Sat.Oct 22, 2016 - Fri.Oct 28, 2016

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#SocialPR Spotlight: Dinean Robinson

Waxing UnLyrical

This week, I’m psyched to introduce to you a very special Social PR Virtuoso: Dinean Robinson. A Jersey girl who’s been in PR for 12 years, Dinean and I “met” years ago… and then reconnected when I launched SPRV. I loved that she said she’s been “stealing from me” for years, before she finally signed on as a Virtuoso – steal away, Dinean!

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Three Influencer Marketing Secrets to Drive Traffic

Webbiquity SMM

Guest post by Tim Brown. I recently had the opportunity to speak to a couple classes of high school students, and used my time to dig into what and how they interact on the web and social media. I was trying to figure out what kinds of ads they responded well to on social media—but lo and behold, they’ve already grown a deep resistance to advertising.

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What's Happening To Vine?

The Social Media Hat

In a stunning announcement, Vine announced on Thursday that the service is essentially shutting down. Why, and more importantly, what will happen to existing Vines and Vine users is of paramount performance.

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How to Grow Your Email List Using Social Media

Jenn's Trends

I’ve been blogging for almost 4 years now and the one big regret I have is that I didn’t focus on building my list earlier. It wasn’t that I didn’t have a list. I did. But it was really small and I didn’t discourage signups, but I certainly didn’t encourage them and I didn’t have a… The post How to Grow Your Email List Using Social Media appeared first on Jenn's Trends.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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A Little Bit of Conversation. A Lot More Insights.

Waxing UnLyrical

Guest Post by Kristie Aylett. Analytics. Metrics. Dashboards. Online surveys. Research is step one for many projects and campaigns, and it’s easier than ever to get numbers. Insights? Those are a bit harder to uncover. We sift through reports like we’re mining for gold. We’re hoping for the Eureka! moment, but frequently, we uncover only nuggets of information that give us confidence that we’re on the right track.

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How to Find the Gap Between Any Two Locations

Dave Fleet

Article writing is really not a hard and boring task once you understand the basic instructions to make a nicely written essay. Composing an essay isn’t an effortless endeavor. After you have organized the themes that may make up your personal composition start research on every issue. You might examine the first composition and the edited article.

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Best Practices For Using Social Listening During a Live Event

Ignite Social Media

With thousands of people attending live events, both in-person and online, it’s extremely important for your brand to develop good social listening techniques. The social conversation exists whether your brand chooses to participate or not, so it’s critical to be able to listen to the conversations occurring around your event before, during, and even weeks after.

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#measurePR Recap (October 2016): Measuring Content

Waxing UnLyrical

So much has been going on, with all the travel… more on that soon! For now, let’s catch up on #measurePR. The October 13th edition of #measurePR focused on measuring content. Our kick-butt guests included: Brandon Andersen , Chief Strategist at Ceralytics; Janet Fouts , CEO of Tatu Digital Media; David Klein , Director of Marketing at ClickTime; and Fay Shapiro , Publisher at CommPRO Global Inc.

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What Is a Good Marketing Strategy for New Product Development?

Meltwater

Over and again, I have found that fledgling innovators or entrepreneurs start with the product… Read More.

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How to Make the Most of Every Piece of Content

The Social Media Hat

Why is content important? Who are we writing for? These and other questions answered in this Content Journey.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How to Plan Holiday Content that Fits Your Brand

Ignite Social Media

The year is winding down, and none of us want to be caught off-guard by the Paul Revere of content planning yelling “The holidays are coming!” It’s not just important to have holiday content, it’s important that you have the right holiday content for your brand. Here are a few things to keep in mind when planning your brand’s holiday content: Plan Ahead.

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An Obituary for Vine

Unmetric

If you had told me that Vine was going to be discontinued, I would not have been very surprised. Many social media blogs had already predicted its imminent death. Yet, when it was made official that such an amazing source of distraction is going to be no more, it was slightly heartbreaking. So, as we bid goodbye to this app, let us reflect on what Vine has meant to social media audiences and brands.

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How Social Automation Can Be Good, Not Evil

Convince & Convert

Social media automation gets a bad rap for robbing social of its humanity. Smart automation, however, is good—not evil.

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5 Ways to Revitalize Stale Content With Your Personal Brand

Kikolani

As content marketers, we’re occasionally stuck with “stale” content. Stale content comes in many forms, but it shares a commonality in being less effective than its “fresh” counterparts. It may be too old, too uninteresting, or too late to resonate with audiences. But stale content presents an interesting dimension; it isn’t necessarily “bad” content.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Influencer Marketing During the Holiday Season

Ignite Social Media

Influencer marketing during the holiday season can be a great idea for brands. Keep in mind though that like us, they are busy too. We want them to act quick, come up with great content and check off all our ‘wants’ detailed in their agreements. Every so often though I think to myself, self, what do influencers really want? More specifically what do they want during the holidays when we are all ready to shut down mentally.

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Introducing Instagram Reposting by Buffer: Never Run Out of Amazing Content

Buffer Social

One of the best aspects of social media is being able to share something with your followers. On Twitter, you can retweet. On Facebook, there’s the option to share a post. And on Instagram, you can repost, which is essentially a way to share a picture from another Instagram user with your followers. Though reposting isn’t an official feature of Instagram’s apps or website, it’s something that many brands and users have been doing for a while now.

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Best practices in nurturing leads into sales

Socialmedia.biz

jasonwoodhead23 / Creative Commons BY. Are you analyzing and optimizing your sales pipeline? Target audience: Businesses, brands, digital marketers, advertising agencies, SEO specialists, entrepreneurs, Web publishers. Post by Megan Totka. ChamberofCommerce.com. Y our bottom line lives in your sales pipeline. Do you know where it’s breaking down?

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Getting the 6 Elements of Persuasion Right

Meltwater

Content that persuades a prospect to take additional action has six distinctive characteristics. It’s no… Read More.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Geofeedia blocked from social media surveillance | Social You Should Know

Ignite Social Media

In a Nixonian twist, Geofeedia (which began as a way to gather social posts by location) was being marketed to police departments as a way to monitor activists and protests. Find out how Facebook and Twitter responded to the news, in this week’s Social You Should Know. Twitter, Facebook Block Geofeedia Data Access over Civil Liberties Concerns. The ACLU last week released a report showing that location-based social tool Geofeedia was marketing their tool to police departments to monitor activist

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Is Twitter Media Studio Twitter’s Best Kept Secret?

agora pulse

Twitter Media Studio is a dashboard for uploading, managing and scheduling media tweets. Could this be Twitter’s best scheduling tool yet? When Apple launched their iPhone7 in September 2016 they made a big mistake. They messed up their Twitter scheduling. Instead of tweeting the phone features in sync with Tim Cook they sent them out early. If you look at the @apple account today on Twitter you won’t find any tweets.

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Twitter Mistakes: How Brands Tried to Ruin their own Twitter Marketing!

Devumi

The rise of social media has considerably helped companies and personalities to get in touch with their avid followers more easily. However, its revolutionary ability to bring many people together for a purpose can also run into a horrifying mess should you make a mistake in dealing with the crowd. So, how could you end […]. The post Twitter Mistakes: How Brands Tried to Ruin their own Twitter Marketing!

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Harness Your Inner Sherlock Holmes to Gain a Competitive Intelligence Advantage

Meltwater

Attention, all business professionals who double as fans of a good detective story: Any lead… Read More.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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How to Build an End to End Social Media Conversion Process [case study]

Razor Social

You generate sales from social media but not on social media. Would you like an example that you can follow? In this post I’m going to show you one example that you can copy for your business! I met Mike Kawula at a conference a couple of years ago and I was very impressed with his vision for Social Quant. In case you don’t know the tool it’s for building your following on Twitter.

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How to Create a Consistent Brand Voice on Social Media

Sprout Social

Every time your company releases an advertisement, launches a website, speaks at a conference or posts on social media, you release your brand voice. But one of the most difficult questions to answer is whether or not these channels all stick to the same tone. The perfect setup is for everyone to recognize your logo without any content. However, that’s not the case for most businesses out there.

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This Digital Agency Saves Hours Each Week Using Agorapulse

agora pulse

Social Media Solutions (SMS) is a Qatari digital communication agency that builds and manages reputations for nonprofit, retail, healthcare and retail clients. Problem: Hard to find their shiny needle in the social media tool haystack. Habiba El-Harthy, Acting Deputy Head of Social Media at SMS, tried a handful of social media management tools to publish her clients’ social content across social channels.

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15 Years of Media Intelligence Innovation

Meltwater

Anniversaries remind us of who we are and where we’ve been. Ever since our founding… Read More.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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I Left Google to Build Tech Ladies: How Social Media Made It Possible – Allison Esposito [SSM012]

Buffer Social

It’s not everyday that you hear of someone leaving the tech giant Google to pursue their own fast-growing business. For Allison Esposito , that’s exactly what she did. What first started as a fun side-project and a way to get to know other women in tech, Tech Ladies now connects more than 5,000 women around the world to a network of jobs and opportunities.

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#SproutChat: Running a Social Media Campaign, Event or Contest

Sprout Social

Running a event, campaign or contest is exciting for your social community. They get a chance to win something of value and engage with your brand and in a new and exciting way. This week at #SproutChat we discussed the why and how of running a social media contest. Benefits That Go Beyond Exposure. A contest will undoubtedly provide a brand with more social media engagement and increased awareness.

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Search Engine Optimization For Growth With John Jantsch - This Week's Six Pixels Of Separation Podcast

Twist Image

Episode #537 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Seth Godin calls John Jantsch , "the Peter Drucker of small business marketing tactics." John is known to many as the Duct Tape Marketing guy. He's built a pretty powerful empire helping small business owners to grow. Over the years, he's built a booming business called Duct Tape Marketing that includes consulting, training, education and much more.

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Social Media Recap: October 2016

Meltwater

NPR Shows Us How to Tweet Like a HumanOften PR pros become distracted by their… Read More.

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Instagram vs. Snapchat, Facebook Notes, Buffer Hacks & Personal Emojis – Bonus Episode [002]

Buffer Social

We are super excited to share our second, very special bonus podcast episode with you! Our bonus episodes offer a fun change of pace from our traditional “interview-style” episodes on The Science of Social Media. Get to know the hosts Hailley , Kevan , & Brian a bit better as they share some of the things they’re working on this week in social media – complete with actionable takeaways and useful insights.