Later
MARCH 6, 2019
Have you spotted Instagram comments from huge brands or celebrities popping up in your feed as you scroll through the latest posts? . It used to be that brands wanted to receive Instagram comments from followers to grow their account. But now, thanks to a new algorithm and a culture change, b rands, celebrities, and influencers are cleverly (and successfully!
Oktopost
MARCH 5, 2019
Staying relative has always been a challenge for marketers. As news cycles become shorter and shorter staying relative becomes harder and harder. Attention spans decrease and the public becomes desensitized to marketing messages. This means marketers need to to up their game. It’s not enough to be fast OR be sophisticated or clever. Now, you need to do both.
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Sherrilynne Starkie
MARCH 6, 2019
News of the launch of Mastercard’s new sonic brand reminded me of my Strive PR days in the Isle of Man. We helped a technology company develop and launch a ‘sonic logo’. It was so long ago that my memory fails me in recalling the client. But, I do remember that it took up a fair amount of the overall budget! Of course, using audio in branding is nothing new.
Social Media Today
MARCH 4, 2019
Your content goes further faster when you increase its reach with smart content sharing tactics. This post presents a range of tips to increase your content's reach with free promotional tactics.
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Ignite Social Media
MARCH 7, 2019
Are you wondering how you can get your content to break through the clutter? I bet you’re also wondering how you can get customers to respond and buy your product or service. Well, buckle up, I have 5 tips to help make your social content more effective. Listen to Your Customers. What are they saying about you? Review your comments & explore your hashtags.
Webbiquity SMM
MARCH 7, 2019
Guest post by Rosemary McKee. Social networks have become the primary means of keeping friends, family members, and business contacts up to date on what’s happening in our lives. 77% of all Americans have at least one social media profile. User numbers are steadily rising year-on-year across all platforms, and this upward trend shows no sign of stopping: a staggering 67% of online adults now have a Facebook account.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Social Media Today
MARCH 6, 2019
Twitter has added the first of a new set of analytics features to its Media Studio tool, which will show users when their audience is most active on the platform.
agora pulse
MARCH 6, 2019
Showing ads to people who have already engaged with your business on Facebook will deliver better results than showing ads to complete strangers. By creating video custom audiences, you can target Facebook ads at your video viewers. In this article, you’ll learn how to create different video custom audiences and the campaign type that you need to use to best target those audiences.
Ignite Social Media
MARCH 8, 2019
People scroll through feeds the height of the Statue of Liberty and are bombarded with thousands of marketing messages a day. That’s a lot of content! With this much noise in the social space, marketers have almost no time to capture the attention of their audiences, so it’s important to meet people where they are in their busy feeds. One way to do that is with mobile-first video.
Janet Fouts
MARCH 8, 2019
In today’s busy world we can get caught up in the frenzy to do, do, do! Our responsibilities to family, friends, work, and community can be overwhelming. It seems there is no time for self-care, for personal growth. Day to day responsibilities fill our calendar with tasks, but of course, that’s not our whole day is it? There are all the little things which set our schedules off.
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A beginner's guide to social media automation tools and getting automation right.
Social Media Today
MARCH 7, 2019
The latest Edison Research 'Infinite Dial' report shows that Facebook usage is in decline, with 15 million fewer users than in 2017.
Socialmedia.biz
MARCH 8, 2019
With more than 800 million monthly active users, Instagram has been the home of the most popular, engaging and shareable visual content on the internet. An estimated 70% of businesses in the United States use the platform to create awareness about their brand, which has proven to be highly successful, considering that 30% of customers end up purchasing products/services that they come across on Instagram.
Ignite Social Media
MARCH 7, 2019
Facebook will soon allow users to see more information in the “Why Am I Seeing This Ad?” dropdown on any ad they are served. The update includes showing users whether they are part of a custom audience, and if so, who uploaded their data to Facebook to create the custom audience. It also shows which pieces of their personal information were used to target them (e.g., name, email address, phone number, etc.).
Pam Moore
MARCH 5, 2019
Digital marketers are scrambling in 2019 to find their place above the noise. Getting lost in the crowded, noisy digital and social world of today is happening to even the most seasoned marketers if they don't accept the new reality. The same strategies, tactics and approaches that worked the past 5 years are not necessarily working the same today. The one guarantee you have in the digital landscape today is change.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Social Media Today
MARCH 6, 2019
Instagram is working on some new options which would enable you to sort your follower and following lists, and search through your likes.
Forbes Social Media
MARCH 7, 2019
Our great leap into the world of data has come with a giant leap of faith that the core tenets of statistics no longer apply when one works with sufficiently large datasets. As Twitter demonstrates, this assumption could not be further from the truth.
agora pulse
MARCH 7, 2019
How do you use hashtags in your marketing right now? Do you see a measurable impact from them? Many social media managers and marketers often just find the most popular hashtags and use them—but don’t know whether that’s a good idea. To answer those questions, we need to look at the finer points of using hashtags and how to measure their impact.
Amy Porterfield
MARCH 7, 2019
I’m often asked if the strategies used for online marketing can be translated to the local business. Maybe you have a hair salon, a dance studio, a wine shop, a real estate agency, a pet grooming business… The question is, how can we take the information I talk about list building, lead magnets, funnels, social […]. The post #253: How to Grow Your Local Business with Online Marketing Strategies with Stacy Tuschl appeared first on Amy Porterfield | Online Marketing Expert.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Social Media Today
MARCH 6, 2019
Over the years, Google has added in a range of tricks and tools to help users get more out of its search functions - check out this list.
Forbes Social Media
MARCH 6, 2019
Google's Threat Analysis Group has confirmed that the popular Chrome browser is under attack by a zero-day exploit that could allow hackers to gain access to the user's computer, run remote code and install malware without the user knowing. Here's how to fix it.
Sprout Social
MARCH 8, 2019
If you haven’t noticed by now, social listening is kind of a big deal for brands today. Why? Because we’re capable of learning more than ever by tracking our customers’ social behavior. What products are people digging? What’s got your industry buzzing? Through social listening, you can answer these questions and so much more in an instant. But while the importance of monitoring your mentions and conversations is a no-brainer, many brands are actually missing out on some crucial interactions bec
The Realtime Report
MARCH 8, 2019
What to Consider Before Starting A New Business. Getting into business and entrepreneurship is a huge call where only the strong survive. It is normally not meant for the light-hearted but strictly for the daredevils. Some entrepreneurs tend to succeed, and others tend to struggle with their businesses, and the big question is, why is this case? It is important to take diligent steps before investing in business at least to mitigate the obvious risks.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Social Media Today
MARCH 7, 2019
Facebook CEO Mark Zuckerberg has outlined the company's new focus on privacy tools in alignment with the shift towards messaging.
Forbes Social Media
MARCH 7, 2019
A lot of entrepreneurs get hung up on the thought of selling. They say it feels slimy, they are intimidated and therefore selling ends up on the back burner and the whole business suffers. One way to circumvent this is to have your customers sell for you.
Ignite Social Media
MARCH 5, 2019
RALEIGH, NC, March 5, 2019 — Ignite Social Media, the original social media agency®, announced that they will be offering FREE social media consulting sessions for brand marketers each Friday throughout the month of March. These sessions will be 30-minute calls for brands to ask questions around the topics of: social ad buying, content creation, community management and social analytics. “We understand it’s impossible to be an expert in all the areas social requires – wh
Sprout Social
MARCH 4, 2019
In the history of inventions, the rivalry between Nikola Tesla and Thomas Edison is one of the most famous. Their competition in the field of electricity is sometimes referred to as the “war of currents.” Live Science describes Tesla as having the ability to “accurately visualize intricate 3D objects” and “really work out his inventions in his imagination.
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Discover just how easy it is to boost SEO with social media.
Social Media Today
MARCH 4, 2019
Your headlines will play a key role in your content performance - check out this new report on the most effective headlines formats.
Forbes Social Media
MARCH 7, 2019
The public narrative has been that social media embodied "big data," holding some of the largest datasets in the world on their servers offering unprecedented views into the heart of human society. In reality, it seems social media is far smaller and more limited than we ever realized.
Buffer Social
MARCH 4, 2019
Retargeting, also known as remarketing, is a powerful form of digital advertising in which audiences (potential customers) are targeted with specific ads based on their behavior online. In other words, retargeting campaigns turn internet “ window shoppers ” into real paying customers for your business. While we as marketers would love to live in a world in which a majority of online visitors became customers, the truth is the buying process is extremely complicated.
Cortex
MARCH 8, 2019
Data has become a priority for all types of businesses. Thanks to Artificial Intelligence (AI), companies are now able to capture and analyze their customers on a daily basis. Customer data is a focus area and customer’s behavior can also be captured and analyze by companies.
Social Media Today
MARCH 4, 2019
Google is adding a new option to Google My Business listings which will enable brands to showcase offers within search results.
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