying, when someone shares your web content, you want your eye-catching image to go along with it to instantly grab attention!

Facebook 287
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Apartment Marketing Predictions 2014: The New Breed Speaks

Firebelly

'2014 is upon us. Here’s some of the top players in apartment marketing sounding off on what’s important. Mark Juleen, VP Marketing, J.C. Hart . The website Apartment Ratings will continue to gain ground on the traditional ILS. If they can come up with a solid mobile plan they could overtake all of them, in my opinion. This will be the year for Google+.

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While I Was Out: Reflections On a Social Media Hiatus

Waxing UnLyrical

'Happy Friday, all! When WUL resurfaced on Monday, I told you I’d do my best to answer any questions you about about While I Was Out. You haven’t really asked me any so far – though I do appreciate the warm welcome back, and the team does too, thank you! So I figured I’d just share some of what I experienced the last several months… consider them reflections on a social media hiatus from a business point of view.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Understanding Daily Routines to Increase Productivity

Justin Levy

'In the past when I would evaluate my schedule in an effort to optimize my time , I would consider only the working hours of the day. For me, this is between 7:30a-5:30p. During those hours, I timeblock my schedule including reading/research time , set times to process email , time to plan for the upcoming day and more. Though I thought about what I wanted or needed to get done outside of those hours, I rarely scheduled it, with the exception of personal appointments.

Products 232
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How Lean In got me thinking

Dave Fleet

If you haven’t read Sheryl Sandberg’s book Lean In , you probably should. It’s an entertaining and insightful read that raises as many questions as it answers about the challenges women face in the workplace. It mixes research with anecdotes, and does so in an easy-to-read style that is self-deprecating and insecure enough to avoid crossing the line into preachy.

Team 199

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Boosting your Seasonal Marketing with Pinterest

Waxing UnLyrical

'Guest Post by Alicia Lawrence. By now your seasonal marketing campaign should be well under way. And even though you’ve placed your media buy and have your media relations program in gear, are you still looking for that extra edge to your marketing efforts? Image: Kris Olin via Flickr, CC 2.0. Especially if women are your target market, Pinterest is an invaluable tool to add to your marketing toolkit.

Storify 216
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Don’t Focus on the Upcoming Year’s Predictions

Justin Levy

'It’s that time of the year when predictions begin dominating the content that is being shared. I predict you are about to read some predictions. — Jeremiah Owyang (@jowyang) November 30, 2013. While the onslaught of prediction posts becomes tiresome, predictions are valuable as companies are working on what key initiatives they will be focusing their spend on in the upcoming year.

Upcoming 189
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Traffic Rises 350% Year-Over-Year For Social Publisher BuzzFeed

The Realtime Report

'Calling itself “the social news and entertainment company,” BuzzFeed demonstrated last month that whatever the publisher’s formula may be, it’s working. In November, BuzzFeed reached over 130 million unique visitors across the globe, and BuzzFeed video (on YouTube) reached more than 110 million video views — both record highs.

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Facebook News Feed Algorithm Changes: 5 Must-Reads

Firebelly

'This week, Facebook announced more changes to its news feed algorithm. Read all about how these will affect your page in these must-reads. Facebook News Feed Algorithm Changes…Again. By Beth Anne Ballance Hold on to your hats, folks. Facebook issued news feed algorithm changes again and community managers everywhere are fighting the urge to melt their faces off.

Feed 175
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Demand Will be There for Amazon Prime Air

Socialized

'Further reminding us of his unique grasp of IT and consumer behavior, Jeff Bezos and Amazon announced "Prime Air," near-instant merchandise delivery by drone, the day before so-called Cyber Monday. Naturally, the Internet surged with jokes about the service and expressed outrage at its foolishness. Who could possibly need delivery.

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29% of the Top 500 Google+ Pages are News and Content Sites

Adam Sherk

'Whenever I do a presentation on Google+ for publishers I mention that quite a few news and content brands are among the most followed pages. The point being that Google+ does indeed offer good opportunities for audience development, engagement and content promotion. Today I thought I’d check to see just how many news and content sites are among the top 500 pages on Google+.

News 161
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13 Ingredients in the Perfect Social Media Contest

Convince & Convert

'Original image from BigStock.com. With the competition for attention within social media at an all-time high, the struggle to keep “fans” and “followers” engaged with your company’s social outposts is real, and ongoing. In addition to smart use of visuals (see our “ Social Media Image of the Week ” blog series for inspiration), businesses often turn to social media contests and promotions to stir passion and activity within their online audience.

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#Selfie Is The Word Of The Year

Firebelly

'Despite my post a few weeks ago expressing my desire to stop the selfie movement , these pictures will not stop spreading like wildfire. So much so that the Oxford Dictionaries have named ”selfie” the 2013 International Word of the Year. The word, used to describe the action of taking a picture of yourself, was given this title after increasing in use in the last year alone by 17,000%!

Forums 157
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Social Media News Ticker: Facebook Tests ‘Save for Later’ Reading Feature, Twitter Beefs Up Security

The Realtime Report

'Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Foursquare and Buffer: Facebook. Facebook testing Timehop-like feature to surface past news feed posts – Facebook is testing a new feature that will help users surface old posts from their Timeline (AllThingsD). Facebook plays favorites with autoplay video feature – Facebook’s new video autoplay function shows videos more or less prominently depending on

News 156
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Paul Walker Accident Very Similar to Corey Rudl Crash: 2005 Porsche Carrera GT

Bill Hartzer

'On Saturday, November 30, 2013, Paul Walker , along with his friend Roger Rodas were tragically killed in a car crash in which they riding in a 2005 Porsche Carrera GT. This is very eerily similar to the 2005 car accident in which Corey Rudl, an internet marketing pioneer, was tragically killed. In both accidents, they were driving a 2005 Porsche Carrera GT., similar to the model shown below: In the 2005 accident, Mr.

Sports 150
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13 Ingredients in the Perfect Social Media Contest

Convince & Convert

'Original image from BigStock.com. With the competition for attention within social media at an all-time high, the struggle to keep “fans” and “followers” engaged with your company’s social outposts is real, and ongoing. In addition to smart use of visuals (see our “ Social Media Image of the Week ” blog series for inspiration), businesses often turn to social media contests and promotions to stir passion and activity within their online audience.

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3 Apps To Fuel Your Shopping Addiction

Firebelly

'With the rapid growth in technology, social media sites and apps have made shopping and comparing so much easier. No longer does one have to go into the store, read the different product information, talk to a salesman that is probably a little biased, and then leaved stressed and no longer wanting to shop. Instead one can simply go online, check out reviews, see pictures of the product in use through Instagram or Vine, and even shop from their phone on numerous different apps.

Buy 151
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Social Networking Stats: Facebook Is Top Mobile App, #RLTM Scoreboard

The Realtime Report

'The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.15 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube. Twitter: over 218 million monthly active users. via Twitter. Qzone: 599 million monthly active users. via TechCrunch. Sina Weibo: over 500 million users. via The Next Web.

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Holiday Shipping Made Easier

The Social Media Incubator

'The holiday season is in full swing, which means plenty of mail and packages are being sent around the world. According to USPS 2011 statistics , 16.5 billion letters, cards and packages are sent between Thanksgiving and Christmas. If you find yourself sending a lot of mail this holiday season, and you use the United States Postal Service or UPS, then this week’s apps of the week may be perfect for you.

Mobile 125
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2 Amazing Movember Case Studies That Will Make You Grow it Back

Convince & Convert

'Movember may now be but a fond memory, but Mo’vangelists and content enthusiasts alike have a lot to learn from how the movement was driven online and through social media. According to data from Topsy , there were 1.5 million tweets about Movember, with more than 790,000 of them generated from the United States. For Instagram, data from Sysomos shares 914,000 photos on Instagram used the hashtag #MOvember.

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Honor My Dad on #GivingTuesday

Ari Herzog

'In the spirit of Thanksgiving (to mark the Pilgrims’ first harvest), Black Friday (to mark retail shopping deals), Small Business Saturday (to mark patronage to local shops), and Cyber Monday (to mark online shopping deals), tomorrow is the second annual Giving Tuesday. Giving Tuesday is about you and other members of the global community who come together to kickoff the giving season.

Retail 127
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Budweiser’s Twitter-Powered Bot Knits Holiday Sweaters for Designated Drivers

The Realtime Report

'The ugly holiday sweater trend lives on. In honor of designated drivers this holiday season, Budweiser UK has assembled a knitting device, the KnitBot, to craft one holiday sweater each time the hashtag #jumpers4des is mentioned on Twitter. Fans of Budweiser UK (or prospective designated drivers) can enter to win a machine-made sweater on Facebook and Twitter from now until 10 am on December 6th.

Twitter 142
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What’s An Algorithm Update?

The Social Media Incubator

'If you’ve done any reading on search engines or heard much news about them, then you’ve likely heard something about the Panda update, Penguin update, or most recently, the Hummingbird update. All of these updates are search engine algorithm updates. You might be wondering what that means, exactly. Search engines use mathematical analysis to determine how search engines should be ranked for queries when searchers make them.

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How to Capture the Excitement That’s Already There

Convince & Convert

'Kevin Hunt, General Mills. Kevin Hunt , Corporate Social Media Manager at General Mills , joins the Social Pros Podcast this week to discuss bringing social power back in-house, managing multiple brand stories at once, and figuring out how to capture the excitement that already surrounds a brand and its products. Read on for some of the highlights and tweetable moments, or listen to the full podcast.

How To 123
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The Blogs You Read

Ari Herzog

'I am looking for a few good blogs that I can start reading and sharing. If you like reading my blog then chances are there are other blogs you like reading too — and I want to know what they are and where they exist. There are blogs on every subject imaginable and that’s all and well but I only care for blogs that are about digital media like mine.

Comments 121
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Don’t Focus on the Upcoming Year’s Predictions

Justin Levy

It’s that time of the year when predictions begin dominating the content that is being shared. I predict you are about to read some predictions. — Jeremiah Owyang (@jowyang) November 30, 2013. While the onslaught of prediction posts becomes tiresome, predictions are valuable as companies are working on what key initiatives they will be focusing their spend on in the upcoming year.

Upcoming 100
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Google Manual Penalty: After Penalty is Removed, You Must Regain Trust

Bill Hartzer

'If your website has been manually penalized by Google and you get that manual penalty revoked after you file a Google reconsideration request , it will take some time for Google to trust your website again. Your website might start to receive traffic again via the organic search results, but that traffic will NOT suddenly come back. Once a Google manual penalty is revoked, your website needs to regain trust.

Google 116
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Link Building, Guest Blogging Go Hand In Hand

Small Business Mavericks

'Much has been said about link building and guest blogging. What many new content marketers don’t understand is that the two go hand in hand. Guest blogging can be a useful form of link building as long as you focus on quality and not just on acquiring links. The links you get from guest blogging are usually in your author bio, which is published at the bottom of your articles when you get them published.

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How To Run The Best Day Possible

Twist Image

'How much of your business day is spent focused on the things that really matter? Almost a decade ago, I came across the thinking of Dan Sullivan (also known as The Strategic Coach ). Those who know the infamous Strategic Coach Program speak about it with a reverence unlike any other type of mastermind-like initiative that I have come across. I have friends (who are successful beyond most of our wildest imaginations) that attribute their success directly to their involvement in Sullivan''s progr

How To 108
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Don’t Focus on the Upcoming Year’s Predictions

Justin Levy

It’s that time of the year when predictions begin dominating the content that is being shared. I predict you are about to read some predictions. — Jeremiah Owyang (@jowyang) November 30, 2013. While the onslaught of prediction posts becomes tiresome, predictions are valuable as companies are working on what key initiatives they will be focusing their spend on in the upcoming year.

Upcoming 100