Sat.Aug 31, 2013 - Fri.Sep 06, 2013

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This Week on Facebook

Harp Interactive

'Categories: Blog , Facebook , Social Media Marketing Tags: 2013 fall marketing trends , community guidelines , favicon , Social Media Marketing A roundup of this week’s Facebook Posts from Harp Social’s Facebook Page. Post by Harp Social. Post by Harp Social. Post by Harp Social. ( Read more. ).

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Brands Rocking Instagram

Mindjumpers

'Instagram has gained a large popularity during the past years – more than 100 million people have signed up and the platform has even outscored Twitter in number of active, daily users. But how can brands benefit from this visual and colorful social medium? We have been taking a dive into how brands use Instagram and here by give you a small collection of really successful brands and campaigns on Instagram – from big, global brands to small, local ones.

Instagram 272
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Trending Sources

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Should We Expect Health Care Professionals To Post And Tweet?

SocMed Sean

'There’s no doubt about the fact that patients are becoming more vocal in the social media space. There are amazing digital conversations going on about widespread diseases like Diabetes and Multiple Sclerosis , as well as very niche diseases like Huntington’s Disease and Spontaneous Coronary Heart Dissection. What do all these conversations have in common?

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An Unkindness of Ravens: Thoughts on Twitter Communication

Waxing UnLyrical

'Four thoughts came together recently that gave me one of those “bolt of lightning” insights it’s useful to get from time to time. Not only that, it helped me change my approach to communication. Images: Woop Studio ‘s Alphabet Flashcards, used with permission. Those of you who read my last post about being yourself online, could read this one as a bit of a second installment to that journey.

Twitter 202
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Creating an Immersive Brand Experience at the Red Bull Wake Open

Buzz Marketing for Technology

'Posted in Branding Buzz Marketing Conversational Marketing Crowdsourcing Innovation Interactive Marketing Mobile QR Codes Visual Recognition. The Red Bull Wake Open in Tampa, Florida is the world’s largest Wake Boarding contest and they wanted to do something new and engaging from a guest experience perspective this year. So, after reviewing various mobile technologies they decided to partner Smartsy to incorporate Visual Recognition and User Generate Content into their branding and collate

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App of the Week: Wunderlist

The Social Media Incubator

'We are all busy. We all have our own way of time and task management. A lot of us make to-do lists, shopping lists, etc. In this day and age, we don’t have to carry a notepad around of all the things we have on our plates. Instead, our lists are easily accessible through an app on our phones, tablets and computers. No worries, there is an app for you.

Mobile 150

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Friday Funny: Newfangled Social Networking

Waxing UnLyrical

'Does this strike a chord? … Thought so. Ha! Happy Friday, everyone! Image: seanrnicholson via Flickr, CC 2.0. Friday Funny: Newfangled Social Networking is a post from: Waxing UnLyrical. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Head honcho of Waxing UnLyrical, Shonali Burke is President & CEO of Shonali Burke Consulting, Inc.

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Facebook is Getting More Two-Faced By the Day

Convince & Convert

'In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about two new announcements from Facebook that appear to come from opposite ends of the philosophical spectrum. Maybe. Or Maybe Not. Within 96 hours, Facebook made two pronouncements (I like to imagine them being made via scrolls read in a town square, preceded by trumpeter fanfare, but in reality they were simple blog posts).

Meme 160
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What Your Business Can Learn From the New KitKat® Website

The Social Media Incubator

'Google has recently joined forces with Hershey to name their new Android operating system after the KitKat® bar. Google’s new operating system will be called Kit Kat aka Android 4.4. In the partnership, there will be a number of Android-themed KitKat® bars made and when you buy the bar, you will be entered to win Google prizes, such as the Nexus 7 tablet.

System 139
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SEMPO Caught Violating Google Webmaster Guidelines for Advertorials

Bill Hartzer

'SEMPO, The Search Engine Marketing Professional Organization , is taking advantage of text links in advertorials, clearly a violation Google Webmaster Guidelines for link schemes. SEMPO, and its Board of Directors, should know better than to take advantage of these types of links. As professional SEOs who are paid to know these guidelines and advise others, we should hold SEMPO and its Board of Directors to higher standards.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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7 Ways To Produce Outstanding Content

Small Business Mavericks

'Your content may be good, but is it outstanding? Would you know the difference? If you want your content to stand above the crowd, you have to give it the qualities and features of outstanding content. Anything less is selling your audience (and you) short. Here are 7 ways you can be sure to produce outstanding content every time. Make it original - Nothing is better than original, unique content.

Content 145
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3 Critical Considerations Before Tackling Facebook’s New Contest Option

Convince & Convert

'Facebook just made another major change to its terms of service. Two years ago, it forbid running promotions directly on a page and required the use of a third party app for all contests. This week, Facebook made a sudden U-turn, and now you can run a promotion without using a third party app , including user actions as voting and entry mechanisms (likes, comments, shares).

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Why Content Wins

Ari Herzog

'It is suggested that email messages be constrained at the risk of losing you: Limiting yourself to five sentences forces you to think in a concise manner, helping you stay focused and save time. Shorter emails also allow the recipient to make a quick decision on what action to take, increasing the likelihood that you’ll receive a reply. Yes and no.

Content 135
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Does Buying Facebook Likes Help Search Engine Rankings?

Bill Hartzer

'I was offered 2,000 Facebook Likes for $60 today, from someone offering a service that allows you to buy Facebook Likes. According to this unsolicited commercial email (spam), getting more Facebook Likes will increase your search engine rankings. And the sender, Nick Grey, even says that Matt Cutts from Google said so. Here is the email I received.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Your Three-Step Lead Generation System

Small Business Mavericks

'E-mail marketing is still as effective today as it ever was. But you’ve got to generate leads. To generate leads you have to build trust. Here’s your three-step plan for generating trust and building your e-mail list by generating more leads. Set up your opt-in system – You have to have a system in place if you want to generate e-mail leads.

System 98
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5 Marketing Tips for Your Career

Convince & Convert

'Image via BigStockPhoto.com. Everyone in today’s job market needs to have marketing skills. We all have personal brands and have to constantly position ourselves to get the type of work we want, whether that be as an employee or business owner. These days, if you don’t have a strong web presence and you’re not getting your name out there, no one will do it for you and you will miss opportunities.

Tips 142
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Hacking Skype For Better Audio

Twist Image

'I use Skype to record most of my audio podcasts. This may not be a big deal to you, but most people who have any passion for audio and recording are gasping in disgust at this admission. For over 375 episodes (since 2006), I have relied mostly on Skype to record these weekly conversations with leading business thinkers. And, while I take a more "indie" approach to my production (instead of the pristine clean that you get from NPR and the like), I have learned some very powerful tricks

Wireless 110
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Don’t Pay for Search Engine Submission

Bill Hartzer

'I know I have written about this before. But it is worth it to me to repeat it again. You do NOT have to pay for search engine submission services. There are still companies out there that are selling scamming others with a search engine submission service. I just received one recently, and it is actually a notice that would appear that you might be paying for domain name registration.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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How Creative Is Your Content?

Small Business Mavericks

'Content marketing is a necessity in today’s business climate. Small businesses can get with the program or miss out on opportunities. But you don’t need a huge budget to be successful marketing online. You can get by with some drive and a little bit of creativity. Matthew Barby shared some good ideas for content for small businesses. It can all be summed up by saying that anything related to your business is content.

Content 98
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Get Happy: Putting Yourself into Your Brand’s Personality

Convince & Convert

'Keryl Pesce, @thehappybitch Debbie Gioquindo, @hvwinegoddess Happy B h Wines. Debbie Gioquindo and Keryl Pesce , co-founders of Happy B h Wines , join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention.

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Inspiration Day

Twist Image

'Let''s call it Inspiration Day. Not Labor Day. You''ve heard enough jokes about why we take the day off from work on Labor Day. Personally, I watch my schedule for days like this, and slice some time away from family and friends to get inspired about the work. Thankfully, we have things like YouTube and TED that make it a whole lot easier. Following are five videos that will inspire you to get more inspired about the work that you do: 1.

YouTube 110
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MyOpenID to Shut Down February 1, 2014

Bill Hartzer

'MyOpenID , the site whose goal was to allow us to securely have one ID on the web to use for logins, has decided to shut its doors starting on February 1, 2014. According to its founder, Larry Drebes from Janrain, Janrain made the decision to end of life the myOpenID service. In an email (below), Mr. Drebes says that rather than using one service to securely log in, users on the web have chosen to use more recognizable services, such as Facebook, Twitter, and Google, rather than create their ow

Yahoo 112
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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How To Create Quality Facebook Content

Small Business Mavericks

'Facebook took a survey of its users and asked them how they judge quality. The questions seemed to center around whether or not Facebook users were turned on or off from content in their news feeds based on certain criteria. The results weren’t all that surprising, but they are important. In essence, Facebook is encouraging businesses to improve the quality of their news feed content by.

Content 98
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Facebook UpDates Its Terms Of Usage For Pages - Social Media

Social Media Network Marketing

'Facebook has recently incorporated a good amendment to its existing Terms of usage. This is a welcomed change! Facebook goes on to mention that it has removed the requirement that promotions on Facebook only be administered through Apps. This was the case so far. Now, promotions may be administered on Facebook Page ''Timelines'' and in Apps on Facebook.

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The Future of Local News WILL Disrupt Facebook

Stay N' Alive

'I am often asked, "will Facebook ever go the way of MySpace?" The truth is Facebook has been very good, like it or not, at not looking at current users'' needs, but instead anticipating the needs of future users, therefore fixing the Innovator''s Dilemma and ensuring their survival. There is one thing Facebook is overlooking right now, and with what I have seen in the news industry, I think Facebook may be blind-sighted at what I think is going to happen.

News 97
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SEO Tool Review: LXR Marketplace

Bill Hartzer

'LXR Marketplace is a website that gives you several website research tools to choose from in order to do SEO, and PPC research on a particular website address. There are also various keyword research tools as well. The various website research tools are easy to use and intuitively put together, and the information obtained can relate to either your website, or that of your competitors.

SEO 94
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Public Displays Of Affection (CTRL ALT Delete style)

Twist Image

'If you''re interested in meeting, connecting and sharing. I will be doing a few public appearances in the next few months to support the launch of my second business book, CTRL ALT Delete. If you are interested, I would love to connect and meet. I''m hopeful that if you live in and around these cities that you will come down and hangout: Toronto, Ontario - Third Tuesday Toronto happens Tuesday, September 10th, 2013 at The Pilot in Toronto.

Vocus 97
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Are you a micro business owner? Here’s some juicy social media advice

Absolute PA

'This week I got the chance to hang out with Julie Hall from Women Unlimited as part of her Micro Entrepreneur – the magic of thinking small series. I always love talking with Julie. She was one of my first mentors when I took my initial tentative steps into solo-working. Her passion, support and encouragement for us biz ladies has been massively valuable, and a huge inspiration to me and thousands of others.

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Social Media Manners: Are You Talking To Me?!

Myrland Marketing

'HAS THIS EVER HAPPENED TO YOU AT AN EVENT? Have you ever been at an event, talking to someone who keeps looking over your shoulder while you’re talking, wondering who’s coming in the room next, who they must see, who might be more important than you? Me, too. How does that makes you feel? That you’re less important? As if that person really doesn’t care what you’re talking about?

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The Most Profitable Year of My Life, Thanks to Google [Webinar Replay]

Viper Chill

'A few weeks ago I did my first ever Webinar in the marketing world after being asked to speak to members of a community called Link Club. This is 80% of what I spoke about on that live webinar, replayed for you here in a new video. The reason I’ve taken 20% out is simply to give their audience something unique as a thank you for motivating me to put together a webinar in the first place.

Google 81
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The Marketing Of Things

Twist Image

'We put brands on everything. Think about it this way: we put brands on everything and we''re putting the Internet into everything. It''s true. Brands will put their name on baseball stadiums, water bottles, the bottom of that plastic bin that we put our shoes into at airport security, and they''re even putting them in public toilet bowls. Anything to get attention.