Sat.Feb 09, 2019 - Fri.Feb 15, 2019

article thumbnail

Why Tracking Social Media Posts is Important in 2019

Socialmedia.biz

An estimated 2.77 billion people will use social media across the globe in 2019. That’s a massive audience right at your fingertips. If your business isn’t already on the social media bandwagon, it’s time to hop on. But even if you’re active on your social accounts, that doesn’t mean that you’re using them optimally. Tracking your posts using analytics tools can help you figure out what you’re doing right, what’s not working and what could work for your business.

article thumbnail

5 Examples of SaaS Social Media Accounts That Are a Notch Above the Rest

Meltwater

If you're looking for some incredible marketing inspiration, look no further than the teams behind some of the top SaaS social media accounts online today. They excel at everything from storytelling… Read More >>>.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Top Five: Facebook ads are getting smarter

Sherrilynne Starkie

Top five social media news stories for marcoms professionals this week feature new innovations for businesses from Facebook, LinkedIn Live video and new features from YouTube and Whats App. 1. Facebook Merges Instagram Direct with Page Inbox, Allows Page Access to Groups. In the next few weeks, Facebook is rolling out Instagram Direct to page inboxes in Brazil and the United States.

Facebook 150
article thumbnail

The Difference Between Facebook Clicks

Jon Loomer

There are several variations of “clicks” found within your Facebook ad reports. Knowing — and not knowing — what they mean could vastly impact how you view results. Do you know the difference between Facebook clicks? After reading this post, you will have a clear understanding of the meaning of the following: Clicks (All). Link Clicks.

CPC 167
article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

The Best Ways to Use Instagram's Video Options in Your Marketing Efforts

Social Media Today

If you're looking to maximize your Instagram efforts, video needs to be part of your planning - here are some tips on how to use Instagram's various video options.

Instagram 168
article thumbnail

5 Ways to Drive Sales and Traffic with Pinterest

Ignite Social Media

Not only does Pinterest help you find the best ideas from over 2.3 million Pins–it now has the ability to help your content strategy and bottom line. Once a platform for discovering and saving DIY tutorials, home décor and themed recipes, Pinterest has emerged into a visual search and shopping tool, with 84% of Pinners coming to Pinterest when they’re undecided about what to buy.

Mobile 151

More Trending

article thumbnail

The Facebook Boost Post Button Is (Still) a Terrible Idea

agora pulse

Frequent users of the Facebook Boost Post button, listen up: This is an intervention. That Boost Post option is definitely convenient, and it can be much quicker than going through the ad system. But in this case, convenience comes at a cost. Ad campaigns already can be huge financial and time investments, so you don’t want to take any risks. Let’s take a close look at why the Facebook boost post option isn’t right for the majority of businesses and how to make the ad system wo

Facebook 151
article thumbnail

The Most Authentic Voices Come from Social Media Micro-Influencers: Q&A with Alice Bell

Social Media Today

We talk a lot about influencer marketing but we have never tried to look at the business experience from the influencer’s perspective. We sat down with Instagram influencer Alice Bell to learn a little more about her experience building her business.

article thumbnail

Marketing to Gen Z: What Not to Do

Ignite Social Media

As Generation Z grows to be a large part of consumers, it’s important to understand what kinds of marketing they are receptive to. It’s much easier to simplify them down to a generation of people who are always on their phones than it is to put the effort in to learn their behaviors. Want to know how not to market to Generation Z? We’ve got you covered.

Marketing 142
article thumbnail

How To Save Your Google+ Community (And Other Dying Networks)

The Social Media Hat

What do you do when your top social network, where you have spent years building an audience, no longer wants to exist?

article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

[MUST WATCH] The Connected Company

SocialFish

Here is a 30 minute video of Dave Gray talking about “the connected company”, a theme with which you will be very familiar from Humanize. Dave is founder of XPLANE, a visual thinking company, and a partner in the Dachis Group, a social business consultancy. You may also know his recent book Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers , which is all about innovative facilitation techniques based on game mechanics.

Company 100
article thumbnail

How to Use Boolean Search for Social Media Monitoring (and Why You Want to)

Social Media Today

Boolean search enables users to create more specific queries for more accurate results and better reporting. Here are five tips that will help you utilize Boolean search for social media monitoring.

article thumbnail

Who are the professionals in leading UK indie agencies?

Audiense

At the end of 2018, when The Drum published a list of the Top 100 independent agencies within the United Kingdom , a new need was born inside our minds: we need to know more about them. Beyond the economic-financial performance of these organizations and market trends, we wanted to know what attributes do the professionals of leading agencies have?

Trends 119
article thumbnail

Where Social Media Marketing Is Headed in 2019

Ignite Social Media

The social media industry is extremely fluid, with platforms, algorithms, and features changing at the drop of the hat. As marketers, it can be challenging to keep a finger on the pulse when that pulse is constantly changing pace. That’s where we come in. As a social-first agency, we are constantly analyzing this space and this space only, making sure we are on top of the latest trends.

article thumbnail

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

article thumbnail

Who Owns Social Media? Risk Management?

SocialFish

I’ve explored the similarities between building community and risk management before on this blog. First, I penned Community, Social Media and Risk Perceptions and then Risk Management and Open Community: More Similar than You Think. My basic premise is that both social media and risk management are association-wide activities. While speaking at the Maryland Governor’s Office on Service and Volunteerism and Maryland Council of Directors of Volunteer Services’ Power Up!

article thumbnail

A 9-Step Process to Writing More Effective Blog Posts

Social Media Today

Writing a great blog post that will boost your reputation isn't as easy as it sounds. But with a solid process in mind, it gets easier -. here's how to write an effective blog post in nine steps.

Process 167
article thumbnail

The State of Social Intelligence: The Global Survey

Audiense

This is a guest blog written by Dr Jillian Ney, the UK’s first Dr of Social Media and a Digital Behavioural Scientist. Connect with her on LinkedIn and Twitter.

Survey 126
article thumbnail

Compassion in the Workplace- Immanual Joseph on #MindfulSocial

Janet Fouts

This week I’m talking with Immanual Joseph, PhD , about compassion. In the workplace, at home, for others and for ourselves. On the podcast Immanual said: “Compassion is fierce. In the workplace it involves standing up to popular opinion, Standing up to your co-workers and friends to do the right thing. It’s also being vulnerable, Compassion is the opposite of weakness.

Energy 110
article thumbnail

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

article thumbnail

Can Social Business Reshape the Organization?

SocialFish

This is a great slide deck by Rawn Shah, social business strategist at IBM, one of the most social organizations we know of – from his presentation at the Social Business Forum in Milan last week. (Read this pensive post by John Stepper for more on that event). The description of this deck is “A business-anthropological look at changes to the organizational due to social business and collaboration.”.

article thumbnail

3 Creative Valentine's Day Social Media Campaign Ideas

Social Media Today

Looking for last minute ideas for Valentine's Day campaigns? Even if you don't sell a product that lends itself to romance, there are still opportunities to tap into the spirit of the event.

Campaign 167
article thumbnail

Social Ad Spending Report – What You Need to Know

Ignite Social Media

Whether you are still finalizing your social media strategy or hitting the ground running with execution this year, we’ve compiled the following few social media ad spending trends to help guide and inform your social advertising spending in 2019. Social Media Ad Spending Predicted to Grow By 19% in 2019. According to eMarketer’s US Social Trends for 2019 , Social Ad Spending is predicted to increase by 19% in 2019 , an estimated total of $37B in ad spend.

Report 112
article thumbnail

#250: How to Create a 3-Month Content Calendar (The Step-by-Step Process)

Amy Porterfield

You’ve heard it before, right? Content is KING. That is certainly true and I’ll be the first to tell you that the quality and consistency of your content directly correlate to the growth of your email list AND your bank account. The operative word in that last sentence was consistency. Without consistency when it comes […]. The post #250: How to Create a 3-Month Content Calendar (The Step-by-Step Process) appeared first on Amy Porterfield | Online Marketing Expert.

Process 111
article thumbnail

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

article thumbnail

Facebook Study: What we learned looking at 105 million posts

Quintly

It goes without saying that Facebook is part of most people’s everyday life. Yes, it’s popularity might have reached its peak but no marketer should ever underestimate the effectiveness of the blue dinosaur. In the following article I will guide you through the findings while analyzing 105 million Facebook posts.

Study 110
article thumbnail

10 Tips to Improve the Performance of Your Google Ads

Social Media Today

Google ads offer great potential for exposure and reach - but there are some key data points that you need to know to maximize your Google ad performance.

Google 168
article thumbnail

Drive authentic connection at scale with a sophisticated listening solution

Sprout Social

“Your brand is what other people say about you when you’re not in the room.” This slice of Jeff Bezos wisdom is likely not new to you. For marketers it naturally raises several more questions: What do they say when I’m not in the room? What do they like? What don’t they like? Who or what else do they talk about? The answers to these questions reach beyond brand and even marketing.

article thumbnail

Social Media Helping People Understand Climate Change Globally

Socialmedia.biz

In today’s technologically advancing world, social media is transforming the way we share news and information. More than 300 million people spend at least 5 hours every day on different social networking platforms, including Facebook, Twitter, Pinterest, Youtube and Instagram. In addition to staying in touch with their friends, family, and professional contacts, people are also using these social media platforms to shed light on pressing global issues of climate change, biodiversity loss

article thumbnail

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

article thumbnail

Why You Should Write Your B Book

Forbes Social Media

There are two people who get the most press: celebrities and authors. The problem? The thought of writing a book is very overwhelming for a lot of people. If you’ve been thinking about writing a book, great! This is not that book. That's your A Book. I'm talking about your B Book.

92
article thumbnail

#SMTLive Recap: Juggling Multiple Social Media Accounts

Social Media Today

During our last Twitter chat, we caught up with social media marketing friends to talk about our experiences, our struggles and our best tips for success. Here are our main takeaways from the discussion.

article thumbnail

How to Start Thinking Like Your Consumer

Likeable

Do you like being disrupted? Do you enjoy when you’re reading something online and a pop-up banner ad gets in the way of the next paragraph? What about when you’re working on a project at the office, the phone rings, and you answer to find a sales guy on the other end of the line trying to pitch his wares? When I speak at conferences, I often tell my audiences to place themselves in the role of the consumer.

How To 84
article thumbnail

The Visual Side of Blog Content Creation: Ways to Be Visually Appealing

Blog2Social

The most essential thing for you as a content creator is that you understand the way users approach your content. There are 3 things you should pay close attention to: Attention Span The average reader spends only about 15 seconds reading blog posts, and that’s quite a short amount of time to truly grab someone’s […] Der Beitrag The Visual Side of Blog Content Creation: Ways to Be Visually Appealing erschien zuerst auf Blog2Social Blog – Tips for social media marketing, sharing, scheduling

Content 59
article thumbnail

Hackers Have Just Put 620 Million Accounts Up For Sale On The Dark Web -- Are You On The List?

Forbes Social Media

A collection of details comprising hundreds of millions of accounts is for sale on the Dark Web. Which sites are on the list and what should you do if you’re affected?

List 94