Sherrilynne Starkie
MAY 28, 2013
'Facebook Foxes. Facebook is cracking down on violent, sexist content in response to an open letter issued last week by Women, Action & the Media (WAM). The group demanded that Facebook add gender-based hate speech to its list of forbidden content. The social network has today agreed to add gender-based hate to its list of unacceptable content and has committed to ridding its site of it and is updating its guidelines to training moderators.
Buzz Marketing for Technology
MAY 29, 2013
'Posted in Behavioral Targeting Business Intelligence Conversion Optimization Customer Experience Enterprise 2.0 Interactive Marketing Online Testing Strategy. The phenomenon of big data certainly comes with big promise. After all, having terabytes of data on customer history and behavior is certainly better than trying to extrapolate from just a few data points.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Waxing UnLyrical
MAY 29, 2013
'Guest Post by Jen Zingsheim. Hello folks! I was a little rusty, as this was my first guest host of a chat in 2013. I hope I managed to keep the chat at or near its normally very high standards! Here’s the write up from the #measurePR chat held on May 14: We kicked things off by discussing the new program from Klout, called Klout Experts. This evolution of Klout allows users to ask questions of experts.
Mindjumpers
MAY 28, 2013
'The page is blank. Just as your mind. The only thing that concerns you is how you will make your deadline. What do you do? You could turn the radio on and hope to hear an inspirational song, or you could log on to Resonate and listen to music that inspires people in the same business as you. Ad Age and Spotify have joined together and made a new platform for communities.
Advertisement
Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Sherrilynne Starkie
MAY 25, 2013
'There is just one more week until the third annual Social Capital Ottawa, a one-day conference for O-city’s active social media community. It takes place next Saturday, June 1st at Algonquin College. Social Capital Ottawa. The conference blends formal presentations with community/un-conference style sessions on topics ranging from Twitter to LinkedIn, the technical details of self-hosting a blog to the how-tos of personal branding, and online community building to social media in the wor
Josh S Peters
MAY 31, 2013
'I’ll keep this short and sweet. I won’t be blogging here much, if at all, any more. The existing posts will stay here, but all content moving forward will be found at the Social Media Launchpad.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Social Media Marketing
MAY 25, 2013
'Sometimes, word of mouth doesn''t work. As much as personal testimony, first-person persuasion and even hands-on demonstration of products can be more effective than any advertising, there come times when others are impervious to such efforts. And that''s above and beyond the usual array of television, radio, email, print, direct, search and other marketing swirling around in the background, doing their best to reinforce the brand and drive awareness.
Janet Fouts
MAY 28, 2013
'Pinterest is huge , there’s no denying it , and it’s a great traffic driver to your website whether for products or information. I recently went on a surfing binge building a series of Pinterest boards for a client. These weren’t just pins from their website. Noooo. We recommend that a small percentage of the pins on a board be about you, they should be about the topic and bring together a useful, insightful or just plain beautiful perspective on the topic at hand.
Convince & Convert
MAY 29, 2013
'I’m an old-timer. I come from a background of 20 years in marketing, and gained my Associate Marketing Degree from the Chartered Institute of Marketing almost 15 years ago. I cut my teeth on the Four Ps of Marketing – Product, Price, Promotion and Place – and used that quadrant for clients and employers alike. But, as useful as the Four Ps have been in my own growth, times change and marketers need to change with them.
Social Media Strategery
MAY 25, 2013
'Image courtesy of Flickr user stevendepolo. It’s graduation season and once again, the resume, internship, and informational interview requests are rolling in. You’ve just graduated with a degree in communications, advertising, PR, or marketing, and have joined the thousands of other grads in competition for hundreds of entry level jobs and internships.
Advertisement
A beginner's guide to social media automation tools and getting automation right.
Small Business Mavericks
MAY 31, 2013
'When it comes to search engine algorithm updates, some are serious and some are, well, not serious. Penguin was one of the biggest algorithm updates in Google history and it affected a lot of websites. This week, Google announced the release of Penguin 2.0. Penguin 2.0 isn’t supposed to be as big as the original update. Even if it is, however, my advice is, Don’t panic.
Laurel Papworth
MAY 28, 2013
'Australian CEOs are negligent in refusing to come to grips with Social Media, and their PR Media trainers are negligent in not training them to understand the impact of their communications in social networks. WHEN Myer CEO Bernie Brookes said last week that an increased Medicare levy to fund the National Disabilities Insurance Scheme NDIS would be bad for business, it reminded that while public relations professionals have done a good job of training CEOs in some ways, they have done a bad job
Convince & Convert
MAY 30, 2013
'With the temperatures increasing, Coach is asking its customers to take a minute and admire the view from above – of their shoes, of course! Using the #coachfromabove hashtag, fans are asked to share photos of their Coach shoes on Instagram or Twitter for a chance to be featured in a gallery on the company’s website. Over the past 8 weeks, the campaign has generated 629 uses of the #coachfromabove on Instagram alone , including those from Coach.
Twist Image
MAY 26, 2013
'The idea of rebooting seems to be scaring a lot of people. While my new book, CTRL ALT Delete , came out only one week ago, I have been privileged to be getting a lot of media attention. In every interview, it seems like people are taking an anxious, nervous and worried approach to the concept. It''s partly my fault. The subtitle of CTRL ALT Delete is: "Reboot Your Business.
Advertisement
Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Small Business Mavericks
MAY 30, 2013
'One of the most important aspects of starting a new business is analyzing the competition. You’re not analyzing the competition so that you can borrow all of their ideas. Rather, you want to analyze the competition to see what they may have missed. You’re looking for golden opportunities that you can capitalize on. You’ll have to put some careful thought into your own business’s online strategy.
Laurel Papworth
MAY 27, 2013
'Sometimes Not for Profits and Charities diss social media to try and emotionally bully us into donating. It doesn’t work. Here’s UNICEF’s shocking attempt. What’s wrong with the image below? If you said “it’s created by an Ad agency that doesn’t understand social media and charges UNICEF for the privilege of alienating their community” you’d be partially right.
Convince & Convert
MAY 26, 2013
'This week, 3500 people descended on the town of Nashville (well, actually on the Opryland Hotel, a city unto itself) for the IBM Smarter Commerce Summit. Our own Jay Baer was the host of this 3-day event, during which many exciting case studies and announcements where shared by companies leading the charge for smarter marketing. Among the most exciting developments was the launch of the IBM Watson Engagement Advisor, designed – as they describe it – to “help customers feel kn
Twist Image
MAY 30, 2013
'Sometimes, the biggest lessons in marketing come from the strangest places. Selling a book is a lot of hard work. That''s the lesson I''m re-learning right now as CTRL ALT Delete enters into its second week of sales (re-learning, because I went through this in 2009 when launching the book, Six Pixels of Separation ). Working up to the launch of the business book on May 21st, 2013, all of the plans were in place.
Advertisement
SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Small Business Mavericks
MAY 29, 2013
'There are a lot of ways to make social media work for you, but it’s important in this age of search + social to approach social media with the right frame of mind. There are some good reasons to believe that a sound social media strategy is the best link building policy of today. For that reason, I think there are three specific things you can do today to improve your social media presence.
Net-Savvy Executive
MAY 28, 2013
'When people ask me what I do, I usually say something about exploring the edges of the market for intelligence and analytics capabilities, starting with social media data. I also like to connect threads from separate topics and look at things from unusual perspectives. With that as a warning of sorts, let''s pull some threads from new methods, old metrics, and emerging science to see what they do together.
Convince & Convert
MAY 31, 2013
'Dave Morse, Delta Faucets @davemorse. Dave Morse , Online Marketing Strategist for Delta Faucet , joins the Social Pros Podcast this week to discuss the lessons he’s learned at Delta surrounding keeping his team nimble, knowing your audience, and how important it is to balance traditional marketing with social. Read on for some of the highlights and tweetable moments, or listen to the full podcast.
Twist Image
MAY 31, 2013
'If you''re looking to geek out on digital media, the Web and future of business then go grab some popcorn, a drink and hit the bathroom. I''ll wait for you. OK, you''re back? This week was the famed All Things D event, D13 , and it looks to have been an incredible experience following are some of the more interesting presentations. Like I said, pack a lunch because there is a lot of goodness to follow.
Advertisement
Learn the 10 worst social media marketing mistakes and how to avoid them.
Small Business Mavericks
MAY 28, 2013
'Google+ is almost two years old. Frank Reed highlights the value that small business owners place on various social networks, including Google+, Facebook, and LinkedIn. Interestingly, more small business owners see value in Facebook, Twitter, LinkedIn, blogging, and YouTube than in Google+. Google+ comes out ahead of only Pinterest and Forums. This is head-scratching.
Stay N' Alive
MAY 30, 2013
'I''m going to go on record - the name "server" is going extinct. From servers that filled up entire rooms and buildings to just add simple numbers, we have evolved into a world where I can store a server in the closet of my office to do things like stream TV to the Xboxes in each room of my house. And with the Cloud, I don''t even have to do that. My Nest , my Fitbit , my Sonos , and other devices all use the Cloud to access the internet and sync with each other.
Writtent Blog
MAY 31, 2013
'This week’s content marketing strategy guide from the most popular blogs concentrates on advanced content techniques. Want to become a more productive writer, find even more ways to reach your audience or apply content curation for lead nurturing? Go ahead and read those helpful tips right now! 9 Tips on Becoming a More Creative and Productive Writer .
Twist Image
MAY 25, 2013
'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll ( BitCurrent , Year One Labs , GigaOM , Human 2.0 , Solve For Interesting , the author of Complete Web Monitoring , Managing Bandwidth: Deploying QOS in Enterprise Networks and Lean Analytics ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist''s Manifesto ) and I decided that every week the three of us are going to share
Advertisement
Discover just how easy it is to boost SEO with social media.
Diva Marketing Blog
MAY 27, 2013
'BlogPaws ~ Turn corner - a cute puppy. Turn a corner - a cute kittie. Turn a corner - a cute ferret named Snotface (really!). BlogPaws ~ Turn a corner - hundreds of people passionate about sharing their love of animals and pets. BlogPaws ~ Turn a corner - talking pets and social media. Turn a corner - talking pet rescue. Turn a corner - talking pet.
Koka Sexton
MAY 26, 2013
'Another great week with some awesome interactions and goals accomplished. . I want to take a moment to wish everyone a Happy Memorial Day. As a veteran this day means a lot to me. Here are some pictures from my time in Iraq. I love my kid. Dad what’s Memorial Day? Well it’s a special day that we remember the soldiers that didn’t make it home.
ProBlogger
MAY 29, 2013
'Yesterday I ran a workshop for a small group of bloggers here in Australia. One of the sessions I covered was on writing compelling content. Here’s a brief look at a few of the recurring themes in what I shared: Be Useful – if your post isn’t informing, inspiring, entertaining or making someone’s life better – don’t publish it until it does.
Twist Image
MAY 26, 2013
'Episode #359 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. I have known Tom Asacker for close to a decade. How smart is he? Whenever someone attempts to define what a brand truly is or what branding means, his name comes to mind. Yes, that powerful. One of his earlier books, A Clear Eye For Branding , is still a regular read for me when I feel like branding is becoming something fuzzy, once again.
Jeff Esposito
MAY 31, 2013
'Wow what a week. Long and short but good none the less. Hope you had a good one, and boy is summer here or what? This week’s edition of Five for Friday has some good summer fun. Any good weekend plans? Hope so if not, pretend and I look forward to connecting with you next week. The Curious Case of Deborah Perry Piscione – if you like suspense, tom foolery and threats of a lawsuit, this story is for you.
Expert insights. Personalized for you.
305 
Let's personalize your content