Sherrilynne Starkie
NOVEMBER 20, 2012
Social media consultants beware! Facebook and other social networks can affect your brain! This infographic is compiled by Best Master’s in Psychology. Related posts: Psychology of social networking. Are professional communicators normal? Infographic: Twitter facts. Click here to start to receive my newsletter. PLEASE LIKE MY FACEBOOK PAGE. Related articles.
SocMed Sean
NOVEMBER 21, 2012
Ever had this happen to you? You check your email and notice that you’re receiving all kinds of strange messages from your friends on Facebook? The first thought is “oh no…my Facebook account has been hacked!” But often, the reality is even more simple than that. It wasn’t some nefarious hacker from a faraway place who hacked your account…it was you.
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Mindjumpers
NOVEMBER 22, 2012
Every week, we blog about how to optimize your brand’s social media presence, which tools to use and what the newest updates on the major social networks mean to your brand’s way of engaging with your target group. But what about the people responsible for incorporating EdgeRank’s newest changes on content, tweeting the best answers to your users or creating the sought after engagement within the right target group?
Waxing UnLyrical
NOVEMBER 20, 2012
After surpassing 1 billion users this past month, Facebook has become an institution that appears to have some staying power. But there is a lingering issue that threatens Facebook’s dominance even more than advertising revenue and stockholder discontent. When Kathy Savitt was named CMO of Yahoo, a lot was written about her obsession with Generation Z (the generation born post 1990 or so).
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Buzz Marketing for Technology
NOVEMBER 21, 2012
Posted in Buying Cycle Conversion Conversion Optimization Customer Customer Experience Personalization Strategy. Business and consumer brands have traditionally approached marketing from two totally different vantage points. And it’s obvious why: buying cycles are longer, buyer mentalities are different, and products typically require more investigation before a purchase.
Techipedia: Tamar Weinberg
NOVEMBER 21, 2012
This is a guest post by Manish Pandey. If you’re dreaming of a career in SEO, I have two words of advice for you: Be. Adaptable. Seriously, if you don’t have the ability to change course on a dime, the SEO world is going to make your life miserable. That’s because Google changes its algorithm, on average, once a day. According to Matt Cutts, sometimes changes happen even more frequently than that!
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Waxing UnLyrical
NOVEMBER 21, 2012
Erin Feldman is a writing coach at Write Right. Her background is in marketing communications and creative writing. When she isn’t busy helping people tell their stories, she spends her time writing poetry, drawing, reading, and running. You just read Toon Time: There’s No Place Like Home , originally posted on Waxing UnLyrical , published by Shonali Burke.
Socialized
NOVEMBER 20, 2012
As a communicator, your job is to get people to listen to, comprehend, validate and repeat your company's story. In order to rise above the noise and be heard, you need a pitch that helps people understand how your company, and its products and services, relate to them on a personal.
The Realtime Report
NOVEMBER 19, 2012
Twitter’s been making all kinds of announcements about enhancements to Twitter mobile. “Now with a new and improved Discover !” “Now with Twitter Cards , so you can see the story from an official news organization right in your Twitter stream!” But none of these announcements bring back the one feature that I really miss, and which should be a core part of the Twitter experience: realtime search.
Mindjumpers
NOVEMBER 20, 2012
The following post is a follow-up on the ongoing discussion about the recent changes in Edgerank algorithm affecting Facebook reach and engagement. We find the subject to be of great importance to brands, which is why we keep you up-to-date and share the most relevant news on the matter. This week, Group M Next shared a report called “Gaining an Edge: The Brand Impact of Facebook’s EdgeRank Algorithm Change” where Group M Next Predictive Insights team, together with the GroupM–owned social medi
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Waxing UnLyrical
NOVEMBER 18, 2012
The apology. I haven’t been here much lately. And I’m sorry. I truly am. To back up… you know I started a new job a while back, etc. etc. And you have been really patient with me as I’ve been figuring out my new life. Because sometimes that takes… well, time. Right? And that’s meant I’ve had less time to devote to anything unrelated to work.
Small Business Mavericks
NOVEMBER 23, 2012
Google+ Hangouts is more than just a promotional tool, but it is a great tool to use for any business, partly because it’s free. But you have to have a Google+ account to take advantage of it. So, once you do have a Google+ account, what can you do with hangouts? Here are just a few of the powerful ways you can use Google+ Hangouts: To introduce new products or services.
The Realtime Report
NOVEMBER 20, 2012
Last week the Gap announced a social media promotion for the holidays: the brand’s Facebook fans can send their own photos as real, printed postcards to their Facebook friends – for free. The Gap is the first brand to use startup Sincerely’s new “brand-centric service” Postagram Direct, which launched last week. The Gap’s Facebook fans can each send up to two free postcards, which are delivered with a pop-out square photo and the user’s message.
Mindjumpers
NOVEMBER 21, 2012
The following post is part of the Mindjumpers Network series and written by Brand Care Manager, Marlene Friis. Mindjumpers Network is a global platform of local country Community Managers, enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value.
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Kikolani
NOVEMBER 21, 2012
What’s the best part about Black Friday and Cyber Monday online? Not only are some of the things on your digital wishlist on sale, but you can start shopping in the privacy of your own home without waiting in long lines worried about whether the doorbuster you came for will still be in stock and without feeling guilty about the poor employees who had to interrupt their Thanksgiving to get the stores ready.
Idaconcpts
NOVEMBER 19, 2012
Why bother to get a dedicated app to print from your iPhone when AirPrint is already included in the iOS? Because all printer types are not supported by the AirPrint feature, and even if yours is, sometimes all of the ducks refuse to line up in that proverbial row. If you have an AirPrint enabled printer and the printer is connected to the computer through what is known as Bluetooth, the technology that allows for wireless connection of many different types of devices, your request won’t print.
The Realtime Report
NOVEMBER 21, 2012
Better Homes and Gardens, Allrecipes.com and Campbell’s Soups have all turned to Pinterest for their “Best Thanksgiving Ever” promotion. Meredith – the company behind Better Homes and Gardens and Allrecipes.com – created the reader-driven Pinterest sweepstakes to “interact with readers, support partners and boost traffic and engagement metrics,” reports Folio , along with advertising partner Campbell’s Soups.
Convince & Convert
NOVEMBER 21, 2012
Social Media Controversies Addressed, Fresh Each Week. One of my favorite new projects is The Baer Facts , a short weekly video I’m producing with my friends at ExactTarget (a long-time client and provider of amazing interactive marketing software). My pal Kyle Lacy heads up content marketing for the company, and he and I are doing a short video rant that each week targets a social media or content controversy or misunderstanding.
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Kikolani
NOVEMBER 19, 2012
This is a guest post by Elizabeth McGee. The best bloggers on the web do 6 things very well. They start by keeping their focus on their reader and engaging the reader. These things are actually fairly easy once you understand what it is that appeals to your reader. Secondly, write great content. This is what will set you apart from all the other, let’s say, ordinary bloggers.
Idaconcpts
NOVEMBER 21, 2012
Did you know that the first brand on Twitter was a retailer? My favorite denim company, @ earnestsewn (which I wear everyday), was the first commercial account on Twitter. I created it and emailed them. — Jack Dorsey (@jack) May 28, 2011. Yes, the first Twitter brand account was created by one of Twitter’s founders back in May 2011. Forward to December 2012 and now there are now there are several thousands brands on Twitter joining @earnestswen.
Small Business Mavericks
NOVEMBER 20, 2012
Pinterest has announced that businesses are welcome. Being one of the fastest growing social networks for the past year, a lot of people flocked to Pinterest to set up an account. And a lot of those users have been businesses. Now there’s good news. You are no longer “just tolerated;” you are welcome. If you don’t have a business presence at Pinterest currently and you are ready to add a visual branding element to your social networking, you can set up a business brand pa
Convince & Convert
NOVEMBER 20, 2012
Twitter is the new channel all brands should be using to provide customer support. It allows you to provide near real-time support on a social platform, making your services more accessible and allowing other consumers to see that you are a customer-centric brand. However, it is important to monitor your performance for this channel in terms of response time and satisfaction rate, just as you would for traditional channels such as call centers.
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Kikolani
NOVEMBER 23, 2012
This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Black Friday & Cyber Monday Promotions. Here are this year’s best Black Friday and Cyber Monday promotions in education, themes, plugins, and services. Courses. FBInfluence – Amy Porterfield, author of Facebook Marketing All-in-One for Dummies, is officially relaunching the Facebook Influence program at noon EST on
Idaconcpts
NOVEMBER 21, 2012
When you start looking, you may well be surprised to find that getting hold of a really cheap laptop is actually pretty easy. They’ve come down considerably in price since tablets have entered the market, and refurbished ones are better value still. These are used or previously broken laptops which have been professionally restored to a good standard.
Small Business Mavericks
NOVEMBER 19, 2012
On Friday, I talked about Google’s heightened attention to quality content and how that relates to guest blogging. Since writing that post on Friday, I’ve received about 25 requests in my e-mail to allow guest blog posts on this blog. That’s up significantly from the rate of those requests prior to Google’s announcement a couple weeks ago.
Convince & Convert
NOVEMBER 22, 2012
What a year it’s been. So much to be thankful for, on every level. For my American visitors, Happy Thanksgiving! And to all, sincere appreciation for the gift you continue to give me on a regular basis, the gift of your attention. I know your time is in short supply, and that you choose to spend some of it with me is gratifying and still sort of amazes me after all these years of writing this blog.
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Kikolani
NOVEMBER 21, 2012
This is a guest post by Jeet Banerjee. Which search engine do you use for finding information, products, or services? For most of us, that answer is Google. Google has been the top search engine for the last few years and has essentially dominated the world of search. While most of us have believed that Google is the best search engine, Microsoft’s search engine Bing has something to say about it.
Twist Image
NOVEMBER 23, 2012
It used to be a whole lot simpler. I don't know about you, but I used to come from work and charge my smartphone at the small table near my front entrance. It was a parlour trick. It was a way for me to not think about my mobile device from the time I walked into the house until I had to leave again. It worked well for a couple of a years. and then something happened.
Small Business Mavericks
NOVEMBER 21, 2012
Two days of the year are traditionally the biggest shopping days for retailers, online and off line. Black Friday, the day after Thanksgiving, is the biggest day for brick-and-mortar stores. It always has been. It’s the day when retailers open their doors early to allow shoppers inside to do their Christmas shopping. And it results in a huge day of shopping all across the land.
Convince & Convert
NOVEMBER 18, 2012
Managing a Facebook page is a major part of many companies’ marketing and communication programs, but the data we use to measure the effectiveness of those efforts is sorely lacking. Facebook consistently changes what’s measured and how, adding complexity and incongruence to an already squirrely data scenario. For example, People Talking About This is the mathematical coin of the realm these days, but is a steaming gumbo of aggregated data that rolls together 13 different behaviors.
Absolute PA
NOVEMBER 23, 2012
If you want to share a live link from a website on Twitter or add one in your bio there’s one BIG problem. Usually they’re too long – taking up most if not all of your character limit. Take the link of this blog post as an example: [link]. That link has 39 characters (yep, I counted them) – that leaves just 101 characters for anything else I want to write in my tweet.
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