Sat.Nov 14, 2015 - Fri.Nov 20, 2015

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The Importance of Local Activation on Social Media: West Africa/Nigeria

Mindjumpers

The Mindju mpers Network is still going strong. It’s our own ever-growing global network of Local Social Media Managers around the world who help us ensure contextually relevant content through social listening, content production or response management. The network is filled with talented people who possess great knowledge of social media in their local context and we would like to share some of their great insights with you.

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Why Twitter Killed the Twitter Share Button

Convince & Convert

Image via BigStockPhoto.com. Where’d the numbers go? Legions of bloggers and website publishers will log on November 21 and discover that the familiar digits displaying the number of Twitter shares on their content have disappeared. Imagine if you woke up tomorrow and all the street numbers had been washed away. For bloggers, that’s not an overly dramatic comparison, as the Twitter share count has been used as talisman of “social proof” since Twitter became de rigueur as

Twitter 154
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3 Simple Ways To Show Thanks To Social Media Followers

Firebelly

In the spirit of Thanksgiving, here are three simple ways you can show your followers you appreciate them. #1 Respond. Answer their questions and address their complaints. Thank them for their compliments. Nobody likes to feel ignored. No response is a response—it says you don’t care. #2 Retweet. Retweet, regram, repeat! Chances are, your customers share your content.

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Course Announcement: The Social PR Virtuoso is Here!

Waxing UnLyrical

Drum roll, people! My VERY OWN online course is here! Yes, I’m excited… that’s putting it mildly. After just an incredible three-day live online mini-training this past weekend, I unveiled … … my brand new, 4-week online master course: The Social PR Virtuoso. I have been wanting to do this for YEARS, and finally, finally have made the leap of faith.

Course 150
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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What Exactly Do You Do?

Webbiquity SMM

“So—what exactly do you do?” the delightful Shelly Kramer asked me when I met her recently face-to-face for the first time, at a Minneapolis internet marketing event. A common enough question, but it got me thinking: in more than five years and nearly 500 posts about web presence optimization, SEO, SEM, content marketing, social media, and inbound marketing on this blog, I’ve never actually answered that question here.

SEO 131
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Facebook Responds to Worldwide Disasters With Safety Check

Convince & Convert

As you’ve no doubt seen in the headlines (and in your own Facebook feed, most likely) is the groundbreaking use of Safety Check by Facebook in the aftermath of the Paris terrorist attack. Facebook announced the launch of this feature in October 2014, inspired by earthquakes and tsunami in Japan, when people were looking for answers about loved ones.

Facebook 131

More Trending

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#measurePR Recap (November 2015): Measuring Multimedia

Waxing UnLyrical

The November #measurePR chat took place on November 3rd. Keeping with the theme of the month, we decided to tackle multimedia from measurement to best practices with special guest Martin Waxman of Martin Waxman Communications. Here’s some of what we talked about: On PR measurement in 2016 and beyond: A2. Hopefully 2016 will be the year AVEs become extinct #measurepr.

CPA 103
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Facebook Custom Conversions: A Beginner’s Guide

Jon Loomer

The new Facebook pixel has frustrated and confused marketers. Do you need the new pixel? How do you set it up? Should you get rid of the old pixel? What about the conversion pixel? These questions can’t all be answered in this blog post. I’ll do my best to exhaust this topic in my next Power Hitters Club workshop on December 16 (available only to PHC members — SIGN UP HERE ).

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3 Really Difficult Ways to Create Great Customer Experience

Convince & Convert

Image via BigStockPhoto.com. How do you make purchase decisions today? Cost? Availability? Reputation? Before long, it will be Customer Experience. According to Walker, by 2020 customer experience will be more important than even price for B2B buyers. You probably believe this, as the importance of “customer experience” is in the lips of every consultant, and in the pages of every business publication.

Nielsen 131
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Internet Business Opportunity - Social Media

Social Media Network Marketing

Hi This is about OnLine Earning. Read further only if Earning via Internet interests you. All you need is Internet Connection On Your Cell Phone or LapTop or Computer or go on to Cyber Space in your Lane or use a Friend's Internet Connection etc. It is simple easy and fun. To put it simply it is like how you use Facebook. Just that Facebook does not pay you while this Social Network actually pays.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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6 Alternatives to Google Analytics

Small Business Mavericks

I believe most website owners are still using Google Analytics. There’s really nothing wrong with that, but you should know it’s not the only option you have. There are perfectly valid reasons for not using Google Analytics. For one thing, did you know Google owns your data? And that means they could close it down any time they want, or sell it even.

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The Real ROI of Social Media is Revenue

Koka Sexton

ROI or Return on Investment is the calculation of time, money and resources against what you gain in return. In many cases this is boiled down to how much was spent and what did you make in the end? This is fairly cut and dry in business. In marketing we want to see 4X to 5X ROI on a campaign, if we could hit 10X then it was a home run. But in this new era of social media , somewhere, someone or group of someone’s took us off track and sold us a new idea of ROI that felt good but feeling g

ROI 87
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3 Lean PR Strategies Every Business Can Practice

Convince & Convert

Image via BigStockPhoto.com. Even if you’re well beyond the start-up phase, you’d have to have been tucked away in hibernation to have missed the lean business trends. Maybe you took note, or maybe you dismissed them as inapplicable. Either way, while these strategies might seem best suited for new or small companies, the truth is that companies of all sizes can benefit from adopting a lean mindset.

Strategy 112
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4 Tips to Get Free YouTube Subscribers for your Channel

Devumi

Everyone from the newest YouTube user, to the top subscribed YouTube star (shoutout to PewDiePie), wants free YouTube subscribers. They’re the very core of your regular viewership. Every time they log in to YouTube they’ll be able to see if you have new videos for them to watch, and will slowly start to learn your […]. The post 4 Tips to Get Free YouTube Subscribers for your Channel appeared first on Devumi.

YouTube 87
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Tools for a top quality Periscope Stream

Lucy Hall

Periscope is the next big thing in internet marketing! It gives marketers and business owners the chance to watch live, people all over the world sharing knowledge and experiences. The potential uses are limitless and it’s an exciting move forward for social media and the way we interact with one another. To get started on Periscope is so easy!

Tools 99
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How To Unleash The Power Of Strategic Thinking

Twist Image

Episode #488 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Strategy. More than any other component in what makes a brand successful, strategy is at the core. What does a good strategist do? How is their work delivered, and then injected into a company? How do companies take that strategy and turn it into a valuable part of their culture.

How To 81
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How Empathy Fits Into a Recreated Story Structure With Ron Ploof

Convince & Convert

Exploring the Lost Art of Audio Storytelling. As a storyteller with a degree in electrical engineering, Ron identifies himself as “a socially well-balanced geek.” He is a story artist and consultant who has been working in the technology and business worlds for many years to help companies tell their brand stories. Ron honed his storytelling craft through creating one of the first storytelling podcasts, “Griddlecakes Radio,” and by working at Epson America where he operated as the Ma

Training 108
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Should You Hire a Ghostwriter?

Small Business Mavericks

When a business starts to develop a long-term content marketing plan, one of the things you’ll have to do is decide who is going to manage that plan. You have several options. You can hire someone to direct your in-house marketing efforts and write all of your content for you. This can be expensive as you’ll likely have to pay that person a salary and provide benefits, which include insurance coverage and vacation time.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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How to Create Better Content for Your Periscope Streams

Lucy Hall

Periscope, although it’s been here since March is still so new. In terms of the perfect periscope live stream, there really is no silver bullet. But Periscope is still so new that we can continue to see what works and what doesn’t by simply jumping on our smartphone and going live. Having said that we could all benefit from a few pointers when it comes to making our live Periscope content better.

Content 97
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Unique Keyword Research Technique to Spot Hidden Market Opportunities

Kikolani

There is only so much time in a day and if you want to use your work time most effectively, you constantly have to make decisions about how to spend it. In the online business, that’s probably truer than in any other business. Information gets so quickly updated that there is no way to keep up with everything that is going on. Thus, to have a chance at success, you need to focus in on a niche and zero in.

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The Blog Code: Finding the Soul of Your Content

Convince & Convert

The Tommy Walker Manifesto. Shopify has two divisions now: Shopify, which serves smaller businesses and start ups, and Shopify Plus, which solves high-growth and enterprise-level problems for larger businesses. Tommy Walker serves as the Editor-in-Chief of the Shopify Plus blog. Having tripled Shopify Plus traffic month over month from August to September , Tommy is poised to shared valuable wisdom about driving traffic through quality content.

Content 104
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Moms, Dads And Kids. The Digital Reality

Twist Image

Are screens good or bad for kids? How safe is the Internet? If you have kids in your life, these questions are of concern. All of this technology is so new. From the hardware to the software. We're all confused. and everyone has an opinion. I've had parents come up to me, corner me and ask these questions. It's a huge challenge. Why? Because as much as we try to protect our kids (from screen time to content to having these devices), all of us then turn around, put our hands into our pockets and

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Do’s and Don’ts of Twitter for Business

Lucy Hall

Nearly 70% of businesses use Twitter for Business in order to keep in touch with clients and market their products and services. Not every business though, is using Twitter effectively. In this post I have put together a few do’s and don’ts to help you get off the ground and use your twitter account as effectively as possible. DO”S.

Twitter 97
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#84: Growing a Lucrative Email List

Amy Porterfield

Welcome to the second half of our intensive “refocus on your list” training! I hope you completed the short questionnaire from last week, because this week we’re really building off those questions to get where we need to go. If you haven’t done it yet, click here to download it and take just 10 minutes […]. The post #84: Growing a Lucrative Email List appeared first on Amy Porterfield | Online Marketing Expert.

List 71
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How Sexy Hair Blends Instagram and E-Commerce

Convince & Convert

Hair for All. With a wide variety of PR experience, from non-profit to ad agency to political campaigns, Glenda brings a unique perspective to social for a product like Sexy Hair Concepts. As she consciously transformed her position to fit the unique needs of her company, Glenda has taken it from a professional-only brand sold through salons to maintaining a perfect social engagement balance that is both B2B and B2C —helping distributor, vendor, and consumer alike.

Instagram 103
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Social Media During Times Of Crisis

Twist Image

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly to SoundCloud , if you're interested in hearing more of me blathering away.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Doing Your First Periscope Broadcast

Lucy Hall

If you are a Periscope Newbie and haven’t yet done your first scope, it may seem a little scary to start talking in front of a camera for all to see! It can be a bit frightening and overwhelming since it’s live, you may feel exposed and nervous. Periscope Live streaming is very different from other social media platforms in the way that it’s live and instant, if you can crack your nerves, you’ll find this platform very useful for building new connections and growing your

Hashtag 92
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Turning You Social Media Profiles into Sales Machines

Kikolani

Nothing happens until someone clicks something. Whether it’s a click to comment, to share, to take a quiz or survey, The post Turning You Social Media Profiles into Sales Machines appeared first on Kikolani.

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How to Use Location Data to Decode Customer Conversations

Convince & Convert

Marketers are constantly trying to figure out how to reach their target audiences. They are faced with challenging questions. What is the right strategy? What is the right message? What is the right communication channel? There are many different theories out there, and every campaign is unique, but one thing is certain: Social media must be a part of your marketing strategy.

Data 100
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Six Links Worthy Of Your Attention #282

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll ( BitCurrent , Year One Labs , GigaOM , Human 2.0 , Solve For Interesting , the author of Complete Web Monitoring , Managing Bandwidth: Deploying QOS in Enterprise Networks and Lean Analytics ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist's Manifesto ) and I decided that every week the three of us are going to share o

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How to Create Better Content for Your Periscope Streams

Lucy Hall

Periscope, although it's been here since March is still so new. In terms of the perfect periscope live stream, there really is no silver bullet. But Periscope is still so new that we can continue to see what works and what doesn't by simply jumping on our smartphone and going live. Having said that we could all benefit from a few pointers when it comes to making our live Periscope content better.

Content 60