Jon Loomer
JANUARY 25, 2017
[NOTE: This is the fourth in a series of posts exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my business.]. This isn’t your typical blog post about affiliate marketing for entrepreneurs. I’m not going to lay down how you can make a whole bunch of money doing it.
Ari Herzog
JANUARY 26, 2017
Will life go on if the White House Press Corps boycotts the daily briefing? Yes, says David Frum , The Atlantic’s senior editor. He wrote a series of tweets on November 29, 2016 that suggest White House reporters boycott the daily briefings and focus on research-based accounting. In particular: 2) Journalists ask questions of the press secretary in the expectation of truthful answers in the public interest. — David Frum (@davidfrum) November 29, 2016. 5) There’s actually a strong cas
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Convince & Convert
JANUARY 25, 2017
What’s your Twitter marketing strategy? Is it working? There are over 350,000 tweets posted every minute of every day. How do you ensure your messages stand out? Google, Nike, Starbucks, and more big brands fought for attention and won. Was it luck or brilliant Twitter marketing? Twitter Marketing Strategy Insights from 20 Experts. We took a close look to learn how these big names got it right.
Rebekah Radice
JANUARY 23, 2017
How would you rate your social media productivity? Would you say it’s a battle you might win, but tend to lose more often than not? If so, don’t beat yourself up. Staying productive while managing social media is tough. It requires: . Organization Awareness Commitment. But the great news? Each of those skills is attainable with the right plan in place.
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Jon Loomer
JANUARY 26, 2017
There are many factors that lead to success or failure of your Facebook ad campaign. I’ll cover these things on my free webinar on Monday. But spoiler alert: Nothing is more important than targeting. Nothing comes close. You could craft the perfect ad with convincing copy and eye-grabbing imagery. You could lead to a super-fast landing page with laser precision and focus.
Razor Social
JANUARY 26, 2017
Are you tired of all the fluff you read on marketing? Want a list of tried and tested marketing technology tools and tactics you can immediately implement in your business? I’m sure you’ll pick off a couple of tips from the list below. Social Media. The successful people on social media build relationships and add value. They are there for their community and make them feel appreciated and connected to a brand on a more personal level.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Meltwater
JANUARY 22, 2017
As PR and marketing reporting becomes essential in the modern comms department and folks move… Read More.
Ignite Social Media
JANUARY 26, 2017
Following consumer buying trends where social media content has increasingly become an important factor in purchase decisions , more and more brands are turning to influencer marketing as a way to reach engaged audiences. As more and more brands see the opportunity and get involved, however, we see a dark side of influencer marketing start to emerge.
agora pulse
JANUARY 26, 2017
Trending topics are the most talked-about news, and on Twitter, it can help companies boost their engagement, awareness, and clickthroughs. But most businesses don’t have the resources like Oreo to tweet a timely message during a Super Bowl gaffe. So how can you use Twitter trending topics? Let’s explore a few creative options. Promote Relevant Content.
The Social Media Hat
JANUARY 27, 2017
How data and social media aggregation help you understand and connect with your customer on a more intimate level.
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A beginner's guide to social media automation tools and getting automation right.
Meltwater
JANUARY 25, 2017
When social media first started to emerge in the mid-2000s as a popular way to… Read More.
Jenn's Trends
JANUARY 25, 2017
Oh, when people come up with a *great* idea and then force it upon others with no real understanding of the process… which is exactly what Instagram pods are! You may have heard of this term. You may have wondered if these Instagram pods are useful. You may be in an Instagram pod (or a […]. The post What You Really Need to Know About Instagram Pods appeared first on Jenn's Trends.
agora pulse
JANUARY 24, 2017
We knew Instagram ads would be great before we even had them; the combination of Instagram’s higher-than-average engagement and Facebook’s second-to-none targeting system has proven to be a powerful force for businesses and advertisers. While the ads started out nearly identical to Facebook ads, however, Instagram ads have made some updates in the past year.
Devumi
JANUARY 27, 2017
The Internet has had a significant impact on commerce, with more and more brands jumping online to sell their products. It has also opened opportunities for fledgling businesses to sell their trade to a wider audience. With everyone now using the Internet to build stores, you are in for a lot of competition when you […]. The post How to Sell Your Products Online: Make Your E-commerce Store Successful!
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Meltwater
JANUARY 26, 2017
Two annual events at the beginning of the calendar year celebrate film, the announcement of Oscar… Read More.
Ignite Social Media
JANUARY 24, 2017
The world of food influencers continues to grow and as we continue on with 2017, we thought it was time to provide some of our favorites to follow. We are always looking for content creators to partner with to create stunning and unique recipes, as it can help build awareness of the versatility for a lot of brands. It’s one of my favorite thing to do, unless of course it’s right before lunch time.
agora pulse
JANUARY 25, 2017
As we look back on our social media plans of 2016 and ahead to our 2017 campaigns, it’s important that we learn from our mistakes and make adjustments to ensure a strategic new business year. Most of those mistakes come from a simple lack-of something; one or more missing ingredients. While there can be numerous reasons why any social media plan could fail, I’ve done my best to boil them down into the few reoccurring themes below. 1.
Devumi
JANUARY 24, 2017
Suddenly, your brand hits the trending topics on Facebook or Twitter. You panic and click on it quickly …to find out that it’s a “news item” you know didn’t happen. If that’s the case, then you have fallen victim to fake news. While it might look harmless at first, a fake news article can cause […]. The post How the Fake News Problem Affects Social Media Marketing appeared first on Devumi.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Ari Herzog
JANUARY 24, 2017
Donald Trump was inaugurated four days ago — and my friends and family members continue to talk about our new President with mostly negative words. Authoritarian. Bully. Charlatan. Disturbing. Egomaniacal. Frightening. Gross. Hateful. Idiotic. Joke. Kleptocrat. Loudmouth. Megalomaniacal. Nepotist. Oligarch. Plutocrat. Quarrelsome. Racist. Sexist.
Buffer Social
JANUARY 25, 2017
A decade ago, the role of a social media manager might not have even existed. Today, however, almost every company is involved in social media one way or another. A quick look at Google Trends shows the rise in interest in the term “social media manager” over the years and it seems that people have never been as interested in the term as they are today.
Sprout Social
JANUARY 23, 2017
Hashtags are much more than just a way to make Tweets and Instagram posts more entertaining. You’ve probably seen your fair share of random hashtags thrown onto the end of Tweets and Instagram captions that seem to serve no real purpose. But when used correctly, hashtags can be one of the most effective ways to track your social media marketing campaigns, brand influence and a lot more.
Meltwater
JANUARY 24, 2017
Retail moves at the speed of culture, which means players sometimes quickly come and go.… Read More.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Socially Sorted
JANUARY 24, 2017
If you are one of the thousands of people that would LOVE to post from Desktop to Instagram, listen up. . There are ways to do it easily (one of them might shock you!) , while keeping Instagram happy. . Nobody wants to get in Hot Water with Instagram! Use these tools and you’ll be sorted! . Before I get into the tools, I have to tell you that the first tool below might just Blow Your Mind.
Buffer Social
JANUARY 25, 2017
We are excited to share our fifth, very special bonus podcast episode with you on the 9 essential social media manager skills and qualities found in top industry leaders. These bonus episodes offer a fun change of pace from our traditional “interview-style” episodes on The Science of Social Media. Get to know the hosts Hailley, Kevan, & Brian as they share thoughts on the state of social media, ground-breaking tips and tricks to make your marketing more effective, and much more.
Ignite Social Media
JANUARY 23, 2017
Every holiday, from Thanksgiving all the way down to #NationalDonutDay, is a potential opportunity for your brand to join the conversation and put your unique spin on the day. However, not all holidays and the ideals associated with them are good times to promote your brand. Here are some that your brand likely should, and at least as importantly, should not jump in on.
The Realtime Report
JANUARY 26, 2017
It’s All About.SOCIAL. By Bill Glenn. Social media networks come and go. How many of us remember MySpace? How about Xanga? LiveJournal anyone? The beauty of a.SOCIAL domain, as opposed to another one, is that it evolves with you. This means that www.yourbrand.social can redirect to your brand’s Facebook today, Twitter tomorrow and the social media platform of the future the next day.
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Socialmedia.biz
JANUARY 25, 2017
Post by Andrew Gazdecki. W ith the first few weeks of 2017 behind us, now feels like the best time to look at how mobile apps are going to change throughout the year. Mobile has made a big splash over the past five years, but there are still many businesses that are hesitant to invest in a mobile development strategy of their own. Small business owners are especially skeptical of mobile apps because of the assumed high price for these business tools.
Buffer Social
JANUARY 24, 2017
We often talk about the importance of social media managers and the amazing people who handle social media as a team of one. But often, for agencies, larger enterprises, and even some small businesses, social media is handled by teams of people covering a broad range of skills. So how do you go about building an awesome social media team? There are so many things to consider: What skills do you need in your team?
Ignite Social Media
JANUARY 25, 2017
Typically, the last quarter of the year brings some of the highest media costs of the year; especially around the holidays. The final months of 2016 brought about a surprise to us as we saw costs relatively flat on the social front. This includes spend using the native buying platforms on Facebook, Pinterest, Twitter and Instagram. We will add that, when possible, we’ve side-stepped spending media dollars around the holidays and reserved those dollars for more efficient quarters (such as first a
Meltwater
JANUARY 27, 2017
What do firm leaders think will happen to marketing this year? To find out, I turned… Read More.
The Realtime Report
JANUARY 27, 2017
Can Travel Bloggers Live Well From Their Blogs? Travel blogs have become quite popular over the years, and it’s easy to see why the best of the bunch have come so far. Gorgeous pictures, amazing stories, and interesting locales can combine to create a vehicle for not only inspiring wanderlust in others, but making money as well. It is possible to make money as a travel blogger, and there are many who make a full time income from their blogging efforts.
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