Waxing UnLyrical
MAY 10, 2017
Guest Post by Jen Zingsheim Phillips. The April #measurePR chat fell the Thursday before Tax Day, so Shonali invited some of PR’s best financial communications pros with measurement advice for everyone—from those just starting out to seasoned pros. Serena Ehrlich , Keosha Burns , Erica Hurtt , Elise Perkins , and Howard Williams all joined the panel.
SocMed Sean
MAY 8, 2017
I’m a big fan of infographics…when they are done properly. A great infographic can easily convey a lot of information in a short, easy-to-digest manner, while also entertaining the reader in some way. Whether it’s sharing a hectic day in the life of a social media manager or simply relating the role of a social network in terms of coffee , I love to share infographics that both educate and entertain.
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Buzz Marketing for Technology
MAY 11, 2017
In much of industry, the idea of “Digital Transformation” has taken root. At the core of this process is the need to replace antiquated and “slow” processes, products, and service offerings with agile, automated, and “smart” processes, products, and service offerings. In addition, digital transformation is about the inclusion of all potentially interested parties (employees, partners, customers, influencers) in the creation and execution of new lines of business and innovation.
Rebekah Radice
MAY 9, 2017
Blogging is one of the best ways to grow your business online. But there’s no doubt about it. Managing a blog can be hard work. Between the setup, design, and content creation… maintaining your blog can feel like a full time job. Not to mention the optimization and promotion that comes once you hit publish. Yikes! Sounds overwhelming, right?
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Waxing UnLyrical
MAY 7, 2017
I’ve believed this for a while, and it was reinforced to me just the other day: How our future unfolds is determined in large part by whether or not we buy into our own myths. We live in a lovely, 1930s-era Cape Cod. I love old houses; their quirks, their history, their brickwork…but not their plumbing. Thanks to said plumbing, we’ve had more than the usual number of “toilet emergencies” over the last few months.
Pam Moore
MAY 9, 2017
Combining the right balance of paid media, earned media and owned media can take your business from zero to turbo pretty fast when combined with a solid content marketing and social marketing program. All three forms of media are important for your business. Understanding the differences, benefits and how they can work together is key to success in achieving your goals and a positive return on your investment.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
The Social Media Hat
MAY 8, 2017
How would you like to be more efficient in your Facebook activity, yet reach and convert far more prospective fans and customers? You need this survival kit.
Meltwater
MAY 10, 2017
Marketing campaigns inspire stretch goals. Whether the primary focus is increasing awareness, generating leads, engagement,… Read More.
Pam Moore
MAY 12, 2017
Marketers have no guarantee their content will be seen on any medium, platform or social network. Creating mass amounts of content is not a sound strategy to get your content read, watched, or listened to. There are still quite a few lazy marketers pushing out mass quantities of junk content trying to grab that sacred top of news feed position. These spammy tactics no longer work like they use to.
Jon Loomer
MAY 11, 2017
Join Jon and his family as they raise money for the Lemon Climb , an event run by Alex’s Lemonade Stand Foundation, raising money to battle childhood cancer. THANK YOU! The memories won’t fade with time… I sat in a nondescript cubicle doing nondescript things on a nondescript morning at work. A phone call from my wife, Lisa, shook my life from “normal.” First, silence.
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A beginner's guide to social media automation tools and getting automation right.
agora pulse
MAY 10, 2017
The following guest post is written by Rishabh Dev of Mapplinks. Inspiration is everywhere. All that is needed is observation. For marketers, especially, this inspiration can come from the most unsuspecting corners, like the Samurai. The Samurai principles of life, the Bushido, have always intrigued people all over the world. This unwritten code, passed from generation to generation, has inspired pop culture, books, poems, and movies in the modern world.
Meltwater
MAY 6, 2017
Online content adds a dimension to your brand – and ultimately your reputation – because… Read More.
Convince & Convert
MAY 10, 2017
The social channels we use are less important now than ever before. Today, it’s all about how you tell your story. Takeaways. Carefully choosing your social channels no longer has the impact it once had on your marketing success. Many of the new feature roll-outs on top social platforms have focused on storytelling. Forget about reaching your daily quota of posts, and focus more on the stories you share.
Ignite Social Media
MAY 9, 2017
Established marketing platforms like TV, print, email, and digital have a standard way of measuring success. In many cases, these platforms have dedicated companies to measure performance like Nielsen for TV and BPA Worldwide for print. Social; however, is an entirely different story, and you’re probably measuring content performance incorrectly. In this post, we’ll look at some of the crucial issues with content analysis on social and talk about best practices for making sure your content is do
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
agora pulse
MAY 9, 2017
Twitter has retweets, Facebook has shares, but what does Instagram have for sharing great content? To share is to repost on Instagram. However, to repost (or “regram) on Instagram is not as easy as on other platforms, and there are several etiquette rules that you should follow to preserve your brand presence. It’s always a good idea to understand the process, even if you use cutting edge tools to bypass much of the inconveniences.
Jon Loomer
MAY 11, 2017
Join Jon and his family as they raise money for the Lemon Climb , an event run by Alex’s Lemonade Stand Foundation, raising money to battle childhood cancer. THANK YOU! The memories won’t fade with time… I sat in a nondescript cubicle doing nondescript things on a nondescript morning at work. A phone call from my wife, Lisa, shook my life from “normal.” First, silence.
Devumi
MAY 12, 2017
Just like any other professional, dentists are always on the lookout for tools that can help them provide better services for their patients. Social media can be one of these tools. It’s not just about promoting their services. There is more to social media for dentists than that. It all comes down to using social […]. The post Social Media for Dentists: How to Get Clients using Social Media appeared first on Devumi.
Ignite Social Media
MAY 11, 2017
One of the key advantages social media has over other marketing channels is the ability to get feedback from consumers in real-time. For more traditional marketing channels, like television, print, etc., it can take weeks or months gather insights from a campaign and then even longer to implement. With social media, both quantitative and qualitative data can be gleaned from your audience and reported to other disciplines to inform overall marketing strategy.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Meltwater
MAY 12, 2017
Most people who run a business or part of a large company struggle when it… Read More.
Sprout Social
MAY 9, 2017
It’s just another normal day at the office as a social media manager. You start replying to Tweets, scheduling a few Facebook posts and put up a couple pictures of last night’s company dinner on Instagram. Then one of your executives comes to you and says “I need you to pull a report of our Instagram progress for the past three months.” You say sure, no problem.
Devumi
MAY 9, 2017
If you are a budding musician, heading online to promote music is definitely a must. The Internet offers plenty of opportunities for indie artists like you to be heard. To get the most out of these opportunities you will need to harness it the right way. Read on to learn how to effectively make use […]. The post How to Promote Music Online, and Become Famous appeared first on Devumi.
Ignite Social Media
MAY 8, 2017
A new study shows just how much negative reviews matter, Twitter invests big on video, Facebook tests new features, and our sister company wins a Shorty Award for Small Agency of the Year all in this week’s edition of Social You Should Know. WHY NEGATIVE REVIEWS MATTER AND WHAT BRANDS SHOULD DO. A new study found that 88% of consumers would avoid a company based on poor social media reviews, and 73.2% of these consumers would leave a negative review to “save other consumers from a similar experi
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Meltwater
MAY 9, 2017
With an ever-growing emphasis placed on connecting marketing actions to outcomes, measurement matters more than… Read More.
Razor Social
MAY 11, 2017
If you’re looking for an effective way to streamline the content curation process, then this one is for you! Whether you are a content marketer or a social media marketer, you know how much time and effort it takes to find, curate, and share valuable content. It’s hard work but it needs to get done because the returns are significant – more followers, more engagement, increased authority, etc.
Sprout Social
MAY 8, 2017
Only 9% of people who make New Year’s resolutions feel like they succeeded. The most common reason resolutions fail is because they’re too broad to feel attainable. Social media goals operate in the same way. Aim too high in too short a time frame and you’re setting yourself up for failure. Social media marketing spending in the US is expected to more than double from $7.52 billion in 2014 to $17.34 billion in 2019.
The Realtime Report
MAY 12, 2017
5 Ways To Streamline Your Business and Improve Workflow. Lean consultants charge a fortune to give you advice on how to run your business with less wasted time, energy, materials, people and effort. Fortunately, there are a number of straightforward methods you can employ to simplify your business that do not require spending a lot of money or hoping the consultant understands how your business works.
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Discover just how easy it is to boost SEO with social media.
Meltwater
MAY 7, 2017
Churchill Downs is home to Kentucky's “greatest two minutes in sports” and while fortunes were… Read More.
Buffer Social
MAY 9, 2017
Writing a great social media manager job description is not an easy task. The job description is one of the first few things potential applicants read and a well-written job description can increase the chances of you hiring the best social media manager for your company. We’re thrilled that you’re looking to hire a new social media manager and would love to help you as much as we can!
Social Media Marketing
MAY 9, 2017
If you are new to Facebook marketing or your current Facebook marketing or Remarketing strategies are not working, you are at the right. We have a collection of tips and pointers to rule over Facebook advertising and marketing. Every website has different types of consumers and you need to segment them properly in order to benefit your Facebook marketing strategy.
Oktopost
MAY 9, 2017
Marketers who work in the B2B industry face a lot of competition. The best way to outpace your competition is by staying on top of the latest trends. Below, I examine 6 trends that are shaping today’s B2B marketing industry and how you can keep up: 1. Employee Advocacy Now, more than ever, people want to connect with people, not businesses.
The Realtime Report
MAY 10, 2017
Tweaking Your Marketing Strategy: A Systematic Approach By Cameron Davis. Designing a marketing strategy is about more than just establishing a policy, and then following it. It takes endless tweaking to fine tune an approach. If you haven’t been doing this, you should get started. Here are some ideas: Keep Tweaking Your Marketing Budget. The average small business spends little on marketing.
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