Sat.May 26, 2018 - Fri.Jun 01, 2018

article thumbnail

How to Prove Social ROI to Your Boss (Who Doesn’t Really Get Social)

agora pulse

You’re managing the social media networks for your organization and in your opinion, it’s going great. You’re connecting with influencers , gathering fans, and getting lots of messages. Perfect, right? Actually, no. Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss.

ROI 108
article thumbnail

Which Social Platform Is Right for Your Next Video Campaign?

Convince & Convert

Are you thinking about marketing with video in social media, but not sure which platform will get you the best results? Well, you’re on the right track and asking the right questions. Customers LOVE video: 85 percent of Americans watch videos online. [ comScore ]. 45 percent of people watch more than one hour of Facebook or YouTube videos per week. [ Wordstream ]. 92 percent of mobile video viewers share videos with others. [ Invodo ].

Platform 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Survey: Canadians are OK with sharing personal data

Sherrilynne Starkie

More than three-quarters (76 per cent) of Canadians, are pragmatic or unconcerned about sharing their personal data. This view is even more prevalent among Canadians millennials, at 86 per cent, according to a survey from the Canadian Marketing Association (CMA). . The study, “Data Privacy – What the Canadian Consumer Really Thinks”, shows that people’s comfort with data-sharing is increasing.

Survey 249
article thumbnail

Effectively Recruiting Top Performing Employees through Social Media

SocMed Sean

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. In his endeavors, Eric works to fit each problem with the correct solution through the use of technology, as well as innovation.

article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

How do Facebook Chatbots Link with Offline Marketing?

The Social Media Hat

Chatbots offer instant engagement, offering key pieces of information to common questions and in a human-like way, and offline marketing can drive consumers to those bots.

Marketing 164
article thumbnail

Social Media 2018 Keynote Presentation: Power of Intent and Perspective in a Digital World of Change

Pam Moore

Just when you thought you had your social media and digital marketing strategy and plan together, 2018 hit many marketers like a load of bricks with fast, unexpected changes. From the Facebook news feed algorithm changes, new features announced on all of the top social networks, to the consumer and buyer digital behavior changing faster than most businesses can keep up – businesses are learning fast that both the traditional marketing methods as well as the new media channels are changing

More Trending

article thumbnail

[SOLVED] WordPress Gives A HTTP Error When Uploading Images To The Media Gallery

SocMed Sean

If you’ve been around my blog for long, you know I am a bit of a WordPress fanboy. It’s my favorite CMS and blogging platform, primarily because of the fact that the community of developers who make themes and plugins for WordPress are amazing. I’ve been working with WordPress for more than 10 years now, and it never ceases to amaze me what amazing solutions have been developed in the form of plugins.

WordPress 182
article thumbnail

3 Tools to Help Manage Your YouTube Channel, and Maximize Your Opportunities

Social Media Today

As your YouTube channel grows, managing the ins and outs also becomes more of a chore. Ensure you're maximizing your potential opportunities with these tools.

YouTube 140
article thumbnail

5 Ways to Enhance PR Efforts By Using Content Marketing

Meltwater

Content marketing became the rage a few years ago. It started out as more of a buzzword than an actual practice.In the beginning, people struggled to define it. Now, we… Read More >>>.

Content 149
article thumbnail

Top Five: Social Networks Take Action on Politics

Sherrilynne Starkie

REPORT. Sherrilynne Starkie. Owner. 5. items . 1. followers . 0. votes . 0. views. Top Five: Social Networks Take Action on Politics. Listly by Sherrilynne Starkie. This week's top five social media must-know news features Facebook & Twitter's new rules for political content, Google's action on scammers, new features from Snapchat & LinkedIn.

article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

7 Content Marketing Trends B2B Brands Need to Know in 2018

The Social Media Hat

In this post, we’ll look at seven of the latest and most effective content marketing trends B2B brands need to know this year.

B2B 166
article thumbnail

8 Things People Don't Tell You About Social Media Marketing

Social Media Today

There's a lot of misconceptions about social media marketing, and social media marketers. Contributor Dhariana Lozano explains the real truth.

article thumbnail

Personal Branding 101: Power Up Your Business with the Authentic YOU FACTOR

Pam Moore

Do you need a personal brand as a working professional or business owner? Or is a personal brand only for narcissistic “online gurus” who yearn to be rich and super famous? News Flash: You have a brand regardless if you plan it or not. Your brand is made of perceptions, not just your fancy words and colors you over paid your creative agency or consultant to create for you.

article thumbnail

Graphics and images in a snap

Sherrilynne Starkie

Recognized each year on May 30 is National Water a Flower Day. It’s an opportunity to care for the gardens of those who may be homebound or in the hospital. The time to visit a friend who may need some cheering up by bringing them some freshly watered flowers. Do you have a national day to celebrate? I made this visual in about one minute with an easy-to-use tool called Snappa.

article thumbnail

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

article thumbnail

Digital Marketing is a Necessity

Social Media Marketing

Digital media is inescapable nowadays and online users have access to information whenever, anyplace. Be it for shopping, news, entertainment or social interaction, buyers are currently exposed to an endless range of information; and so, businesses must amp up their digital marketing campaigns to hold client attention. Brands nowadays are required to manage customer relationships across various digital channels.

Marketing 121
article thumbnail

How to Manage Social Media Without it Taking Up All Your Time

Social Media Today

Social media is essential to a successful web presence - but it can also be a huge time suck. Use these tips to reap the rewards without losing your mind.

article thumbnail

The 5 Best Tourism Social Media Accounts

Meltwater

It's hard to deny that social media has had a dramatic impact on the way we experience the world around us. But there are very few industries where social media… Read More >>>.

Tourism 109
article thumbnail

How to Prove Social ROI to Your Boss (Who Doesn’t Really Get Social)

agora pulse

You’re managing the social media networks for your organization and in your opinion, it’s going great. You’re connecting with influencers , gathering fans, and getting lots of messages. Perfect, right? Actually, no. Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss.

ROI 108
article thumbnail

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

article thumbnail

Why Businesses Should Hire an SEO Company?

Social Media Marketing

SEO stands for Search Engine Optimization and includes the digital marketing tactics which can result in the higher ranking of the website on the search engine result page of a certain type of search engine. If we look at the digital marketing and SEO, both the concepts are inseparable. All the businesses in today’s time need both the digital marketing and SEO campaigning to increase their business growth and make their business profitable and successful.

SEO 109
article thumbnail

Pinterest is Growing Faster than Twitter and Snapchat, and Offers Significant Opportunities

Social Media Today

New data shows that Pinterest is closing in on 250 million active users, which should pique the interest of digital marketers.

Twitter 166
article thumbnail

6 Ways You Can Make Your Social Media More Like Wendy’s

Unmetric

Unless you live under some rock, you already know that Wendy’s has been roasting people and even other brands like there’s no tomorrow. From releasing a hip-hop mixtape and flirting with MoonPie to relentlessly roasting McDonald’s, Wendy’s is doing it again this year. There seems to be no limit to their sass, as they continue winning on social media.

article thumbnail

Drink When Thirsty

Ari Herzog

The earliest fossil evidence for anatomically modern Homo sapiens dates back 300,000 years. Do you think your ancestors cared about eating, drinking, and sleeping schedules? Or, is it more likely they ate when hungry, drank when thirsty, and slept when tired? Your ancestors might agree on the benefits of drinking water , but they’d also agree about the lack of scientific evidence to drink an arbitrary number of glasses of water every day.

98
article thumbnail

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

article thumbnail

April Showers Bring May Social Updates

Ignite Social Media

Controversy around Facebook’s privacy data consumed the news in April but in May, new features and announcements brought less cloudy news and more updates to look out for. Like: Facebook’s new rating system. Social Media Today reported that Facebook will be testing a new rating system for brand pages. The new 10-star scoring method will factor in several different sources to come up with the final star rating including direct reviews to the page, message sentiment, recommendations from other peo

article thumbnail

4 Top Small Business Dashboards That Will Help You Succeed

Social Media Today

A business management dashboard can boost your company efficiency, and highlight new opportunities. Here are some tools to consider.

article thumbnail

6 B2B Marketing Lessons Facebook Taught Us

Oktopost

There’s no doubt that Facebook is a force to be reckoned with. A meteoric growth, combined with a successful acquisition strategy, made it a social powerhouse, with 2.2 billion monthly active users. But lately, it hasn’t been smooth sailing for the social giant, which faced growing privacy and misuse concerns. The tactics Facebook has used […].

B2B 96
article thumbnail

These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. Facebook is removing metrics they consider “redundant, outdated, not actionable, or infrequently used.” What are these metrics and are you going to miss them? I’ve talked with many business owners and marketing managers, and a large percentage rarely look past high-level metrics.

Metrics 87
article thumbnail

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

article thumbnail

Is Buying on Facebook More Expensive? And is it Worth it?

Ignite Social Media

Facebook CEO Mark Zuckerberg announced in January the platform would be revamping the news feed to prioritize content from friends over content from brands, businesses and publishers. Recent updates to the news feed algorithm has increased ad cost, according to Recode. The algorithm change means fewer ads being severed to users, leading to fewer impressions at higher prices.

Buy 94
article thumbnail

5 Reasons Why You Should Consider Podcasting Within Your Digital Marketing Strategy

Social Media Today

A growing number of people are listening to podcasts, which could provide new opportunities to build your professional profile, and expand your brand messaging.

Strategy 121
article thumbnail

[Product Update] Our new developments!

Audiense

It’s time for another product update! We are here to let you know about all the new features and developments that have been going on behind the scenes at Audiense over the past few weeks off the back of all your valuable feedback! Keep reading to discover all the improvements we have made with you in mind. Make your marketing decisions easier and your campaigns more effective with… 1) The ability to create audiences based on conversations.

article thumbnail

These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. Facebook is removing metrics they consider “redundant, outdated, not actionable, or infrequently used.” What are these metrics and are you going to miss them? I’ve talked with many business owners and marketing managers, and a large percentage rarely look past high-level metrics.

Metrics 87
article thumbnail

Eight Common “Flow Breakers” Leaders Face and How to Defuse Them

The Realtime Report

Eight Common “Flow Breakers” Leaders Face and How to Defuse Them. Constant disruptions at work prevent managers from achieving flow, the state of concentration that allows them to do their best work. The authors of Mind Tools for Managers highlight the most common flow breakers at work and offer tips for eliminating them. Sometimes it seems like the workplace is designed to keep you doing anything besides, well…working.

How To 79