Sat.Jul 25, 2015 - Fri.Jul 31, 2015

article thumbnail

5 Ways To NOT Get A Response When Applying To A Job

Jason Yormark

I’m back on the hiring wagon yet again. It’s amazing how much time and effort goes into the process of finding the right person for a job. What’s even more amazing that even in this day and age with some much information at our fingertips, the consistent lack of quality candidates I get. Easily only 10% of those that apply are worthy of consideration.

article thumbnail

“What We’ve Got Here is Failure to Communicate”

Waxing UnLyrical

Guest Post by C.A. Newberry. Every time you try to reach out, do you end up frustrated and feel like quoting “ Cool Hand Luke ?” Well, I’m sure you aren’t the first, and I can guarantee you won’t be the last. Communication in general can be a very complicated topic. Is it external? Internal? Are we reaching our audience? Did we send the right message?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

50+ Social Media Comics And Cartoons For Use Your Presentations

SocMed Sean

I have been publishing my social media cartoons and comics for a while now and I often get emails or tweets asking whether someone can use one of my comics in their book or presentation. While I always do my best to answer each one of these request individually, I thought maybe I’d just publish a blog post with the answer, so those who are searching Google for the following phrases might have the answer at their fingertips: Social media comics for educational use Social media comics I can

article thumbnail

A Clever Way One Retailer Brings Pinterest From Online To In-Store

Firebelly

This weekend I walked in to World Market, a speciality retailer selling mostly home decor, and walked out with something I wasn’t planning to purchase—all because of Pinterest. I don’t even follow World Market on Pinterest, but while I was perusing the lamps, something caught my eye. It was a bright red Pinterest logo on a shelf a few feet away—claiming the product above was a “top trending pin.” This is a great example of extending the online Pinterest experience in-stor

Retail 154
article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

5 Reasons You Don’t Buy Likes with Facebook Advertising

Convince & Convert

“We use all of our Facebook ads budget to get more Likes on our page.” So said a new, corporate client in a recent kickoff meeting. “Is that how we should continue using those dollars?” he asked. My short answer was “No.” My medium answer was “Hell, no.” Here’s my longer answer, and the 5 reasons you shouldn’t use Facebook ads to drive new page Likes. 1.

Buy 131
article thumbnail

The Changing Face of Authoritative Content

Waxing UnLyrical

How content can be used to shape opinion and drive behavior should be a huge part of your social PR strategy. But what we consider “authoritative content” has changed dramatically, and continues to do so. Are you accounting for those changes in your public relations strategy? Image: Death to the Stock Photo. Back in the day, the news media were the primary gatekeepers of reliable and authoritative content.

Content 183

More Trending

article thumbnail

5 Ways to Work for Yourself

Idaconcpts

Are you tired of wasting your life in a cubicle? Are you ready to throw off the shackles of conventional employment and become your own boss? Here are just five ways to say goodbye to a 9-to-5 existence while still making bank. 1. Start A Business. This is one of the biggest reasons why people quit their jobs. If you’re tired of always answering to someone else, become your own highest authority by starting your own company.

Banking 124
article thumbnail

Why Every Organization Needs a Story Strategy

Convince & Convert

Every organization and any business of any size (including entrepreneurs!) must tell a variety of stories. Most of what we hear lately focuses on the core purpose story, also known as the brand story. And that is a really important story because, if it is done well, it says to the world who we are and what we value. Well done, this core story allows customers to see themselves in that narrative.

article thumbnail

Monday Roundup: Influencer Relationships

Waxing UnLyrical

It’s all the rage these days: influencer relationships are becoming more and more intertwined with PR endeavors. And that’s because influencer-led content can often reach your desired audience in a more meaningful way than traditional media efforts. How can you improve your PR outcomes with the power of influencer relationships? Check out these posts. 1.

article thumbnail

Google Sends Warnings About Blocking CSS and JavaScript Files

Bill Hartzer

Google has been very aggressive about sending out warnings in Google Search Console that says that your site is blocking CSS and JavaScript files on your site. Today I received a warning message from Google regarding my site’s blocking of CSS and JavaScript files. But when I first looked at the message, I thought that I wasn’t actually blocking any.CSS or.JS files on my site.

Google 123
article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

How to Use Social Media to Market Your Business Like a PRO

Rebekah Radice

There’s no doubt about it. Marketing your business on social media is tougher than ever. Just consider the fact that 93% of small businesses are using Facebook. That doesn’t include Twitter, Instagram, Google Plus and the many other social networks. Is it any wonder why the competition to stand out is fierce? Or why so many businesses are eager to create differentiation through social media?

article thumbnail

How One Social Campaign Drives Engagement Beyond the Screen

Convince & Convert

Sometimes you have to borrow from the past to drive innovation. Such was the case with Forever 21’s innovative new Thread Screen campaign, which takes an unlikely object—spools of thread—and re-imagines them in a futuristic way. True to its name, the Thread Screen was developed by Breakfast NY for Forever 21 and uses 6,400 mechanical spools of thread to display images and basic animations.

Campaign 123
article thumbnail

#measurePR Recap (July 2015): Internal Communications

Waxing UnLyrical

The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. And I was delighted that three extremely experienced practitioners – you might even call them legendary (or on their way) made the time to join us: Shel Holtz of Holtz Communication, Dr. Julie O’Neil of the TCU School of Journalism, and Dr.

Yammer 144
article thumbnail

5 Offline Ways to Drive Traffic to Your Website

Small Business Mavericks

Looking for ways to drive traffic to your website that don’t involve social media, pay-per-click advertising, or search engine optimization? Have you tried any of these offline marketing techniques? Networking – Offline networking still works. Find a networking event in your area and attend at least one meeting. It could be a Chamber of Commerce event, a business referral exchange service, or any type of business meeting where you’ll meet other local business professionals.

article thumbnail

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

article thumbnail

Can you Buy YouTube Comments to Build a Better Channel?

Devumi

There’s no question that you can buy YouTube comments, we offer this service at Devumi, but what are you really getting with those comments? A few messages from random people can’t possibly help …or can it? Something that so many YouTube marketers forget about YouTube is that it isn’t just a video marketing platform, it’s […]. The post Can you Buy YouTube Comments to Build a Better Channel?

Buy 95
article thumbnail

How to Track Hashtag Campaigns with Social Media Analytics

Convince & Convert

Image via BigStockPhoto.com. Hashtags are a great tool to track conversations about brands, companies, or events. They make it easy for users to follow discussions and keep up with the conversation, as well as allowing brands or event organizers to easily measure the buzz around their event. A good hashtag can help spread the message about your brand, company, or event far beyond your regular audience.

Hashtag 122
article thumbnail

Kill Your Managers

Twist Image

What is this Holacracy of which you speak? If there's one thing that businesses are constantly looking for, it's a better (and more efficient) way to manage its people. We've moved from the industrial age to the Internet age, and it has uprooted many of the preconceived notions that we have about management. We're trying to get people to come to work, be motivated and stay, as a way to drive even more profit and keep the costs of doing business down.

article thumbnail

5 Web Design Principles You Should Never Give Up On

Small Business Mavericks

Website design, like a lot of other things, changes over time. What was important in 2010 may not be important in 2020. What was a best practice in 1996 is certainly not a best practice in 2015. But that doesn’t mean there aren’t website design principles that are practical and eternal. Here are five website design principles you should never abandon: Put your users first – A website is for visitors, potential customers, people who browse the Web.

article thumbnail

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

article thumbnail

5 tips to stop dreading your biz photo-shoot right now!

Absolute PA

Who enjoys having their photos taken? Not me! Especially when it’s for something as important as my website. Ugh! That’s why I pulled together some of my best tips for making your photoshoot super hot. And, it’s not just so that you look shiny and fabulous, it’s so much more than that. Your brand is all about YOU. As microbiz owners like it or not, we ARE our brand.

Tips 68
article thumbnail

How Real-Time Social Media Gets Planned Far in Advance

Convince & Convert

Tweetable Moments My approach has always been from the consumer’s view. How can we make it better for the golfer? RyanLauder66 Tweet This. Social Media on the Golf Course. Having been born in Scotland, growing up down the road from the famous Royal Troon Golf Club , Ryan Lauder has had golf in his blood from a young age. As a +2 handicap golfer with a degree in management and marketing, he counts himself very fortunate to have worked for the TaylorMade-adidas Golf Company (TMaG) since 1998 in v

article thumbnail

The Theory of Everything

Twist Image

Here's something to blow your mind this weekend. Philosopher, author, journalist, educator and someone that I admire to the point that I would do (almost) anything to get him on an episode of Six Pixels of Separation , Alain de Botton , recently gave a presentation at the famed Google Zeitgeist event. If you have not read any of his books, you do not know what you are missing.

article thumbnail

You’d Better Export Your LinkedIn Contacts Now

Myrland Marketing

You might already know this, but you have the ability to export your LinkedIn contacts. Kind of. I mean, you used to. Well, you can for a while. Alright, not really. Well, you can, but you’d better hurry. Here’s The Deal Phew! That made me tired! For a long time, we have been able to click on Settings, then choose to export our LinkedIn contacts.

article thumbnail

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

article thumbnail

3 Pillars of Success in Digital Marketing

Proactive Report

The 2015 State of Digital Marketing report by Smart Insights says that to succeed in this field you need three pillars: Digital Strategy: According to this report 50% of companies have no digital marketing strategy at all. This is indeed the first step – without a strategy you are flying blind. And without a strategy you’re unlikely to be producing the quality content that your site visitors value.

Skills 61
article thumbnail

Successful Social Pros Create Their Own Content

Convince & Convert

July was a big month for the Social Pros Podcast. We transitioned co-hosts from Jeff Rohrs to Adam Brown , who brought his digital strategy experience from Salesforce to us as the first guest of the month. We also had strategists from TaylorMade-adidas Golf and SAP (with a customer experience marketing bonus!), and let’s not forget our social legal expert from Dell. .

Content 110
article thumbnail

We Should All "Pull A Kardashian" On Twitter (It's Not What You Think)

Twist Image

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly to SoundCloud , if you're interested in hearing more of me blathering away.

Twitter 71
article thumbnail

The Perfect Post Length For Social Media and Your Blog?

Lucy Hall

In this post we will look at the perfect post length for social media and your blog. So what is that perfect post length? Firstly let me just say that there isn’t ‘really any ‘ideal’ anything! And it certainly does depend on your industry, your community, audience and customer demographic. However there are some stats out there, which give us some guidelines to help us decide the perfect post length for each platform or post.

article thumbnail

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

article thumbnail

5 tips to stop dreading your biz photo-shoot right now!

Absolute PA

Who enjoys having their photos taken? Not me! Especially when it’s for something as important as my website. Ugh! That’s why I pulled together some of my best tips for making your photoshoot super hot. And, it’s not just so that you look shiny and fabulous, it’s so much more than that. Your brand is all about YOU. As microbiz owners like it or not, we ARE our brand.

Tips 49
article thumbnail

A Great Example of Helpful Marketing From an Unlikely Source

Convince & Convert

Marketing that helps is better than marketing that sells. Have you seen the commercials for Lincoln, the Lincoln Motor Company, starring Matthew McConaughey where he’s all like, “Nobody paid me to drive it. Nobody asked me to drive it. I just liked it” or whatever? (watch video to see the worst Matthew McConaughey impression ever).

Examples 106
article thumbnail

Shocking Shopping Experiences At The Mall

Twist Image

We pulled into your typical American shopping mall this afternoon. It was shocking. My world is, obviously, different than the average consumer. I spend my time looking at how disruptive digital technology is for business, and how brands can better leverage it to connect with their customers. The news that I read would have you believe that this is the end of retail as we have known it.

Retail 70
article thumbnail

#68: Planning a Foolproof Live Event with Rich Brooks

Amy Porterfield

A lot of you have asked me if it’s a good idea for you to start planning live events. You see the entrepreneurs you admire staging weekend retreats where they get up and set their audience on fire with excitement, education and motivation. Maybe you’ve even been to one and thought “Hey, I could do that!” […]. The post #68: Planning a Foolproof Live Event with Rich Brooks appeared first on Amy Porterfield | Online Marketing Expert.

article thumbnail

You’d Better Export Your LinkedIn Contacts Now

Myrland Marketing

You might already know this, but you have the ability to export your LinkedIn contacts. Kind of. I mean, you used to. Well, you can for a while. Alright, not really. Well, you can, but you’d better hurry. Here’s The Deal. Phew! That made me tired! For a long time, we have been able to click on Settings, then choose to export our LinkedIn contacts.