Sat.Nov 02, 2013 - Fri.Nov 08, 2013

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Five steps to viral video success

Sherrilynne Starkie

'Want your video to go viral, but not sure how? Follow these five easy steps: 1. Make it entertaining. 2. Make it informative. 3. Make it funny. 4. Make it useful. 5. Make it like this… Related posts: Video: the Internet of you! Somebody that I used to know. YouTube introduces trends. PLEASE LIKE MY FACEBOOK PAGE. Related articles. Viral Videos.

Video 386
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4 Ways to Make Sure You Always Have Something to Say Online

yMarketingMatters

'It’s probably the most common problem faced by bloggers and social media users. What am I going to say? What can I post that is topical, interesting and valuable? The problem usually starts before you begin publishing content online. Most people feel that blogging is only about writing blog posts and social media is only about posting updates. Stoked with enthusiasm and lots of great ideas, they start blogging and tweeting away.

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Trending Sources

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The Top #Nifty50 Men Writers on Twitter for 2013

Webbiquity SMM

'By Cheryl Burgess, originally published on the Blue Focus Marketing Blog. In 2011, I teamed up with Tom Pick (@ TomPick ) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. Our goal in designing these awards was to honor the top 50 women and top 50 men in social media. In that first year , we cast a wide net, honoring those whom we felt actively engaged as brand ambassadors on Twitter day in day out, exchanging valuable information, and just generally being good, helpful people

Twitter 187
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Apple and Firebelly: How These Two Opposites Go Hand In Hand

Firebelly

'One may wonder how a small, locally owned social media marketing firm like Firebelly can have so many similarities to a global technology conglomerate like Apple. Having worked at both places, the first similarity I’ve discovered is the use of technology. While Apple creates the software and hardware, Firebelly employees creatively put them to use for design and management purposes.

Apple 173
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Video: content marketing conference presentation

Sherrilynne Starkie

'I was asked to speak at the UA Canada national conference in St John’s Newfoundland a few months ago. The goal was to give the union members a report on the progress of a content marketing program we are running to improve member engagement and further the organization’s change objectives. Here’s a couple of short clips of my presentation: Related posts: Picking up an IABC Canada Silver Leaf Award.

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App of the Week Helps Your Business Grow

The Social Media Incubator

'This week’s app of the week allows you to take your profits to the mobile level. You may have seen this app in use by other businesses before. Maybe your business has offsite events, or maybe you have a small business that would like an easy and efficient way of running your business and measuring profits in-house. The Square Register app can help you accomplish this.

iPhone 138

More Trending

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Track My Moustache Cause It’s Movember

Firebelly

'In the spirit of Movember, I will be writing a series of posts dedicated to facts, awareness and tech tips to help you get the most out of your furry contribution to a great cause. Please visit [link] to see how you can get involved and raise money for Prostate Cancer awareness. Moustache Background. It’s tough to grow a great mustache. Many men over the course of history have tried with no avail.

URL 159
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Google Helpouts- Small Biz Boon?

Janet Fouts

'We are big fans of the Google Hangout around here. I frequently do hangouts to meet with clients and potential clients, and I co-host a weekly hangout on-air called The Friday Hangout with Steve Farnsworth and Adam Helweh featuring industry leaders in digital marketing and we have a pretty good following. Now Google’s introduced a new program called “Helpouts” The idea is to do a hangout with someone else to help them solve a problem or learn a skill.

Google 142
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What I Have Learned from Selling on eBay Since 2010

Idaconcpts

'Since June 2nd, 2010 I have been selling on eBay and it has been quite the learning experience. I started using eBay out of necessity. While planning our wedding, I ended up buying two wedding dresses for my wife and she only ended up using one. I turned to several places to try to sell it: Craigslist, Facebook and more than one wedding planning forum.

Insurance 131
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Do You Know When to Create and When to Curate?

Convince & Convert

'Paul Haskell, Omaha Steaks @phaskell. Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. Read on for some of the highlights and tweetable moments, or listen to the full podcast.

Curation 139
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Twitter Leaving Social Media Marketers Unsatisfied

Firebelly

'So far Twitter has had no problem attracting users from the marketing world. And yet, despite being the second most popular social networking site behind Facebook for industry business objectives, just 55 percent of the marketers who are currently using the social media network say they are satisfied with the service. This is all according to a new study shared by Mashable that was released just as the 140-character site prepares to go public with their IPO. “While marketers say they get

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Protect Your Reputation And You Need To Fix It

Small Business Mavericks

'The best remedy for reputation management issues is not needing a remedy to begin with. If you perform excellence customer service, deliver a good product or service, and take care of your customers, then you will likely never need to fix your reputation from damage. However, sometimes things happen, so you should be prepared. If you do need to fix your reputation, then the best strategy is to be ready for it.

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AuthorLinks Rebrands as AuthPost, Continues Selling Posts Based on Google Authorship, Klout Score

Bill Hartzer

'AuthorLinks , the first-ever marketplace to buy and sell Google Authorship, has rebranded as AuthPost. As you might recall, I wrote about AuthorLinks and how the site was the first to buy and sell Google Authorship. Since then, there has been a lot of mixed emotions from the SEO community about buying and selling Google Authorship, along with the fact that AuthorLinks appeared to merely be selling links in posts whose authors had verified their Google Authorship.

Klout 114
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Are You IN? L’Oréal Celebrates Unique Qualities of Its LinkedIn Community

Convince & Convert

'In celebration of reaching 300,000 followers on LinkedIn , L’Oréal is taking a unique approach to activating its community with a new, “Are You IN?” campaign. With the goal of positioning L’Oréal as a top place to work, the company has created visual way for its community to share an “IN word and “IN moment” that best describes themselves and share it across Facebook, Twitter and LinkedIn.

LinkedIn 137
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Twitter IPO: 5 Must-Reads

Firebelly

'Twitter (NYSE: TWTR) has gone public. Learn all about it in these 5 must-reads. Ten Ways Twitter’s IPO Didn’t Turn Out To Be Like Facebook’s IPO. By Nathan Vardi Twitter worked hard to make sure that its initial public offering didn’t turn into the kind of debacle that Facebook experienced when it started out as a publicly-traded company.

Twitter 151
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The 4 Pillars Of SEO Today

Small Business Mavericks

'Search engine optimization is constantly changing. The way things are done today are not the way they were done 10 years ago. They’ll likely be different 10 years from now. A few years ago, no one thought about social media. It didn’t exist. There weren’t any social media strategies. There were SEO strategies , but they didn’t involve social media.

SEO 105
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Google Image Mismatch Penalty: What is It?

Bill Hartzer

'There is a new manual Google penalty called the Image Mismatch penalty. What exactly is the Google Image Mismatch penalty, and how can you prevent from getting penalized by Google for issues related to your images? Barry Schwartz first reported about this new penalty. This particular penalty is a manual penalty action by Google, and not an algorithmic action.

Google 114
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This small edit will get more eyeballs on your Facebook Page

Absolute PA

'No question. Facebook is great for raising the profile of your business. The thing is, many of the actions you make can only be done as YOU – your personal profile. Like these ones: Posting on a personal profile. Commenting and networking in Facebook groups. Commenting on a Facebook event page. Sure, it would be really cool if you could use your page to do these things but there are good reasons why – mainly to stop the average user being bombarded by annoying sales pitches from oth

Facebook 104
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Television Gets In On Social Media’s Hashtag Game

Firebelly

'It is getting more and more difficult for television shows to keep viewers attention. And more often than not, in today’s TV world many people find out about certain shows through their friends on social media. Many of my favorite shows I began watching because of Twitter. Whenever The Walking Dead, Breaking Bad, or Catfish would be on TV, I would see countless amounts of tweets that made me want to see what all the commotion was about.

Hashtag 149
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Blockbuster Is Transforming Into Netflix

Small Business Mavericks

'Ever since Netflix came on the scene, Blockbuster has been struggling. Now, they’re closing all their brick-and-mortar stores. But they’re not going out of business. Instead, their going to a streaming-only model. That’s all well and good. It worked for Netflix. But I can’t help but wonder if it might be too late for Blockbuster.

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Google Hummingbird Algorithm Fail: What is the Current Twitter Stock Price?

Bill Hartzer

'Google recently launched the new Google Hummingbird algorithm with a huge amount of fanfare. They even announced it in the original Google garage , at a birthday event. Part of what Google is proud of is that we can now ask Google questions and they will understand what we are asking. But frankly, I am extremely disappointed with what seems to be one simple query, that Google cannot answer properly.

Price 96
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It's Never Too Late To Start A Blog

Twist Image

'Well, of course someone who loves to blog is going to say that it''s never too late to start a blog. I was asked to give a presentation this past week in London for the London Bloggers Meet-up (many thanks to Bernie, Andy and David for pulling this together). The event took place at the spectacular offices of Google in London (don''t believe me, do a search on this office space, it has been featured in many articles and posts ).

WordPress 103
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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5 AMAZ-ing books to gift your favourite small business owner

Absolute PA

'During a recent live Google Hangout event to celebrate the re-launch of Twitter Brilliance, I gave away a few celebratory prizes. They included a copy of my self paced Facebook training, From Likes to Quality Leads , a free strategy session with me, and one of my favourite business books. Cool or what? (If you missed the event *sniff* you should come along next time – you’ll learn loads and there may be more prizes!).

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How To Ensure You Rank In The Search Engines

Small Business Mavericks

'Ranking in the search engines is not as difficult as some folks might lead you to believe. It certainly doesn’t boil down to using all the right keywords with all the right keyword densities. In fact, if you are still counting keyword densities, then there’s a good chance you might fall victim to an algorithm update or complete change in how web pages are ranked.

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Facebook Prepaid (Something) Coming Soon?

Bill Hartzer

'Based on recent domain name registrations by Facebook , it looks to me like the social media network is up to something related to prepaid. Facebook has acquired several domain names related to prepaid. And typically, major brands such as Facebook will acquire the domain names that describe new service offerings. So potentially this could mean that Facebook is getting into the prepaid business.

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What Facebook Knows About Innovation (That Every Brand Should Pay Attention To)

Twist Image

'Blogs posts, articles and books have been written about Facebook and their ability to grow. When people think about the company and their state of innovation, they will often align them with a myriad of Silicon Valley types. They''ll look to things like collaborative environments, the way meetings are held, how they attract clients and their head-down obsession with everything "hacker culture.

MySpace 102
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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15 Blogging Secrets Even Gurus Would Be Surprised to Know

Writtent Blog

'Have you taken the time to figure out what works, or are you publishing content and just hoping for the best? There’s strategy, metrics, and then there’s closely-guarded blogging secrets that even many of the elite don’t know. From adjusting the way you cite your sources in your content to carefully auditing your technology, we’ve compiled a list of blogging secrets that could revolutionize your work: 1.

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Why ‘First Click Free’ Can Lead To Higher Revenues

Small Business Mavericks

'Few of us would dispute that webmasters and businesses have a right to put their best content behind a pay wall. However, if you put all of your content behind a pay wall, then it can’t be indexed by Google. Unless, of course, you give Google’s bots access to that content. You can do that with First Click Free. First Click Free allows you to open your paid content to visitors for free only on the first visit.

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Donuts, Inc. Adds 7 Generic Top-Level Domains

Bill Hartzer

'Donuts Inc., a registry for new generic top-level domains (gTLDs), has added seven new generic top-level domains that will soon be available for new registrations. There will be 13 registrars where you can register a new domain name using any of these 7 new gTLDs. The seven new gTLDs are as follows: BIKE.CLOTHING.GURU.HOLDINGS.PLUMBING.SINGLES.VENTURES.

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Always Impress The Band

Twist Image

'My first speaking gig. It happened a little over seven years ago. It wasn''t really my first speaking gig, so much as my first "real" speaking gig. I was asked to take part in a full-day leadership event that was being headlined by Dr. Phil. There was only a handful of speakers and my role was to talk about personal branding and the power of new media to share who you are with the world.

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10 Ways to Achieve Agile Content Marketing: Content Reuse

Writtent Blog

'Image Credit: FreeDigitalPhotos. Waste not, want not. In some ways, the age-old saying could be one of the mottos of the Agile methodology. For many small businesses, waste can be the death of an otherwise healthy content marketing strategy. If you’re already struggling to produce blogs, eBooks, whitepapers, and social media posts, the thought of increasing volume can be downright unappealing.

Content 90