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ALEX BLOM JUNE 21, 2009 overboard: why ads stopped working ad rates are declining! the sky is falling. print media ad rates have plummeted to an all time low. need ads that engage me! media will only survive selling value added services! how many times have we read some 'guru' say this about | | TRENDS SPOTTING JUNE 20, 2009  QR Codes and Real Time Marketing – Trends Review Introduction: QR codes used as mobile tagging has started in Japan (2003) and since are implemented in several fields of mobile marketing world wide. As marketing applications their uniqueness stems from their Quick Response orientation which allows customers to access real time information. QR Codes – Trends Review: QR codes are offering endless marketing opportunities. June 2008: Adidas. | WWW.DIGITALHUMANITIES.ORG JUNE 23, 2009  Designing Choreographies for the New Economy of Attention Interacting with personal screens during a lecture or other live event has become commonplace and, as a result, the economy of attention that defines these situations has changed. Is it possible to pay attention when sending a text message or surfing the web? For that matter, does distraction always detract from the learning that takes place in these environments? In 2007, two thirds of U.S. link]. | | | | | | | |
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GREG VERDINO | TUESDAY, JUNE 23, 2009  Bits, bytes, posterous, punk
Verdinobytes. recent post by Steve Rubel inspired me to dust off my "lightly used" (a euphemism for "never used") Posterous account and launch a new blog-like-object called Verdino Bytes. With an easy-to-use bookmarklet for clipping MORE >> - 7 Ways Facebook will Change your Life!
So I have just finished co-authoring a book called Facebook Marketing for Dummies (Wiley) due out this summer. It was a very eye opening experience to say the least. But the one thing it taught me was a profound respect for the Facebook platform. What you are about to see is a number of ideas I have about the future of Facebook. These are not pie in the sky ideas or something I dreamed up - I feel these are very doable. In fact I wondered if I could get this eBook out fast enough to share these ideas with you before they actually happened! MORE >> -
TRENDS SPOTTING | SATURDAY, JUNE 20, 2009  QR Codes and Real Time Marketing – Trends Review
Introduction: QR codes used as mobile tagging has started in Japan (2003) and since are implemented in several fields of mobile marketing world wide. As marketing applications their uniqueness stems from their Quick Response orientation which allows customers to access real time information. The QR code process: Mobile users, taking a picture of the code or reading it with their cameras, trigger an action leading to content download, a message or link. QR Codes – Trends Review: QR codes are offering endless marketing opportunities. June 2008: Adidas. November 2008: Pepsi Max. co.uk. MORE >> -
ALEX BLOM | SUNDAY, JUNE 21, 2009 Overboard: Why ads stopped working
Ad rates are declining! The sky is falling. Print media ad rates have plummeted to an all time low. I need ads that engage me! Media will only survive selling value added services! How many times have we heard a ‘guru’ say this about newspapers, magazines or even websites? To a large degree it is true and there certainly are better ways to connect with consumers. Personally I feel there still are applications for mass media marketing. I’m not proud to admit it but I logged into Myspace yesterday and could not believe how many ads I was bombarded with! The response? MORE >> -
TAYLOR MAREK | FRIDAY, JUNE 26, 2009 Why should I care about Facebook and Twitter?
Here is an audio file for you guys I thought would sum it up. Take a listen and leave a comment. Here is an audio file for you guys I thought would sum it up. Take a listen and leave a comment. MORE >> -
- Social Media - The Challenge of Adoption - Rob’s Dummies Guide WWW.FASTFORWARDBLOG.COM | MONDAY, JUNE 22, 2009
- The Public Sphere ACIDLABS | MONDAY, JUNE 22, 2009
- Lessons in Community Marketing From the Ice Cream Truck ONLINE COMMUNITY STRATEGIST | SATURDAY, JUNE 20, 2009
- Under 30 and Kicking Butt List TAYLOR MAREK | WEDNESDAY, JUNE 24, 2009
- Enterprise 2.0 Reflects the Culture | Social Media Strategery SOCIAL MEDIA STRATEGERY | SUNDAY, JUNE 21, 2009
- Blogchat Review – Categorizing and Tagging Blog Content COLLECTIVE THOUGHTS | FRIDAY, JUNE 26, 2009
- Debating Human vs. Computer Analysis - The Net-Savvy Executive NET-SAVVY EXECUTIVE | MONDAY, JUNE 22, 2009
- Why should I care about Facebook and Twitter? TAYLOR MAREK | FRIDAY, JUNE 26, 2009
- What Matters in Most Word-of-Mouth Marketing? SOCIAL MEDIA MARKETING | MONDAY, JUNE 22, 2009
- The Social Customer Manifesto: Jeanette Gibson from Cisco on. SOCIAL CUSTOMER | TUESDAY, JUNE 23, 2009
- Crisis Communications in Social Media - 3 More Ps NET-SAVVY EXECUTIVE | THURSDAY, JUNE 25, 2009
- Amazon.com Shuts Down Amazon Associates Affiliate Program BILL HARTZER | FRIDAY, JUNE 26, 2009
- Albert Maruggi - Twitter As Radio And Steve Rubel STEVE RUBEL | THURSDAY, JUNE 25, 2009
- Chat Away Inside the Corporate Firewall with Yammer JOSH S PETERS | FRIDAY, JUNE 26, 2009
- The Balance Act WHAT SPINKS THINKS | WEDNESDAY, JUNE 24, 2009
- Zuberance Webinar June 24 Shows How to Turn Word of Mouth into Sales BILL HARTZER | WEDNESDAY, JUNE 24, 2009
- Is Twitter Tweeting Enough? ATOM THOUGHT | MONDAY, JUNE 22, 2009
- Hawaii Restaurant Association Links and Resources BARE FEET STUDIOS | MONDAY, JUNE 22, 2009
- Culture change for Government 2.0 ACIDLABS | SATURDAY, JUNE 20, 2009
- Twitter Weekly Updates for 2009-06-21 HARP SOCIAL | SUNDAY, JUNE 21, 2009
- Building Community Through Excellent Customer Service ONLINE COMMUNITY STRATEGIST | TUESDAY, JUNE 23, 2009
- The Social Web: Learning to Use a New Tool BARE FEET STUDIOS | THURSDAY, JUNE 25, 2009
- The “Must-Have” Tool Kit of Social Media Citizen SOCIAL MEDIA CITIZENS | THURSDAY, JUNE 25, 2009
- Under 30 and Kicking Butt List TAYLOR MAREK | WEDNESDAY, JUNE 24, 2009
- My little baller JASON YORMARK | TUESDAY, JUNE 23, 2009
- knowhow Café: Where smart people go to get smarter about the. BARE FEET STUDIOS | FRIDAY, JUNE 26, 2009
- Why Authenticity is More Important Than Ever CITIZEN MARKETER 2.1 | MONDAY, JUNE 22, 2009
- Entrepreneur vs. Employee, Which one are you? TAYLOR MAREK | WEDNESDAY, JUNE 24, 2009
- The Social Customer Manifesto: Smartphones Changing the Network SOCIAL CUSTOMER | SATURDAY, JUNE 20, 2009
- Talk To Me, Don’t Pitch Me MY CREATIVE TEAM THINKING | TUESDAY, JUNE 23, 2009
- Twitter as the GPS: Video from @JeffPulver's 140 Character Conference CITIZEN MARKETER 2.1 | TUESDAY, JUNE 23, 2009
- Admiral John Miller Aboard The USS Nimitz Gives Dramatic Briefing To Bloggers MARKETING VOICES | SUNDAY, JUNE 21, 2009
- Michael Jackson Flash Mobs FRESHNETWORKS | FRIDAY, JUNE 26, 2009
- Connect With My Creative Team MY CREATIVE TEAM THINKING | WEDNESDAY, JUNE 24, 2009
- Finding and Connecting with Bloggers - 30+ Resources AGGREGAGE BLOG | WEDNESDAY, JUNE 24, 2009
- Key Trends Affecting the Practice of Learning and Collaboration DARETOSHARE | FRIDAY, JUNE 26, 2009
- The Marine General "Gets" Social Media DIVA MARKETING BLOG | THURSDAY, JUNE 25, 2009
- Old Media Drives New Media MY CREATIVE TEAM THINKING | THURSDAY, JUNE 25, 2009
- 5 Tips for Optimizing your Facebook Marketing BUZZ MARKETING FOR TECHNOLOGY | TUESDAY, JUNE 23, 2009
- Diva Marketing Talks Keepin' The Conversation Real With CK Kerley & Valeria Maltoni DIVA MARKETING BLOG | MONDAY, JUNE 22, 2009
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