Sherrilynne Starkie
AUGUST 25, 2013
'It is said that good manners cost you nothing but ignorance will cost you everything. I found myself thinking of this old adage this week as I unfriended on Facebook two people I’ve known for 35 years. Of course I’ve not actually seen either of them in 30 years or so, but each found me on Facebook a couple of years ago, and we reconnected.
Webbiquity SMM
AUGUST 27, 2013
'There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. But are these efforts paying off in terms of website traffic and leads? And if so, which social networks are most productive?
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Waxing UnLyrical
AUGUST 28, 2013
'Guest Post by Susan Rubin (Editorial disclosure: Susan works for Cision, a current client of Shonali Burke Consulting, Inc. ). Events can be a great way to build relationships and nurture leads. Whether it’s a 10-person meet-up or a 300-person conference, make sure you check off these items to get the best return on your investment. 1. What’s your Goal?
Mindjumpers
AUGUST 28, 2013
'Last week, Facebook announced that they are going to update its News Feed to display more “high quality content” that is relevant for the users. Facebook aims to always match content with users so that we don’t miss out on the content that is important to us. Also, Facebook would like to make sure that the kind of content that is being surfaced and shared is the best quality.
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Jason Yormark
AUGUST 26, 2013
'It’s inevitable that over time, how we define certain things evolve. With so many people in this world, different viewpoints, and a growing number of channels with which to share them, it’s expected. But dammit…when did becoming a hero become so easy? I got pulled into the recent TNT show hosted by The Rock of course called The Hero. It was your standard reality show fare, less “reality” and more artificially created drama.
Atom Thought
AUGUST 28, 2013
'dotConverse (www.dotconverse.com), my social media agency, took up a project recently with Lemp Brewpub & Kitchen (An American brewery with sole licence given at Gurgaon in India). We took up the project when things were very low for Lemp (extremely negative word of mouth on social and review platforms) and there was no organized or.
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Socialized
AUGUST 27, 2013
'There’s plenty of advice out there on what not to share on Facebook. Usually this extends to things like memes, pictures of kids on the first day of school, cute cat pictures, what you had for lunch and so on. Does anyone believe that anyone’s life is as perfect and happy.
Firebelly
AUGUST 30, 2013
'This is a guest post from Kacy Capobres , a writer, reporter and social media manager based in New York City. This past week, LinkedIn created quite a stir with the announcement of their new University Pages. Designed to attract college and career minded kids as young as 13-years-old, LinkedIn has high hopes their latest strategy can help students “at every critical milestone from campus to fulfilling, successful careers.”.
Ari Herzog
AUGUST 28, 2013
'I want to delete my Facebook account. I’ve wanted to do this for years. Because of my roles as a city councilor and a board director and how Facebook is almost required for constituent relations, I can’t delete my account. But I can refrain myself. I can force myself to only use groups and pages — where my hats intersect with others — without writing new updates or comments.
Waxing UnLyrical
AUGUST 26, 2013
'Good morning! I’m in New York today, working on a really cool event with a really cool Japanese client. Life is good, right? Image: Steve Worsethandetroit via Flickr, CC 2.0. In business, the name of the game is winning and moving forward. That’s what we’re all trying to do, right? That’s what this week’s roundup focuses on.
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Convince & Convert
AUGUST 27, 2013
'Marketers often spend hours selecting and producing visual content to post on Facebook brand pages. Creatives, strategists, and managers can go round-and-around debating which images work and which don’t for a brand. Sometimes they debate over whether or not the brand should show people in brand images, and everyone has their differing opinions. At Taggs, we decided to bring data to help settle the debate – Do people pictured in brand images help or hurt Facebook engagement?
The Social Media Incubator
AUGUST 30, 2013
'Photo courtesy of Amit Gupta. You know people in your real life when faced with the prospect of attending a social gathering will arrive and immediately flit about from one conversation to the next, never taking any conversation deeper than is absolutely necessary to impress upon the other participants their mere presence. We call them social butterflies.
Kikolani
AUGUST 27, 2013
'One of the best compliments I receive is that wherever people go when searching for online marketing information, they find my content. There’s two reasons for that. One, I write for a lot of blogs. And two, I promote the wazoo out of my content. Of course, you can’t get great results if you are promoting content that isn’t all too impressive.
Janet Fouts
AUGUST 29, 2013
'I should start this post with a warning. It’s a bit of a rant. If you read my blog regularly you know that I love a good customer service experience, and having been in the hotel and restaurant industry for many years I know a thing or two about how it all runs. I took a trip with friends to the the lovely Yucatan penninsula this month and stayed at the Dreams Resort in Tulum, Mx.
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Ari Herzog
AUGUST 30, 2013
'Yum! Strawberries! I also enjoy summer nights with cucumber and tomato mixed with balsamic vinaigrette. But — strawberries, cucumbers, tomatoes, and balsamic in the same fork bite? I never tried tossing them together until last week. With neither a recipe nor online research, I’d volunteered to bring a cucumber salad to a potluck dinner and I wondered how it would taste if the sweetness of strawberries swirled with the acid of tomatoes.
The Social Media Incubator
AUGUST 27, 2013
'In January 2102, large companies averaged 178 corporate-owned social media accounts. We don’t know how many social media accounts these companies have today, but we’re guessing the number is probably higher, if it has changed at all. What about small and mid-size businesses? That number is a little bit harder to state with certainty, but the real question is, How many do you need?
Convince & Convert
AUGUST 25, 2013
'If your marketing is sufficiently useful, your audience will keep your brand close – on their home screen, in their inbox, in their Twitter and Facebook feeds – and, when they need you, they’ll access whatever it is you’re bringing to the information party. This is the great benefit of Youtility – marketing so useful, people would pay for it (if asked).
Bill Hartzer
AUGUST 27, 2013
'Update: This post has been updated and will be updated as situation warrants. Updates at bottom of post. The title of the post has been updated, as well. A friend of mine pointed out the Twitter whois record. Apparently it looks like the Admin record is Sea Sea and het email address for Twitter is now something Sea@sea.sy. There is a political situation going on right now in Syria, and there is unrest there.
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Ari Herzog
AUGUST 28, 2013
'Picture this. You’ve just uploaded a selfie to your favourite social media website using your phablet when your FIL shares a supercut of a srsly mortifying twerking session. You immediately unlike his page because there isn’t an emoji capable of expressing your desire to vom: apols, but it’s time for a digital detox. That paragraph includes 9 of 1,000 new words added to the Oxford Dictionary Online this year.
The Social Media Incubator
AUGUST 29, 2013
'While we are Evernote enthusiasts, we recently stumbled upon a similar app that might be able to hold it’s own – SpringPad, turn your mobile device into a personal assistant. Available for multiple devices such as android, iTunes, kindle, google play, and online, it took our favorite parts of Evernote and expanded. However, both might have their specialized audience, depending on what you want to get out of the apps.
Convince & Convert
AUGUST 29, 2013
'In an unusual move motivated by sweet justice, Jim Beam Honey has hired famed Seinfeld attorney Jackie Chiles to, “Sue the Bears” and “Save the Bees.” In a campaign that seemingly takes a page from a Seinfeld episode, the bears, bees, and several hilarious videos follow suit. Featuring a video that humorously puts, “the class into class action lawsuits,” Chiles is seen being “hired” by Jim Beam to help advocate against the mischievous bears that steal all of the honey.
Bill Hartzer
AUGUST 28, 2013
'I have written about this before , but wanted to share it again. If you are on Facebook.com, then you really should make sure that you log out of Facebook whenever you leave the Facebook.com website. I know this is a real pain, but here is a perfect example of what can happen: As you can see, one of my Facebook friends posted about a diet / weight loss product, some sort of “drops” I know this person, and they would NOT be posting this sort of stuff on their Facebook account.
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Small Business Mavericks
AUGUST 29, 2013
'Did you know you can use LinkedIn as a reputation management tool? LinkedIn has several features that make it a great tool for managing your reputation online. Here are 6 ways you can manage your reputation using LinkedIn. Search engine optimization – Let’s start with the obvious. Your LinkedIn profile can be quite long. There’s plenty of room to include the important SEO elements, like an optimized title and executive summary.
Twist Image
AUGUST 27, 2013
'How much wood could a woodchuck chuck if a woodchuck could chunk would? Time is always the number one concern in our lives, isn''t it? Feel free to blame consciousness. The clock is always ticking. and it''s ticking down. Some of the greatest thinking of our time comes from people who are more acutely aware of just how limited our time on this earth is.
Convince & Convert
AUGUST 28, 2013
'In another bandwidth-deficient edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about new research from Nielsen that shows tweets causing actual increases in television ratings. Is Social TV Overrated? I’ve been a skeptic of the relationship between Twitter chatter and TV ratings for a long time. To me, the people tweeting about a show are already watching the show , so the Twitter-fueled “back channel” surrounding the show may result in additional loyalty
Bill Hartzer
AUGUST 29, 2013
'Just recently, another one of my Google+ posts went hot on the Google Plus social media network. As you know, Google Authorship is tied directly to Google+, and it’s my opinion that the more of an influencer that you are on Google+ the more it will ultimately help your Google Authorship. And then when you post on your own site or even post on other sites your content will ultimately do better and be seen by more people if you’re active on Google Plus.
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Small Business Mavericks
AUGUST 30, 2013
'One of my favorite keyword research tools is dead. Google killed it. I’m talking about Google’s own Google AdWords Keyword Research Tool. If you Google this tool, you’ll see that it’s No. 1 in the organic search listings for its name. However, click the link and you’ll go to a page that explains the tool has been replaced by Keyword Planner , a tool you can only use by logging into your Google AdWords account.
Twist Image
AUGUST 28, 2013
'Talk about a whole bunch of keywords in a headline that I never thought that I would ever write. But, here we are! When cultural moments like Miley Cyrus at the Video Music Awards happen, we can''t help but stop and take a look. It''s the classic rubber neck syndrome, where we all, collectively, slow down to get a glimpse of the accident. It''s probably not the best part of the human condition, but it is who we are.
Convince & Convert
AUGUST 30, 2013
'Jamie Vander Molen, DMI @jamie_vm and Ray Prock, DMI @rayprock. Jamie van der Molen , Community Manager at Dairy Management Inc. , and Ray Prock , Board Member at Dairy Management Inc. and real live farmer, join the Social Pros Podcast this week to discuss the growing and powerful presence of the agriculture industry in social media, humanizing the dairy industry, and how America feeds its families.
Bill Hartzer
AUGUST 27, 2013
'As of today, August 27, 2013, the Google AdWords Keyword Tool is gone. You can no longer use this free online keyword research tool to get the average number of searches per month for keywords. And you can no longer get keyword suggestions from the Google AdWords Keyword Tool. When you click on the search result above, you will no longer see the Google AdWords Keyword Tool.
Small Business Mavericks
AUGUST 27, 2013
'Interviews can be a great source of links if you know what you’re doing. All it takes is a little savvy and some creativity. Here are four ways you can use interviews to build links back to your website or blog. Video – This is a simple concept that takes time and commitment. Get your interview prospect to commit to an interview. Bring your camera.
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