Sat.Oct 18, 2014 - Fri.Oct 24, 2014

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What Social Media Means For Your Business in 2014/2015

yMarketingMatters

'SOCIAL MEDIA is no longer a novelty , but a strong marketing tool for small and medium business owners. Businesses have definitely realized and experienced the power and importance of social media. Did you know that social networking is now the top Internet activity and people spend more time here daily than any other major Internet activity, including email?

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Snapchat as a platform for branded content?

Mindjumpers

'With the growing number of social platforms, businesses have numerous ways to communicate with their customers.? Today we are taking a look at the mobile app ‘Snapchat’, that allows for its users to send images that automatically delete themselves a few seconds after being viewed. It seems like Snapchat has gotten a lot of attention in the tech world lately.

Platform 229
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Social Media and Procrastination

Saying It Social

'A look into why social media sites are the go-to destination for millennials procrastinating, and how businesses can take advantage of these habits. The post Social Media and Procrastination appeared first on.

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Is Your Business Using the Correct Facebook Profile?

The Social Media Incubator

'In our work with many different industries, including education marketing with schools and school districts, we’ve come across many different types of Facebook set ups. There are three types Facebook offers: Profiles, Groups, and Pages. It can be confusing to sort out exactly what each one should be used for and what it should look like. What is a Facebook Profile?

Facebook 183
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Win 1 of 20 Gift Cards for a FREE ONE Year of the iDcard

Idaconcpts

'a Rafflecopter giveaway. TERMS AND CONDITIONS: A total of 20 gift cards for a free year of the iDcard are available. Only one gift card per person. You must provide me your mailing address via private message on Twitter ( @idaconcpts ) or Facebook ( [link] so I can mail the gift card to you. Each gift card holds no value and does not entitle the owner to any discounts.

Discount 194
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Facebook Messenger Is #1 Messaging App In The U.S.

Firebelly

'Despite their outcries about privacy and security concerns, Americans can’t seem to get enough of Facebook Messenger. A recent report by Parks Associates shows that 53% of Americans using messaging apps are on Messenger—putting it in the #1 spot ahead of Skype, Snapchat and iMessage. Is there any stopping Facebook in its battle for the backchannel?

Facebook 178

More Trending

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Why Did a Russian Weed Company Just Buy Ebola.com for $200,000?

Navolutions

'If you haven’t heard the news, businessman Jon Schultz just sold Ebola.com for a whopping $200,000, and that’s just the tip of the iceberg. Jacob Davidson from Time.com put it best: A newly renamed, Russian weed-related company bought Ebola.com using shares of a medical marijuana business run by a former Libertarian Party presidential candidate who thinks that pot should be used to treat Ebola.

Buy 140
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What is Market Research?

Idaconcpts

'There is no greater input for any marketing strategy than listening to customers in their own words express the impact of a product or service. Market research supports marketing in creating a deeper understanding of the marketplace, competitive environment, organization’s image and competencies, and customer needs and wants. There are two main types of market research: quantitative and qualitative.

Research 149
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Facebook’s Atlas Ad Platform: 5 Must-Reads

Firebelly

'Facebook has revamped and relaunched its Atlas ad platform. Learn all about it in these five must-reads. Meet the new Atlas By Erik Johnson Today, we are announcing the launch of Atlas. We’ve rebuilt Atlas from the ground up to tackle today’s marketing challenges, like reaching people across devices and bridging the gap between online.

Platform 162
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How to Create a Content Marketing Strategy

Convince & Convert

'Content marketing strategy isn’t a nice to have, it’s a requirement. Recent research from the Content Marketing Institute found that more than 80% of B2B marketers say they have a content marketing strategy, but only a third have documented that very same content marketing strategy. Let’s fix that. This presentation is drawn from our work here at Convince & Convert, where we create content marketing strategy for some of the best-known brands in the world.

Strategy 167
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Breaking New: Google Penguin Refresh Widely Reported: Finally

Bill Hartzer

'Google Has Updated Google Penguin after a Year. According to many SEOs in the industry, who are trusted sources , the Google Penguin algorithm is being updated as I write this post. There are reports that some are seeing organic ranking increases as high as 30 to 40 places from previous rankings. As you might recall, John Mueller from Google reportedly said that there would be a Penguin refresh by the end of the year.

Report 144
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Tech and sanity – You can have both!

Janet Fouts

'There’s a lot of talk right now about the need to disconnect from technology and how social media overload is making everyone crazy. I totally get that. All of that constant buzz can be annoying, distracting and keep us from doing what really matters in life; being real and connecting personally with people. It’s not impossible to be mindful of what’s important and still run a business though, and here’s how technology works more for me and less against me.

HootSuite 137
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#BOLOCON: Next Generation Social Media For Agencies

Firebelly

'Here are the slides from Duncan’s Next Generation Social Media For Agencies presentation at the 2014 BOLO Conference. It focuses on emerging trends that will effect most agencies in the near future. Specifically, the real-time marketing opportunity, image-based listening, and other late breaking topics. [URL: [link].

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What You Can Learn From Taylor Swift’s New Album Instagram Teaser Campaign

Convince & Convert

'Image via BigStockPhoto.com. Pretend for a moment that you’re Taylor Swift, a megastar with a highly anticipated new album. You have more than your fair share of opportunities to generate buzz and publicity for your new album. Life is good, right? For most celebrities, yes. But, not Taylor Swift. If you’re Taylor Swift you’ve got to go beyond publicity and innovate in a way that speaks directly to your top advocates – your fans!

Campaign 166
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Podcasting Is Looking Better All The Time

Small Business Mavericks

'There have been some back and forth discussions about podcasting and the way it can be used for business. Small Business Mavericks wrote about podcasting at the beginning of 2008, and it had potential then as a small business radio program. But you didn’t hear a lot about podcasting because it looked like a fad that faded in the shadow of the social media marketing emphasis.

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Google Penguin 3.0: No One Can Recommend How to Recover Yet

Bill Hartzer

'Over the weekend, it was confirmed that Google has updated their Google Penguin algorithm. Or, at least while I write this, Google apparently is still in the process of updating it. So, if your website was previously hit by the Google Penguin algorithm, then there is a chance that your site may recover if you’ve truly cleaned up your site’s links.

Google 136
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Firebelly Begins Working With DirectEmployers

Firebelly

'We’re excited to announce that we have started working with DirectEmployers. DirectEmployers Association is a nonprofit HR consortium of leading global employers formed to improve labor market efficiency through the sharing of best practices, research and the development of technology. Firebelly will be providing a combination of owned, earned and paid social media marketing solutions to help.

News 160
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Your Customers CAN Handle the Truth

Convince & Convert

'You can’t handle the truth! That’s what a lot of brands think when they have to share news with their customers. But guess what brands? When you’ve got something to say to your customers and instead of telling them the truth you wrap it up in this enormous layer of BS, guess what? You look stupid, and your customers trust you less, not more.

Hotels 159
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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How to Establish a Pinterest Marketing Strategy in 9 Easy Steps (With Pictures)

Devumi

'Your business just opened a Pinterest business account and you’re wondering how to establish a Pinterest marketing strategy…that’s why you clicked on my very descriptive headline! Pinterest is a very different social media platform when compared to Twitter, with minor similarities to Facebook. If you think you can cut and paste your Facebook strategy though, you’re going to fail.

Strategy 113
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Inbox by Gmail Doesn’t Work with Google Apps

Bill Hartzer

'The new Inbox by Gmail , launched just recently , does not work with email accounts set up through Google Apps. My company, for example, uses our Gmail accounts for our email. And, I use Gmail even on my phone for email. So, I was kind of excited to try the new Inbox by Gmail. But, when I got the invite from Google, I downloaded the app, and got the following after installing it: It’s not that we haven’t set up our company’s email to work with Inbox by Gmail yet.

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Your Title Tag Is Content, Too

Small Business Mavericks

'It’s true that content is the current emphasis in SEO discussions. That’s because the whole point of a search is to find what you need, and who needs spam? So I’d agree whole-heartedly with the idea that content needs to be well-written and relevant. That just makes sense. But there’s another type of content that needs to be well-written and relevant, even though the reader is a search engine instead of a person.

Content 102
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3 Tips to Reach Generation Z on YouTube

Convince & Convert

'Few marketers would use the term “child’s play” to describe traditional marketing techniques. Elegant print ads, emotional commercial placements, and paid celebrity endorsements are reliable tactics that sway the savvy, older consumer. But with Generation Z — consumers born after 1990 — making up 25.9 percent of the population and contributing $44 billion to the economy, it’s no surprise that more and more brands are migrating toward more playful, entertaining, and personable strategies than ev

YouTube 155
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Ello Converted To A Public Benefit Corporation (PBC) - Social Media

Social Media Network Marketing

'The latest buzz in Social Media is Ello! Ello is Social Media Platform that has all the plans to be ''Ad-Free''. This may be strange to many. However as per what #Ello Mentions there are many ways to set-up a Social Media space and earn as well - without having to divide the Real Estate Space towards Advertisement! It is 2014 and not 2004 - the world has changed !

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Google’s New Inbox By Gmail Can’t Handle Its Inbox

Bill Hartzer

'Wow, this is something that I found rather funny… Google just announced Inbox by Gmail, a new type of service that handles all of your appointments, calendar, and emails (and some other stuff) in one place. OK, so that’s really cool. If it works. I’d like to be one of the first to try it. In the blog post , Google asked people to send an email to Inbox@Google.com.

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You Already Have A Great Blog Resource

Small Business Mavericks

'It’s being said more and more: “you need to blog and put lots of original, relevant content on your site.” That’s a nice idea, but for most of us the inspiration needed to kick out consistently original, relevant content is a well that runs dry. This is where your employees can be a great resource for real-life blog ideas. Look Around The Workplace.

Resources 102
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How to Manage 19 Social Media Channels

Convince & Convert

'Tweetable Moments It’s all about helping through the content. DaveMurr Tweet This. Listening and Results Measurement. Dave Murray ‘s 12-person social media team handles content creation, social media management, and social media customer service for Blue Cross Blue Shield of Michigan. The two blogs his team runs — A Healthier Michigan and Michigan Blues Perspectives — are indicative of the two roles BCBSM’s social media channels play.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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3 Writing Techniques to Double Your Productivity

Writtent Blog

'Productivity is huge in freelance writing and blogging. Like, make or break your business huge. What a lot of people don’t often realize is that any freelance writer actually has a ton of stuff to do. First and foremost, there’s the actual work: the article writing/blogging/copywriting. Then, there are clients to email. Prospects to Skype. Sources to interview.

Products 110
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Google Adds Google Plus Sharing Button to Header

Bill Hartzer

'Google has just added a new Google Plus sharing button to the header, and it not only appears when you’re on Google Plus. In fact, this new sharing button now appears in the header even when you’re reading your Gmail. If you are logged into your Google Account (or logged into someone else’s Google Account, ha!) then you will see this new icon/button wherever you go (on a Google-owned property).

Google 107
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Another Penguin Update: What Happened?

Small Business Mavericks

'Google has confirmed that the latest update happened last Friday. Did you notice anything? Some people did, and others didn’t. Matt Southern at Search Engine Journal looked at the reaction so far , collecting input all across the web, and I appreciate seeing the best in one place. One thing he points out is that we don’t know how long this update will actually take.

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How I stick to a 30 hour work week (and how you can too)

Absolute PA

'I was sitting opposite my doctor in her consulting room – a fatigue specialist at The Royal Free Hospital in London. We were going through the results of my blood tests, and I was hoping for a conclusive diagnosis that would explain mysterious symptoms I’d battled with for the past year. The specialist asked me hundreds of questions about my lifestyle, daily activities, my diet, sleeping patterns.

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8 Ways What You Write Will Affect Your Bottom Line

Writtent Blog

'99% of the time, the written word is the chosen medium for companies doing inbound marketing. However, as I’m sure you know, not all writing is created equal. I’m certain you’ve encountered bad content online that isn’t doing anyone any favors. Content marketing is an investment, and you definitely deserve to see a return! When you want to increase the profitability of your business, you can’t just email out a newsletter or post funny memes to your Facebook.

Resources 107