Sat.Sep 13, 2014 - Fri.Sep 19, 2014

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Wilmington’s Top 10 Tweeters

Saying It Social

'For this week’s blog post, we set out to determine some of the largest twitter influencers in our local paradise of Wilmington, North Carolina. The post Wilmington’s Top 10 Tweeters appeared first on.

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5 New Email Marketing Terms You Should Know

Convince & Convert

'I start off the just-released 2nd Edition of Email Marketing Rules by quoting EmailMarketingReports.com Publisher Mark Brownlow, who once said: “Wondering if ‘best practices’ were called ‘profit practices’ whether we’d be more likely to follow them. Words have power.” Since my book discusses 120 email marketing best practices, this quote is a great way to drive home the financial importance of these practices right off the bat.

Marketing 166
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How social media is like spaghetti sauce

Janet Fouts

'I watched this TED talk with Malcolm Gladwell the other day. In it he talks about research that was done by psychophysicist Howard Moscowitz , specifically about some research Moscowitz did on consumer preferences for Pepsi and Prego spaghetti sauce. When Moscowitz told Pepsi they should be looking not for the “Perfect Pepsi” but the “Perfect Pepsis” it was initially lost on us.

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7 Awesome eCommerce Platforms For Small Businesses

Kikolani

'The ‘click and order’ trend is undergoing a major shift. As consumers increasingly turn to their PCs, smartphones, tablets, etc. to make buying decisions, small businesses are starting to realize the need to keep up with online operations to cope with the plunges and peaks of consumer demand. The solution? An online store. Take a minute to think about it now.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Importance of Construction Turnaround Services

Idaconcpts

'Construction turnaround services are needed on a variety of jobs that are intended to renovate an existing building. When businesses are planning on making changes to their facilities, they need a business that can turnaround everything for them. The third party company manages the renovation project, and they determine how best to retrofit the inside of a building that is already in use.

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How to Create Content That Sells

Convince & Convert

'Image via BigStockPhoto.com The rise of content marketing has created a kind of content apartheid in which overtly promotional content is the second class citizen and helpful, non-selling content is the privileged class. I’m a huge fan of Jay’s ‘Youtility’ approach – it’s clearly the high road to revenue – but I also feel that all content is on the same spectrum and needs to be held to the same standards.

Content 165

More Trending

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Blinkist Makes Sure You Always Have Time To Read Non-Fiction

Kikolani

'Does reading a non-fiction and learning a bunch from it sound good to you? What if you could read a non-fiction, wherever you are, in whatever time you have? And even better – what if you had a chance to cover a book’s key insights in 15 minutes? This doesn’t need to be a ‘what if’ situation for you, because a Berlin-based startup wants you to have all this and more.

Mobile 141
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Holiday Phone: Keeping in Touch While Abroad

Idaconcpts

'Are you getting ready for an overseas trip? Do you have an upcoming international business trip? Are you thinking about taking your family on an incredible vacation? If so, it’s time to start planning. While you might know what hotel you’re staying at, what airline you’re flying on and even what activities you’re going to be doing, you also need to consider the issue of communication.

Hotels 125
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Does Content Marketing Fuel Our Worst Instincts?

Convince & Convert

'Image via BigStockPhoto.com. As individuals, we exist increasingly in a world that accommodates one person and one smartphone. When is the last time you saw a smartphone owner more than arm’s reach from his device? Day or night, the mobile obsession maintains a fever pitch. That loop between human and machine is ever tightening. And this is just the beginning.

Content 156
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7 Sources of Evergreen Content For Your Website

Small Business Mavericks

'What are you putting on your website? I hope it’s content that is evergreen, which means that it stays relevant even if it’s been there a while, because that kind of content is going to bring in visitors again and again. But a lot of times we may overlook the evergreen content we already have because we are thinking it has to be new and different in order to be valid.

Content 111
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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3 Points To Remember In Social Media

Social Media Network Marketing

'You do hope to use Social Media Marketing to the best of your capacity and to its optimum use. Social Media may look easy; which it is! If you have the patience and the perseverance then Social Media will not remain a mystery. Strategy is all about what is to be done and what is not to be done. Here goes the basics: Remember Social Media is not about Sales Bombardment.

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Content marketing: a customer-centric manifesto

Social Email Marketing

'Content marketing is not an island. It is part of a bigger picture, aiming to create business value by creating customer value. It takes a customer-centric and integrated approach to succeed in content marketing. We like to call it the Copernican view. Creating business value through creating customer value using content marketing – and putting […].

Content 110
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Is Writing Still the Most Important Social Skill?

Convince & Convert

'Tweetable Moments Done is better than perfect. annhandley Tweet This Storytelling in a Visual Age Visual storytelling has been getting a lot of chatter over the past few years: the rise of visual social media outlets like Pinterest and Instagram, the proliferation of tools for creating excellent visual content, etc. But Ann Handley’s new book Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content tells us that in this content-driven world, writing actually matters more,

Skills 154
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Do You Want To Resonate On Google+?

Small Business Mavericks

'Resonate. Reverberate. Those words have an echoing factor, a continuing impact on the hearer. And if you are planning on having a presence on Google+ that resonates and reverberates by being reshared repeatedly, there’s now proof that you need to be using one thing every time: images that are relevant combined with engaging text at least 100 characters or more.

Google 110
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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How To Make Your Content Move. Think Like Jerry Seinfeld.

Twist Image

'After you watch the video at the end of the post, you will think differently about your content. Promise. Have you had a chance to check out Jerry Seinfeld ''s wildly successful online series called, Comedians In Cars Getting Coffee ? It''s great. Let''s start there. The premise is simple: Seinfeld chooses a fellow comedian that he admires and he asks them out for a coffee and conversation.

Content 102
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Digital transformation and the CMO: an innovative CIO partnership

Social Email Marketing

'In a previous blog post on the changes in (digital) marketing budget allocation, I mentioned how the CMO and other managers and executives will have to learn more about technology and the social and digital tools their customers and employees increasingly use. The truth is that this is just the beginning: in the third platform […].

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Burt’s Bees Turns To Social Media Community To Host Global Beeday Celebration

Convince & Convert

'To celebrate its 30th birthday, Burt’s Bees took to Facebook and Twitter on September 17th to host a Global Beeday celebration with its community. Featuring happy birthday wishes from the Burt’s Bees community read by company founder Burt “live and in the beard,” the Beeday event offers a good example of how to celebrate milestones with your social media community.

Hosting 141
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70% of the Wealth is Controlled by This Demographic

Small Business Mavericks

'Did you know that 45% of the population controls 70% of the wealth but isn’t really being effectively reached in digital marketing? Those born between 1946 and 1964, the baby boomers, are expected to reach that status by the end of next year. Jennifer Lonoff Schiff shared 9 Digital Marketing Strategies to Woo Baby Boomers in her article on CIO and she makes some valid observations. “…while the buying and online habits of millennials seems to dominate the news, their buying po

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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This Ain't No Ice Bucket Challenge. Please Read.

Twist Image

'Here''s a simple truth about me: I don''t like asking you for anything. I don''t. I don''t like asking you to share my content. I don''t like asking you to follow me on Facebook , Twitter , LinkedIn , Instagram or whatever. I don''t like asking for help, in general. It''s a fault. I''m not perfect. With that, I love sharing, helping and making myself as readily available to as many people as possible.

Travel 98
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How to Choose a Social Media Platform for your Business

Devumi

'We talk all the time here on the Devumi Blog about how to make certain social channels work for your business, increase your followers, get more views, and better your investment in social media marketing. Something that we don’t touch on enough is how to choose a social media platform for your marketing style. This article will look at six points that you can consider while choosing the best platform for your style of marketing so that you feel comfortable in your voice and certain that you’l

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This free pine tree reminded me of 2 key marketing trends

Convince & Convert

'Today, I am holding this pine tree. Now that may seem like a curious thing and perhaps it is, but this pine tree is a terrific example of two marketing trends. Give Value and Create Conversation. First, this pine tree is is a fantastic instance of marketing sideways. Marketing Sideways is where you don’t talk about your products and services per se, but talk about something else that your customers would value, using that as a way to create a relationship with those potential.

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How To Use Long Tail Keywords

Small Business Mavericks

'I hope you are utilizing those long tail keywords because it’s a great way to maximize the SEO in your content. If you aren’t, Julia Spence-McCoy has compiled 15 Tips on How to Use Long-Tail Keywords in Your Web Content for SiteProNews to help you out. Long tail keywords are those phrases a searcher adds to the basic keyword when they get more specific: keyword — the basic. long tail keyword — more specific. use long tail keywords — even more specific. ways to use

How To 102
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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B2B buyers and professional social networks in the purchase decision

Social Email Marketing

'In case you believed we can forget about social media in marketing and business, here’s a wake-up call: according to the latest Social Buying Study from IDC, 75% (!) of B2B buyers “studied social media” to SUPPORT purchase decisions. Even more impressive: 84% of C-level/VP executives in the research also use social media for the […].

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Get More YouTube Subscribers with these 5 Tips!

Devumi

'You have a YouTube Channel and you want to get more YouTube subscribers – let’s skip the lengthy intro and get to those five tips that will help you get more YouTube subscribers quickly! Five tips to get more YouTube subscribers. Use a call to action and simply ask for more subscribers. You’ll never know how easy it is to get your regular viewers to subscribe to your YouTube channel until you simply start asking them to with a simple call to action via an audio cue, with a visual back up.

YouTube 84
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Throwback Thursday: Ask.com Search Engine

Bill Hartzer

'Today’s Thursday, September 18, 2014, which is another “Throwback Thursday” I thought today we’d look back at Ask.com and see what Ask looked like on my birthday, November 27, 1999. Back in 1999, we had this guy named “Jeeves” who you could ask a question. At that time, Ask thought the future of search was people who went to search engines to ask a question.

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6 Internal Links Your Site Should Have

Small Business Mavericks

'Did you know that internal links are powerful SEO tools? “Sure,” you say, “I learned that way back at the beginning.” And it’s true, internal links on your site are basic SEO stuff. But, as Ben Acheson points out on Search Engine People Blog, “ 6 Ways to Use Internal Links (The Next Key SEO Tactic?) ” it’s getting even more important.

Sites 102
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Six Links Worthy Of Your Attention #222

Twist Image

'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll ( BitCurrent , Year One Labs , GigaOM , Human 2.0 , Solve For Interesting , the author of Complete Web Monitoring , Managing Bandwidth: Deploying QOS in Enterprise Networks and Lean Analytics ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist''s Manifesto ) and I decided that every week the three of us are going to share

Apple 89
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How do you know if your launch goals are realistic?

Absolute PA

'When you promote a new service or launch a new product online, how can you tell that your launch goals – the amount of people you want to buy your ‘product’ and how much money you want to make from it – are realistic ones? Out of thin air. Especially the first time, it’s almost impossible to know what you can achieve from your launch. You’re kinda left to pluck a figure out of thin air and hope that you can reach it.

Pluck 76
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So, What’s wrong with social media scheduling and automation?

Lucy Hall

When it comes to social media scheduling and automation opinions are divided! Here’s why scheduling content and/or automating your social media activity (especially content that doesn’t belong to you) could be bad for your business! 1. You used suggested content on Klout, Sway, Buffer or Hootsuite, spout social etc. What’s wrong with this? Er you probably didn’t read the content!

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Join Our List and Increase Your Internet Literacy

Bare Feet Studios

'I am celebrating 10 years of work using social business* tools, by, ahem, finally starting our own company email list. Yes, you can hear the horns of #irony blowing loudly at this moment, as I have set up over 50 email lists for clients over the years and it is one of my Number One recommended tools. All I can say is. The post Join Our List and Increase Your Internet Literacy appeared first on Bare Feet Studios.

List 62
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Enter The Zeitgeist

Twist Image

'Welcome to the spirit of the times. The TED conference is my personal escape pod. I''ve been attending that conference since the last one that was held in Monterey (2008). Someone once described it as "gymnastic for the brains." That description always makes me smile, but for those who attend it, they know that it is about so much more. The TED conference affects me at the cellular level.