Sat.Feb 21, 2015 - Fri.Feb 27, 2015

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How to Use Social Media And Stay Couth

Waxing UnLyrical

'If you ask any expert how to use social media, they will probably tell you it comes down to two verbs: 1. Listen; and. 2. Engage. You can’t engage appropriately without listening , which is why the listening bit usually comes first. But if you’re just going to listen, without doing much else, you’re basically using social media as a monitoring tool, and not much else.

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3 Rules for Better Video Marketing

Convince & Convert

'Image via BigStockPhoto.com. Video consumption continues to skyrocket amongst online audiences. In fact, 43 percent more videos were watched online from 2013 to 2014. That’s 38.2 billion videos in 365 days. Those are some staggering numbers, and most marketers are starting to appreciate that numbers like these translate to huge opportunity when shifted into a business context.

Video 131
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Marketers- Stop multi-tasking social media

Janet Fouts

'We all *think* we’re doing great when the Twitter alerts are rolling, Email’s pinging, Facebook is always open and your RSS feeds are pushing you new content to share. Efficient right? Yeah. No. The thing is, study after study shows us that multi-tasking is a myth. You’re not multi-tasking at all. Rather, you’re serial tasking and shifting your attention from one task to the other.

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If You Could Turn Back Time

Ari Herzog

'“There are no regrets in life,” said Jennifer Aniston. “Just lessons.” I believe we are put on Earth for a reason and our lives are dictated to discover that reason. Everything we do is destined. I believe there is free will and we choose how and when to act; but I also believe we are meant to make those choices. We learn through our experiences.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The One When #measurePR Turned Five: Recap

Waxing UnLyrical

'Guest Post by Jen Zingsheim Phillips. The February 3 #MeasurePR chat was rollicking! (This is a fun word and should be used more often, IMHO). It was the FIFTH anniversary of the chat, which merited some special fanfare. Guests were Katie Paine (who was a guest on the very first chat!), Johna Burke of BurrellesLuce, and Shonali. Hosting duties were shared by guest hosts Deanna Boss and me.

Metrics 189
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Your 16-Point Content Publishing Checklist

Convince & Convert

'I love checklists. They break down very detailed processes into actionable, step-by-step items. I try to create them for every recurring project I do so I don’t miss a beat when the task comes around again. The same goes for publishing content. With so many moving parts that take place even before you press “Publish,” a checklist can seriously come in handy.

More Trending

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Fetching Friday – 29 Posts on Marketing and Productivity

Kikolani

'Fetching Friday is back for week nine of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Without further ado, here are the top posts this week! Content Marketing. Danger Zones: 4 Things You Need to Know when Testing Emails by Annette Promes. Blogging Basics: How to Write Blog Posts People Love to Read by Isra Garcia. 17 Key Content Marketing Metrics to Start Tracking Today by Aaron Agius. 7 Predictions on Mobile Marketing Trends in 2015 You Need To

Products 104
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Monday Roundup: Branding Inspired by Oscar

Waxing UnLyrical

'Oscar hangover, anyone? Yesterday marked the 87th Annual Academy Awards. Since its inception, the Oscars (you know the story behind the nickname , right?) have honored those films and actors that stand out from the crowd, creating a brand that exudes excellence. So, taking a (gold) leaf out of Oscar’s book, this week’s roundup features seven posts that examine how smart branding strategies can position your company (or you) as unique in a sea of competitors.

Brands 156
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How to Leverage the New Twitter Partnership with Google

Convince & Convert

'Image via BigStockPhoto.com On February 4, Bloomberg broke the news about a deal between Google and Twitter , allowing tweets to appear in Google’s search results as soon as they are posted. This immediately led to a great deal of speculation and discussion about what the deal meant. In today’s post, I am going to delve more deeply into this topic, as it’s big news for people who are active in Twitter, or who are actively implementing SEO.

Google 130
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How Could Photos Help Your SEO?

Small Business Mavericks

'Many people are visually oriented, preferring a good photo to a written description. While a photo may not help a search engine, it probably would help a searcher decide if your link was worth the click. Matt Southern of Search Engine Journal took a look at a recent development: Google Gives Business Owners More Control Over Photos Displayed In Search Results.

SEO 106
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Have You Checked Your Network And Friend List - Social Media

Social Media Network Marketing

'About 83 million accounts are fake on Facebook. Have You Checked Your Network And Friend List? I work as Freelance Social Media Network Online Professional. My Business Page is on Facebook at: [link] Do join me.

List 85
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7 Great Features in Writtent to Spot Amazing Writers

Writtent Blog

'Today, I’m thrilled to announce Writtent update, a major update that makes our solution even an even better fit for your needs. Whether you’re new to Writtent or a long-time customer, I’m confident you’ll love our new features as much as I do. Learn how Writtent can make finding just the right writers easier than ever: 1. Know Upfront When Your Content Will be Delivered.

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The 15 Steps to Make a Great Podcast

Convince & Convert

'I few weeks ago I wrote a post about how we produce our podcasts at Convince & Convert (we have three currently: Social Pros , Content Pros , and Jay Today ). Feedback and reaction were so strong, I decided to expand and enhance the piece, and turn it into a downloadable Slideshare presentation: How to produce a podcast in 15 steps from Convince and Convert How to produce a podcast in 15 steps from Jay Baer Podcast Listening Continues to Increase Even since we put this presentation togethe

Research 129
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Does Your Business Site Need Decluttering?

Small Business Mavericks

'How many times have you gone to a site for information and found outdated content? If that site has been around for any length of time, there will be a lot of stuff on it — which is good for SEO because you have more reach — but that content could be clutter. That clutter is bad for SEO because it is poor quality. Demian Farnworth and Copyblogger just put out A Brief Guide to Fixing Your Old, Neglected, and Broken Content.

Sites 104
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Facebook Suicide Alarm - Social Media

Social Media Network Marketing

'Facebook has recently launched a Tool that can enable You to Report if you find Someone''s Posts indicating a Suicide in the near future. You can now Report Posts to Facebook that seem to show someone suffering from a Suicidal thought. There will be a third party who will review Your Reported Posts and will then decide whether to reach out to the user with advice and support.

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Using Twitter Ads to Increase Sales: Good or Bad?

Devumi

'We absolutely love Twitter here at Devumi, but how do we feel about Twitter Ads? Do they actually add value to your Twitter marketing efforts, or is it just money blown into the wind? These are important question to ask as every marketing foray comes down to cost per acquisition. A first point to consider, before we get too far into this, is that Twitter themselves found that 76.3% of their tweeters use mobile devices to get online.

Twitter 76
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Why Marketers Need to Rethink Influencer Targeting

Convince & Convert

'Over the past few years, we’ve seen a significant shift in the way brands utilize social media. It’s no longer simply about brand awareness, or even community building, though those elements remain foundationally important. As companies have built out their social media teams, the tools those teams use mature, and best practices have been honed. Likewise, social marketers are expanding the possibilities of what can be achieved.

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The Future of Content Marketing

Small Business Mavericks

'Marketing in 1965 was the same thing as advertising. We called it marketing, but it was advertising. As advertising has faded away, marketers have tried to turn the Internet into advertising. My argument is: Real content marketing isn’t repurposed advertising, it is making something worth talking about. — Seth Godin. Contently recently gave us the highlights of an interview between Joe Lazauskas and Seth Godin, one of the most respected voices in marketing today.

Content 88
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Building Loyalty In Social Media

Social Media Network Marketing

'Acquisition, Retention, And Building Loyalty In Social Media I work as Freelance Social Media Network Online Professional. My Business Page is on Facebook at: [link] Do join me.

Loyalty 77
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I know what you’re doing, and it’s bad for you….

Absolute PA

'Everyone does it. Sneak a peek at what competitors are doing…… (what did you think I was talking about?). So you end up… Trying to guess how they pulled off their latest promotion or launch. Using their pricing and services as a benchmark for yours. (Which creates an unbreakable glass ceiling in your industry). Wondering how they run their business because on the outside it looks a whole lot smoother than yours & Ruminating on unanswerable questions like: what’s the

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4 of the Best Blogger Outreach Strategies

Convince & Convert

'Image via BigStockPhoto.com I’ve been writing about, participating in, and talking about blogger outreach for years. My favorite posts and topics of conversation revolve around actual examples or case studies of blogger outreach done well. The other day, I published a definitive guide to blogger outreach in order to make sure marketers of all levels have a good foundation for this very effective influencer marketing strategy.

Blogger 122
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Welcome To The Future: Apple And Google Cars, Anyone?

Twist Image

'Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It''s not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly to SoundCloud , if you''re interested in hearing more of me blathering away.

Apple 70
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Three Important Criteria In Social Media

Social Media Network Marketing

'Three Important Criteria In Social Media I work as Freelance Social Media Network Online Professional. My Business Page is on Facebook at: [link] Do join me.

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Email marketing: the integrated email marketing view

Social Email Marketing

Two digital marketing “techniques” have stood the test of time: email marketing and search engine marketing. Since over a decade marketers get confronted with a multitude of new channels people use to interact with business. Even if today’s customer is channel-agnostic, email marketing de facto.

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How to Own Your Blogger Outreach Process

Convince & Convert

'At GroupHigh, I have worked with both brands and agencies on blogger outreach strategy. No matter the goal or the end result, a blogger outreach strategy that works has key components and crucial ingredients. Because I live in the world of blogger outreach, I’m always asking what other marketers are doing in order to see outside my world and stay an expert.

Blogger 119
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Six Links Worthy Of Your Attention #244

Twist Image

'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll ( BitCurrent , Year One Labs , GigaOM , Human 2.0 , Solve For Interesting , the author of Complete Web Monitoring , Managing Bandwidth: Deploying QOS in Enterprise Networks and Lean Analytics ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist''s Manifesto ) and I decided that every week the three of us are going to share

Reddit 62
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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How to cut image backgrounds quickly and professionally! (Video) #diydigital

Lucy Hall

In this video / screen cast find out quickly and easily how to remove images from their background and make them look great without any expensive design packages. Post by Lucy Hall - social media and digital marketing blog.

Video 60
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5 quick fixes for the PR industry #stateofpr

Danny WhatMough

'This morning, the CIPR released its State of PR report. Wadds has a good summary on his blog. It’s full of the same old stuff that we’ve all been banging on about for ages – lack of digital skills, ignorance when it comes to measurement, lack of diversity/gender equality, focus on media relations, poor work-life balance… And that’s not to undermine what are, generally important issues that our ‘industry’ needs to combat.

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5 Brands Who Rocked the Social Media Red Carpet During the Oscars

Convince & Convert

'While a reported 34.6 million people tuned into the Oscars, another highly anticipated “real-time marketing” red carpet event of sorts was happening simultaneously on social media. From powerful messages to clever interruptions and even praise from Oprah herself, here are five brands who rocked the social media red carpet during the Oscars.

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What Does It Take To Be A Billionaire That Changes The World?

Twist Image

'Episode #450 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. We live in amazing times. We are both at the frontier of what is coming next and also in the midst of being connected like never before. We''re seeing humanity develop, evolve and leverage technology to do amazing things. There are many pessimists, but Steven Kotler is an optimist. and a fascinating one, at that.

Project 60
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Email marketing: the integrated email marketing view

Social Email Marketing

Two digital marketing “techniques” have stood the test of time: email marketing and search engine marketing (the mix of search engine advertising and search engine optimization). Since way over a decade marketers get confronted with a multitude of new channels people use to interact with business.