How to Prove Social ROI to Your Boss (Who Doesn’t Really Get Social)
agora pulse
MAY 29, 2018
You’re managing the social media networks for your organization and in your opinion, it’s going great. You’re connecting with influencers , gathering fans, and getting lots of messages. Perfect, right? Actually, no. Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss.
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